bestDressed
Styled By
Shukhman Whether she’s lounging poolside or cruising through TSA, Rita Shukhman, MCM’s head of global digital marketing, makes sure to dress flawlessly. Ahead, she divulges her savvy sartorial moves to being a fashion ace for any occasion. BY ALEXANDRA ILYASHOV
What’s your personal style like? I would describe my style as classic and polished, with more of a focus on fit versus trend. What are your all-time favorite fashion brands? I spent five years working at Dolce & Gabbana and have always loved their women’s tailoring. I also love Balmain and Helmut Lang for their leather pants. Although MCM historically hasn’t been an apparel brand, I’ve grown up admiring their bags, and now that [global creative director] Dirk Schönberger has come on board, it’s quickly becoming one of my favorite fashion brands as well. Besides my love for ladylike dresses, I also gravitate toward an edgier, rock ’n’ roll vibe. Who are your greatest fashion inspirations? I do have a shortlist of ladies whose style I love and admire: Coco Chanel, Natalie Portman, Kate Bosworth, Diane Keaton, and Janelle Monae, to name a few. How has your style evolved over the years? I’m not as conservative and rigid in my style today. In the past, I would be careful to color-coordinate my look; I took a measured approach to fashion. Now, I’m much more relaxed and playful in my styling. I’ve been mixing colors much more and really stepping out of my comfort zone with mixing high and low pieces. Which style phase or trend did you go all in for— and are relieved is firmly in the past? Oh, there was a time when I went all in on the huge platform. I’m not very tall, and have always been rather thin, so looking back at my legs on top of these huge platforms literally makes me cringe. Besides looking silly, I attempted to put them on again today, and being that far off the ground actually makes me nervous and unstable. I felt like I would fall and break a hip! What’s the most surprising item we’d find in your closet, and what’s the story behind it? A MCM WizPak, which is a backpack with a built-in speaker system. People are always shocked when they see it, but
patrickmcmullan.com (1); getty images (1); all others courtesy
photography BY WIlliam jess laird
THE LUXE LOOK Rita Shukhman at home in the Hamptons.
FA S H I O N W E E K D A I LY. C O M
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7/25/19 5:18 PM
