CONSUMER NEWS
READY TO CHOOSE ORGANIC? AUSTRALIAN ORGANIC AWARENESS MONTH
LEARN ABOUT THE BENEFITS OF AN ORGANIC LIFESTYLE DURING AUSTRALIAN ORGANIC AWARENESS MONTH THIS SEPTEMBER! More and more Australian shoppers are discovering and turning to organic products with every passing year. 58% of shoppers made an organic purchase in the prior 12 months, up from 56% in 2021; but what are the reasons behind this shift? WHAT DEFINES ‘ORGANIC’? In Australia, organic products contain no artificial additives, synthetic chemicals or GMOs (genetically modified organisms). This means that by choosing organic, you are opting for a product that was grown the way nature intended, using sustainable and regenerative methods. In 2022, there are fantastic organic food and drinks options available for breakfast, lunch, dinner and everything in between. Organic cosmetics and textiles are on the market, PAG E 5 2
supermarkets stock a variety of organic baby and toddler food, and of course there’s some great organic choices for your pets too. Some manufacturers of household items have even left behind traditionally synthetic chemicalladen products to create organic alternatives to clean your home and maintain your garden. Regardless of your needs, there is bound to be a certified organic product to suit you. WHY SHOULD I CHOOSE CERTIFIED ORGANIC PRODUCTS? Not all organic products are made equally. In Australia, the term ‘certified organic’ means the farm, product or service has been independently, third party verified by a government-approved certification body. This means that every part of the supply chain has been rigorously testing and adhered to a strict organic Standard, »