Improved Customer Service functionality of CRM through Microsoft Acquisitions One of our favourite aspects of working closely with a Microsoft software is all the improvements that come from it being from Microsoft. As every time Microsoft acquires a relevant software, the Dynamics CRM software Perth is able to improve. The recent acquisitions of NetBreeze and Parature is therefore very exciting!
Giving customers excellent service is the goal of every company, as it is for us at CRM Perth. It is important to know how your customers feel and if they have any problems. With social media such as Twitter and Facebook being so accessible and so popular, it may happen that the first recourse customers take to air their disappointment will be on the social media rather than calling
you, so that negative comments about your company are available worldwide before you are even aware there is a problem. We at CRM Perth know that the best way for you to manage this situation is to know what is being said about you on the social media and to give your customer service representatives the tools to resolve them through Dynamics CRM. Allowing CRM Perth to build Microsoft Dynamics CRM system into your business software will enable you to do just that. The spring 2014 releases of Dynamics CRM contain some powerful new facilities that will greatly assist with your customer relations management and that CRM Perth will help you with. One such tool is Social Listening, a feature of Dynamics CRM that was made available through Microsoft’s acquisition of Netbreeze. This enables you to know what a customer is posting about you on the social media and what discussion it generates. Consequently, we at CRM Perth can confirm that it may be possible to have full information about the problem from Dynamics CRM when the customer calls your 800 customer service line. The next thing to ensure is that your customer representative has that information easily to hand when the call comes. Another part of the Dynamics CRM Spring 2014 release that CRM Perth considers will be a major benefit to you in handling the customer is the Unified Service Desk option that follows from Microsoft’s purchase of Parature. This feature of Dynamics CRM, which CRM Perth will be happy to demonstrate, brings together on one console all the customer information you need to know, including the customer’s sales and marketing history and billing data from your database, and social media comments. This package of information, all easily accessible to the customer representative, puts your company in a much stronger position to understand the customer’s problem and to resolve it quickly. The advice from CRM Perth is to keep track of the time taken to resolve issues, an important aspect of customer relationship. Fortunately, yet another feature of the Dynamics CRM spring 2014 release is the incorporation of timers that will tell your representatives the time that has elapsed since the issue was logged and help them to resolve the issue expediently. There are even more enhancements that are included in the latest version of Dynamics CRM from CRM Perth such as the ability to merge duplicate cases, to add consequential cases and to analyze customer entitlements. We at CRM Perth will be happy to help you benefit from all of these wonderful advances from Dynamics CRM. If you would like to learn more about how to maximise your customer service capacities through the most cutting edge Customer Relationship Management system. For more details Please Visit: http://crmperth.com.au/ and do a mail enquiry@CRMperth.com.au You can call on the no.: (08) 9325 4505.