3.2
Our customers GRI 416 Customer health and safety, GRI 417 Marketing and labeling, GRI 418 Customer privacy
Customer satisfaction Customer satisfaction is a pivotal element of Neodecortech's strategy, a crucial component in the process of value creation and the Group's success. Neodecortech's mission, in fact, is to establish solid ties with its customers over time, customizing its products according to their needs, hence standing out from many of its competitors’ standardized solutions. Neodecortech intends to be a reliable and proactive partner, active at the high end of the market, providing an all-round service and up to the best standards in the industry. In order to monitor the quality of its products, the Group has fitted itself with a quality control laboratory, which has state-of-the-art instruments that simulate the work of the production machines, monitoring various characteristics of paper. Customers and potential customers are involved in the business processes through daily contacts in which the potential benefits and positive externalities of activities are explained. Major customers, who account for 95% of turnover, are given an annual customer satisfaction questionnaire that analyzes various aspects related to the quality of the product and service offered. In 2021, the questionnaire was administered to 63 customers (+142% versus 2020) and had a 95% response rate (+45% versus 2020). The average rating was 4.2 out of 5 (3.9 in 2020). The Group attaches great importance to customer satisfaction, regularly reviewing the loyalty level, and the number and nature of complaints. The aspects rated are the ability to understand customer needs, response times, completeness and clarity of feedback, timeliness of deliveries, quality/price ratio, product quality, complaint management. It should be noted that during the harshest period of the pandemic, specific notices were sent to the main customers, duly informing them of the operation of the Group's activities. Lastly, in an indirect manner, the Group pursues customer satisfaction through all the activities aimed at improving performance, including by obtaining specific certifications (see paragraph 2.2 Certifications) and implementing management tools (Code of Ethics, Organizational Model pursuant to Legislative Decree 231/2001, Integrated Quality, Environment, Safety and Energy Policy). Consumer safety The Group pays special attention to the safety of the end consumer of its products, adopting specific certifications, ensuring that legal requirements are complied with and making constant updates with regard to any new regulations. Specifically, the Group oversees the application of regulations regarding heavy metals. Papers impregnated with urea-melamine resins are classifiable as belonging to category E1. That is, they have emissions less than or equal to 0.124 mg/m3/h. There were no cases in the reporting period of non-compliance with the relevant legislation on marketing communications or consumer health and safety.
Neodecortech Group | 2021 Annual sustainability Report
47
