ISSUE 16 SUMMER 2015
BUILDING
BRIDGES Reaching out to communities who find it hard to give information about crime to the police + Young Children and Crime, Elder Abuse Reporting Line, Fearless Tackling Gangs, Voices from The Bureau, and lots more.
crimestoppers
crimestoppersUK
www.crimestoppers-uk.org | 0800 555 1 1 1
SUMMER 2015 | 1
CONNECT
Welcome to the Summer 2015 edition of Connect, which highlights Crimestoppers’ work in the last six months around the country. In this edition we focus on our engagement with people who find it hard or even impossible to talk to the police. These individuals and communities are disenfranchised; they have no voice to challenge crime that affects their daily lives. We provide the critical bridge to help that conversation take place: safely, securely and, above all else, anonymously. It’s vital work that benefits the person who contacts us and helps prevent and solve crimes every day. We give a voice to those who need it the most. Our oldest, most fragile, most vulnerable people clearly deserve respect. Sadly, they don’t always receive it and abuse has gone unchecked. We are proud that the new elder abuse reporting line in Essex can bring their mistreatment into sight. Read about this innovative service (page 10). At the other end of the spectrum, young people often push against authority. Our Fearless team have been addressing the issue of gang crime in Ipswich, while our team in Bristol asked school children “What would you do?” about different crime dilemmas (page 6). Listening, reassuring and helping our anonymous callers are essential skills for our staff. We aim to build a personal connection every time, even though we don’t know your name. Hear from our call agents Danni and Rich (page 4). Finally, we’ve been delighted to reinvigorate volunteering in London, and we talked to Baroness Henig about why she is a supporter of Crimestoppers in the capital (page 5). Mark Hallas OBE, CEO Crimestoppers
Young children and crime
6
Fearless talks to reformed gang member Junior Smart
8
Published by: Crimestoppers Trust PO Box 324 Wallington SM6 6BG Editor - Hannah Mouland
Reaching out to the elderly community
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10
Fundraising: The London Marathon 2015
14
Design - Mike Fraser www.iconcur.co Crimestoppers is a registered Charity and a company limited by guarantee.
CONNECT | ISSUE 16
nationalnews
Latest Operation Captura Appeal Sees Three Arrests Within First Month of Launch Our ninth Operation Captura appeal saw huge success – catching three fugitives within just four weeks of the launch. Convicted killer Shane Walford, 38, was the first to be arrested after he was traced in the Canary Islands. Paul Monk, 54, wanted for drugs offences, was later arrested at his home in Alicante, Spain and Jason McDonald, 37, was picked up by police at an apartment in Amsterdam hours later. The new campaign, launched in March this year, included ten new faces – wanted for crimes including rape, the indecent assault of a child and drug trafficking.
Above: Operation Captura has led to the arrest of 68 out of the 86 fugitives to date.
And it was bigger than ever - with a press launch in Madrid, Spain, as well as UK national and regional press releases, and extensive digital communication through the Crimestoppers’ website, Twitter feed and Facebook. In July we broadcast the faces of all the wanted individuals on the back of a mobile advertising van, which toured the Spanish Costas. This is the ninth campaign run jointly with the National Crime Agency and Spanish authorities, and has been hugely successful in apprehending British fugitives who are believed to be hiding in Spain. To date, 68 out of 86
individuals have been apprehended. Now there are just 18 remaining. Roger Critchell, Director of Operations said: “Operation Captura has been a huge success over the years, but we still need the eyes and ears of the public to help us with information concerning the whereabouts of these individuals. “This is why we chose to use a digital advertising van to tour popular coastal towns in Spain. With the local Spanish population, ex-pats and holiday-makers all made aware of these faces, there really will be nowhere for these fugitives to hide.”
Crimestoppers Takes a Stand on Electoral Fraud Electoral fraud was the subject of a recent Crimestoppers campaign in the run-up to the General Election in May. Working with the Electoral Commission we created a targeted digital campaign to try and reach audiences who might be vulnerable to the abuse of the system. Various posts on Twitter and Facebook highlighted the different strands of electoral abuse. These included… • Impersonation: Pretending to be someone else in order to use their vote
• False registration: Falsely applying to vote using incorrect details • Undue influence: Attempting to influence voters through intimidation or threats • Bribery: Offers of money or some other inducement in order to vote in a certain way or abstain from voting • False statements: Knowingly making or publishing false statements in relation to the personal character or conduct of a candidate before or during an election
The electoral fraud campaign targeted audiences who might be vulnerable to the abuse of the system.
www.crimestoppers-uk.org | 0800 555 1 1 1
The campaign was a great success with over 1.4 million people reached on Facebook and 7,300 online engagements through likes,
shares, comments and clicks to links. The message was displayed over 230,000 times on Twitter and Google AdWords. We hope that it will encourage voters to speak up about any cases of fraud at elections in the future whether it’s at a local or national level.
One person, one vote – that’s how democracy works. We each get one ballot and one vote. This is our right and it is our right to vote freely for whoever we want, without anyone doing anything to stop us. Andrew Murphy, Campaigns Officer
SUMMER 2015 | 3
The happy couple on their wedding day.
Voices from The Bureau Danni and Rich married last year after meeting at the Crimestoppers Call Bureau 3 years ago. The couple, who have been call agents with the charity for a combined 11 years, say they’re often asked if it’s difficult to be married and work together. But they say that it has only made their relationship stronger. Danni, 24, said: “Working together means we have a real understanding of each other’s jobs and we can support each other. If I need reassurance that I’ve dealt with a call in the right way, I go to Rich and he knows he can come to me.” Rich, 30, added: “A lot of people say it must be difficult working and living together but it’s actually pretty easy. “At work we just get on with our jobs and, when we leave at the end of the day, we try not to take work home with us. “But if one of us needs to talk over a particularly difficult or emotional call we’ve taken, we
know we can do that. It’s nice to be able to discuss that with someone who understands the job.” Rich began working at the bureau in 2008 while Danni joined straight from university in 2011. In that time they’ve not only helped to prevent crime they’ve also learnt numerous vital skills. Danni explained: “One of the most important skills I have learnt while working as a call handler is communication, which is essential in order to engage with the caller and get all the vital information. “Both Rich and I have become great communicators and I’ve found that really helps us outside of work – we’ve certainly never had an argument!” Rich added: “I’ve learnt a lot about the different crime types in my time with Crimestoppers. “We take information on a lot of different offences so it’s important to have a good
Working together means we have a real understanding of each other’s jobs. 4 | SUMMER 2015
Danni & Rich Lewis understanding of them in order to get that vital information.” Since starting work with Crimestoppers the couple have seen changes in the everyday workings of the bureau. Rich is one of the team of newly appointed Senior Call Agents. He said: “Being a Senior Call Agent means being a back-up for the shift leaders – I disseminate information as well as monitor the inbox and help answer any questions the other call agents have. “It’s nice to have more responsibility and I think it’s important in any job that there are opportunities to advance. Progression is vital.” As well as new roles, caller surveys have also been newly implemented in a bid to find out more about who is giving us information. Danni said: “It will help us to see if there are any groups who we’re not reaching, who aren’t calling us. “It might also help us understand those who are calling us and that could be used in future training.”
CONNECT | ISSUE 16
The London Working Group: Tackling crime in the capital In March this year Crimestoppers reinvigorated its volunteering efforts in London – with the creation of the London Working Group.
Baroness Ruth Henig CBE.
Volunteers are an integral part of the Crimestoppers workforce and they play a hugely important role. Nationally there are currently over 600 volunteers giving their time and talent to help promote the charity’s services in local communities. We’ve been delighted to welcome on board Baroness Ruth Henig as chair of the London Working Group. She says: “I’ve been involved with law enforcement for 25 years at both a local and national level and in that time I have become very familiar with Crimestoppers. “At the Security Industry Authority in particular we relied on Crimestoppers a great deal and we received extremely useful information that we were able to use to successfully investigate suspect activity. “I became involved with the London Working Group because I am now based in the capital; I heard that Crimestoppers was forming a volunteer group in London and needed a chair so I put myself forward.
“We now understand that safeguarding issues, including domestic abuse, are priorities and we have chosen to focus our initial campaign activity on this specifically in the boroughs of Brent and Hillingdon. “We are mindful that there are minority groups within these boroughs who may not find it easy to assimilate or report any crime to the police; this will be an opportunity to reach out to them too. “As well as planning the campaign we have been involved with fundraising activity and building up our contacts in the boroughs. “The key is to build activity in the group gradually. I have not really been involved with anything like this before so I’m feeling my way like everyone else. “We are all experts in different fields and I can share my knowledge as well as learn from the others in the group. “We can establish a path here in London and I’m pleased to be involved.”
“London is a vibrant city, which is constantly growing and Crimestoppers certainly has a role to play here. I was interested in being a part of that. “Together with Regan Hook, Regional Manager for Crimestoppers London, we brought in some fantastic members for the group. “The volunteers really drive the charity forward and the new recruits are all able and enthusiastic people with a huge amount of experience – from raising money for charities to networking and campaigning. “With the members in place, our first task was to survey the land and to look into how we could make an impact. “Firstly, we knew there had to be a dialogue with the Metropolitan Police Force and City of London Police (COLP) and discussed how we could reinforce their priorities. “Secondly, as London is such a big, complex and diverse area, we decided we should trial initial activity in one or two key boroughs.
• Baroness Henig served as Chair of
• In 2000 she was awarded a CBE
• She stepped down as chair in
the Lancashire Police Authority from
for services to policing and, two years
March 2013 and was awarded
1995 to 2005.
later, was appointed as a Deputy
The Association of Security
Lieutenant for Lancashire. She was
Consultants’ Award in June that year.
• She also chaired the Association of Police Authorities from 1997 to 2005
made a life peer in June 2004.
• Today she continues to work
before becoming the Association’s
• From 2006 her focus turned to the
with the British Security Industry
president and was a member of the
private security industry when she
Association and holds a non-executive
National Criminal Justice Board from
was made Chairman of the Security
direction position with the security
2003 to 2005.
Industry Authority (SIA).
company SecuriGroup.
www.crimestoppers-uk.org | 0800 555 1 1 1
SUMMER 2015 | 5
St Barnabas, the winning school, with the Lord Mayor of Bristol.
Young Children and Crime Earlier this year the anti-slavery commissioner Kevin Hyland warned of children in the UK being used by criminals to commit offences. Describing ‘Oliver Twist’ scenarios, he explained how youngsters were being sent out to shoplift, pickpocket and beg. At Crimestoppers, we know just how crucial it is to educate children about crime and empower them to do the right thing. Our successful Fearless youth service focuses on educating those aged between 11 and 16 about criminality and is used by schools and youth organisations across the country. Now we’re finding that those affected by crime are becoming younger and younger and this brings us new challenges as a charity. But it’s an issue that West Country Crimestoppers’ has tackled head on – and they’ve had an incredibly positive result with an initiative that is the first of its kind in the UK.
What would you do? The committee was approached by Bristol Police to help address street conflict issues involving young people. The force had found children as young as nine years old were being groomed to carry out serious offences – including drug trafficking. Many of the parents and carers were aware of the crimes but they would not go to the police with information. The challenge was to reach out to the children as well as the parents and the committee had an incredibly innovative idea – a drama programme that involved them both. The initiative, which was mainly funded by the Percy Hoskins Trust, proved such a success that the committee is now looking to expand the project to eight schools from two different areas of Bristol. The aim is to encourage pupils from different backgrounds to work
Parents and carers will always want to make their communities safer for their children to grow up in, but crime can have such a negative effect on where they live. 6 | SUMMER 2015
together on a joint performance in the future. Gordon Chisholm, Regional Manager for West Country Crimestoppers, said: “Parents and carers will always want to make their communities safer for their children to grow up in, but crime can have such a negative effect on where they live. “Local people often know who is committing crime but, for whatever reason, they may be reluctant to pass this information on to the police or other official organisations. “This project not only educated children about crime but it also reached families from communities that we hadn’t had contact with before. We were able to get the Crimestoppers message out to those who might not have heard of us but may now think of using our reporting service. “This really is a winning formula that can be used by others across the country.” The committee worked with the Police and Crime Commissioner for Avon & Somerset, the police, Bristol City Council, Safer Bristol, teachers and drama company Unique Voice to design a school programme aimed at pupils aged nine and ten years old. The project used drama, song and
CONNECT | ISSUE 16
dance to explore topics the children had raised themselves – including street conflict issues like drugs. Three Bristol inner-city primary schools were the first to sign up – St Barnabas, St Werburgh’s and Millpond. Each school was given two independent drama teachers from Unique Voice and every pupil in Years 5 and 6 was given six drama lessons funded by the project. More than 200 children were involved. At the end of the lessons the pupils from each school created their own performances about different crime issues, which were then presented at Bristol’s Lantern Theatre in front of over 150 parents, carers and supporters. Each school explored a different theme: St Barnabas focused on kindness in their community and how small acts of kindness can make a big difference. St Werburghs’ performance was about Crimestoppers; when and how to use the charity and how it benefits the community. Millpond Primary School explored positive and negative choices in the community. The entries were judged by an independent panel and the prize for best performance went to St Barnabas. Every pupil was awarded a medal for their contribution, which was presented by the Lord Mayor of Bristol. Parents were given a souvenir programme, which included all the children’s names as well as details of how to give information about crime to Crimestoppers anonymously. Gordon said: “It provided an open platform for young people to openly discuss what crime means to them, how it impacts on their community and what they can do help stop it. “It also encouraged young people, who might be at risk of anti-social behaviour, to believe in themselves and gave them an opportunity to improve their understanding and sense of belonging in the community.”
Here’s what our supporters had to say... It is brilliant seeing young people get involved in this project and to see them grow in their self-esteem and confidence. I’m very supportive of their efforts to expand the project and give more young people the opportunity to benefit from being involved. Police and Crime Commissioner for Avon & Somerset, Sue Mountstevens
This project engages children from a young age and takes their social responsibility to a new level. Never before have such young children engaged with the Police and Crimestoppers in this way. We are not just telling them how to keep safe – we are involving them in the learning through drama. This encourages them to be ambassadors and take their learning home into the community. PC Karen MacDonald, QPM, Bristol Youth Strategy Officer
Due to the interactive nature and structure of the activities, all children have achieved great things in terms of performance, confidence, and understanding of the issues which affect us all. The children were able to explore their feelings and responses to real life situations Michael Cromney, Year 5 teacher at St Barnabas CEVC Primary School
This has given the children an opportunity to develop their understanding of how to play an important role in their community. Through role plays and discussion, the children have learnt what behaviour is acceptable and what is not. Most importantly, they have developed an understanding of what to do if they see people behaving in inappropriate and unacceptable ways. The sessions have also helped the children develop their confidence in acting and sharing ideas in front of their peers. This has been a valuable experience. Gemma Darby, Year 5 teacher at St Weburgh’s Primary School
This has been a brilliant experience for the children. The sessions were well thought out and developed the children’s confidence and their awareness of the choices they have. Joy Cranham, Year 5 teacher at Millpond Primary School
Happy children from St Werburghs and Millpond Primary School with their souvenir medals.
www.crimestoppers-uk.org | 0800 555 1 1 1
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fearless
Junior Smart with Ann Scott, former Eastern Regional Manager for Crimestoppers, and St Giles’ Trust Volunteer Keith Thompson.
YOUNG PEOPLE AND DRUGS The Fearless team recently joined up with reformed gang member Junior Smart, founder of the St Giles’ Trust SOS+ Project, to tackle the issue of drug dealing JUNIOR’S STORY Junior was 18 years old when he became involved with criminality in South London, just a few years later he was jailed for possession of crack-cocaine. But, before that, life had been quite different for him - his family had instilled him with good values and he was on track for a place at university. It was only following the death of his mother that he found himself on a different path. Debts racked up and he had to work full-time to support his siblings. He became involved in the music promotion business and admits it opened doors to illegitimate groups and a different circle of friends. By his mid-20s he was serving a 12-year sentence in Highdown Prison for possession of several kilograms of crack-cocaine. But it gave him the wake-up call he needed to get his life back on track – and help others like himself. He founded the SOS project with the St Giles’ Trust to give support to offenders - helping them to find a home and a job when out of prison and preventing them re-offending. Following the success of that initiative he developed SOS+, which provides support to pupils across London who are identified as being at serious risk of exclusion from school, offending and gang involvement.
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The scheme has seen ex-offenders going in to talk to students about the realities of choosing a life of gangs and crime.
JUNIOR AND FEARLESS In February this year, Fearless teamed up with the SOS+ Project to carry out a number of sessions in schools in Ipswich. Junior said: “At SOS+ we are knowledgeable not only on gangs and group offending but also on their proliferation into towns outside of London and the manipulative and exploitative methods they use to recruit young people. “Like Fearless, we want to empower young people with a voice and a mindset to look at different choices.” The activity tied in with a Crimestoppers campaign in the town, which sought to encourage members of the public to share information about drug dealing in order to disrupt gang activity. Junior hosted several workshops at different schools during the campaign, encouraging the children to share their own experiences. He said: “It started with the young people and what they knew or what they had heard; we then de-mystified the illusions through their examples and went on to impart knowledge that would help them deal with real situations in the future. “We talked about the reality of
group offending, that you can be drawn in through friends and associates. “We also discussed Fearless and how they can use the website to find out about crime and give vital information about offences anonymously. “We were really encouraged by the reactions we had from the young people. They were really trusting and excited by the prospect of being able to talk about real issues that affected them without being judged. “In one school, where there were over 100 pupils, it got so loud and created so much discussion that it was hard to hear everyone speak! “And it wasn’t only the young people who took something away from the day – I took away quite a few tools and resources from the Fearless team. I really had a refreshed understanding of Crimestoppers and Fearless by the end of the workshops. “Fearless calls young people to stand up and be counted. Young people are encouraged not just to accept crime as the norm. “I think that is one of the greatest failings of our society today – people are desensitised so much they start to forget that there are other choices. “If young people can stand up and say ‘no, not in my community’ and ‘no, not to the people or community I know’ then the only way forward is to a better future for us all.”
CONNECT | ISSUE 16
L to r - Adam Smith, Keiron Wilson and Liam Sykes.
STUDENT SPOTLIGHT: BETHANY STAMFORD Bethany, 15, joined the Fearless team in the central office for two weeks of work experience. Here’s what she learned…
What did you know about Fearless before your work experience?
New Fearless Recruits We’d like to say a big thank you to our new Fearless volunteers in Cleveland, Middlesbrough. Friends Adam Smith, 14, Keiron Wilson, 13, and Liam Sykes, 13, have been going out into their community to promote the work of Fearless. The trio have been incredibly busy organising sponsored walks and runs for their peers and
handing out leaflets in their town centre. They’ve also been conducting surveys to gauge how many people are aware of the services that Fearless and Crimestoppers provide; and they’ve taken Fearless posters into their school to put up on the walls. We really appreciate all of your hard work; keep it up!
Fearless Radio Campaign in West Yorkshire Innovative new workshops in West Yorkshire saw school pupils creating radio adverts to warn other young people about Child Sexual Exploitation (CSE). Working alongside Bauer Media, the Fearless team ran the initiative in a number of secondary schools across the region. The aim was to educate students about crimes linked to CSE – including abuse, rape, and grooming through drugs and alcohol. Fearless workers talked to the pupils and they then used what they had learnt to create their own radio advert scripts about the dangers of CSE. The best were selected and transformed into real adverts, which were broadcast on Aire FM from May 4.
Gemma Wilson, Crimestoppers Regional Manager for Yorkshire & Humberside, said: “I’ve been immensely impressed and proud of the amount of work which has gone into the creation of the workshops and the outcome of the radio adverts. “The students have engaged extremely well and truly taken note of what Fearless is about and how it can help with educating them about crimes, but, most importantly, it has shown them how to report information about crimes if they’re not comfortable speaking to the police or other trusted adults.” The workshops had the full support of local authorities – including West Yorkshire Police and West Yorkshire Police and Crime Commissioner Mark
www.crimestoppers-uk.org | 0800 555 1 1 1
I hadn’t come across the service before but during the two weeks in the office I learnt a great deal about the work that the team does with young people across the UK. I think it’s important for people of my age to know about the different crimes out there and what we can do if we’re ever affected by them. How has working with the Fearless team benefited you? Reporting crime can be scary but I think it’s important to do the right thing and now I know I can do that anonymously through the Fearless website. That’s really taken the fear out of reporting crime for me. I would feel 100 percent confident in giving information to Fearless. Bethany at our Fearless central offices.
BurnsWilliamson. Detective Chief Inspector Sue Jenkinson of West Yorkshire Police, said: “Partnership work is at the forefront of our work to tackle CSE and education of both young people and their parents about the dangers of grooming is key in helping to reduce offending.”
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Reaching Out to the Elderly Community:
ELDER ABUSE Elder abuse has been thrown in the spotlight in recent years – with investigations into elder care revealing shocking abuses of trust
In 2013/14 there were 104,050 cases nationally in which concern was raised about the abuse of an adult – 63% of these involved victims over the age of 65. It can be physical, emotional, financial or a case of neglect; and it can happen anywhere – whether it’s the victim’s own home, a care home, a hospice or sheltered accommodation. It’s an issue that we all want to see stamped out but not everyone feels comfortable reporting it – that could be because the abuser is a friend or relative or someone who should be in a position of trust. But we have been trying to break down the barriers and believe that anonymous reporting may be the key to encourage more to speak up. In February this year Crimestoppers joined forces with Police and Crime Commissioner for Essex, Nick Alston, to tackle the issue. Together we launched a trial of the first ever anonymous reporting line for elder abuse 0800 032 7644. If it’s a success, we hope to see it rolled out across the country in the future.
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THE LAUNCH The number was officially launched on February 26 at the Age Concern Day Centre in Chelmsford by Crimestoppers CEO Mark Hallas and Nick Alston. “Over the last couple of years, both locally and nationally, there have been a number of disturbing cases of abuse in care homes. “However the abuse of elderly people is not just confined to care homes. It also, shockingly, can occur within the victim’s own home. “Elder abuse – like child abuse and online grooming – is one of the hidden harms plaguing our communities. “I feel passionately that we must start to uncover these hidden harms and this anonymous phone line is just one way both to draw attention to the problem and, more importantly, to start to offer a solution to elder abuse.” - Nick Alston, Police and Crime Commissioner for Essex. The line, which is being funded by Essex PCC, is manned by Crimestoppers call handlers, who pass on information to the relevant Safeguarding Adults Board.
Our view “We all have a duty to protect our elderly community and this should involve speaking out if there is any suspicion that they are suffering abuse. “It’s not always easy to report an issue like this – especially if the perpetrators are known to the victims. This is why an independent reporting line that people can call safely, securely and anonymously is so important.” Mark Hallas, Crimestoppers CEO
Information is also passed to the police if a crime is thought to have taken place. To date we have received a number of pieces of information that have been passed on to the relevant authority. The information has alleged physical abuse as well as financial abuse and neglect. It also refers to incidents in a variety of locations – from the victim’s own home to care homes and sheltered housing. Simon Hart, Independent Chair of the Essex Safeguarding Adults Board, said: “Elder Abuse is a concern in the UK. It is a key priority of the Board that people are able to access advice and support when they need it, especially in times of crisis.” Ian Gilbert, Southend-on-Sea Borough Council’s Executive Councillor for Community Development, said: “We must do all we can to protect our most vulnerable residents from any risk of harm, so we welcome this extra dedicated way to help people report any wrongdoing or abuse.” Phil Smith, Thurrock Council’s Cabinet member for Public Protection, said: “The abuse of the elderly is more common than you might think, and over the years there’s been a disturbing rise in cases. It is too easy to overlook the vulnerable, so I am happy to see we are taking action with this trial in Thurrock.”
CONNECT | ISSUE 16
feature
The Ripple Effect You don’t have to be a victim to feel the effect of elder abuse. It can have a ripple effect on those surrounding the victim – from children and grandchildren to support workers
TV Presenter Fiona Phillips helped launch the reporting line in Essex in February. Both of her parents suffered with early-onset Alzheimer’s and she sadly saw first-hand how elder care can go wrong. “I don’t want to name anyone but my parents did experience financial abuse. “It’s really hard to keep your eyes on it and you can’t believe it’s happening because the people who are supposed to be looking after your dearly beloved are actually stealing from them and exploiting them. “I’ve also seen neglect. After my mum died, my dad went to live by himself and every time I went to visit him he wouldn’t let me in the house. “I was in contact constantly with social services, who were supposed to be paying him visits. “Then, six months after mum died, dad finally let me in to his home one day. He opened the door to me with tears in his eyes. It was almost as if he was relieved to be finally letting me in. “To my horror I realised he was living in absolute squalor and it was clear that no-one had been going in there even though he was supposed to be being looked after. It absolutely broke my heart.” TV Presenter Fiona Phillips.
www.crimestoppers-uk.org | 0800 555 1 1 1
Donna and her grandmother Bridget.
Donna Davis was left devastated after secret video camera footage revealed her 92-year-old grandmother, Bridget, was being abused by her carer. The camera had been hidden in the room by Bridget’s concerned family after she told them she had been mistreated. “The emotions I had when I watched that film for the first time come flooding back to me every time I think of Nan. I feel sick, angry and sad but, worst of all, I feel I have let her down. It crushed me emotionally. “It made me and my family feel dreadful that
Gary Clinton from Age UK.
Gary Clinton is the Delivery Manager for Age UK Essex’s Advocacy Service, which has regular contact with victims of elder abuse. “There are many members of the elderly community who are incredibly resilient - they’ve seen two world wars and, when faced with abuse, many bounce back. “But the wounds can be
Nan had tried to tell us for so many weeks that something was wrong and it must have seemed to her like we weren’t listening. “We took the film to the home’s senior management and they immediately suspended the carer and launched an investigation. They also contacted the police. “I remember telling Nan that the person who had been horrible to her had been caught, she smiled and said ‘good’ but she never mentioned it again. “She was moved to another home and she smiled and sang again when the family was around but she was never really happy. “She couldn’t build relationships or have conversations with other people – whether they were carers or other residents in the home. Her trust in people had gone. “She knew just how vulnerable she was. When the family wasn’t around she was sad and isolated.”
deep. Often the most difficult thing is the shame of being a victim. “These people have been resilient and resourceful their whole lives and suddenly they’ve become vulnerable. The most difficult thing to deal with is not the trauma of the abuse but the shame of the aftermath. “But there is light at the end of the tunnel and we are there to help them see that. “As an advocate you really feel what the victims are feeling, you share their pain and it can be hard. “You have to build yourself a shell, a thick skin to do this job. We support each other and we’re under constant supervision.”
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Tackling Crime Within the Community Raising Awareness and Engaging Society Crimestoppers plays a unique
Being active and visible in
awareness of a whole range of
and important role within
communities is vital if we are
crimes that affect businesses
communities, bringing together
to engage everyone in the fight
and local communities.
industry, law enforcement and
against crime.
the general public to fight crime together.
1
Below are a few examples of
Our partnerships and campaigns with corporate organisations raise
Stamping Out Crime
2
Crimestoppers and Post Office Ltd launched their fourth joint campaign in May 2015, which took place in Rotherham, South Yorkshire. Unlike previous campaigns, which focused on high risk and sometimes violent crimes, this latest initiative raised awareness of scams that target the elderly and vulnerable using Post Office products and services, such as MoneyGram. The campaign aim was to raise awareness for potential victims, as well as amongst friends and relatives of those who might be susceptible. Awareness messages ran across the campaign materials and the launch saw support from the police as well as charities Age UK and Think Jessica. In addition to using 2 billboards for outdoor media and producing leaflets for all 43 Post Office branches in Rotherham, the campaign was promoted on 117 buses which ran in and around the target area on a daily basis. A digital strategy, using Facebook and Twitter was also utilised and we saw above average engagement rates. The campaign secured three times its total cost in media coverage and reached over 6 million people in its first 2 weeks. Both Crimestoppers and Post Office Ltd have a duty of care to serve and protect the community. We are looking forward to joint initiatives.
the impact our regional and national campaigns have.
Fake Money is a Crime
It is estimated that there are around 14 million counterfeit notes currently in circulation across the UK. To combat this issue Crimestoppers ran national campaign activity in 2014 supported by The Bank of England. The aims were to encourage the public to give us information about making, buying or selling counterfeit banknotes; increase the amount of actionable information on counterfeit money and raise awareness about fake money amongst the general public. We used a combination of platforms to reach people who are potentially affected by or involved in this crime and targeted problem areas. Outdoor media in pubs, bars and clubs was used. We used washroom advertising, including panels placed in toilet stalls and hand drying areas. Digital artwork was also promoted in prime locations using 40� electric screens. Promoted social media using Facebook and Twitter helped maximise our reach and press engagement ensured our messages were spread locally as well as nationally.
RESULTS
RESULTS
6.8m
2,603
ÂŁ40,000
700,000
4,060
2,000%
individuals reached RESULTS
visits to campaign webpage
Advertising Value Equivalent (AVE) generated
individuals in target RESULTS audience reached
engagements with online content
increase in information received on this crime topic
12 | SUMMER 2015
CONNECT | ISSUE 16
development 3
Energy Theft: Tempted to Tamper
Meter tampering is a common form of energy theft that occurs in both domestic and commercial properties. It has both criminal and financial consequences but, most importantly, tampered meters are ticking time bombs which put lives at risk. Working with partners in the energy industry, Crimestoppers developed a campaign to help raise awareness of the dangers of meter tampering and encourage the public to come forward
4
with information on those committing this offence. We focused our activity in Newcastle and Gateshead, where there was thought to be activity but no intelligence was coming in. We utilised a variety of channels to reach our target audiences and deliver relevant messaging. These varied from deterrent messages, aimed at those who may be ‘tempted to tamper’, to awareness-raising messages to those who may be at
risk from a tampered meter in their home or work. Promoted social media advertising and a traditional media release were used, alongside messaging on the reverse of 241,000 ‘PayPoint’ energy top up receipts. We also developed an advert that was featured ahead of YouTube content, discouraging the public from learning how to tamper with their meter.
1m
4,600
RESULTS
individuals in target audience reached
online engagements
36%
233%
£3,840
monthly increase of information received
monthly increase on information received in target area
Advertising Value Equivalent (AVE) generated
New Scotland Yard Dinner
Crimestoppers founder Lord Ashcroft KCMG PC praised the charity for punching above its weight at the annual New Scotland Yard Dinner. The event was well attended, with representatives from our corporate partners and some of the most influential figures from the police – including Metropolitan Police Commissioner Sir Bernard Hogan-Howe QPM. Addressing the guests, Lord Ashcroft said the past 12 months had been as busy as ever for Crimestoppers as we continued to deliver in an ever more resource-constrained environment. He thanked the Police Crime Commissioners and the police for their continued support as well as the commercial partners for their vital financial backing. “We are a very small charity that punches above its weight. There is so much more to do and we are ready to take those challenges head on,” he said. Speakers included Sir Bernard Hogan-Howe as well as Essex Police and Crime Commissioner Nick Alston, who commended the new elder abuse reporting line currently being trialled in Essex. He said: “We’re working hard to understand who and where the most vulnerable groups are, and how we can help them. “I’m particularly worried about our elderly people. Many
www.crimestoppers-uk.org | 0800 555 1 1 1
people, including myself, will have experienced nursing elderly relatives through disabling illnesses. People with severe dementia are often entirely dependent on others for their care. These people can be incredibly vulnerable and need protecting. “The new reporting line is a trial and we’ll see how it goes but we need to be innovative – we should not be afraid of trying new ideas. “British policing has done a great job at dealing with the volume of crime, we now need to go after those hidden harms – with Crimestoppers’ help we can do that.”
Kate Johnson, Head of Partnerships, with guests.
Above: Lord Ashcroft KCMG PC speaking at the NSY Dinner. Top left: Nick Alston CBE.
SUMMER 2015 | 13
fundraising
The funds will help us carry out vital work across the UK – raising awareness of crime and making communities safer. Lucy Williams, Senior Events Officer.
London Marathon Runners Raise over £36,000 for Crimestoppers It may have been a chilly Sunday but that didn’t deter our courageous team of runners as they took on the world-famous 26.2 mile course in London to raise money for us. And the Crimestoppers cheer team was out in force to give them a much-needed boost at mile 18. A total of 23 runners took on the challenge for us this year - raising more than £36,000 for the charity. Our top fundraiser was Production Manager Abi Brooks, whose grand total was £3,358. The fastest time was 3 hours, 23 minutes from Sean Rafter, who works for our commercial partner William Hill. A further 6 members of the team finished in less than 4 hours. Lucy Williams, Senior Events Officer, said: “We are so incredibly grateful for all the hard work that our runners put in for us – both in their training and their fundraising. “It was a fantastic day. Crimestoppers volunteers and staff were out in force to cheer at mile 18 and we hope we succeeded in lifting the runners’ spirits as they headed for the home stretch. The ballot has now closed for next year’s marathon but, if you’re not successful in
14 | SUMMER 2015
getting a place and would still like to run, we will have Golden Bond places for next year’s event. All our runners get their own branded vest as well as tips and fundraising support from central office – there’s even a complimentary sports massage to soothe your aching legs at the end. If you’re not quite ready for a marathon, visit www.crimestoppers-uk.org to find out about some of the shorter distance runs we take part in. We’ve secured places in numerous challenge races – including the 7K Mudnificent 7, and the Muscle Acre. There’s also the 5K Zombie Evacuation Race if you feel brave enough. Contact the events team for more information events@crimestoppers-uk.org
A big thank you to all our runners… Natalie Ablett Jason Bates Andy Beard Abi Brooks Lisa Broughton Sarah Carpenter Anna Collis Geoffrey Crane Jonathan Fittall Fiona Gaffney Jonathan Hopkins Mark Howe Kirsty Ivanoski-Nichol Lina Johnson Lisa Metcalf Mark Miller Michael Morgan Sean Rafter Alex Smith Alan Stephenson Kelly Walker Mark Wheeler Nicholas Williams
CONNECT | ISSUE 16
Welcoming New Faces We’re pleased to announce new appointments at the charity
Antonia Litten
Emily van der Lely
Ann Scott
Romail Gulzar
Ian Chandler
EASTERN REGIONAL MANAGER
GLOUCESTERSHIRE AND WILTSHIRE REGIONAL MANAGER
CAMPAIGNS MANAGER
CHAIR - LEICESTERSHIRE AND RUTLAND VOLUNTEER COMMITTEE
CHAIR OF THE SURREY VOLUNTEER COMMITTEE
Antonia joins us from Norfolk Constabulary where she spent ten years working as the Human Trafficking Coordinator for the Cyber and Organised Crime Department. Committed to ending modern slavery, Antonia also volunteered with international not-forprofit organisation A21. Antonia is passionate about helping to make the Eastern Region an even safer place for people to live, work and visit. She said: “I am very excited to be joining Crimestoppers and be part of the great work they do to encourage people to report crimes anonymously. This vital information can be essential in ensuring the safeguarding of victims and the arrests of criminals who threaten our communities.”
Emily was born in Worcestershire but then spent her degree years in Australia, which is where her charity work began in public relations for the Salvation Army. She later came back and designed runaway prevention sessions for the homeless charity, Shelter, in Gloucestershire. Most recently she was the Communications and Fundraising Manager for a Cheltenham youth charity. She said: “I am really looking forward to working at Crimestoppers and promoting such a special anonymous service, creating targeted campaigns and building up strong working relationships with the community and businesses of Gloucestershire and Wiltshire.”
Ann is not a new face to the charity but she has recently taken on a new role as Campaigns Manager, which will see her overseeing the charity’s broad range of national campaigns – including Operation Captura. Ann joins head office following five years as Eastern Regional Manager where she helped to launch a number of hugely successful initiatives – including the Ambassadors Programme in Essex. She said: “I’ve always been interested in tackling crime and its causes, so I’m looking forward to my new role as an extension of this. National campaigns go a long way to building awareness and aiding prevention amongst the general public.”
Romail, owner of Pukaar News UK Ltd, has volunteered for Crimestoppers for three years and been involved in a number of key local campaigns including Asian gold theft, metal theft and the annual Leicester’s Got Talent event which is now in its third year. He said: “I’m proud to be the new Chairperson of the Leicestershire and Rutland Committee. Leicester’s great diversity makes it a role model for other cities. I am looking forward to leading a group of people who share my vision to diminish crime and to build a safe environment for residents, local people and businesses.”
Ian Chandler, an exdetective with Surrey Police, was elected as the new Chairperson of Surrey Crimestoppers on 8th June. He said: “I am thrilled to become Chairman of Surrey Crimestoppers. Surrey is a very safe place to live and the majority of people here are very happy to report crime and disorder to the police, but a significant minority still remain hesitant. “I am very keen to work with Surrey Police and other agencies to provide hard to reach groups with an alternative to ensure that no-one suffers in silence.”
Paul Lomas - CHAIR OF STAFFORDSHIRE VOLUNTEER COMMITTEE
Paul, who runs his own training business, took on the role of Vice Chair before being promoted to Chair this year. He said, “I think everyone should volunteer to give something, no matter how small, back to their community to help make it a nicer and better place to live for us all.”
www.crimestoppers-uk.org | 0800 555 1 1 1
Mike Fowkes, a retired police officer is set to continue his fight against crime in his new role as Chairman of the Devon and Cornwall Volunteer Committee. Paul Elliott, Regional Manager for Devon and Cornwall, said: “We look forward to working with Mike to develop, strengthen and equip the committee to deliver relevant Mike Fowkes - CHAIR DEVON AND CORNWALL Crimestoppers campaigns that will make a VOLUNTEER COMMITTEE positive difference to the local community.”
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regionalnews
Devon and Cornwall
Hampshire and Isle of Wight
DEVON AND CORNWALL INTRODUCES AMBASSADOR PROGRAMME
CELEBRATING A YEAR OF CRACKING DOWN ON CRIME
Devon and Cornwall Crimestoppers has recently introduced the Ambassador Programme in a bid to boost the charity’s profile in the region. The initiative, devised by Essex Crimestoppers, aims to establish relationships with organisations and agencies which have contact with those affected by crime. Devon and Cornwall hope it will help them to raise awareness of the charity as well as drive up volunteer numbers from hard-to-reach groups. Mike Fowkes, Chairman of the Devon and Cornwall Volunteer Committee, said: “We also want to try and achieve a 5% increase in actionable information, arrests and charges and positive outcomes in the next 12 months.” The committee chose to pilot the initiative in Exeter, which is a higher crime area. Mike said: “We’ll be holding presentations and attending meetings with key stakeholders. “We’ve already met with
the chair of the local Community Safety Partnership (CSP) and the police. “The meeting was a great success – the CSP are donating £300 and the police are donating a further £300. We have also been given an opportunity to talk about the benefits of the Crimestoppers Ambassador Programme at the next CSP meeting.” As well as lining up Ambassadors from Exeter CSP, the committee has also enlisted an Ambassador from the University of Exeter. Mike added: “Once we have selected all of our potential partners and ambassadors in the Exeter pilot our intention is to bring them all together to brief them collectively, share good practice and later evaluate the benefits. “Presentations to other CSPs in Devon will follow in October 2015 and it is anticipated there will be a roll out across the whole of Devon, to be followed by Cornwall and the Isles of Scilly through 2016.”
Devon and Cornwall hope the Ambassador Programme will help to raise awareness of the charity.
16 | SUMMER 2015
Hampshire and Isle of Wight Crimestoppers celebrated another successful year of fighting crime by hosting a conference to bring together key partners from across the region. The event, organised and hosted by Crimestoppers Volunteer Chair Mark Dixon, was attended by over 70 delegates who came to support and learn more about the vital role that the charity continues to play in the community.
ATTENDEES HEARD HOW HAMPSHIRE CONSTABULARY HAD MADE USE OF 2,530 PIECES OF INFORMATION FROM CRIMESTOPPERS IN THE LAST YEAR. An impressive 66% of these had positive outcomes, with 448
Chief Constable of Hampshire Constabulary Andy Marsh.
arrests and charges – up 9% on the previous year. Andy Marsh, Chief Constable of Hampshire Constabulary, said: “We get huge value from Crimestoppers; it is an important resource in our fight against crime.” Hampshire Police and Crime Commissioner Simon Hayes, himself a past chairman of the local committee, praised Crimestoppers’ local work and spoke about the importance of partnerships. Delegates also had the opportunity to hear from Mark Hallas, Chief Executive of Crimestoppers, talk about the charity’s strategies for the future and Melvin Hartley reinforced the work of the Hampshire and Isle of Wight Community Safety teams.
Police and Crime Commissioner for Hampshire Simon Hayes.
CONNECT | ISSUE 16
regionalnews
Merseyside
MERSEYSIDE CS KICK CRIME INTO TOUCH
The launch of Kick Crime into Touch at St Helens Rugby Club.
Merseyside Crimestoppers joined forces with St Helens Rugby League Club to tackle crime in the community. The campaign was launched at St Helens’ Langtree Park Stadium in March with the help of rugby legend Tommy Martyn. The aim was to encourage more members of the St Helens public to give information about crime happening in the area. As a result, the number of pieces of information regarding St Helens increased by an impressive 45%. Tommy Martyn said: “Crimestoppers is really important to our community in St Helens. “Being able to contact someone trustworthy and anonymously offers peace of mind - and at the end of the day we all want our families living in the town to be safe and protected as much as possible from crime.” The campaign, funded by Merseyside Police and Crime Commissioner Jane Kennedy, saw themed postcards distributed to every home in St Helens. A radio advert was also aired locally and the campaign message was displayed at the ground. Gary Murray, Regional Manager for North West Crimestoppers, said: “Rugby League is at the heart of the community in St Helens and we are delighted to work closely with the club
to get the message across that everyone has a part to play in making the community safer.” Ann O’Byrne, Deputy Crime Commissioner for Merseyside, added: “Crimestoppers plays a vital role in helping people to feel safer, and in reducing crime and the fear of crime. “With the help of St Helens Rugby League Club we are hoping to get that message across to even more people in St Helens.”
Being able to contact someone trustworthy and anonymously offers peace of mind - and at the end of the day we all want our families living in the town to be safe and protected as much as possible from crime. Tommy Martyn.
Scotland
BEAT DOORSTEP CRIME Crimestoppers Scotland supported a police campaign in March this year to help beat doorstep crime. Criminals involved in this kind of offence often have very cunning, creative and convincing ways of getting into your home or obtaining your personal details. Anyone can be fooled by these professional con artists but it’s often the over 60s who are specifically targeted. The campaign, which launched in Edinburgh, aimed to encourage more people to spot and report doorstep criminals.
www.crimestoppers-uk.org | 0800 555 1 1 1
Angela Parker, National Manager for Crimestoppers Scotland, said: “This is an incredibly callous crime that often sees criminals targeting the elderly and vulnerable in our community. “We were pleased to support Police Scotland’s campaign to beat doorstep crime across Scotland.”
This is an incredibly callous crime that often sees criminals targeting the elderly and vulnerable in our community. Angela Parker.
Beat Doorstep Crime poster.
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regionalnews Durham
West Mercia
BEHIND CLOSED DOORS: DOMESTIC ABUSE February saw West Mercia Crimestoppers launch a hard-hitting campaign to tackle domestic abuse in the region. Called ‘Behind Closed Doors’ it highlighted the fact that too many victims are suffering in silence at the hands of their partner, spouse or other family member. Abuse can be physical, psychological, sexual, emotional, financial, and can also involve Female Genital Mutilation (FGM). Last year 10% of all crime reported to West Mercia Police related to domestic abuse – there were 4,999 incidents recorded and 29% of these involved repeat victims. As many as 3,998 domestic abuse cases involved violence. In fact, 34.7% of all recorded incidents of violence against a person in West Mercia in 2014 related to domestic abuse. Alarmingly, it is thought the average victim will endure up to 35 assaults before speaking out. And, without help, the abuse is likely to increase over time or even result in death. Jane McCann, Chair of Crimestoppers’ West Mercia Committee, added: “Domestic abuse is a serious crime but it remains largely hidden behind closed doors leaving the victims trapped, powerless and isolated. “In many cases, neighbours, friends and even family will suspect that the offence is taking place but are reluctant to get involved. “This campaign sought to break the cycle by raising awareness of the Crimestoppers’ anonymous 0800 555 111 number and Anonymous Online Form.” The campaign was supported by volunteer Susan Smith, not her real name, who endured 10 years of physical, emotional and financial abuse at the hands of her own husband. The mum was so badly affected that she suffered from post-traumatic stress disorder,
18 | SUMMER 2015
but now she’s hoping to help other victims. She said: “As a survivor of domestic abuse, I understand the devastating affect it can have on victims and their families. “For ten years the abuse had a ‘drip-drip’ effect on me where my personality, selfconfidence and esteem were slowly eroded until I didn’t recognise myself any more. “Like many victims in my situation, I lived in denial for years. I didn’t want to face the painful truth despite the fact I was living in constant fear. “I finally had my wake-up call when I read a leaflet on domestic abuse at my local GP clinic – it listed signs of domestic abuse which applied to me. “It took a lot of courage but I did go to the police in the end – for my sake and my children’s.” Susan’s husband was issued with an injunction to prevent him from harming her. She added: “I want to encourage victims to speak out and to not let their traumatic experience consume them. “But my message isn’t just for victims – if you know someone who is being abused, report it.” Read Susan’s full story at blog.crimestoppers-uk.org
Durham Crimestoppers partnered with the county council and police for a new pilot initiative to tackle the growing problem of fly-tipping in County Durham. The charity has never targeted fly-tipping before but the Durham committee became involved after hearing how the issue can be connected to organised criminal groups (OCGs). Dave Hunter, Regional Manager for North East Crimestoppers, said: “Crimestoppers and Durham Constabulary have always had a tremendously positive and strong working relationship, and now that is extending to Durham County Council.” Last year Durham County Council dealt with over 9000 cases of fly tipping, with an estimated cost of £505,647 of tax-payers’ money being used to clear the dumped items. But since the introduction of the fly-tipping initiative, the number of cases has reduced by 31%. Oliver Sherratt, Head of Direct Services at Durham County Council, said: “This is a multiagency approach to reduce fly-tipping and stop waste crime in County Durham. “We are proud that Crimestoppers is involved for the first time in helping to tackle this crime.”
The Fly Tipping campaign team.
CONNECT | ISSUE 16
regionalnews Sussex
DRINK DRIVE CAMPAIGN SEES 70% INCREASE IN CALLS IN SUSSEX Sussex Crimestoppers was given the green light to tackle drink driving after receiving a £7,000 grant from Police and Crime Commissioner Katy Bourne. Using the generous funds, the committee launched a campaign focused on drink-driving ‘hot spots’ and used posters and leaflets to encourage local people to contact Crimestoppers with information. This resulted in a 70% increase in calls related to the offence across Sussex. In addition, information regarding other vehicle-related crime rose significantly during the
www.crimestoppers-uk.org | 0800 555 1 1 1
same period when compared to the previous year. Katy Bourne said: “Road safety is a key community priority in the Sussex Police and Crime Plan and residents have an important role to play in making our roads safer.
“This information will be used by the police to target offenders, prevent further crimes and keep the roads in Sussex safer.” Katy Bourne, Police and Crime Commissioner.
“This can be through joining volunteer initiatives such Community Speed Watch or by providing Crimestoppers with anonymous information to support police operations. “During this campaign Crimestoppers supplied 119 pieces of information to Sussex Police. “Crucially, this information will be used by the police to target offenders, prevent further crimes and, ultimately, keep the roads in Sussex safer.” For further information about Safer in Sussex Funding visit: http://www.sussex-pcc.gov.uk/ apply-for-funding/
SUMMER 2015 | 19
Crimestoppers in 2014 - 15
120
36
56
CRIMESTOPPERS CAMPAIGNS ABOUT LOCAL CRIME CONCERNS
PARTNERSHIPS WITH NATIONAL COMPANIES ABOUT CRIMES THAT HURT STAFF AND OUR COMMUNITIES
REWARDS OFFERED ABOUT SPECIFIC RAPES, MURDERS AND VIOLENT CRIMES
THIS LED TO
300,000 PEOPLE CONTACTING CRIMESTOPPERS
BY PHONE
111,000 REPORTS SENT TO THE POLICE AND OTHER AUTHORITIES
OR ONLINE
98,000 PIECES OF CRIME INFORMATION ACTED ON BY POLICE
WHICH RESULTED IN
THIS MEANT
19,500 CRIMES SOLVED AND PREVENTED, INCLUDING:
5, 100
366
£9.5
529
CRIMINALS ARRESTED AND CHARGED
GUNS, KNIVES AND AMMUNITION REMOVED
MILLION DRUGS SEIZED
CRIMINALS FEATURED ON MOST WANTED FOUND
YOUR INFORMATION REALLY DOES MAKE A DIFFERENCE
20 | SUMMER 2015
CONNECT | ISSUE 16