Weekly Update 8.25

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QU IC K L INKS

Top Sales & Closed Sales For the Week

Selma Hepp’s Blog

Marin Stats

Weekly Broker Tip

Pacific Union Tools

Concierge

Resources

FROM ED’S DESK Dear Marin Colleagues, By now you have all heard the news about the tentative agreement for Compass to purchase Pacific Union. It is unfortunate the news was leaked on Tuesday prior to an internal company release which had been scheduled for Thursday. While this is standard for Washington DC it is not the way it was intended to be, and it was certainly not what any of the Pacific Union Management Team desired. In my opinion, this is an incredible strategic alliance for our industry and will become a very powerful force in an industry that is being transformed daily. As our CEO Mark has often said “if you don’t want to embrace change, change will be handed to you.” Competition is what drives us and our business and each one of you have excelled to the top. Personally, I feel this combination of Compass technology and your knowledge of our market is going to go a long way towards keeping you on top. I have communicated with all of you this week past week and I applaud your professionalism and patience. In the coming weeks all of this will become clear and you will have the answers to all your questions.

Print Advertising The industry is you and you are the most important element to a successful integration of two Real Estate industry leaders.

Digital Marketing

Pacific Union Affiliates

License # 01866771

Need Marketing Assistance Click here!


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M A R KET SHA R E Mill Valley

Novato

Belvedere

San Anselmo

Corte Madera

Greenbrae

Fairfax

San Rafael

Larkspur

Ross

Kentfield

Sausalito

Tiburon Marin County Market Share

CO N C I ER G E MARIN CONCIERGE TEAM

Lisa Srisavat Jerri Cohen Megan Penna Joan Simone Chelsea Dederick Amy Bowes Ashley Jennings CLICK HERE TO SUBMIT YOUR REQUEST


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TOP SA L E O F THE WEEK

Kate + Mary Listing Agent

M A R I N STATS For Sale vs. Sold

Weekly Market Update

Avg. Price Per Sq. Foot

Months of Inventory

Days On Market: Sold

Average Price For Sale vs Sold

Market Share By City

1974- 2017 Ave Sale Price

Open House Graph

Source: Trend Graphic/Charts Bareis MLS (updated on the 6th of every month)


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Finally, More Bay Area Housing Inventory Arrives After 16 Months of Declines

Executive Summary: • The Bay Area’s decline in home sales (including single-family and condominiums) improved in July, with only 3 percent less activity year over year after a 13 percent decline in June. • Compared with last summer (May through July), sales were slower in Santa Clara, Napa, Sonoma, Marin, and San Mateo counties. • Sales activity declined by 19 percent in Marin County and by 13 percent in Santa Clara County. • Sales of homes priced above $1 million — and especially those above $3 million — continued to fare better than they did last year. • Only Marin County saw a decline in sales of homes priced between $2 million and $3 million, down by 7 percent year over year. • Inventory finally improved, up by 2 percent, after 16 consecutive months of year-over-year declines. • Most Bay Area counties saw inventory improve in July. • Inventory above $1 million increased by 17 percent, mostly driven by more homes for sale in Santa Clara and San Mateo counties. • Only Sonoma and Napa counties gained inventory below $1 million, up by 17 percent and by 5 percent respectively Read more Here We encourage you to share Pacific Union’s daily blog posts via email, your own blog, or social media. All blog content is updated daily in VoiceStorm, which allows you to share posts to the most popular social networks with just a few clicks. Additionally, our team sends out a weekly Content Hit email each Monday, which contains everything you need to promote Pacific Union content on Facebook, Twitter, or your own blog. Check it out at blog.pacificunion.com


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W E E K LY B R O K ER TI P BROKER RISK MANAGEMENT WEEKLY PRACTICE TIP Completing Disclosure Documents Online Q: I notice that C.A.R. has recently announced that they are working with “Glide” to provide a mechanism for sellers to complete disclosure documents online. How does this work? Is this really a good idea, and is there anything I, as a listing agent, should look out for? A: It is true that C.A.R. has signed an agreement with Glide to provide an online tool to allow listing agents to forward disclosure documents to their selle-clients for completion online. This program is being made available to REALTORS® statewide. Here is some of the information on Glide from C.A.R which includes links to informative pages and instructional videos: “COLLECT TDS, SPQ & AVID FORMS SECURELY ONLINE Glide replaces today’s dense PDF and paper forms with an easy-to-use, step-bystep online wizard experience that integrates directly with your existing zipForm® Plus account. Glide offers several benefits to you and your clients by ensuring all required questions have been answered, ensuring all responses are neatly typed, updating the response when new information arises easily, and much more. Get started today by creating your free account at Glide.com, follow the prompts, then you will be asked to link your zipForm® Plus account once you or your seller have completed at least one form. For additional help, access videos and tutorials are here: http://subscribe.car.org/e/85202/2018-08-14/5lxdnz/499532983. “Glide is available as a free member benefit to over half of California REALTORS® through 12 local association and MLS partnerships.” “LET CLIENTS FILL OUT THEIR DISCLOSURES! zipForm® is getting better and better and California members can now have their clients fill out those hefty disclosure publications easier than ever before. Use the SHARE button in zipForm® Plus and you will launch zipCommunity™, an online destination clients can visit to fill out their disclosures. See what else you can do with zipCommunity™, a member benefit for all REALTORS® statewide.”

Click here to read more ... Sellers Advisory Disclosures Form

DO NOT FORWARD TO CLIENTS. This Weekly Practice Tip is for the exclusive use of clients of Broker Risk Management and their agents. It may not be reproduced or distributed without the express written consent of Broker Risk Management. The advice and recommendations contained herein are not necessarily indicative of standards of care in the industry, but rather are intended to suggest good risk management practices. PRACTICE TIPS All Weekly Practice Tips are available at BrokerRiskManagement.com User ID: clientaccess, password: yard


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P RO D U CT TR AI NI NG S If you need assistance with any of the platforms we use please reach out to Ashley Jennings for one-on-one training! ashley.jennings@pacunion.com

Products: Marketspace Contactually Constant Contact Moxi Facebook Instagram


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2018 Advertising Online & Print Distribution, deadlines, and rates

*Some details will be updated as information becomes available. Advertising rates are subject to change. If you are interested in a specific publication that is not on this list, please contact your Marketing Coordinator directly. Co-op advertising rates are at your manager’s discretion.


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PREMIER SERVICE

@pacificunion


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Resources - Forms, Vendors, Services • Inspection Checklist and Forms • Pacific Union Marin Vendor Guide • FEMA: Marin Flood Zone Update

• Sewer City and Fire Inspections

Pacific Union Leaders Brent Thomson & Pat Heller to Speak at Industry Conference Pacific Union Chief Operating Officer Brent Thomson and Vice President and Branch Manager Pat Heller will be among the featured speakers at the second California Association of Realtors’ WomanUP! Conference on June 28-29 at the JW Marriott LA Live in Los Angeles. The two-day conference is part of CAR’s women’s outreach program to bring together a community of mentors and leaders to communicate, collaborate, and support one another in the real estate industry. For its program, CAR earned a nomination for an Inman Innovator Award from Inman News, which saluted the organization’s commitment to helping elevate women in the industry. Thomson oversees all aspects of Pacific Union operations, including the recruitment and performance of top real estate professionals. She also leads the executives of the firm’s Northern California region. “Women make up the majority of the real estate industry, yet they’re underrepresented in brokerage leadership,” she says. “This conference seeks not only to heighten awareness of these opportunities, but to inspire women to move toward them.” Thomson continues, “Building self-confidence and learning to trust myself has been a by-product of many successes, as well as failures. Learning to appreciate that a failed attempt was far better than no attempt gave me more freedom to express myself, think big, and respect the same in others.” Heller, who heads four Pacific Union Westside Los Angeles locations (Brentwood East, Marina Del Rey, Pacific Palisades, and Santa Monica), has led every office she’s managed over the last two decades to top five national revenue-production status. She sees the conference as an invaluable opportunity for women to gather both input from experienced brokerage owners and support from the real estate community as they pursue their leadership careers. “This is an empowering event for women across our field,” she says. CAR data shows that 60 percent of real estate professionals in California are women but only about one-third of leadership positions in brokerage firms with more than 100 professionals are led by women — a statistic that has been virtually unchanged in recent years. CAR held its inaugural WomanUP! Conference in Pasadena last year. More than 300 women and men attended the full day of professional development devoted to giving powerful women bold tools to take their careers to the next level.


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Affiliate Resources The Mark Company The Mark Company is the authority on urban residential real estate sales and marketing. Using The Mark Method, our unique approach aligns developer goals with buyer insights to deliver unbeatable results. Visit: themarkcompany.com

Property Management Pacific Union Property Management offers full-service property management to property owners, landlords and investors throughout the SF Bay Area, helping your clients to maximize luxury real estate investments. Visit: pacunionpm.com

Commercial Backed by Pacific Union’s strong name recognition and marketing foundation, our Commercial Brokerage specializes in buying, selling, and leasing commercial properties- apartments, office, retail, and industrial- for a mix of clients. Visit: pacificunion.com/commercial-real-estate

Rentals Gain access to the Bay Area’s most exceptional rental properties with the helpof our rental experts. Visit: pacificunion.com/leasing-rentals

Relocation Whether you are moving to or departing from the Bay Area ... whether your move is job-related or personal ... whatever your move, we’ve got you covered. Visit: pacificunion.com/relocation

ProInsurance In addition to homeowner’s coverage, ProInsurance provides competitive pricing on a full range of personal insurance needs. Visit: pacificunion.com/pro-insurance INTERNATIONAL PROINSURANCE SOLUTIONS, LLC.

To obtain more information and quote, contact Adrianne Peixotto at 415-223-5543 or email adriannep@proinsurance.com

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