What is the Advantage of Costalink Magazine Advertising?

Magazine advertising is one of the most powerful marketing tools available, and an ad placed in a Costalink Magazine can improve sales and promotion or Brand awareness enormously.

Costalink is the No.1 Local Magazine and keeps us all in touch with our local area along the whole Costa. Costalink is trusted, interesting, quirky, full of local information and businesses and a really useful source of information for over 16 years.

Costalink is the perfect direct niche publication for you and here’s 10 benefits why:

1. This is Your Audience - Readers are within 1 hour away!

Your business is local, and Costalink Magazine is the ideal way to speak directly to your potential customers, who are at most one hour away from you! Like you, they are interested and involved in our local community, so they are interested in you too. Because they are proud of where they live and because visitors are interested in the area they are visiting, Costalink readers and subscribers prefer to support and buy from local businesses.

2. What People Take In During Their Time Out

There’s plenty to attract our attention on websites and social media, but typically that lasts 20 seconds. Sitting down with a hot drink and a Costalink Magazine is different. It’s a quiet, relaxed time we have awarded ourselves. There isn’t any competition; we’ll just look at and read what interests us, and that’s a great opportunity for our partners.

3. Being Noticed and Remembered

There’s a lot of media traffic out there, and we learn to filter it. In Costalink Magazine, there are only so many pages, with just a few advertisements on each page. You have a much better chance of being noticed and your local advertisements will be more memorable than their digital equivalents.

4. Reader Confidence

Fake news and cybercrime have made many people hesitant about online engagement. In contrast, readers trust their local Costalink Magazine as a source of personalised, non biassed, local information, so they are more likely to trust you too. There’s very little risk for them in making a visit, a call, WhatsApp or sending an email.

Message our team today and give yourself an unfair advantage to grow your clients and business! Message us on WhatsApp +34 644 231295 quoting “Unfair Advantage”

LINKING YOU AND CUSTOMERS WITH EACH OTHER!!

5. Opportunities To Be Seen

While online and social media have been ‘in the moment’, your local Costalink Magazine has staying power. It will stay on a coffee table, in an office or café for a whole month, until the next edition is published. It is usually picked up, taken and shared with family and friends. That means your advertisement can be seen over and over again.

6. Spin-off Brand Benefits

Your local Costalink Magazine has a great reputation for interest and authority. People trust what they see, and your brand and business will benefit as a result.

7. Staying power

Costalink Magazine has been around for a long time, we are celebrating 16 years in 2023, yet we maintain our freshness and relevance so readers and businesses who already advertise recognise its value. Commit to a campaign of advertising and you can build your recognition.

8. Extra Opportunities

Your local Costalink Magazine here in the Costa del Sol has an excellent distribution network of over 600 approved outlets from Fuengirola to Sotogrande and growing. If you want to complement your advertising with a coupon, a digital voucher or flyer you know it will arrive safely. Your extra promotional material is much more likely to be read when it arrives with your advert within Costalink Magazine.

9. Brand power

Take the opportunity to create consistency across all your channels, so wherever people come into contact with you they will see the same messages and images. You will reach new audiences in a printed and digital Costalink Magazine and become a well-recognised local business.

10. Measurability

You know exactly when your advertisement will appear and where, so you can measure the response. We help you make your call to action very specific and you’ll know exactly how effective your advertisement has been.