2016 Rock 'n' Roll New Orleans Marathon & 1/2 Marathon

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FEBRUARY 28, 2016 MARATHON | ½ MARATHON | 10K

RunRocknRoll.com

#RNRNOLA


RunRocknRoll.com Welcome to the one marathon you won’t want to end. A race so rock ‘n’ roll, the mile markers are rock bands. Because what’s the point of running if you just want it to end? Here, you might not break the tape, but the podium isn’t the point. Life is a journey and running should be a celebration.

#rnrnola | @runrocknroll


Contents 8 SCHEDULE OF EVENTS

Preview the happenings for the Expo, Race Day and Finish Line Festival.

10 COURSE MAP

Check out this year’s epic course!

14 START LINE MAP

Preview the happenings for the Expo, Race Day and Finish Line Festival.

16 FINISH LINE MAP

Venue diagram of the finish line and festival at Roosevelt Mall.

18 SPECTATOR TIPS

All the info your family and friends need to cheer you on.

20 PARKING & SHUTTLES WRITER: Makenzie Gee PHOTOGRAPHERS: Ryan Bethke, Marathon Photo GRAPHIC DESIGN & LAYOUT: Marc Mejia

Parking and shuttle

timelines, location and other race day details.

22 THE TOYOTA ROCK’N’ROLL CONCERT SERIES

Get ready to ROCK with the Preservation Hall Jazz Band and J. Roddy Walston & The Business!

24 BANDS ALONG THE COURSE

Meet the bands that will rock you to the finish.

20 KING & QUEEN 2016 #NOLARoyalty Contest Winners.

34 RESPECT THE DISTANCE

Tips from the RNR Series Medical Director to ensure your best race possible.

39 CHARITIES 40 OFFICIAL SPONSORS All of our amazing sponsors!

25 RACE DAY CHECKLIST

48 hour checklist to ensure you are prepared for your big day.

28 DESTINATION: NOLA

Take advantage of all the free activities New Orleans has to offer!

FEBRUARY 28, 2016

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Dear Runner, On your mark. Get set. ROCK and ROLL! Humana is pleased to welcome you to the Humana Rock ‘n’ Roll New Orleans Marathon! The Rock ‘n’ Roll Marathon Series has been such a special experience for the Humana team over the past few years, so we couldn’t be more excited to add New Orleans to the mix as one of our title-sponsored races! On behalf of our entire company, we would like to thank you for being part of a fun, inspiring event. Whether you walk, run or simply come to cheer on family and friends, we’re positive you’ll enjoy your weekend in the Big Easy. We are committed to health and well-being. In fact, Humana has launched an ambitious effort to improve the health of Greater New Orleans by 20 percent by 2020. The Humana Rock ‘n’ Roll New Orleans Marathon gives participants a great way to begin their personal fitness journey, with options to run a 10K, a half marathon or a marathon. The races will allow you to experience the sights and sounds of New Orleans as you run past some of the city’s famous landmarks to the tune of live, local bands. You’ll also get swag worthy of Mardi Gras and can party New Orleans style at a finish line festival with complimentary food and drink and a headliner concert with big name bands. Our associates will showcase their commitment by lacing up their shoes and participating from start to finish. In fact, last year we had 500+ associates either run or volunteer in a race. Again, our sincere thanks to each of you for joining us. We hope you leave feeling inspired by the joy of running and great music as a way to help you #RockYourHealth! Sincerely, April Golenor Humana Gulf States Medicare President

GCHJJUNEN 0216


Give meaning to your miles.


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RUNNING TIPS FOR OPTIMAL TRAINING BY ELITE ATHLETE

MIRINDA “RINNY” CARFRAE Three-time Kona World Champion MIRINDA “RINNY” CARFRAE

is no stranger to challenging workouts training 35 hours per week, including running up to 60 miles over six days at the peak of the season. Here, Rinny shares her tips for training and recovery and how she overcomes the mental and physical blocks. What’s your favorite thing about running? MC: “For me, running is relaxing, especially when you’re really fit. I do a lot of runs in the evening around sunset, which I find therapeutic. It’s time I have for myself, to focus on my own goals and thoughts.” Any tips for new runners training for their first half or full marathon? MC: “It’s easy to get hung up on your pace and how fast or slow you’re going. I find that focusing on the overall time you spend running rather than the number of miles takes the pressure off of worrying about the distance and pace. Be sure you have a training plan. Mapping it out really helps you focus on the smaller goals to take the necessary steps to condition your body and best prepare for race day. And most of all, be smart about your training and listen to your body.” How do you break through the mental and physical blocks? MC: “When I’m tired or feeling down run down, I try to think positive thoughts, knowing that all of the training will be worth it and pay off on race day. I find it helps to focus on the little things when you start to hit the wall…breathing, pacing, hydrating and fueling properly. While it’s important to keep your eye on the end goal, be sure to have small check points along the way. Overall, I prefer to know I gave it my best and gave 100%. You’ll notice it becomes second nature to push through the bumps in training.” Long distance runners lose a lot of sweat and necessary nutrients making recovery crucial to building muscle and staying physically strong. Any tips on how to best recover after a long run? MC: “The 30 minutes right after strenuous exercise is the most crucial time to recover and replenish what you’ve lost. Lowfat chocolate milk is a great and easy option and I’ve been recovering with it for years. You can find it anywhere, from your supermarket or corner store, and it has the right mix of carbohydrates and high quality protein. It’s also got your electrolytes, sodium, potassium; elements you lose when you’re sweating. It’s a great little formula, and wholesome, simple and lowfat.” Watch Rinny training videos and learn more about the science of recovering with chocolate milk at

BuiltWithChocolateMilk.com


Schedule of Events

NEW ORLEANS SET LIST HEALTH & FITNESS EXPO New Orleans Morial Convention Center Hall C Friday, February 26 12:00 pm – 6:00 pm Saturday, February 27 10:00 am – 5:00 pm Expo admission is FREE & open to the public.

RACE DAY EVENTS Marathon & ½ Marathon Sunday, February 28 Start Line: Poydras St. at Camp St. Race Start: 7:30 am 10K Start Line: St. Charles Ave. and Maestri St. Race Start: 7:00 am Finish Line Festival Roosevelt Mall in City Park 8:00 am - 3:00 pm Post Race Concert Preservation Hall Jazz Band J. Roddy Walston & The Business

RACE RESULTS Official race results will be posted online at competitor.com by 7:00 p.m. PST. 8

HUMANA ROCK ‘N’ ROLL NEW ORLEANS MARATHON & 1/2 MARATHON


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GLUKOS ENERGY STATION MEDICAL RESTROOMS

BOTH COURSES Lakeshore Park MARATHON COURSE HALF MARATHON COURSE 10K COURSE BAND STAGES WATER + *GATORADE AT EVERY OTHER STATION

W Esplanade Ave

10K START TIME: 7:00 AM MARATHON/HALF MARATHON START TIME: 7:30 AM

SUBJECT TO CHANGE

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Course Map Franklin Ave


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Start Line Map N

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START VILLAGE

START 10K INFORMATION

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BROOKS VIP TOILETS

Capedeville St

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Camp St

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HUMANA ROCK ‘N’ ROLL NEW ORLEANS MARATHON & 1/2 MARATHON

20 Magazine St

St Charles Ave

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10K GEAR CHECK

SOLUTIONS & PACKET PICK UP

S Maestri St

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Magazine St

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St Charles Ave

EVENT GUIDE START AREA MAP

Poydras St

Girod St

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CORRALS

24 - 26


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Spectator Tips

YOUR ROCK ‘N’ ROLL ENTOURAGE

START LINE

Poydras Street at Camp Street Be where it all begins when more than 23,000 participants embark on their 13.1- or 26.2mile journey!

ALONG THE COURSE

If you want to catch your runner and some rockin’ live music, check out the website for the band lineup and directions to these spectator points: Stage 9 is located on Magazine St, just East of Lee Circle (at mile 18

8.5 for the 1/2 and full) and is within walking distance from the start line

• The downtown shuttle location is at Poydras Street and Baronne.

alphabetical signs will be prominently displayed at the finish-line festival.

Stage 10 and the Humana Mile of Music are located at Decatur St. and Esplanade Ave., in the French Quarter. This area is known as a hot spot for street performers.

• City Park shuttle location is only one-quarter mile from the finish line.

• Pick a group of letters and make sure that everyone in your party knows to meet you at that letter.

THE FREE SHUTTLE

• The free shuttle system will be available for spectators to travel between the start line in downtown and the finish line in City Park.

HUMANA ROCK ‘N’ ROLL NEW ORLEANS MARATHON & 1/2 MARATHON

• For more details visit www. runrocknroll.competitor.com/ new-orleans.

PLAN YOUR FAMILY REUNION • Confirm a post-race reunion plan BEFORE the race begins! • Plan to meet in the family reunion area, where large

• Know the pace of your runner and his or her estimated finishing time.

TRACK YOUR RUNNER

Sign up for the Competitor Wireless Runner Tracking text messaging service at www.competitorwireless.com



Parking & Shuttles

GETTING TO THE START & FINISH LINE Start line: St. Charles Ave. and S. Maestri St. | Finish Line: Roosevelt Mall, City Park

GETTING TO THE START LINE

WALK: If you are staying or live in downtown New Orleans, the best opportunity for getting to the start line is walking. From Poydras Street, head west until you reach the starting corrals. The start village is located at Lafayette Square on Camp Street in between North Maestri Street and South Maestri Street. DOWNTOWN PARKING: Park in one of the lots in downtown and walk to the start line.

GETTING BACK AFTER THE RACE

SHUTTLE: Free shuttles take participants from City Park back downtown from 8 a.m. to 2:30 p.m. These shuttles will load at Friedrichs Avenue in City Park and drop off at Poydras Avenue between Magazine Street and Carondelet Street. RUNNER PICK-UP: Runners can be picked up on City Park Avenue at Marconi Drive in front of Delgado Community College. 20

PREMIUM PARKING PACKAGE

Purchase this package for the most convenient experience! Visit the Premium Parking Package booth at the Health & Fitness Expo to purchase your parking pass and shuttle to the start line. http://runrocknroll.competitor.com/2014/01/ new-orleans/premium-parking_63591

SPECTATOR INFORMATION

TO THE START: Follow the getting to the start line options for runners listed above. TO THE FINISH: Free shuttles take spectators to the finish line in City Park and back downtown 8 a.m. to 3:00 p.m. These shuttles will load on Poydras Avenue between Magazine Street and Carondelet Street, and will drop spectators off in City Park. FINISH LINE PARKING: Spectator Parking options available for ONLY finish line parking.

HUMANA ROCK ‘N’ ROLL NEW ORLEANS MARATHON & 1/2 MARATHON


Insurance for Active Lifestyles

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Transamerica congratulates all racers who are Rockin’ and Runnin’ their way to a better tomorrow!

Proud Sponsor of the Rock ‘n’ Roll Marathon Series.


Toyota Rock’n’Roll Concert Series

J. RODDY WALSTON & THE BUSINESS FINISH LINE FESTIVAL*

PRESERVATION HALL JAZZ BAND 22

HUMANA ROCK ‘N’ ROLL NEW ORLEANS MARATHON & 1/2 MARATHON

8:00 a.m. - 3:00 p.m. 10:15 a.m. 12:15 p.m. *Times subject to change

Finish Line Festival Preservation Hall Jazz Band J. Roddy Walston & The Business


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Bands on the Course

YOUR ENTERTAINMENT Meet the bands that will rock you to the finish. STAGE

LOCATION

BAND

St. Charles Ave & Euterpe

The Double Steppers Imaginary Frenz

B02/B07

St. Charles Ave & Conery St.

Kinfolk Brass Band Green Wave Brass Band

B03/B06

St. Charles Ave & Antonine/Amelia St

Tom Leggett Band Sweet Jones

St. Charles Ave & Octavia St Magazine St & Andrew Higgins (WW2)

The 19th St Red Blues Band

B09/10k B10/10k

N. Peters @ Ursilin

Dysfunktional Bone Acadian Cajun Band

B11/10k

Esplanade Ave & Henriette Delile

Thomas & Theresa Kelcy Mae Band

B12/10k

Esplanade Ave & White St. (McDonogh City Park Academy)

Shinola The Last Straws

Roosevelt Mall St & Golf Drive before split

LC Smoove Band The Instagators On Fire Entertainment

B01/B08/10K

B04/B05

BH13/B23/10k

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Kilts of Many Colours

HUMANA ROCK ‘N’ ROLL NEW ORLEANS MARATHON & 1/2 MARATHON

STAGE

LOCATION

BAND

N Carrollton Ave & City Park Ave

Tyler Kinchen & The Right Pieces Consortium of Genius

B15

Marconi & Victory

Cool Nasty Jasper Brothers

B16

Marconi & Robert E Lee

Megan Ruger Noisewater

St. Bernard Ave & Oriole St.

Sexual Thunder! Marina Orchestra

MILE OF MUSIC

Lakeshore Dr. between Lake Terrace Drive & NO Tech Center

On Fire Entertainment

B18/B19

Lakeshore Dr. west of Franklin Ave

The Enablers Remedy

B21

Wisner Ave Between Filmore & Mirabeau

Gods of Thunder - a tribute to KISS Urban Gypsies

B22

Diagonal Dr. South of Harrison Ave

Doombalaya This Side of 49

B13/B14

B17/B20


Race Day Checklist

The final two days before a race are very important. Follow this checklist to ensure that you get the most out of the hard training you’ve done.

—By Matt Fitzgerald

48:00 | DO A SHORT, FAST WORKOUT

For example, run three miles easy, then run 6 x 30-second relaxed sprints.

47:00 | START CARBO-LOADING

Be sure to consume high-carb foods and beverages at every meal.

31:00 | GET A GOOD NIGHT’S SLEEP

Getting adequate sleep is critical the final days before a big race.

22:00 | DO A SHORT, EASY WORKOUT It relieves mental and physical tension and keeps the body primed for performance.

21:00-10:00 | KEEP CARBO-LOADING

Maintain your high-carb diet throughout the last day before you race. Choose familiar foods that have always worked well for your body in the past. Now is not the time to experiment.

20:00 | GET YOUR GEAR TOGETHER

Take some time to get all of your gear together; create a race gear checklist that you use for every race.

18:00 | PLAN FOR RACE MORNING

Make a concrete plan for race morning that includes a wake-up time and a route to the race venue

3:00 | WAKE UP EARLY

Set an early alarm to give your body plenty of time to get up to speed. Try to climb out of bed at least three hours before the start horn blasts.

2:45 | EAT YOUR PRE-RACE MEAL

It is important to wake up in plenty of time to consume and digest a high-carb pre-race breakfast three hours before your race start.

2:15 | MAKE SURE YOUR GEAR IS READY Go through your gear checklist one last time. Be sure not to forget the small essentials such as sunscreen and your race number.

0:30 | WARM UP THOROUGHLY

Start your warm-up about half an hour before your race start. Begin with easy jogging, then do some dynamic stretches such as walking lunges and arm circles. FEBRUARY 28, 2016

25



LIGHTHOUSE | HCL BRONZE LENS

Color. Clarity. Detail. Maui Jim Ambassador Meb Kefl ezighi knows fi rst hand the challenges of long distance running.There’s no better feeling than crossing that Rock N Roll fi nish line. Enhance your view of the race with Maui Jim sunglasses! Stop by the Maui Jim Sunglass Booth at the Rock ‘n’ Roll Expo! www.mauijim.com

Recommended as an effective UV filter for the eyes and surrounding skin.

Meb Keflezighi Maui Jim Ambassador His choice: Lighthouse


Destination New Orleans

DESTINATION NOLA

W

elcome to the sinfully southern city of New Orleans! Being one of the most culturally rich destinations in the United States, The Big Easy offers everything from decadent cuisine, unique history, and a vibrant nightlife. The city is like no other so be sure to experience all that this southern gem has to offer, and Laissez les bons temps rouler! 28

HUMANA ROCK ‘N’ ROLL NEW ORLEANS MARATHON & 1/2 MARATHON

FREE THINGS TO DO IN NEW ORLEANS

Provided by the New Orleans Convention & Visitors Bureau

Get Jazzed Stroll Bourbon, Frenchmen and Fulton streets at night, when live music pours out into the street. There are also lots of street musicians in the Quarter on any given day. Take it in. Visit the Jean Lafitte National Park The Visitor Center at 419 Decatur Street, in the French Quarter, shares the fascinating history and unique traditions of the city and the delta through exhibits and film. Enjoy New Orleans Jazz National Historical Park Learn about the history


and culture of New Orleans jazz at the visitor center at 916 N. Peters Street. Enjoy free rangerled demonstrations, walks and talks, video documentaries and live music. Take a Jazz History Walking Tour Explore six New Orleans neighborhoods and their connection to jazz history. Self-guided maps highlight venues, businesses and homes of New Orleans music history. Download free maps at www. nps.gov/jazz/ historyculture/ places.htm. Call on Old Man River Take the free ferry to

Algiers or take in the views from the Moon Walk, Riverwalk or Woldenberg Park. View Our Statues (and We’re Not Talking Mimes) Andrew Jackson, Robert E. Lee, Louis Armstrong, Mother River, Ignatius Reilly from A Confederacy of Dunces—all have been immortalized in New Orleans. Go on a Rock ‘n’ Roll Tour Visit 1208 Caffin Avenue, the home of Fats Domino; 838 N. Rampart, the former J & M Studio where Little Richard recorded “TuttiFrutti” and “Good Golly Miss Molly;” 826–830 St. Louis, purported to be the

House of the Rising Sun; and 1500 N. Claiborne Avenue, the location of the Ernie K-Doe Mother-in-Law Lounge. There’s more than jazz history in New Orleans. Come explore it. Take Yourself on a Literary Tour See where Tennessee Williams (722 Toulouse), William Faulkner (624 Pirate’s Alley), Truman Capote (711 Royal), Thornton Wilder (623 Bourbon) Walker Percy (1820 Milan) and Anne Rice (1239 First) lived.

FEBRUARY 28, 2016

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King & Queen

THE KING AND QUEEN The crowning of the Carnival King and Queen is a tradition of Rock ‘n’ Roll New Orleans, and is now in its seventh year. The King and Queen were selected by YOU via the #NOLARoyalty contest. We are happy to announce this year’s royalty; all hail the Carnival King and Queen! King, Jorge Name

Queen, Shanon Olivier Lusk

The crowned receive the royal treatment throughout race weekend including the following: • 1 night stay at a host hotel • 2 race day VIP credentials

• Royal procession & start line introduction

Q+A WITH THE KING AND QUEEN Why did you want to become NOLA Royalty? Queen’s Response: Since I was a little girl I have always wanted to be a Queen. My favorite things in life are crowns! All of my friends and family already know that being a Queen is my greatest dream. In addition to that, I 30

LOVE NOLA! I was born and raised here and have never left. It will always be my home. The only thing that could possibly make my life better would be representing my city and home as QUEEN FOR A DAY! King’s Response: My girlfriend signed me up. She thought it would be funny. It was a great surprise to hear that I was selected King. Thank you to all my friends who voted for me. Why did you choose to run the Humana Rock ‘n’ Roll New Orleans? Queen’s Response: In 2010, I ran my 1st half marathon at Rock ‘n’ Roll New Orleans. It being my first, seems only right to make it a tradition and run it every year, which I have. In 2014, I decided to step it up and do my 1st full. Again, another milestone made at Rock ’ n’ Roll New Orleans. This year I will run my 2nd full, on February 28 - yep, Rock ‘n’ Roll New Orleans. King’s Response: A bunch of my running friends ran it last year and we all thought it was a great event. It was mine, and my girlfriend’s first trip together as a couple. We decided to run it again and not surprisingly a lot more people from the Dallas Running Club decided to train for this race too. If this is your first time running the

HUMANA ROCK ‘N’ ROLL NEW ORLEANS MARATHON & 1/2 MARATHON

race, what are you most looking forward to and if you are returning, what makes you come back? Queen’s Response: This is my 7th time participating in Rock ‘n’ Roll New Orleans and my plan is to run it every year I can. It’s my city, it’s my home, what better place to run! King’s Response: This is the second time I will run this race. I enjoyed the well organized event, crowd support, and beautiful route, including the run on the French quarter. I also enjoy walking into a bar or restaurant on Sunday night and seeing a bunch of other running people with their jackets and their medals. It makes you feel like you are in the Olympic village. As King or Queen, what Rock ‘n’ Roll law would you enact? Queen’s Response: I would order my kingdom to realize that every accomplishment begins with the decision to try. What they do today can improve all their tomorrows. The best project they will ever work on is themselves, cause everything they need is already inside. King’s Response: Free hugs to anyone that asks for them. No questions asked and no rejections! Read their full stories here: http:// runrocknroll.co/RckRyl


rock_n_roll-marathon.pdf

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S AV E YO U R A D R E N A L I N E FOR THE RACE VIP MARATH O N PACK AG E From pre-race meals, to post-race ice bags and VIP access, the Westin VIP Marathon Package helps you get to the start line stress free. We also offer late checkout so you can relax after your big day. Book a VIP Marathon Package at westin.com/runwestin


Respect the Distance

RX TO ROCK

ADVICE FROM THE ROCK ‘N’ ROLL MEDICAL DIRECTOR, P.Z. PEARCE, M.D.

For many of you, this will be your first half marathon. Whether this is your first or fiftieth race, congratulations on your commitment to fitness and a healthy lifestyle! Whether you choose to run, walk or just rock, the following tips will help to ensure you have a fun and safe Rock ‘n’ Roll experience.

TRAIN

HYDRATE

SALT

PLEASE

It’s too late to start now, but you need to respect the distance you’ve chosen to walk or run. There are many different training programs available to you. Be sure you chose one that had you complete at least 2/3 of the race distance several times during your training period. If not, slow down and participate at a comfortable pace.

If you have not calculated your fluid needs for this race, there are two strategies which will ensure you don’t under or over-hydrate. The easiest is to only drink when you are thirsty. If you want to be a little more scientific, limit fluid intake to 4-8 oz of sports drink every 20 minutes.

Losing salt through sweating and complex hormone changes during exercise can result in lowering your serum [blood] sodium level. This will not only affect your performance, it may lead to muscle cramping, headache, dizziness and confusion. Have some sports drink along the course to quench your thirst, or follow your preplanned schedule.

Fill out the medical information section on the back of your bib number. While serious medical problems are quite rare, knowing any medical problems you have, medications you are taking or allergies to medications is extremely helpful to our Medical Volunteers. Our goal is to treat all of our athletes like Rock Stars.

If you have questions, stop by the Rock ‘n’ Roll Sports Medicine Team booth at the Expo or visit one of our Medical Tents on race day. We would be happy to assist you. Have fun, be smart, and stay within your limits. In other words, Rock On… 34

HUMANA ROCK ‘N’ ROLL NEW ORLEANS MARATHON & 1/2 MARATHON


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Official Charities FEATURED CHARITY PARTNER

FUNDRAISING GROUPS

The Leukemia & Lymphoma Society’s Team In Training Team In Training (TNT) is the flagship fundraising program for the Leukemia & Lymphoma Society (LLS) and the only endurance sports training program for charity that raises money for blood cancer research. TNT and LLS are changing the landscape of blood cancer, not someday but today, making TNT the perfect way to fundraise. teamintraining.org

Make your personal journey to the finish line part of something bigger. St. Jude Children’s Research Hospital is leading the way the world understands, treats and defeats childhood cancer and other life-threatening diseases. When you sign-up to run as a St. Jude Hero, you’ll raise funds for lifesaving work done at St. Jude while you train for your Rock ‘n’ Roll Marathon Series race. Plus, you can earn great benefits along the way that may include free airfare, lodging, Heroes Hospitality access, and more.

Crohn’s & Colitis Foundation Of America To prevent and cure diabetes and to improve the lives of all people affected by diabetes The Crohn’s & Colitis Foundation of America (CCFA) is a non-profit, volunteer-driven organization dedicated to finding the cures for Crohn’s Disease and ulcerative colitis. ccfa.org

Parent Project Muscular Dystrophy PPMD is the largest nonprofit organization in the United Sates focused entirely on Duchene. Since 1994, PPMD has improved the treatment, quality of life, and long term outlook for all individuals affected by Duchenne through research, advocacy, education, and compassion. Because of our efforts, families affected by Duchenne have better access to state-of-the-art care information, research is moving forward at an accelerated pace, and legislation now exists funding Duchene research and outreach programs. parentprojectmd.org

Colon Cancer Challenge Foundation The Colon Cancer Challenge Foundation (CCCF) is a nonprofit organization in New York and Nationwide. Their mission is to reduce colorectal cancer incident and death through sustained efforts in our four related areas: awareness, prevention, screening, and research. www.

Learn more at runrocknroll.com/partner/st-jude FEBRUARY 28, 2016

39


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Corporate Sponsors

Special Thanks

RunRocknRoll.com

HUMANA ROCK ‘N’ ROLL NEW ORLEANS MARATHON & 1/2 MARATHON

#RNRNOLA


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