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Exhibitions can be sustainable

By Anthea Buys, office manager of AAXO

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Exhibitions can be a sustainable way of doing business if they are planned and executed with sustainability in mind. Here are some reasons why:

• Reduced carbon footprint

Exhibitions bring together a large number of people in one place, reducing the need for travel to different locations. This reduces the carbon footprint of attendees and exhibitors.

• Efficient use of resources

Exhibitions allow companies to showcase their products and services to a large number of potential customers in a single location, reducing the need for multiple marketing campaigns and associated resources.

• Collaboration and innovation

Exhibitions provide an opportunity for companies to collaborate with one another and share ideas, leading to innovation and new sustainable practices.

• Recycling and waste management

Exhibitions can promote responsible waste management and recycling practices, such as using recyclable materials for exhibition stands and recycling waste generated during the event.

• Education and awareness

Exhibitions can also be used as a platform to educate attendees about sustainability and promote awareness of sustainable practices. Overall, exhibitions can be a sustainable way of doing business if they are planned and executed with sustainability in mind. By promoting responsible practices, exhibitions can contribute to a more sustainable future for businesses and the environment.

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