EVENT
GETTING STARTED WITH INTELLIGENT AUTOMATION FINESSE, IN ASSOCIATION WITH ITS PARTNER AUTOMATION ANYWHERE, ORGANISED A SUCCESSFUL WEBINAR ON USING INTELLIGENT AUTOMATION TO BUILD DIGITAL ENTERPRISES. THE EVENT WAS POWERED BY CXO INSIGHT ME.
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ntelligent automation, which combines RPA with AI, is seen as the first step toward digital transformation in many enterprises as it helps to augment human labour with a virtual workforce. By executing repetitive and mundane tasks, enterprises can redeploy their workforce with improved skills and advanced productivity, which is now more important than ever. The event kicked off with a presentation on RPA and AI by Bobby Thomas, delivery head of emerging technologies at Finesse, who spoke at length about the market drivers. “The global pandemic has disrupted both internal and external business processes. At the same time, the role of technology is evolving at a faster pace, aiding in overcoming business challenges. The integration of RPA with machine learning can help in advancing the capabilities of software bots. Moreover, AI in RPA can aid in structuring unstructured data, enhancing business insights and improving data integrity,” he said. He added that it has become essential to increase work agility in a highly competitive market and deliver better customer experience. “During these difficult times, the only way we can move forward is to be as flexible and agile as possible. The pandemic has had an adverse impact on front office and back-office operations, and we have to adopt intelligent automation to mitigate these challenges.” This was followed by customer success stories of Zulekha Healthcare Group and Fuji Film Middle east.
Aliasgar Bohari, IT director of Zulekha Healthcare Group, gave a brief overview of the business challenges faced before the RPA implementation. “When patients book appointments, insurance eligibility needed to be checked at reception manually. This was a tedious and repetitive task. We have two hospitals and get around 2,000 appointments daily. We decided to implement RPA technology with our implementation partner, Finesse, in revenue cycle management. Now the whole process is automated, right from fetching appointment details to checking the insurance eligibility of each patient, even before they arrive the reception with the help of auto-triggered bots. With RPA, the task is performed error-free and data accuracy is very high, which is reflected in the operational efficiencies of our hospitals.” Ryo Okabe, corporate manager at Fujifilm Middle East, shared the key lessons learned from the company’s automation journey.
He said processes in accounting and logistics were done manually before RPA, and it involved review, reconciliation and reporting of large volumes of data. “This was timeconsuming and prone to possible human errors. We integrated digital workers from Automation Anywhere with MS Dynamics and processes we automated included daily sales and profit report, bank balance report, downloading customer ledgers, etc. We are using three unattended bots scheduled to run at predefined times for these processes and one bot was deployed to execute this process on demand. The efficiency and accuracy of various processes have increased, and now our employees focus on higher value work.” Dinesh Chandra, regional VP of Automation Anywhere, gave the audience an overview of his company. “We have been in business for more than 16 years, even before the term RPA was coined. We have gained a lot of expertise in automation, having deployed our more than 2.6 million bots in 4000 enterprises globally. We have built a user community that you can reach out to and gain knowledge.” He went on to share the key findings from a CIO survey the vendor has done recently in the region, which revealed the need for accelerated automation. “We found out that IT and business leaders want to continue with digital transformation initiatives and upskill the workforce. And this is exactly what we do with our digital workforce platform. Many enterprises are struggling to automate their frontend and back-office processes because of siloes. We can help you build a truly digital enterprise by linking these processes, productivity tools to execute key business processes,” he said. The event also featured a panel discussion on how to get automation right, attended by Shafique Ibrahim, chief digital information officer at Al Fardan Group and Khalid Jalal, senior group ICT manager of Garmco Bahrain.
MAY 2021
CXO INSIGHT ME
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