EXSA NEWS

EXSA celebrates Global Exhibition Day with AAXO and EGF

The ninth edition of Global Exhibitions Day (GED) took place on 5 June 2024 under the theme ‘Exhibitions are catalysts to sustainable futures’. The GED 2024 theme reinforces the role of exhibitions as platforms to bring people together face-to-face to connect, collaborate on global solutions aligned with the United Nations Sustainable Development Goals, and drive progress for economies worldwide.

By Lee-Ann Alder, EXSA Association Manager

The four key messages of GED 2024 resonated with newer and wider audiences as it showcased the universal impact of exhibitions across multiple industries to drive progress, facilitate economic growth, connect people and as a sustainable way of doing business.

In the words of EXSA chairperson, Sibusiso Mncwabe: “Here, in the diverse and dynamic landscape of South Africa, we are privileged to host this gathering — a testament to our commitment to excellence and our dedication to advancing the global exhibition sector. As EXSA, AAXO, and EGF we recognise

the invaluable role that associations play in promoting best practices, fostering collaboration, and driving growth and progress within our industry.”

This year EXSA, AAXO, and EGF joined forces and hosted two Global Exhibition celebrations. The first one was in Cape Town, where we had a festive coffee and muffin session with all our combined members.

The Johannesburg function showcased all the adrenaline junkies among the industry, and everyone enjoyed spinning around the track in modified vehicles, thanks to MasterDrive. The day was made possible with the assistance of our ever-faithful sponsors: Johannesburg Expo Centre, GL Events, 3,2,1 Productions, Barmotion, Main Events Catering, and MasterDrive. Thanks to SA Tourism for their partnership. Thank you to Expo Guys for EXSA’s banner wall.

All three associations believe in giving back, for a more sustainable future. The industry were asked to donate old banners and lanyards to the Skills Village who transform these items into products that can be sold. The Skills Village donates the profits to those in need.

Thanks to AAXO and EGF for their input and hard work, with a special mention to Anthea Buys for all she did. Our industry is entwined with the thread of energy, passion, emotion and commitment that runs deep within everyone, and it is celebrations such as this that strengthen those threads.

Thank you again to all who contributed, attended, and got involved, we appreciate you!