Communications Sharing our research CRAE continues to develop its active communication strategy by boosting its online presence and engagement through different digital platforms. Our aim is to increase the accessibility of autism research (our own and that of others), working towards wider acceptance of autism. Furthermore, by enhancing our social media reach, we expand the profile of our research centre. Some highlights include:
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The CRAE website (crae.ioe.ac.uk) has maintained the same number of visitors (6,000 visitors/year), of which 80% are organic users versus 20% returning visitors. We believe that with our newly designed website (launching in November 2019), we will see a significant jump in traffic.
CRAE’s Facebook Page has seen a big growth, more than doubling our followers and page ‘likes’ (over 3000 now).
CRAE members have been invited to present their research nationally and internationally at conferences, academic institutions, schools, charities, companies and festivals in the England, Northern Ireland, France, Canada, Israel, and Australia.
CRAE’s Twitter account (@CRAE_IOE) has also seen continued growth, with more than 8,000 followers, and being consecutively listed as a Top Ten Influencer (via Symplur) when attending conferences. By live tweeting from events we reach millions of people worldwide with the latest autism research and news.
As part of World Autism Awareness Week (WAAW) 2019, CRAE invited five autistic staff members/collaborators to take over the CRAE Twitter and Facebook accounts, to share their views and experiences of autism research. During this five-day period, the posts were seen by 15,000 per day.
