The Observer
Case Western Reserve University’s Student Newspaper 2014-2015 Advertising Guide
Advertising with The Observer
About Us The Observer is the weekly campus newspaper of Case Western Reserve University. Established in 1968, it exists to report news affecting or involving students and to provide an editorial forum for the university community. As the university’s only weekly publication, The Observer is distributed in campus buildings as well as residence halls and many University Circle establishments.
Requests Clients may request that their advertisements appear on specific pages within the publication or in one of our four sections: News, Arts and Entertainment, Opinion, and Sports. All requests for advertising can be submitted via the online form available at
observer.case.edu/about/business/request or via e-mail to
observer-ads@case.edu
Production Dates Fall 2014
Spring 2015
September 05 September 12 September 19 September 26 October 03 October 10
January 16 January 23 January 30 February 06 February 13 February 20
October 17 October 31 November 07 November 14 November 21 December 05
February 27 March 20 March 27 April 3 April 10 April 17 April 24
The Observer’s Layout and Pricing
1/4 PAGE
FULL PAGE 1/8 PAGE
HALF PAGE
1/8 BANNER 10” x 8.25”
10” x 16.5”
4.917” x 8.25”
10” x 2”
2.375” x 8.25”
Local: $594.00
Local: $297.00
Local: $148.50
Local: $74.25
Local: $74.25
Student Groups: $230.00
Student Groups: $120.00
Student Groups: $66.00
Student Groups: $
Student Groups: Please contact
The Observer is a four column paper. Each column measures 2.375”, with a .167” gutter between each column. The following is a column-inch representation:
• 1 column inch • 2 column inches • 3 column inches • 4 column inches
1” x 2.375” 1” x 4.917” 1” x 7.458” 1” x 10”
The standard advertisement sizes are listed above. The pricing provided is for black + white advertisements only.
Please add $100 for color on any size page. Design Services also available upon request.
The Observer
Thwing Center, Suite A09 10900 Euclid Avenue Cleveland, Ohio 44106-7101 (216) 368 - 2914 @CWRUObserver facebook.com/cwruobserver observer.case.edu