CXO Insight Middle East - Healthy outcomes - August 2020

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FEATURE

RISE OF THE BOTS RPA OFFERS QUICK AND EASY WAY TO PRODUCTIVITY FOR ORGANISATIONS EMBRACING DIGITAL TRANSFORMATION IN THIS AGE OF THE PANDEMIC. HERE IS WHAT YOU NEED TO KNOW ABOUT BUSINESS PROCESS AUTOMATION TECHNOLOGY.

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ovid-19 has accelerated the pace of digital transformation initiatives in the region as companies respond to unprecedented changes in business models and customer behaviour. Automation has reached an inflection point in the wake of the pandemic, and one of the technologies considered as a key component of digital transformation is 30

CXO INSIGHT ME

AUGUST 2020

robotic process automation (RPA). The rapid shift to the remote work model has made automation of business processes an imperative, and some predict the RPA market will reach $25 billion by 2025. Apart from pure-play vendors such as UiPath, Automation Anywhere, and Blue Prism, lately, many tech behemoths, including Microsoft and IBM, have ventured into the booming RPA market.

“We believe that the RPA is a key component of the Digital Transformation program within institutions. It provides a bridge between legacy applications to digital channels while allowing the automation of the last mile. By learning to perform repetitive tasks, ranging from simple clicks and copy-paste activities to more complex tasks and workflows such as document understanding or invoicing, network management, customer/


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