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CRAIN’S CLEVELAND BUSINESS z AUGUST 22 - 28, 2016 z PAGE A-1
Tobin Buckner Helping entrepreneurs find the support they need. P. A5
Pry’s legacy
Main Course
Late county executive’s work will continue. P. A7
Melt serves meals between two slices of bread. P. A8
Better Blocks bring redevelopment ideas to life — at least temporarily By BETH THOMAS HERTZ clbfreelancer@crain.com
Revitalizing an area can take time. Permanent changes require planning, consensus-building, permits, funding and much more. Better Block events, three of which are going on in the Akron area this summer and fall, are a way to give improvement ideas a trial run. Typically held over a weekend, a Better Block event might include closing off a lane of traffic to make a bike lane, opening “pop-up” cafes with outdoor seating or adding potted trees to create shade — generally giving people a reason to get out of their cars and imagine what’s possible in a given area in terms of livability and business development. Of course, organizers hope at least some of the changes they bring to life will stick. Jason Roberts, who in 2010 originated the national Better Block movement in Texas, said he has not seen three events in succession in an area before. “It’s been incredible to see the neighborhoods come together for these events,” he said. “These are great ways to bring together people and groups that want to do things.” Roberts was in Akron on July 30 and 31 for a Better Block event in the Middlebury neighborhood. Upcoming Better Block events are planned for Cuyahoga Falls’ Front Street on Aug. 26 and 27, and Copley Township’s circle on Sept. 9-11. Roberts’ organization has been involved in
Children play in a swimming pool created out of a discarded billboards.
Middlebury Better Block organizers created a playground out of old tires. (Shane Wynn for Crain’s)
helping the community-based leaders in Middlebury and Cuyahoga Falls, and has offered some consulting help in Copley. “A lot of people from each (event) are volunteering for the others to help and share knowledge,” he said. “They are all supporting each other.” Jason Segedy, director of planning and urban development for Akron who was involved in a Better Block in Akron’s North Hill last year, said the best part of these events is that they let residents get involved in visualizing what is possible in their area. “Not all development and planning decisions need to come from the top down,” he said. The John S. and James L. Knight
Foundation supports the idea of Better Blocks. It gave $20,000 to the Middlebury event. The Cuyahoga Falls event received $10,000 from a grant from Akron Torchbearers that was funded by the foundation. (Both events have raised money from other sources, too.) “Too often, we create fancy renderings (for revitalization) instead of just taking 48 hours and showing people what can be,” said Kyle Kutuchief, the Knight Foundation’s Akron program director. “There is value in actually doing something. It helps inform the long-term planning process.” Some ideas will prove to be a hit, SEE BLOCKS, PAGE A4
Engineer Cara Adams’ drive takes her to dream job By BETH THOMAS HERTZ clbfreelancer@crain.com
Cara Adams counts herself lucky to have a career that combines two of her passions in life: science and racing. A couple of added bonuses: The Green native was able to build that career right in her hometown and is helping to break down some gender barriers along the way. Adams, 37, is senior project engineer for race tire development at Bridgestone Americas Inc. in Akron. Bridgestone’s racing arm operates as Firestone Racing and is the sole supplier of tires for the Verizon IndyCar Series. That means Adams splits her
time working at the Bridgestone Americas Tire Operations Center and traveling over 20 times a year to tracks, working with some of the world’s best drivers, to see her tires put to the test. Adams’ mother, a retired high school science teacher, taught her to see science as a fun, intriguing puzzle. Her love of science took her to the University of Akron’s College of Engineering, where she thought she would attend for two years (to take advantage of free tuition through her father’s job there) then transfer elsewhere. But when she was introduced to the Formula SAE Program — a competition sponsored by the Society of Automotive Engineers where
Cara Adams of Bridgestone Americas. (Shane Wynn for Crain’s)
students design, build and race open-wheel cars — her plans changed. She was hooked on racing. She stayed at UA and received two degrees, in mechanical engineering and Spanish, in 2002. After she did a short stint at Diebold Inc., her hometown, with its racing tire tech centers, provided her the opportunity to find her dream career. Adams found herself in a unique position in the beginning of her racing career. When she started with the race team in 2008, she was often the only female technical employee at the track. Many drivers assumed she was in marketing. When she asked them how their tires performed, SEE ADAMS, PAGE A6