National Guard Tony Stewart Sheridan Ridge Alltel Daimler Chrystler Frito-Lay Hills Brothers Coffee K-Mart Lucky Craft American Whirpool Advance Auto Parts Bacardi USA Budwei CITGO Disney Dale Earnhardt Jr. ESPN Kevin VanDam Johnson & Johnson Kelloggs Michael Waltrip National Guard Tony Stewart Sheridan Ridge Al Daimler Chrystler Frito-Lay Hills Brothers Coffee K-Mart Lucky Craft American Whirpool Bacardi USA Budweiser CITGO Disney Discover Card ESP Kevin VanDam Johnson & Johnson Kelloggs Michael Waltrip National Guard Tony Stewart Alltel Daimler Chrystler Frito-Lay Hills Brothers Coffee K-M Lucky Craft American Whirpool Advance Auto Parts Bacardi USA Budweiser CITGO Disney Discover Card Dale Earnhardt Jr. ESPN Kevin VanDam Johnson & Johnson Kelloggs Mich Waltrip National Guard Tony Stewart Sheridan Ridge Alltel Daimler Chrystler Frito-Lay Hills Brothers Coffee K-Mart Lucky Craft Advance Auto Pa Bacardi USA Budweiser CITGO Disney Discover Card Dale Earnhardt Jr. ESPN Kevin VanDam Johnson & Johnson Kelloggs Michael Waltrip National Guard Tony Stewart Sherid Ridge Alltel Daimler Chrystler Hills Brothers Coffee K-Mart Lucky Craft American Whirpool Advance Auto Parts Bacardi USA Budweiser CITGO Disney Disco Card Dale Earnhardt Jr. ESPN Kevin VanDam Johnson & Johnson Kelloggs Michael Waltrip National Guard Tony Stewart Sheridan Ridge Alltel Daimler Chrystler Frito-Lay Hills Broth Coffee K-Mart Lucky Craft American Whirpool Advance Auto Parts Bacardi USA Budweiser Disney Discover Card Dale Earnhardt Jr. ESPN Kevin VanDam Johnson Johnson Kelloggs Michael Waltrip National Guard Tony Stewart Sheridan Ridge Alltel Daimler Chrystler Frito-Lay Hills Brothers Coffee K-Mart Lucky Craft American Whirpool Baca USA CITGO Disney Discover Card Dale Earnhardt Jr. ESPN Kevin VanDam Johnson & Johnson Kelloggs Michael Waltrip National Guard Tony Stewart Sherid Ridge Alltel Daimler Chrystler Frito-Lay Hills Brothers Coffee K-Mart Lucky Craft American Whirpool Advance Auto Parts Bacardi USA Budweiser CITGO Disney Discover Card D Earnhardt Jr. ESPN Kevin VanDam Johnson & Johnson Kelloggs Michael Waltrip National Guard Tony Stewart Sheridan Ridge Alltel Daimler Chrystler Frito-Lay Hills Brothers Coffee Mart Lucky Craft American Whirpool Advance Auto Parts Bacardi USA Budweiser CITGO Disney Discover Card Dale Earnhardt Jr. ESPN Johnson & Johns Kelloggs Michael Waltrip National Guard Tony Stewart Sheridan Ridge Alltel Daimler Chrystler Frito-Lay Hills Brothers Coffee K-Mart Lucky Craft American Whirpool Advance Auto Pa Budweiser CITGO Disney Discover Card Dale Earnhardt Jr. ESPN Kevin VanDam Johnson & Johnson Kelloggs Michael Waltrip National Guard Tony Stew Sheridan Ridge Alltel Daimler Chrystler Frito-Lay Hills Brothers Coffee K-Mart Lucky Craft American Whirpool Advance Auto Parts Bacardi USA Budweiser CITGO Disney Disco Card Dale Earnhardt Jr. ESPN Kevin VanDam Johnson & Johnson Kelloggs Michael Waltrip National Guard Tony Stewart Sheridan Ridge Alltel Daimler Chrystler Frito-Lay Hills Broth National Guard Tony Stewart Sheridan Ridge Alltel Daimler Chrystler Frito-Lay Hills Brothers Coffee K-Mart Lucky Craft American Whirpool Advance Auto Parts Bacardi USA Budwei Coffee K-Mart Lucky Craft American Whirpool Advance Auto Parts Bacardi USA Budweiser CITGO Disney Discover Card Dale Earnhardt Jr. ESPN Kevin VanDam Johnson & Johns Kelloggs Michael Waltrip National Guard Tony Ste wart Sheridan Ridge Alltel Daimler Chrystler Frito-Lay Hills Brothers Coffee Lucky Craft Americ Whirpool Advance Auto Parts Bacardi USA Budweiser CITGO Disney Discover Card Dale Earnhardt Jr. ESPN Kevin VanDam Johnson & Johnson Kelloggs Michael Waltrip Natio Guard Tony Stewart Alltel Daimler Chrystler Frito-Lay Hills Brothers Coffee K-Mart Lucky Craft American Whirpool Advance Auto Parts Bacardi USA Budweiser Disney Discover Ca Dale Earnhardt Jr. ESPN Kevin VanDam Kelloggs Michael Waltrip National Guard Tony Stewart Sheridan Ridge Alltel Daimler Chrystler Frito-L Hills Brothers Coffee K-Mart Lucky Craft American Whirpool Advance Auto Parts Bacardi USA Budweiser CITGO Disney Discover Card Dale Earnhardt Jr. ESPN Kevin VanDam Johns & Johnson National Guard Tony Stewart Sheridan Ridge Alltel Daimler Chrystler Frito-Lay Hills Brothers Coffee K-Mart Baca USA Budweiser CITGO Disney Discover Card Dale Earnhardt Jr. ESPN Kevin VanDam Johnson & Johnson Kelloggs Michael Waltrip National Guard Tony Stewart Sheridan Ridge Al Daimler Chrystler Frito-Lay Hills Brothers Coffee K-Mart Lucky Craft American Whirpool Advance Auto Parts Bacardi USA Budweiser CITGO Disney Discover Card Dale Earnhardt ESPN Kevin VanDam Johnson & Johnson Kelloggs National Guard Tony Stewart Sheridan Ridge Alltel Daimler Chrystler Frito-Lay Hills Brothers Coffee Mart Lucky Craft American Whirpool Advance Auto Parts Bacardi USA Budweiser CITGO Disney Discover Card Dale Earnhardt Jr. ESPN Kevin VanDam Johnson & Johnson Kello Michael Waltrip National Guard Tony Stewart Sheridan Ridge Alltel Daimler Chrystler Frito-Lay Hills Brothers Coffee K-Mart American Whirpool Advance Au Parts Bacardi USA Budweiser CITGO Disney Discover Card Dale Earnhardt Jr. ESPN Kevin VanDam Johnson & Johnson Kelloggs Michael Waltrip National Guard Tony Stewart Sherid Ridge Alltel Daimler Chrystler Frito-Lay Hills Brothers Coffee K-Mart Lucky Craft American Whirpool Advance Auto Parts Bacardi USA Budweiser CITGO Disney Discover Card D Earnhardt Jr. Kevin VanDam Johnson & Johnson Kelloggs Michael Waltrip National Guard Sheridan Ridge Alltel Daimler Chrystler Frito-Lay H Brothers Coffee K-Mart Lucky Craft American Whirpool Advance Auto Parts Bacardi USA Budweiser CITGO Disney Discover Card Dale Earnhardt Jr. ESPN Kevin VanDam Johnson
Discover Card
Dale Earnhardt Jr.
Sheridan Ridge
American Whirpool
Frito-Lay
CITGO
Budweiser
www.coxgp.com
Kevin VanDam
Bacardi USA
K-Mart
Johnson & Johnson
Advance Auto Parts
Alltel
Michael Waltrip
Lucky Craft
ESPN
Tony Stewart
Boat Racing :: Venezuela
ABOUT US The rest is history. In 1998, with two brothers and one client, Cox Group was put on the map. Ten years later, we’ve continued to grow and maintain our commitment to providing exceptional client service. We are a multidisciplinary agency dedicated to our clients and their needs, and that’s why our client list has grown from a single company to a list of more than 100 spanning across four continents. With depth, enthusiasm and a proven track record of results, Cox Group ensures credibility and success in everything we do.
Bristol Motor Speedway :: Bristol, Tennessee
Bassmaster Elite Series :: Lake Guntersville, Alabama
COX GROUP
Change... Part Nature. Part Opportunity. We know that change is a natural part of life. At Cox Group, we choose to embrace it as the true spirit of opportunity. Change can be overwhelming as it is unfamiliar, but we welcome these occasions and all of their challenges. It is our chance to improve strategy, ignite creativity and drive award-winning results. Our approach is customized to each of
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our clients and their specific needs in today’s hectic world of marketing noise. We understand your organization is unique, and we take the time to look at it from different angles and fresh perspectives, to identify the best course of action to take with every change.
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Effectively communicating what you’re doing, what you’re selling and what you’re promising your customers is key for an organization in any industry. The message needs to be succinct, it needs to be interesting and it needs to reach a wide audience. From real estate to retail, all organizations have the same need when it comes to corporate communications; smart people, great counsel and outstanding results. That’s what we offer.
CORPORATE Regardless of industry. 6
Skyline :: Charlotte, North Carolina
Offshore Racing :: Orange Beach, Alabama
SPORTS
Mixing business with pleasure. We take our business seriously, and we really like sports. That’s why it’s no coincidence that we work with some of the most elite groups from motorsports to offshore racing to outdoor adventure teams. When the competition begins, we’re not only present, we are engaged and involved with every last detail. From
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public relations and event coordination, to advertising and marketing, we come up with ideas that finish first every time.
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never imagined doing business‌ like the Arctic Circle. At Cox Group, we believe your message is important, and we assure you we will deliver it to any part of the world, in any language. Our work has been seen in hundreds of cities around the world, and we embrace each and every opportunity as it allows us to work with new markets, gain exposure to different lifestyles and business practices, and literally, stay on our feet every step of the way.
GLOBAL
Traveling the world. 10
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We welcome culture, diversity and travel, especially when it takes us to places we
Drambuie World Ice Golf Championship :: Svalbard, Norway
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Boat Racing :: Venezuela
At Cox Group, we not only take the photo but we make sure it captures exactly what your organization stands for. Life, energy, tranquility, adventure or nature – we shoot to bring your visions to life so they leave a lasting impression.
PHOTOGRAPHY Image is everything.
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Your reputation is important, and with the right image, you’re destined for success.
Crutchfield :: Charlotte, North Carolina
Albuquerque International Balloon Festival :: Albuquerque, New Mexico
CREATIVE
Something special in the air. Excellent design isn’t just about visual appeal; it’s also about messaging and creating focus. We know that you have about three seconds to capture your audiences’ attention. That’s why we specialize in creating unique, effective and compelling designs for marketing collateral, event materials, advertisements and Web sites that
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resonate with your audience.
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Developing innovative approaches, taking smart risks and staying on top of industry trends are only a few examples of how we ensure the strategic execution of our clients’ objectives. We question, we think, we strategize, we create and we refine to successfully guide your organization through every project. And, in the process, you’ll know exactly where your project is headed at all times. The result is inevitably, right on the mark.
RESULTS
Right on target.
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Drambuie Pursuit :: Inverness, Scotland
Las Vegas Motor Speedway :: Las Vegas, Nevada
PEOPLE
The winning team. Rest assured, with our polished group of professionals, it’s one-stop shopping at Cox Group. Our team of highly skilled and experienced individuals add insight, talent and inspiration to guide you down the right track. With backgrounds spanning dozens of industries, on both the client and agency sides of the business, we have
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extensive knowledge to help us understand every organization.
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SERVICES We offer it all. No matter the size, location or breadth of your project, we are up for the task from concept to implementation. At Cox Group, we offer a full spectrum of services, all tailored to fit your individual needs:
Brand Development • Logo and Identity Design • Mission and Positioning Copywriting • Advertising • Print • TV and Radio • Web 22
Creative • Graphic Design • Web Development • Product Packaging Custom Publishing • Brochures • Product Guides • Newsletters • Media Guides • Retail Magazines Event Planning • Corporate Events • Festivals • Sales Conferences • Trade Shows
Photography and Video • Online Proofing • Editing and Enhancement • Still • Video Public Relations • Corporate Communications • Community Relations • Media Relations • Media Training • Press Conferences • Press Writing • Public Service Announcements • Media Kits
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Advertising and Marketing • Strategic Planning • Direct Mail • Media Planning and Buying • Merchandising • Mobile Marketing • Research • Cause Marketing
Cox Group Conference Room :: Huntersville, North Carolina
16315 Northcross Drive, Suite F : : Huntersville, NC 28078 : : O 704.896.2323 : : F 704.896.2324 : : www.coxgp.com : :
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Change... Part Nature. Part Opportunity.