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How focused is TomTom on providing telematics solutions to the financial services industry? With several of our fleet management clients offering telematics solutions to the financial services industry, this specific sector is a major area of focus for us. We support them by offering high-quality digital mapping data bundled together with a comprehensive LBS platform from deCarta. How would your product benefit the financial services sector? Whether your business provides insurance in the field of property, injuries, life, healthcare or automotive, highly accurate mapping and geospatial analysis tools are vital to ensure the efficiency and quality of your service. Flexibility is of equal importance. We combine map data and content with cutting-edge technology and business solutions that can be customised to suit your needs. We regard each client as a project partner and provide all the expertise necessary to meet your needs with the optimal solution.
makes for a very comprehensive solution spread. Also, throw in self-hosted call centre solutions where we supply our data and software to run in offline mode and allow our single-line search engine to search across more than 360 000 points of interest and preferred service providers. You mentioned historical speed profile and call centre locator? Historical traffic products analyse the risk that travellers and motorists face on a daily basis. Choose a specific route or area and analyse the traffic information on any day or even at any given hour of the year. This product helps you understand road usage in extreme weather conditions, when schools breakup and the impact school and public holidays have on driving patterns. The Call Centre Locator is a simple and effective tool that allows the call centre operator to geographically match the closest and most relevant service provider to the location or incident by providing routing and travelling times. What is the significance of your partnership with deCarta?
An example perhaps? Our products can provide accurate recordings of where your clients are (whether it’s driving in their vehicles; where they live, work, shop or socialise). Add to the mix accurate posted speed limits, historical speed profiles as well as live traffic incidents. This, together with the ability to do high volume transactions on locally hosted server software for things like reverse geo-coding (needed for route compliancy reports or sending out traffic alerts in real time) and analysing this ‘big data’ in a spatial business intelligence tool,
Our LBS platform from deCarta has more than 300 spatial object classes which make it a very powerful and effective business tool. On top of that, we have our spatial Business Intelligence (BI) tool, MarketScope, which allows the client to analyse, compare, evaluate and calculate virtually any scenario, taking into account consumer profiles, census information, competitor analysis data and any other set of business statistics that needs evaluation. The results can be graphically overlaid on a digital map, arriving at an answer within minutes.
How does this help insurers? With these platforms, insurers can now make informed decisions around identifying where policyholders are, knowing where their risks lie, directing customers to the right service providers and knowing what premiums to charge. What’s TomTom’s footprint in Africa like? MapStudio has been mapping Africa for 56 years, and we took over from them 13 years ago. Today, they produce their maps using our data. In Africa, TomTom has maps for 56 countries with fully navigable coverage for 35 countries, including 7.7 million km of total road coverage, 4.5 million km of navigable coverage and 1.3 million POIs. Which vehicle manufacturers fit TomTom systems in their fleet? There are several: Alfa Romeo, Audi, BMW, Chrysler, Citroën, Fiat, Ford, GM, Iveco, Jeep, Lancia, Mazda, Mercedes-Benz, Mini, Peugeot, Renault, Subaru and Toyota, among others. What challenges does Africa hold for the telematics industry? Compared to South Africa, the telematics industry is very fragmented in Africa. It is often a cut-throat business with many fly-by-night operators. In South Africa, we are fortunate enough to have big suppliers such as Mix Telematics, Tracker, Altech Netstar, C-Track and CarTrack. Some of them supply good cross-border services into Africa. For more information, visit www.tomtom.co.za/geospatial.
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