BUSINESS
BOGDAN GECIĆ, FOUNDING PARTNER AT GECIĆ LAW TERRI PEPPER GAVULIC, CHIEF BUSINESS OFFICER AT TERRALEX
TerraLex & Gecić Law Reconnecting A Pandemic Stricken World Gecić Law aspires to be the foremost innovative law firm by building long-term relationships with clients based on reciprocity, trust and highest standards of professional ethics. It strives to redefine the role that a law firm plays in an emerging regional market, in order to produce exceptional results for clients
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ith its Belgrade hub covering the Western Balkans, Gecić Law offer clients global reach through exclusive membership in the ‘elite’ global network TerraLex. TerraLex members collaborate on virtual litigation/ arbitration, trade and transport challenges, investment opportunities, employment issues, supply chain issues etc. • How did your firm step into the new normal? - Bogdan: The digital era, and especially COVID-19, have put our abilities to the test in terms of adapting quickly to new circumstances. To be on point with the new normal, the firm employed an innovative approach to its day-to-day organisation by striking a balance between office-based work and remote working. This approach, coupled with an upgrade to our IT systems at the start of the pandemic, gave us the perfect platform to guide our international and local clients
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September
through a complex and shifting legal landscape, and to establish and maintain their business presence in the region. Our team is knowledge-hungry and looks to advance through the sharing and exchange of best practices thanks to its membership in the 150-plus strong global TerraLex law firm network. The goal is to transfer this versatile legal knowledge to our clients and the wider business community via online webinars and workshops. Terri: Bogdan and the team stepped into the new normal by leveraging their membership in TerraLex, an elite global organisation of law firms in more than 100 countries.
TerraLex’s platform enables its members to support their multijurisdictional clients wherever their needs arise. This is not dependent on being able to travel, but rather on ensuring that members are top-end firms in their local jurisdiction who willingly adhere to a common set of strict client-service principles and practices. As the pandemic progressed, members found creative ways to connect and collaborate: • In June over 640 members participated in a Virtual Global Meeting. Lawyers and other professionals, including Gecić Law, shared ideas and information to meet the challenges of the pandemic and better support their clients.
TerraLex’s platform enables its members to support their multijurisdictional clients wherever their needs arise
