Industry Interview
Words: Steve Banner
LEADING FROM THE FRONT PAYS DIVIDENDS Well-known industry figure Steve Bridge brings his unique style of management to the fore at van and truck dealer eStar
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teve Bridge leads from the front. It brings results. As Managing Director of eStar, he has just seen the Mercedes-Benz van and truck dealership ranked within the top 50 Inspiring Workplaces in the EMEA (Europe, Middle East and Africa) region. It was placed at number 48 by the Inspiring Workplaces Group’s
independent expert panel in the firstever EMEA list it has compiled. The panel measures six key elements that it believes are fundamental to the creation of an inspiring workplace: culture and purpose, leadership, wellbeing, inclusion and diversity, communication and employee experience. Bridge said: “To win this ranking
within 18 months of establishing eStar is an exceptional achievement and a fantastic recognition of all the hard work and team work that we have achieved together.” Owned by industry leaders Sid Sadique and Ali Sharifi, eStar employs 330 people at depots in Liverpool, Trafford Park in Manchester, Stoke-on-Trent, Deeside and Warrington in Cheshire.
Steve Bridge – believes in managing from the front
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S T A N D A R D
M A G A Z I N E
summer 2022
