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ABOUT GBB ZERO Distribution and publishing details, and further resources
ABOUT U S
DIGITAL
Digital copies are being distributed via the following networks: the Global Investment Summit (GIS); the UK’s international brand marketing campaign, GREAT; Walpole, the official sector body for UK luxury; the British Fashion Council; and Country & Town House. All costs pertaining to the digital issue have been entirely covered by a private philanthropic sponsor.
You can find the digital copy here: countryandtownhouse.co.uk/ gbbzero-issue
Only two thousand hard copies of Great British Brands ZERO have been printed to ensure zero wastage on distribution. Hard copies are printed by CarbonNeutral® company Pureprint, which is ISO 14001 Environmental Management and FSC® certified, and a member of Sedex, the ethical supplier register. All copies are printed on 100 per cent recycled paper and the entire magazine (including covers) is 100 per cent recyclable, although we hope you will share your copy and keep it for reference.
Great British Brands ZERO is the first not-for-profit publication from Country & Town House. Costs are covered by sponsorship and advertising from brands that themselves have made recognisable commitments to driving down their carbon footprint. Any revenue generated above and beyond the costs of printing are being donated to environmental law charity, ClientEarth. Publisher Country & Town House itself has signed up to Race to Zero. We urge all our partners to reduce, reuse, recycle throughout their product chain as much as possible.
FURTHER READING AND RESOURCES:
Race to Zero: Race To Zero is a global campaign to rally leadership and support from businesses, cities, regions and investors for a healthy, resilient, zero carbon recovery that prevents future threats, creates decent jobs and unlocks inclusive, sustainable growth. unfccc.int/ climate-action/race-to-zero-campaign
B Corp: Certified B Corporations are businesses that meet the highest standards of verified social and environmental performance, public transparency and legal accountability to balance profit and purpose. B Corps are accelerating a global culture shift to redefine success in business and build a more inclusive and sustainable economy. bcorporation.net
UN Sustainable Development Goals:
The 2030 Agenda for Sustainable Development, adopted by all United Nations Member States in 2015, provides a blueprint for peace and prosperity for people and the planet. At its heart are the 17 Sustainable Development Goals (SDGs), which are an urgent call for action by all countries in a global partnership. They recognise that ending poverty and other deprivations must go hand-in-hand with strategies that improve health and education, reduce inequality and spur economic growth
– all while tackling climate change and working to preserve our oceans and forests. sdgs.un.org/goals
1% For The Planet: 1% For The Planet represents a global network of businesses, individuals and non-profit organisations tackling our planet’s most pressing environmental issues. oneprecentfortheplanet.org
GLOSSARY OF TERMS USED IN GBB ZERO:
COP26: COP stands for Conference of the Parties and 26 refers to this upcoming meeting being a 26th meeting. The Parties are the countries that signed the United Nations Framework Convention on Climate Change (UNFCC) – a treaty agreed in 1994. The 2021 United Nations climate change conference is taking place in Glasgow, from 31 October to 12 November. It is important because this is the event where countries come together to discuss and agree on how they are tackling climate change and review the progress of their commitments on reduction of their greenhouse gas emissions. ukcop26.org
Carbon neutral: Means that an organisation has measured its emissions of carbon dioxide, for example, across it value chain or of its product; has made a plan to reduce its emissions and commenced taking actions to bring its carbon impact to zero. The emissions that the organisation has not been able to remove in a period are then offset using certified carbon credits.
Climate Neutral: Similar to Carbon neutral but includes all greenhouse (GHG) gases and impacts, not just carbon dioxide. There is currently no single official standard that would underpin this claim.
Climate positive: For this claim an organisation goes one step further than Climate neutrality and removes more greenhouse gases from the atmosphere than it emits across is value chain.
Net zero: Net-zero is effectively creating a balance between the amount of greenhouse gases which are released into the atmosphere, and the amount which are taken out. First and foremost, human caused emissions should be reduced to as close as zero as possible and only the emissions that cannot be reduced are removed. This is a critical difference to Climate neutrality, which can be claimed on the journey to Net Zero.
Net Carbon Zero: In contrast to Net Zero, ‘Net zero carbon’ is focused only on carbon impact, not the other greenhouse gases.
ESG: Refers to the Environmental, Social, and Corporate Governance factors and how an organisation manages these alongside its financial performance. It is often used in the context of investing or financial management.
The Paris Agreement: The Paris Agreement is a legally binding international treaty on climate change. It was adopted by 195 Parties at COP21 in Paris, on 12 December 2015 and entered into force on 4 November 2016. Its goal is to keep the global warming well under 2 degrees, ideally under 1.5 degrees Celsius, compared to pre-industrial levels.
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