Arna Marketing Expands Digital Presence with Canon's Production Inkjet Presses

Arna Marketing Group, the first East Coast company to install two ProStream production inkjet continuous feed presses and two varioPRINT iXseries sheetfed presses, has strengthened its competitive edge and further established itself as an elite variable data print partner with a robust set of print technologies and solutions.

Over the last several years, this Canon Solutions America, Inc. client has continued to expand its production inkjet fleet, by investing in the latest innovations to remain efficient and ahead of competitors. By upgrading its equipment to PRISMAproduction with Advanced JDF Processor (AJP), Arna continues to impress its customers with its fast turnaround times, flexibilities in finishing, and quality of output. With the latest addition of these production presses, Arna continues to lead the print industry as the “concierge” of print production.

Canon varioPRINT iX-series

Canon ProStream Press

“We’re continuously evolving our business model to fit the needs of our customers, and Canon Solutions America has been a great partner, helping amplify our competitive edge. We’re more confident than ever in the direction we’re heading in the variable data space, and we’re willing to invest now to be prepared for the future,” said Mette Hegna, owner, Arna.

“We expanded our footprint to fit all the new technologies we have acquired; it’s quite remarkable to see it all in action. The PRISMA workflow is driving an entire fleet of Canon inkjet presses, including two ProStreams, two ColorStreams, three VarioPrint i300s, and now the two varioPRINT iX-series presses. No ask is too large or too small. We feel unstoppable. The two new iX presses will be housed in a new, expanded, premier state-of-the-art space that is now under construction at Arna.”

Arna Marketing’s mission and purpose go beyond just providing high quality products to its customers. By transforming its print shop and investing in state-of-the-art inkjet technology and workflow, Arna Marketing is equipped with an array of print manufacturing solutions, from the front-end workflow to the production and finishing of the application, enabling a concierge-like end-to-end solution.

“We’re always on the hunt for efficiencies and speed. We are the place that can go from the 6x9, to the fivefold, to the tri-fold, to the Z-fold, and our finishing equipment has supported our ProStream presses perfectly,” said Hegna. “We’re equipped for extremely fast turnaround times for utmost convenience and are prepared to handle ancillary requests. We know that everything needs to be personalized, customizable and catered to any obstacle our customers may face.”

Beyond its high-quality offerings by the production inkjet presses, Arna Marketing also streamlined and automated its book manufacturing workflow process with the installation of Book Smart Suite. This solution couples the ProStream press with PRISMAproduction Advanced JDF Processor workflow automation software and adds a Muller Martini Presto II booklet maker to produce 8-page, 16-page and 24-page signature saddle-stitch booklets.

The Book Smart solution enables metadata XML files to be dropped into hot directories where they are automatically batched for job-tojob efficiency gains, imposed and released for print and finishing using 2D barcodes and JDF/JMF communications. Book Smart is part of an effort to further expand Arna’s offerings in one-off book production beyond its current 4-page signature booklets produced on the varioPRINT i-series sheetfed printers and CP Bourg saddle-stitchers. constantly looking for opportunities to upgrade. Canon Solutions America just gets it and has been an exceptional partner,” said Hegna. “With their continued support and innovative edge, we are able to target new markets and applications, including one-off book production.”

Reflecting the companies’ customerfirst mindset when it comes to service,

Hegna comments, “It would be unjust not to also tout the phenomenal service that Canon Solutions America provides. The company’s technicians are bar-none the best in the business, and just one of the reasons why we are still up-and-running and continue to invest in their products and solutions,” said Hegna.

“We are so grateful to be backed by such an attentive, supportive team like Canon Solutions America. One call resolves any and all issues we face, and we have access to the entire Canon production team. It’s a great partnership, and we only see things getting better and stronger.”

“We are only as successful as the achievements of our customers, and we continue to work efficiently and meticulously to pioneer innovative products and solutions to our customers,” said Francis A. McMahon, Executive Vice President, Production Print Solutions, Canon Solutions America, Inc. “Arna is a shining example of what it takes to thrive in today’s business environment and we are proud our technology helps significantly expand their capacity which helps them stay competitive and better serve their customers.”

For more information on how production inkjet solutions and our PRISMA software solutions can help your business, please visit pps.csa. canon.com.