25 Capp Street, SF

Page 1

Comparable Properties Report Prepared for Parul and Jeff Weber on 6/24/2021 Inner Mission

25 Capp St, San Francisco

TeamLotte and Sarah Sarah: 415.464.7484 Lotte: 415.412.7471 lotteandsarah@compass.com lotteandsarah.com


Pricing Recommendation Prepared for Parul and Jeff Weber on 6/24/2021 Recommended listing price

*

$5,000,000

About Your Listing Price After analyzing your property, comparable properties on the market now, recent sales and comparable properties that failed to sell, I conclude that in the current market, your property is most likely to sell for $5,000,000.

* This represents an estimated sale price for this property. It is not the same as an opinion of value in appraisal developed by a licensed appraiser under the Uniform Standards of Professional Appraisal practice. The information contained herein is derived from the local MLS and does not purport to be complete nor, necessarily, accurate and should be independently verified; nor does it represent or constitute a legal analysis or financial advice. Changes in price, condition, sale, or withdrawal may be made without notice. All measurements and square footage are approximate. Equal Housing Opportunity. Compass and its agents disclaim any and all liability for representations and warranties, express or implied, contained in, or for omissions from, the information contained herein or any other written or oral communication transmitted or made available to the recipient. This is not intended to solicit property already listed. Compass is a real estate broker licensed by the State of California operating under multiple entities. License Numbers 01991628, 1527235, 1527365, 1356742, 1443761, 1997075, 1935359, 1961027, 1842987, 1869607, 1866771, 1527205, 1079009, 1272467.


Subject Property Prepared for Parul and Jeff Weber on 6/24/2021 Inner Mission

2014 MLS Sales Data -25 Capp Street Built in 1925, this Mission District Home has it all! Upstairs: living room, formal dining room, 2 bedrooms,plenty of closets, split bath, large kitchen with breakfast nook,laundry room, deck. Approximately 1,386 Sq. Ft. Downstairs: recent addition with permits: 1 bed, 1 beautiful bath, living area, overlooking the serene garden/backyard,approximately 600 sq.ft. PLUS: 2-car tandem parking, workshop area, plenty of storage. Plus: separate studio? office? off garden/backyard. Total square footage is approximately 2,000 sq.ft. with addition. Big extra lot is 30X120,3,600 sq.ft. Close to BART, easy access to freeways, walking distant to The Valencia Corridor and everything the Vibrant Mission District has to offer. On the market first week in June!

Property Information

Transaction Information

Property Type: Single Family Beds: 3 Baths Full / Half: 2 Sq. Ft.: 1,386 Lot Size: 3,598 SF / 0.08 AC Year Built: 1925 Taxes: HOA Fees:

Original Listing Price: $1,295,000 Last Asking Price: $1,295,000 Closing Price: $1,450,000 PPSF: $1,046 Listed Date: 04/21/2014 Contract Date: 04/26/2014 Sold Date: 05/07/2014 DOM: 5 Listing Brokerage: Prudential California Realty

Compass is a real estate broker licensed by the State of California operating under multiple entities. License Numbers 01991628, 1527235, 1527365, 1356742, 1443761, 1997075, 1935359, 1961027, 1842987, 1869607, 1866771, 1527205, 1079009, 1272467. All material presented herein is intended for informational purposes only and is compiled from sources deemed reliable but has not been verified. Changes in price, condition, sale or withdrawal may be made without notice. No statement is made as to accuracy of any description. All measurements and square footage are approximate. Equal Housing Opportunity.


Comparables Summary

Prepared for Parul and Jeff Weber on 6/24/2021

Sold BATHS FULL /

ORIGINAL

ADDRESS

BED

HALF

SF

LOT

326 Capp St

3

3

3,495

3,675

50 Liberty St

4

3/1

837 S Van

4

4/1

5

41 Clipper St 36-38 Camp

LAST ASKING

LISTING PRICE PRICE

MONTHLY CLOSING PRICE PPSF $5,460,000

2,874

$4,000,000

$4,995,000

$4,000,000

4,063

3,602

$4,295,000

$4,295,000

$4,295,000

4/1

4,665

2,750

$8,350,000

$8,350,000

4

4/2

3,574

3,001

$5,750,000

6

0/0

3,998

2,979

3,959

3,147

CHARGES

LISTED

CONTRACT

$1,562

SOLD

DOM

9/6/19 2/4/21

4/22/21

5/12/21

77

$1,057

2/23/21

3/24/21

4/2/21

29

$7,300,000

$1,565

4/1/21

6/11/21

6/30/21

71

$5,750,000

$6,300,000

$1,763

2/11/21

2/17/21

3/12/21

6

$3,895,000

$4,295,000

$4,420,070

$1,106

4/12/21

6/11/21

6/15/21

35

$5,258,000

$5,537,000

$5,295,845

$1,411

Ness Ave 50 Oakwood St

St AVERAGES

44

Compass is a real estate broker licensed by the State of California operating under multiple entities. License Numbers 01991628, 1527235, 1527365, 1356742, 1443761, 1997075, 1935359, 1961027, 1842987, 1869607, 1866771, 1527205, 1079009, 1272467. All material presented herein is intended for informational purposes only and is compiled from sources deemed reliable but has not been verified. Changes in price, condition, sale or withdrawal may be made without notice. No statement is made as to accuracy of any description. All measurements and square footage are approximate. Equal Housing Opportunity.


Price & Days On Market Sold (6)

Trend Line

$7,500,000 4

$7,000,000

$6,500,000 5

Price

$6,000,000

$5,500,000

$5,000,000

$4,500,000

6 3

$4,000,000

2

$3,500,000 10

20

30

40

50

60

70

80

Cumulative Days On Market

1

326 Capp St Inner Mission, San Francisco

5 41 Clipper St Noe Valley, San Francisco

2 50 Liberty St Eureka ValleyDolores Heights, San Francisco

3 837 S Van Ness Ave Inner Mission, San Francisco

6 36-38 Camp St Mission Dolores, San Francisco

† Trend Line Based On Sold And Pending Listings Only All information provided is deemed reliable but is not guaranteed and should be independently verified.

4 50 Oakwood St Mission Dolores, San Francisco


Price & Size Sold (6)

Trend Line

$7,500,000 4

$7,000,000

$6,500,000 5

Price

$6,000,000

$5,500,000

1

$5,000,000

$4,500,000

6 3

$4,000,000

2

$3,500,000 3000

3250

3500

3750

4000

4250

4500

4750

Size (Sq Ft)

1

326 Capp St Inner Mission, San Francisco

5 41 Clipper St Noe Valley, San Francisco

2 50 Liberty St Eureka ValleyDolores Heights, San Francisco

3 837 S Van Ness Ave Inner Mission, San Francisco

6 36-38 Camp St Mission Dolores, San Francisco

† Trend Line Based On Sold And Pending Listings Only All information provided is deemed reliable but is not guaranteed and should be independently verified.

4 50 Oakwood St Mission Dolores, San Francisco


25 Capp St Sold A.

326 Capp St

B.

50 Liberty St

C.

837 S Van Ness Ave

D.

50 Oakwood St

E.

41 Clipper St

F.

36-38 Camp St

Compass is a real estate broker licensed by the State of California operating under multiple entities. License Numbers 01991628, 1527235, 1527365, 1356742, 1443761, 1997075, 1935359, 1961027, 1842987, 1869607, 1866771, 1527205, 1079009, 1272467. All material presented herein is intended for informational purposes only and is compiled from sources deemed reliable but has not been verified. Changes in price, condition, sale or withdrawal may be made without notice. No statement is made as to accuracy of any description. All measurements and square footage are approximate. Equal Housing Opportunity.


Subject Property

Comparable Property A

Comparable Property B

Comparable Property C

25 Capp St

326 Capp St

50 Liberty St

837 S Van Ness Ave

San Francisco, CA

San Francisco, CA

San Francisco, CA

MLS:

MLS: 421516739

Status Bedrooms Baths Square Feet PPSF Original Listing Price Last Asking Price Closing Price HOA Fees Condo/Co-op Fees Taxes Listed Date Contract Date Sold Date DOM - Days on Market Lot Size Property Type Year Built Total Adj Total Adj Value

3 3 2,436

-

3,598 SF / 0.08 AC Single Family 1925 $0

Adj

MLS: 421522231 Adj

Adj

Sold 3 3 3,495 $1,562 $5,460,000 $5,460,000 Sep 06, 2019

Closed 4 3.5 $4,000,000 $4,995,000 $4,000,000 Feb 04, 2021 Apr 22, 2021 May 12, 2021

Closed 4 4.5 4,063 $1,057 $4,295,000 $4,295,000 $4,295,000 Feb 23, 2021 Mar 24, 2021 Apr 02, 2021

-

77

29

3,675 SF / 0.08 AC

2,874 SF / 0.07 AC

3,602 SF / 0.08 AC

Single Family 1900 $0 $5,460,000

Single Family 1888 $0 $4,000,000

Single Family 1900 $0 $4,295,000

* This represents an estimated sale price for this property. It is not the same as an opinion of value in appraisal developed by a licensed appraiser under the Uniform Standards of Professional Appraisal practice. The information contained herein is derived from the local MLS and does not purport to be complete nor, necessarily, accurate and should be independently verified; nor does it represent or constitute a legal analysis or financial advice. Changes in price, condition, sale, or withdrawal may be made without notice. All measurements and square footage are approximate. Equal Housing


Opportunity. Compass and its agents disclaim any and all liability for representations and warranties, express or implied, contained in, or for omissions from, the information contained herein or any other written or oral communication transmitted or made available to the recipient. This is not intended to solicit property already listed. Compass is a real estate broker licensed by the State of California operating under multiple entities. License Numbers 01991628, 1527235, 1527365, 1356742, 1443761, 1997075, 1935359, 1961027, 1842987, 1869607, 1866771, 1527205, 1079009, 1272467.

Subject Property

Comparable Property D

Comparable Property E

Comparable Property F

25 Capp St

50 Oakwood St

41 Clipper St

36-38 Camp St

San Francisco, CA

San Francisco, CA

San Francisco, CA

MLS: SF421533649

MLS: 421518434

Status Bedrooms Baths Square Feet PPSF Original Listing Price Last Asking Price Closing Price HOA Fees Condo/Co-op Fees Taxes Listed Date Contract Date Sold Date DOM - Days on Market Lot Size Property Type Year Built Total Adj Total Adj Value

3 3 2,436

-

3,598 SF / 0.08 AC Single Family 1925 $0

Adj

MLS: 421529050 Adj

Adj

Sold 5 4.5 4,665 $1,565 $8,350,000 $8,350,000 $7,300,000 Apr 01, 2021 Jun 11, 2021 Jun 30, 2021

Closed 4 5 3,574 $1,763 $5,750,000 $5,750,000 $6,300,000 Feb 11, 2021 Feb 17, 2021 Mar 12, 2021

Closed 6 3,998 $1,106 $3,895,000 $4,295,000 $4,420,070 Apr 12, 2021 Jun 11, 2021 Jun 15, 2021

71

6

35

2,750 SF / 0.06 AC

3,001 SF / 0.07 AC

2,979 SF / 0.07 AC

Single Family 1900 $0 $7,300,000

Single Family $0 $6,300,000

Multi Family 1922 $0 $4,420,070

* This represents an estimated sale price for this property. It is not the same as an opinion of value in appraisal developed by a licensed appraiser under the Uniform Standards of Professional Appraisal practice. The information contained herein is derived from the local MLS and does not purport to be complete nor, necessarily, accurate and should be independently verified; nor does it represent or constitute a legal analysis or financial advice. Changes in price, condition, sale, or withdrawal may be made without notice. All measurements and square footage are approximate. Equal Housing


Opportunity. Compass and its agents disclaim any and all liability for representations and warranties, express or implied, contained in, or for omissions from, the information contained herein or any other written or oral communication transmitted or made available to the recipient. This is not intended to solicit property already listed. Compass is a real estate broker licensed by the State of California operating under multiple entities. License Numbers 01991628, 1527235, 1527365, 1356742, 1443761, 1997075, 1935359, 1961027, 1842987, 1869607, 1866771, 1527205, 1079009, 1272467.

Inner Mission

326 Capp St Sold Transaction Information Last Asking Price: $5,460,000 Closing Price: $5,460,000 PPSF: $1,562 Sold Date: 09/06/2019

Comparable Property Details Prepared for Parul and Jeff Weber on 6/24/2021

Property Status

Property Information Property Type: Single Family Beds: 3 Baths Full / Half: 3 Sq. Ft.: 3,495 Lot Size: 3,675 SF / 0.08 AC Year Built: 1900 Taxes: HOA Fees:

Compass is a real estate broker licensed by the State of California operating under multiple entities. License Numbers 01991628, 1527235, 1527365, 1356742, 1443761, 1997075, 1935359, 1961027, 1842987, 1869607, 1866771, 1527205, 1079009, 1272467. All material presented herein is intended for informational purposes only and is compiled from sources deemed reliable but has not been verified. Changes in price, condition, sale or withdrawal may be made without notice. No statement is made as to accuracy of any description. All measurements and square footage are approximate. Equal Housing Opportunity.


|

326 Capp St

Comparable Property Details Prepared for Parul and Jeff Weber on 6/24/2021

Inner Mission

Compass is a real estate broker licensed by the State of California operating under multiple entities. License Numbers 01991628, 1527235, 1527365, 1356742, 1443761, 1997075, 1935359, 1961027, 1842987, 1869607, 1866771, 1527205, 1079009, 1272467. All material presented herein is intended for informational purposes only and is compiled from sources deemed reliable but has not been verified. Changes in price, condition, sale or withdrawal may be made without notice. No statement is made as to accuracy of any description. All measurements and square footage are approximate. Equal Housing Opportunity.


Eureka Valley-Dolores Heights

50 Liberty St Property Status Comparable Property Details Prepared for Parul and Jeff Weber on 6/24/2021

Closed Transaction Information Original Listing Price: $4,000,000 Last Asking Price: $4,995,000 Closing Price: $4,000,000 Listed Date: 02/04/2021 Contract Date: 04/22/2021 Sold Date: 05/12/2021 DOM: 77 Listing Brokerage: ARG Real Estate

Property Information Property Type: Single Family Beds: 4 Baths Full / Half: 3.5 Sq. Ft.: Lot Size: 2,874 SF / 0.07 AC Year Built: 1888 Taxes: HOA Fees:

Spectacular Stick-Eastlake Victorian built in 1888! This grand home was built as the Barnett Cottage for a prominent railroad executive at the time. This residence has 4 Bedrooms and 3.5 Baths and is located in the Liberty-Hill Historic District, one of the most coveted and sought after locations in the city with only 51 residences having this distinction. As soon as you enter this residence, you notice the size and volume of the living and dining rooms both equipped with fireplaces and rich with victorian details. All of the bedrooms are located on the upper level and (2)can be used as master rooms. The master to the rear has beautiful marble bath with great window placement so its fully drenched with natural light- and a private balcony to enjoy the view of the downtown skyline. This home blends classic periodic details with subtle upgrades over time, this is not your contemporary white box. The basement area has had significant seismic upgrades. Special home in a special location.

Compass is a real estate broker licensed by the State of California operating under multiple entities. License Numbers 01991628, 1527235, 1527365, 1356742, 1443761, 1997075, 1935359, 1961027, 1842987, 1869607, 1866771, 1527205, 1079009, 1272467. All material presented herein is intended for informational purposes only and is compiled from sources deemed reliable but has not been verified. Changes in price, condition, sale or withdrawal may be made without notice. No statement is made as to accuracy of any description. All measurements and square footage are approximate. Equal Housing Opportunity.


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50 Liberty St

Comparable Property Details Prepared for Parul and Jeff Weber on 6/24/2021

Eureka Valley-Dolores Heights

Compass is a real estate broker licensed by the State of California operating under multiple entities. License Numbers 01991628, 1527235, 1527365, 1356742, 1443761, 1997075, 1935359, 1961027, 1842987, 1869607, 1866771, 1527205, 1079009, 1272467. All material presented herein is intended for informational purposes only and is compiled from sources deemed reliable but has not been verified. Changes in price, condition, sale or withdrawal may be made without notice. No statement is made as to accuracy of any description. All measurements and square footage are approximate. Equal Housing Opportunity.


Inner Mission

837 S Van Ness Ave Property Status Comparable Property Details Prepared for Parul and Jeff Weber on 6/24/2021

Closed Transaction Information Original Listing Price: $4,295,000 Last Asking Price: $4,295,000 Closing Price: $4,295,000 PPSF: $1,057 Listed Date: 02/23/2021 Contract Date: 03/24/2021 Sold Date: 04/02/2021 DOM: 29 Listing Brokerage: Compass

Property Information Property Type: Single Family Beds: 4 Baths Full / Half: 4.5 Sq. Ft.: 4,063 Lot Size: 3,602 SF / 0.08 AC Year Built: 1900 Taxes: HOA Fees:

Gorgeous, quintessential residence spanning across four levels and 4,063 SF that has been reimagined from the ground up and was exquisitely renovated in 2016. Located in the hip Inner Mission neighborhood of San Francisco, this stately home features four generously-sized Bedrooms, four Baths, Powder Room, Chef's Kitchen, an Elevator conveniently servicing all four levels, Air Conditioning, an abundance of living space, 3 Decks, a large, private Backyard and 2-Car Parking. Designer features, incredible architectural detailing, and flooding with natural light, this home offers an incredible indoor/outdoor lifestyle.

Compass is a real estate broker licensed by the State of California operating under multiple entities. License Numbers 01991628, 1527235, 1527365, 1356742, 1443761, 1997075, 1935359, 1961027, 1842987, 1869607, 1866771, 1527205, 1079009, 1272467. All material presented herein is intended for informational purposes only and is compiled from sources deemed reliable but has not been verified. Changes in price, condition, sale or withdrawal may be made without notice. No statement is made as to accuracy of any description. All measurements and square footage are approximate. Equal Housing Opportunity.


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837 S Van Ness Ave

Comparable Property Details Prepared for Parul and Jeff Weber on 6/24/2021

Inner Mission

Compass is a real estate broker licensed by the State of California operating under multiple entities. License Numbers 01991628, 1527235, 1527365, 1356742, 1443761, 1997075, 1935359, 1961027, 1842987, 1869607, 1866771, 1527205, 1079009, 1272467. All material presented herein is intended for informational purposes only and is compiled from sources deemed reliable but has not been verified. Changes in price, condition, sale or withdrawal may be made without notice. No statement is made as to accuracy of any description. All measurements and square footage are approximate. Equal Housing Opportunity.


Mission Dolores

50 Oakwood St Property Status Comparable Property Details Prepared for Parul and Jeff Weber on 6/24/2021

Sold Transaction Information Original Listing Price: $8,350,000 Last Asking Price: $8,350,000 Closing Price: $7,300,000 PPSF: $1,565 Listed Date: 04/01/2021 Contract Date: 06/11/2021 Sold Date: 06/30/2021 DOM: 71 Listing Brokerage: Compass

Property Information Property Type: Single Family Beds: 5 Baths Full / Half: 4.5 Sq. Ft.: 4,665 Lot Size: 2,750 SF / 0.06 AC Year Built: 1900 Taxes: HOA Fees:

Tucked away on a quiet block in the heart of Mission Dolores, 50 Oakwood is a serene urban oasis. Designed by starchitect Stanley Saitowitz, this 4-level home is an exceptional blend of classic and modern style. 5 bedrooms & 4.5 bathrooms, with custom Italian finishes and floor-toceiling walls of glass. The living room features a 16' travertine fireplace and the incredible kitchen is outfitted with Boffi cabinetry and a 15' island, with dining area open to an expansive deck. Upstairs is a stunning primary suite with terrace, travertine bath, and dual Porro wardrobes, plus two spacious bedrooms with shared bath, and a light-filled office/4th bedroom. On the top level is a sprawling pentroom framed by downtown and hillside views, with terraces on either side. On the ground floor is the 2-car garage and a legal 2nd unit, with its own entrance, bed/bath, kitchen, laundry, and sunken patio leading up to the beautiful backyard. This stunning architectural masterpiece is truly one-of-a-kind.

Compass is a real estate broker licensed by the State of California operating under multiple entities. License Numbers 01991628, 1527235, 1527365, 1356742, 1443761, 1997075, 1935359, 1961027, 1842987, 1869607, 1866771, 1527205, 1079009, 1272467. All material presented herein is intended for informational purposes only and is compiled from sources deemed reliable but has not been verified. Changes in price, condition, sale or withdrawal may be made without notice. No statement is made as to accuracy of any description. All measurements and square footage are approximate. Equal Housing Opportunity.


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50 Oakwood St

Comparable Property Details Prepared for Parul and Jeff Weber on 6/24/2021

Mission Dolores

Compass is a real estate broker licensed by the State of California operating under multiple entities. License Numbers 01991628, 1527235, 1527365, 1356742, 1443761, 1997075, 1935359, 1961027, 1842987, 1869607, 1866771, 1527205, 1079009, 1272467. All material presented herein is intended for informational purposes only and is compiled from sources deemed reliable but has not been verified. Changes in price, condition, sale or withdrawal may be made without notice. No statement is made as to accuracy of any description. All measurements and square footage are approximate. Equal Housing Opportunity.


Noe Valley

41 Clipper St Property Status Comparable Property Details Prepared for Parul and Jeff Weber on 6/24/2021

Closed Transaction Information Original Listing Price: $5,750,000 Last Asking Price: $5,750,000 Closing Price: $6,300,000 PPSF: $1,763 Listed Date: 02/11/2021 Contract Date: 02/17/2021 Sold Date: 03/12/2021 DOM: 6 Listing Brokerage: Compass

Property Information Property Type: Single Family Beds: 4 Baths Full / Half: 5 Sq. Ft.: 3,574 Lot Size: 3,001 SF / 0.07 AC Year Built: Taxes: HOA Fees:

The epitome of luxury living. W/ over 3,500 sf of lvg space spanning 4 levels, this 4-bedroom, 4+bath Noe Valley architectural masterpiece is filled w/ natural lght & exudes meticulous attention to detail. From the sculptural stairs to the walls of windows, this home incorporates the most outstanding materials and fixtures. The kitchen is outfitted w/ top of the line appliances, a central marble island & floor to ceiling cabinetry. The main ste is a private retreat w/ a spa-like bathroom w/ dual vanities, side by side showers & a freestanding soaking tub. The glass penthouse induces an outdoor feel w/ panoramic views of the city & Twin Peaks. The state-of-the-art media room feat a custom entmt center w/ built-in speakers & a hidden projector integrated behind a red-wood ceiling. The backyard is a nod to Nor Cal nature & provides a gas-fire pit & a secluded teak tub. The impeccable attention to detail & vision of the home is clear throughout: luxuriously bold yet comfortable & private.

Compass is a real estate broker licensed by the State of California operating under multiple entities. License Numbers 01991628, 1527235, 1527365, 1356742, 1443761, 1997075, 1935359, 1961027, 1842987, 1869607, 1866771, 1527205, 1079009, 1272467. All material presented herein is intended for informational purposes only and is compiled from sources deemed reliable but has not been verified. Changes in price, condition, sale or withdrawal may be made without notice. No statement is made as to accuracy of any description. All measurements and square footage are approximate. Equal Housing Opportunity.


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41 Clipper St

Comparable Property Details Prepared for Parul and Jeff Weber on 6/24/2021

Noe Valley

Compass is a real estate broker licensed by the State of California operating under multiple entities. License Numbers 01991628, 1527235, 1527365, 1356742, 1443761, 1997075, 1935359, 1961027, 1842987, 1869607, 1866771, 1527205, 1079009, 1272467. All material presented herein is intended for informational purposes only and is compiled from sources deemed reliable but has not been verified. Changes in price, condition, sale or withdrawal may be made without notice. No statement is made as to accuracy of any description. All measurements and square footage are approximate. Equal Housing Opportunity.


Mission Dolores

36-38 Camp St Property Status Comparable Property Details Prepared for Parul and Jeff Weber on 6/24/2021

Closed Transaction Information Original Listing Price: $3,895,000 Last Asking Price: $4,295,000 Closing Price: $4,420,070 PPSF: $1,106 Listed Date: 04/12/2021 Contract Date: 06/11/2021 Sold Date: 06/15/2021 DOM: 35 Listing Brokerage: Compass

Property Information Property Type: Multi Family Beds: 6 Baths Full / Half: Sq. Ft.: 3,998 Lot Size: 2,979 SF / 0.07 AC Year Built: 1922 Taxes: HOA Fees:

Beautiful property, fantastic location, and exceptional outdoor space. Set on a beautifully landscaped, low maintenance, oversized rear yard, this 2-unit building offers period charm and modern luxury living with flexibility to work as single family home alternative or family/friend compound. Exquisitely renovated, every detail has been thoughtfully curated to highest standards. 36 is a generous two-level layout with 3+ bedrooms and 3 luxe bathrooms with direct access to the oversized, landscaped backyard. 38 is a light-filled 3 bedroom, 2 bathroom unit complete with skylights, fireplace & quick access to the rooftop deck off the chef's kitchen. Both properties are ideal for at home entertaining & work from home featuring white oak hardwood throughout, the latest iPad home technology for audio, lighting, intercom, Bosch & Wolf appliances, and inunit laundry. 2.91kW LG Solar system, 2 car parking. Walk to Dolores Park and a fantastic array of dining options and cultural destinations!

Compass is a real estate broker licensed by the State of California operating under multiple entities. License Numbers 01991628, 1527235, 1527365, 1356742, 1443761, 1997075, 1935359, 1961027, 1842987, 1869607, 1866771, 1527205, 1079009, 1272467. All material presented herein is intended for informational purposes only and is compiled from sources deemed reliable but has not been verified. Changes in price, condition, sale or withdrawal may be made without notice. No statement is made as to accuracy of any description. All measurements and square footage are approximate. Equal Housing Opportunity.


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36-38 Camp St

Comparable Property Details Prepared for Parul and Jeff Weber on 6/24/2021

Mission Dolores

Compass is a real estate broker licensed by the State of California operating under multiple entities. License Numbers 01991628, 1527235, 1527365, 1356742, 1443761, 1997075, 1935359, 1961027, 1842987, 1869607, 1866771, 1527205, 1079009, 1272467. All material presented herein is intended for informational purposes only and is compiled from sources deemed reliable but has not been verified. Changes in price, condition, sale or withdrawal may be made without notice. No statement is made as to accuracy of any description. All measurements and square footage are approximate. Equal Housing Opportunity.





N O W, M O R E T H A N E V E R , THE EXPERTISE OF A R E A L E S TAT E P R O F E S S I O N A L M AT T E R S I N T H E S A L E O F YO U R H O M E


Team Lotte and Sarah Lotte and Sarah are a super dynamic team of world-class realtors with a deep knowledge of the unique, high-stakes luxury market in San Francisco and Marin County. Longtime San Francisco-Marin residents, the team has fantastic resources and connections within the Bay Area community. With extensive backgrounds in business before beginning respective careers in real estate and an international perspective, they pride themselves on working tirelessly for their clients, with a unique blend of light-hearted humor and fierce negotiating strategy.

Let me show you why we are the right agents for you.

When you work with us, you will get: Conceirge Luxury Service Top Marketing Capabilitie Four Licensed and Available Agents Your goals put first Top Negotiating Power

Team Lotte and Sarah Lotte: 415.412.7471 Sarah: 415.464.7484 team@lotteandsarah.com lotteandsarah.com lotteandsarah


The Proof is in the Numbers Team Lotte and Sarah are members of Top Agent Network and were Partners and Top Producers at McGuire Real Estate. We recently made the move and joined Compass, a technology-driven real estate company. Fusing the best of a brokerage and startup, it will allow us to elevate our business and provide you with the best service possible. Team Lotte and Sarah Stats

$731M

444

6

32

Ranked Top 6 Marin Teams

Collective Years in Real Estate

Total Sales Volume

Total Transactions


We let our clients do the talking. We knew right away when we interviewed Sarah Kowalczyk that she was the sort of real estate agent we were looking for. She was polite, intelligent, and, most important, thoroughly prepared and knowledgeable. She had, in short, all the professional qualities and credentials we needed. Her capability was proven almost immediately. Clients she brought with her on the very first day to view our house bought it shortly thereafter. The entire procedure could not have been more smooth or well handled. It is necessary also to mention that Sarah’s assistant, Stephanie Kirkwood, proved equally capable and helpful in every respect.

FR ANK SEIDNER | SELLER We just sold our Belvedere home with Lotte & Sarah in a record time of a week! Lotte had sold us the same house just 3 years earlier, and that had been such a positive experience that we knew we’d work with her again. Sarah and Lotte, together with their office support Stephanie, are a slick team - efficient, proactive, highly competent and professional- in a league of their own! They act with the highest integrity and transparency and it was a pleasure to work with them. Most of all, they are really nice people. Thank you ladies!

CAROL BAGGATINI | SELLER

Lotte and Mia were incredibly patient and helpful throughout our home search and purchasing process. During the home search they kindly provided helpful information about neighborhoods, specific home considerations any other noteworthy information relating to the home. Lotte patiently walked us through how the home purchasing process worked from beginning to end, thoroughly answering all of our novice first time homeowner questions. Lotte and Mia went above and beyond in showing us homes and guiding us through the overall process. We cannot thank them enough.

MARIEL MCCARTER | BUYER


“I cannot recommend Lotte Moore more highly. We worked with Lotte for more than a year in finding the right house to buy in a very tough sellers’ market. We literally saw dozens of properties with Lotte (and several times with Mia or Sarah when Lotte wasn’t available). At each property, we knew we could rely on Lotte’s sharp eye and experience to warn us about potential pitfalls with each property and even in looking ahead with what it would be like if we ever sold the property. At each step of the way we felt like we were in great hands and well taken care of. Lotte fulfilled her fiduciary duty to us as buyers at the highest ethical level. We never felt pressured to buy a home even though we took up so much of her time. When we finally found the right property, there were other highly interested parties and it became very competitive. At each step Lotte kept her cool and helped us become the winning offer. This is our third home purchase, but the first time with Lotte. After our experience with her, I wouldn’t want any other realtor by our side for the sale or purchase of a property.” GORDON K AUPP | BUYER

Lotte and Sarah were our expert guides and champions throughout a six month home search that began with turn-key homes in densely populated suburbs and ended with our country diamond in the rough. Our experience together included an evolving life plan, pandemic, major market moves, and it spanned many towns across two counties. It’s hard to overstate their ability to provide unique and valuable insight for each twist and turn along the way. Looking back, we credit them for building confidence in us to think beyond the expected path. Tonight we’re sitting in front of a cozy fire on a cold night, tomorrow we’ll work from home and plant some natives around an already beautiful, raw landscape. We’re happy. Thank you, Lotte and Sarah, for “getting us” and for bringing TLC, joy, and humor to the journey. BRIDGIT SHEILS | BUYER




Notable Sales In Marin

164 Seadrift Road 4 BD 4 BA 3425 SF $8,000,000

3 North Point Circle 5 BD 5 BA 4168 SF $5,995,000

63 Seacape Drive 2 BD 3 BA 2724 SF $3,750,000

210 Taylor Road 6 BD 6 BA 5840 SF $4,875,000

90 Taylor Road 5 BD 6 BA 3929 SF $4,750,000

70 Reedland Woods Way 5 BD 5 BA 4410 SF $3,600,000

1801 Lagoon View Drive 4 BD 4 BA 3411 SF $3,400,000

2517 Mar East Street 4 BD 2.5 BA 2660 SF $2,960,000

40 Crecienta Lane 5 BD 5 BA 3892 SF $3,350,000


Our community is my passion. I love the area I serve and am deeply involved in the local community. You can find me volunteering for my favorite causes or working with my favorite local organization.

Board Member, Challenged Athlete's Foundation (CAF) Former Board Member, Cutting Ball Theater Donors, BCLT, Bolinas Museum, Dance Palace, CLAM, Sloan Kettering, CAF

compass.com/compass-cares

"Home is so much more than a house. ”


My team is dedicated to selling your home.

Sarah Kowalczyk DRE# 01742287 Sales Assoc. 415.464.7484 sarah.kowalczyk@compass.com

Lotte Moore DRE# 01744042 Sales Assoc. 415.412.7471 lotte.moore@compass.com

Stephanie Kirkwood DRE# 02108811 Assistant Sales Assoc. (415) 713-5176 stephanie.kirkwood@compass.com

Mia Anderson DRE# 02086724 Assistant Sales Assoc. (415) 464-7494 mia.anderson@compass.com


W O R K W I T H C O M PA S S , THE #1 INDEPENDENT R E A L E S TAT E B R O K E R A G E I N T H E CO U N T RY

Compass is the largest independent brokerage in the United States by Gross Transaction Value (according to RealTrends, 2019). Gross Transaction Value is defined as the total dollar value of transactions closed by agents on the Compass platform and is reflective of the partnership with Pacific Union and Alain Pinel.



A network of top real estate agents ready to bring you your buyer.

$150B+ 2020 Sales volume

350+ 19K+ Offices

Agents


Everyone gets a first impression... Compass gets billions.

250M+ 1.4M+ 105B+ Annual website and social media impressions*

Annual unique international users on compass.com**

2020 PR Impressions***

Digital Reach

International Reach

Media Reach

Our digital footprint attracts potential buyers to your listing.

Our website drives international buyers to homes like yours through curated presentation and artificial intelligence.

Our in-house media team works with top publications to share compelling narratives about your home with target buyers.

*Sourced via Sprout Social and Google Analytics, 1.1.2020–12.31.2020. **Sourced via Google Analytics, 1.1.2020–12.31.2020. ***Sourced via Meltwater, 1.1.2020–12.31.2020.


Your Buyer Follows Compass

#1

Real estate website in 2019 + 2020, Webby Awards People’s Voice Winner*

Monthly Website Visitors 3.95M 3.2M 2.2M

2.8M

1.0M 68K

The Agency**

Cocoran** Sotheby's**

*The Webby Awards 2019 (winners.webbyawards.com/2019/websites/general-websites/real-estate/81277/compass). 2020 (winners.webbyawards.com/2020/websites/general-websites/real-estate/81277/compass). **Website traffic sourced via SimilarWeb, 12.1.2020–12.31.2020.

Engel & Volkers**

Keller Compass** Williams**


Placing your property where your buyers are searching. Once your home is listed, it will automatically be syndicated to some of the top real estate platforms domestically and in 60+ countries globally. This will allow us to get maximum exposure for your home. Top Domestic Syndication Platforms, Including Zillow

The Wall Street Journal

Mansion Global

Trulia

San Francisco Chronicle

Realtor.com

Nextdoor

Juwai.com

International Syndication* Argentina

Greece

Myanmar

Spain

Australia

Hong Kong

Netherlands

Switzerland

Belgium

India

New Caledonia

Tanzania

Bulgaria

Indonesia

Panama

Thailand

Cambodia

Ireland

Papua New Guinea

Tunisia

Canada

Italy

Peru

Turkey

Chile

Japan

Philippines

United Arab Emirates

China

Kazakhstan

Poland

United Kingdom

Columbia

Laos

Portugal

United States

Czechia

Latvia

Qatar

Uruguay

Denmark

Luxembourg

Romania

Venezuela

Estonia

Macau

Senegal

Vietnam

Fiji

Malaysia

Serbia

France

Mexico

Singapore

French Polynesia

Monaco

Slovakia

Germany

Morocco

South Africa

*ListGlobally opt-in required. Data based on the reach of ListGlobally’s network.


Sharing Your Home Globally Instantaneously reach millions of potential international buyers on a vast network of trusted sites.

165M+ Annual international buyers reached*

60+

Countries your home syndicates to*

100+

International portals your home syndicates to* *ListGlobally opt-in required. Data based on the reach of ListGlobally’s network.


Morgan Stanley and Compass Marketing Partnership We connect high-net-worth individuals to your property.

Compass has partnered with Morgan Stanley to showcase your listing to

140K+

Morgan Stanley Reserved clients.* Morgan Stanley’s Reserved client network consists of: More than 140,000 global clients currently enrolled in the program* Clients with over $2M invested with Morgan Stanley on average* Clients that have spent almost $800M through the Reserved program* Affluent and international clients, many of whom have vacation homes in addition to their primary residence

Explore the world of Reserved Living & Giving at msreserved.com *Sensei Marketing Data as of 2020 YE Clients with $1 million+ in assets and liabilities at Morgan Stanley are eligible to enroll in the Reserved Living & Giving program. Clients with $10 million+ in assets and liabilities qualify for our highest tier, Signature Access, which offers additional benefits tailored to our most affluent clients including world class concierge services in Art Advisory, Private Health Advisory, Cybersecurity, and bespoke travel services. Morgan Stanley Reserved Living & Giving is a tiered complimentary loyalty program that rewards Morgan Stanley’s most valued clients. Morgan Stanley Smith Barney LLC reserves the right to change or terminate the Reserved or Signature Access program or partner offers at any time and without notice. Reserved and Signature Access program participant qualifications are reviewed periodically to confirm that they continue to qualify for this program. Not all offers are available to nonresident clients. Signature Access, the highest tier of the Reserved Living & Giving program, is part of Morgan Stanley Lifestyle Advisory. This tier features products and services that are provided by third-party service providers, not Morgan Stanley Smith Barney LLC (“Morgan Stanley”). Morgan Stanley may not receive a referral fee or have any control concerning the delivery of such products or services. Please perform a thorough due diligence and make your own independent decision. © 2020 Morgan Stanley Smith Barney LLC. Member SIPC CRC#3370468 12/2020


Captivating California Within 5 years of our arrival in the Golden State, Compass has become one of the top brokerages in the region. Markets We Excel In Lake Tahoe Wine Country San Francisco Bay Area Silicon Valley Carmel/Monterey Central Coast Santa Barbara/Montecito Los Angeles Orange County Palm Springs San Diego

#1

$43.4B+

Brokerage in LA and SF by Sales Volume

Sales volume since inception

6.6K+

140+

Number of agents

Offices with over 500 employees

LA Business Journal, Ranked #1 By 2019 Sales Volume. | SF Business Times, Ranked #1 By 2019 Sales Volume.


Outperforming the competition in the Bay Area.

$32B+

sales volume in the Bay Area in 2020.

$7.9B

$9.3B

Sotheby’s* 5.3%

Keller Williams* 6.2%

$14B

Coldwell Banker* 9.4%

$32B

Compass* 21.6%

2020 Top 4 Brokerages Percentage Market Share

*2020 transaction-side residential sales reported to MLS [Bareis MLS, East Bay MLS, MLSLisings and SFARMLS] through 10/31/20, per Broker Metrics. Percentages based on top 300 ranked brokerages. Analysis made in good faith but may contain errors and subject to revision.


Outperforming the competition in Marin.

$3B+

sales volume in Marin County in 2020.

5.4%

Vanguard*

15%

Coldwell Banker*

16%

Sotheby´s*

2020 Top 4 Brokerages Percentage Market Share

*2020 transaction-side residential sales reported to Bareis MLS through 11/15/20, per Broker Metrics.

33.4%

Compass


Discover the pinnacle of luxury real estate. Prestigious. Exclusive. Emboldened. Our clients continue to choose Compass as the market leader for luxury homes in Northern California.

51%

68%

53%

Higher average sales price than other brokerages*

NorCal increase in ultra luxury home sales in 2020*

NorCal increase in luxury home sales in 2020*

2020 Top 4 Brokerages Percentage Luxury Market Share ($5M+ Homes)

3.7%

DeLeon**

11%

Coldwell Banker**

13.3%

Sotheby´s**

42%

Compass**

*Broker Metrics data for 11 Bay Area Counties for the 12 months ending 11/30/20 and includes agents who closed at least one transaction side. **2020 transaction-side residential sales reported to MLS [Bareis MLS, East Bay MLS, MLSLisings and SFARMLS} through 10/31/20 per Broker Metrics. Percentages based on top 255 ranked brokerages.


No one knows luxury better than Compass. Elevate all aspects of your elite property through enhanced aesthetics, emboldened exposure, and an unparalleled network of top brokers. LuxuryAtCompass.com Stay on top of the market and keep your clients informed with monthly dedicated emails and quartlery reports highlighting key properties and trends.

Wealth Mapping Identify and plan strategic outreach through our partnership with Wealth-X.

Curated Magazine Distributed globally, this specialized periodical is the essence of Compass Luxury and features our most prestigious properties throughout the country.


Our Success in the Bay Area.

$32B+ Sales volume in 2020*

3,800+ Number of agents

280+ Number of employees

3

Amazing partners

Alain Pinel Realtors Pacific Union Paragon

*Source: Broker Metrics. Residential sales for eight Bay Area counties from 01/01/20 - 12/28/20.


Giving Back to Our Communities Compass Cares empowers agents to support meaningful causes right where it counts most — in your neighborhood.

100% Of transactions contribute to a donation in your community*

$2.5M Donated to strengthen our communities to date*

2,500+ Organizations supported*

compass.com/compass-cares *2020 YTD statistics since the launch of Compass Cares in 2018.


L E T ' S TA K E A L O O K AT O U R P L A N T O S E L L YO U R H O M E


Your Listing Launch

Pre-Market

On-Market

Home Preparation Photography Pricing Pre-List Marketing Leveraging Our Exclusive Agent Network

Media Plan Open Houses Assessing Our Strategy and Monitoring the Market


Our Step-by-Step Plan What to Expect As your trusted advisor, I’ll be there to guide you throughout the home selling process to ensure that your experience is as seamless and stress-free as possible. PRE-MARKET

1

Complete listing paperwork

2

3

4

6

7

8

Prepare your property for market

Pre-market and promote your property to Compass agents*

Develop and execute our marketing strategy and media plan

ON-MARKET

5

List property online

Show property and follow-up with leads

CLOSING

9

Schedule closing and work through contract terms

10

Close on the property and assist with post-closing questions

*Pre-marketing strategies are independently determined by clients at their direction.

Monitor the market, provide updates and assess strategy

Review offers and negotiate the optimal contract


Getting Your Home Ready to Sell Your home only has one chance to make a great first impression and we are here to guide you every step of the way. Together, we can focus on identifying and making improvements that will enhance the marketability of your home and stage it to appeal to potential buyers.

Data from the latest Cost vs. Value report from Remodeling magazine and the National Association of Realtors® estimates a:

80%

106%

BEFORE

AF TER | KITCHEN UPGR ADES

BEFORE

AF TER | NEW WOOD FLOORING

Return on investment for minor kitchen upgrades*

Return on investment for new wood floors**

*2019 Cost vs. Value Report, Remodeling Magazine (remodeling.hw.net/cost-vs-value/2019). **2019 Modeling Impact Report, National Association of Realtors® (cdn.nar.realtor/sites/default/files/documents/2019-remodeling-impact-10-03-2019.pdf).


Compass Concierge is the hassle-free way to sell your home faster and for a higher price. From staging to renovation, we can leverage our exclusive Concierge program to prepare your home for the market with zero upfront costs or interest. By investing in your home’s potential, we aim to provide a swifter, more profitable sale.

How it Works 1. Determine a budget and updates together, then apply for Concierge funds 2. Immediately receive your ConciergeCard or request cash 3. Work with trusted vendors to complete home improvements 4. Repay at closing!*

55% Of Concierge listings sell within 60 days, compared to 33% of all MLS listings** Learn more at compass.com/concierge

Rules & Exclusions apply. Compass offers no guarantee or warranty of results. Subject to additional terms and conditions. Concierge Capital loans are provided by Notable Finance, LLC, NMLS# 1824748 and are made or arranged pursuant to a California Finance Lenders Law license. Loan eligibility is not guaranteed and all loans are subject to credit approval and underwriting by Notable. Compass is not a lender and is not providing loans as part of the Compass Concierge program. *Repayment can occur at any of the following times: Closing, when our listing agreement terminates, or when 12 months pass from your Concierge approval date. **Based on data from 5.2020–12.2020. MLS listings include all listings in markets where Compass currently operates. Data is sourced from regional MLSs and aggregated to create a comprehensive national dataset.


Compass Concierge at Work A Concierge Case Study

14 4x Day on market

Return on $40K Concierge funds

"The Concierge program is a game changer! It was the support we needed to move forward with our decision to sell our home and not take on any upfront costs." K AMIK A & AMY | OAKL AND BEFORE

AF TER


The Power of Photography Beautiful photography is one of the most powerful tools for selling your home. Compass uses bestin-class photographers to show your home in its best light, make a positive first impression, and attract more buyers.


Pricing Your Property to Maximize Buyer Activity Timing of Buyer Activity

Activity

Peak Activity

0

1

2

3

4

5

6

Number of Weeks

Attracting Buyers Using Competitive Pricing Using competitive analysis, market research, and Compass’ suite of AI-powered tools, we recommend a price for your property to generate the most activity and offers early on before buyers move on to newer listings. Graphics are for informational purposes only. Compass does not guarantee or warrant similar results.

Percentage Over Market Value

15% 10% 5% 0%

7

A property receives the most traffic within the first few weeks of hitting the market. It is important to get the price right in order to gain the attention of interested buyers and maximize your home's position in the market.

Percentage of Buyers

20% 30% 50% 95%

If the asking price is too high, then the property appeals to fewer buyers.


Our Exclusive Pre-Marketing Advantage Private Exclusive

Coming Soon

A Private Exclusive listing is an off-market home that can be shared by a Compass agent with their Compass colleagues directly. Property details aren’t disseminated and won’t appear on public home search websites. Listing your home as a Private Exclusive allows you to control what information is shared — while still getting exposure to top agents at Compass. compass.com/private-exclusives

Coming Soon gives us two separate opportunities to launch your property. We can list your home on compass.com before going live on aggregate sites to build anticipation among potential buyers, while pressure-testing our pricing strategy — all without accruing days on market. compass.com/coming-soon

2–3x

More views by consumers and agents*

7%

Fewer days on market vs. listings that go straight to active**

~19%

More traffic at an open house*** Compass Coming Soon and Private Exclusives are subject to local MLS restrictions and not available in all markets. Local policy definitions may restrict how Private Exclusive listings can be shared between agents, even within the same brokerage. Where the programs are available, pre-marketing and listing strategies are independently determined by the client. Compass does not recommend one particular strategy or guarantee results.

Data refers to a comparison between MLS and Compass Coming Soon listings vs. listings that go straight to active. *Viewership sourced via Compass.com 1/2020–8/2020. **Days on market sourced via Compass.com 1/2020–7/2020. ***Open house traffic sourced via Compass.com 1/2020–9/2020.


Leveraging Our Agent Network to Sell Your Home As part of a network of the nation’s top producing agents, I am strategically positioned to connect your home with qualified potential buyers everyday.

Compass Network Tool Compass has developed an industry-first network tool that analyzes your property to identify and connect us with agents that have sold similar homes in your area.

Workplace Workplace is a national Compass platform where we can promote new listings and chat with Compass agents nationwide.


Unlock more buyers for your home with Compass Bridge Loan Services. "A lot of people are locked into their current situations — they own a home and have a family and are not comfortable selling before they buy. There could be 10–15% of the marketplace that would like to move if they could. BLS opens up conversations with those buyers — which wasn’t an option before!" ERIC GELMAN | COMPASS AGENT | MARIN

67%

Of potential buyers for your home likely need to sell their own home in order to buy*

Compass Bridge Loan Services gives homeowners the purchasing power to make an offer on a new home without waiting to sell their existing one. With BLS, I can help browsing homeowners access their equity to become more serious buyers when they see a home like yours on the market.

compass.com/bridge-loan-services

Compass is not a lender, does not provide bridge loans and has no influence on underwriting or lending decisions made by the third party lenders. *National Association of Realtors, 2019.


A Multi-Channel Marketing Approach, Designed to Stand Out From brochures and postcards to social media and emails, our marketing collateral effectively communicates your property’s story and attracts more potential buyers.

Stat

Followers on social media channels

Stat

Email database contacts

SOCIAL MEDIA

FLYER

POSTCARD

EMAIL BL AST


Reach more prospective buyers with intelligent digital advertising. By leveraging Compass’ digital advertising tools and partnerships across social media and advertising throughout your listing process, we can generate demand to sell your home faster, and we meet potential buyers where they are, online.

INSTAGR AM IMAGE AD

Proprietary Targeting

FACEBOOK VIDEO AD

Optimized Performance

Compass helps generate buyer Compass tracks and measures the interest by using proprietary data results of every campaign which to serve ads to Facebook and allows for continued optimization. Instagram users.


Our Powerful Voice in the Press

105B+ 2020 PR impressions*

#1 National media coverage compared to top brokerages**

*Sourced via Meltwater, 1.1.2020–12.31.2020. **Sourced via Meltwater, 1.1.2020–12.31.2020, compared to Coldwell Banker, Keller Williams and Douglas Elliman.


Engaging Open Houses Whether it be in-person or a dynamic virtual tour, open houses are one of the most important ways buyers connect with your home.

59% Of homebuyers attend an open house during the home shopping process*

45% Of open houses have been virtual since the launch of our virtual open house tool**

*Zillow Group Consumer Housing Trends Report, 2019 survey data. **Compass Livestream: Virtual Open House vs In-Person Open House. 6.1.2020–8.31.2020.


No one does virtual marketing like us. We have unparalleled technology to market the sale of your home virtually through evolving times. Virtual Open House

Video Mail

Using dynamic, guided video, we showcase the key features of your property to our target clientele, wherever they are.

More opens lead to more closings. We embed live video into our email marketing to engage clients in a modern and compelling way.

Private Interactive Home Tour

Live Postcard

We’ll take buyers on a virtual journey through your home to highlight the unique features. Our interested buyers can easily provide direct feedback through live video or text.

We utilize animated emails to showcase the most attractive elements of your property. This helps grab the attention of buyers at every stage of their home search.

Virtual Neighborhood Tour

Digital Marketing & Insights

Our buyers and their loved ones can explore all that the surrounding community has to offer with snapshots of key attributes of the neighborhood.

We’ll run and actively optimize Facebook and Instagram ad campaigns to promote your property to high intent buyers.

Digital Listing Brochure Pages will turn, videos will play, and home features will come to life with interactive brochures to create an immersive experience for even the most discerning of buyers.

Enhanced 3D Staging We’ve partnered with the nation’s leading virtual staging firm to provide touch-free staging in order to show your home in its best light virtually. YOUR HEALTH AND SAFET Y IS OUR #1 PRIORIT Y.


Assessing Our Strategy and Monitoring the Market Using proprietary tools such as Collections and Insights, we keep you informed of market conditions and traffic to your property.

COLLECTIONS INSIGHTS

Collections

Insights

Collections allows us to have a collaborative conversation on your home selling process with instant updates on comparable listings and access to insider knowledge previously only available to the agent community.

Insights is a detailed, custom dashboard that allows us to assess the impact of our online marketing campaigns in real time. By capturing this data, we are able to further target our ads to buyers most interested in your home.


Our Immediate Next Steps Complete listing paperwork. The listing agreement is a contract that explains our relationship and the high level of service that we will provide to you.

Begin to prepare your home for the market. Let’s determine next steps together.

Continue to monitor the market and assess our strategy. Once your home is ready for market, we will reassess market data and finalize our pricing strategy to make sure we are in line with any recent market updates in your neighborhood.

Launch your property. Team Lotte and Sarah Lotte: 415.412.7471 Sarah: 415.464.7484 team@lotteandsarah.com lotteandsarah.com lotteandsarah


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