The Daily Northwestern — Nov. 15, 2021

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The Daily Northwestern Monday, November 15, 2021

DAILYNORTHWESTERN.COM 3 CAMPUS/Work-study

Work-study jobs on campus go unfilled, mirroring nationwide labor shortage

AUDIO/NU Declassified

Engineering fields, extracurriculars, misconceptions

Find us online @thedailynu 4 OPINION/Hiredesai

Making the case for community care

High 38 Low 32

NPEP advocates for death row prisoner Program walks in solidarity with Keith LaMar By MAIA PANDEY and MADISON SMITH

daily senior staffers @maiapandey, @madisonlorsmith

Max Lubbers/Daily Senior Staffer

A Bost family member wears a pink hoodie with Ryan Bost’s name and “21,” the age he would have turned this year. Community members circle up to support Ryan Bost’s family a year after he was killed.

Bost family marches for justice

Community remembers Ryan Bost one year after he was killed By MAX LUBBERS

daily senior staffer @maxlubbers

Content warning: This story contains mentions of gun violence.

Family and friends marched in remembrance of Ryan Bost on Saturday, calling for justice after his death and to stop violence in the community. 20-year-old Bost was shot to death in Rogers Park last November, and his killing remains

After holding a moment of silence and listening to a prayer, community members marched from the Bost family house to near the ETHS football field. The family led the march, followed by

unsolved. Bost, an Evanston Township High School basketball star, was well-loved by his family and community, said his mother Schawanda Bost. “He was a stand-up person, a loving person,” she said. “He cared about everybody.”

» See BOST, page 6

The Undergraduate Prison Education Partnership and Northwestern Prison Education Program co-hosted a weekend of events advocating justice for Keith LaMar, a death row prisoner in solitary confinement for more than two decades. The weekend kicked off with a Friday panel and jazz performance at the Wirtz Center, followed by a Saturday rally and march at Millennium Park and a second jazz concert. The events marked the second time NPEP has worked with the Justice for Keith LaMar campaign, following his virtual address to the NU community in January. Activist and jazz saxophonist Salim Washington spoke and performed at the Friday event. Washington said LaMar’s experience is evidence that the carceral system must be abolished, pointing to how American policing originated from systems to keep enslaved people on plantations. “If a few people commit a technical crime, you can say this is a moral lapse, but if an entire community commits this technical

crime, it’s not a question of morality,” Washington said. “It’s a sociological issue.” LaMar was charged with murder and sentenced when he was 19 years old, after a gunfire exchange with intruders in his home. At the time, he had been dealing drugs as a means of survival. After LaMar served four years, a riot broke out in the prison during which several people died. State investigators accused him of murder, though he denied the charges. Evidence proving his innocence was withheld from the all-white jury that sentenced LaMar to execution in Nov. 2023, according to the campaign. LaMar called into the Friday night event through speakerphone. Every few minutes, he was interrupted by an automated message saying, “This call is originating from an Ohio Correctional Facility and may be recorded and monitored.” He encouraged the attendees to recognize the fight for justice extends beyond overturning his own execution. “We have to wake up, we have to stand up, we have to get engaged,” LaMar said. “It’s not just about me … other young people who are beginning on this path, we have to intercept them. We have to do what we can to make sure this generation of people understand how to protect

» See LAMAR, page 6

Field Hockey is iKandi, a friendly space for all hair Final Four bound Owner Kandi Corbbins follows in her family’s footsteps with salon NU knocks No. 2 Iowa, advances to NCAA semifinals By SKYE SWANN

daily senior staffer @sswann301

After a tightly contested 59 minutes of regulation, Northwestern saw an opportunity to send Iowa home and advance to the next round of the Big Dance. With 60 seconds left on the game clock, Wildcat sophomore midfielder Lauren Wadas battled through defensive pressure on

the edge of the circle, searching to find a shooting angle. Dodging through sticks, Wadas saw an opening and cranked a reverse backhand shot right past Iowa’s goalkeeper. “It was so exciting,” Wadas said. “I’m glad we could come out on top. We played so well as a team today. I’m glad we are able to advance.” The Wildcats (16-5, 5-3 Big Ten) stunned the No. 2 Hawkeyes 1-0 Sunday in Iowa City, Iowa, advancing to the 2021 NCAA Final Four. After achieving the program’s first Final Four berth in nearly

» See FIELD HOCKEY, page 6

By ARIA WOZNIAK

the daily northwestern @ari_wozz

iKandi hair salon owner Kandi Corbbins learned how to style hair from a young age. As a child, she was the neighborhood hair braider. Now, Corbbins’ salon is one of the only Blackowned businesses in her block of Central Street. Corbbins, a thirdgeneration Evanston hair care professional, opened iKandi in October 2009. The salon offers braiding, natural hair styling, chemical hair styling, color, haircuts and more. For Corbbins, the path to cosmetology was a long one. Her love

of styling originally came from her grandfather, Marshall Giles, who opened an Evanston barbershop in 1962. She said he challenged her by having her sell products and manage the money earned in the shop. Brigitte Giles, Corbbins’ mother, now runs Ebony Barbershop, the family’s salon. “You know, I’m very proud of her,” Giles said. “I just wished my dad would have seen it. (I) get choked up even thinking about it.” After growing up in Evanston, Corbbins left for college to study international business. She worked as a consultant at AT&T and later as a real estate agent before realizing her part-time job styling hair interested her the most.

Aria Wozniak/The Daily Northwestern

Kandi Corbinns cuts Casella Okulaja’s hair in the iKandi Salon. Corbinns is a third-generation Evanston hair care professional.

When the stress of two jobs became too overwhelming, Corbbins quit real estate and started working full time in a salon. She then earned her cosmetology license to boost her income and allow her to offer a variety of

different hairstyles. As her work life felt like it was beginning to plateau, she decided to open her own hair salon. Beyond her work at iKandi,

» See IKANDI, page 6

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THE DAILY NORTHWESTERN

MONDAY, NOVEMBER 15, 2021

AROUND TOWN

Evanston holiday pop-up promotes small businesses By SELENA KUZNIKOV

the daily northwestern @selenakuznikov

Evanston residents gathered in the FleetwoodJourdain Community Center Saturday afternoon to support locally owned businesses at a holiday pop-up market. Maura Bowen, the owner of Fashionably Accessorized, organized the holiday pop-up to provide a place for small businesses to sell products with lower vendor fees than those typically charged by event hosts and organizers. The pop-up highlighted unique products from shops like Wham! Bam! Glam! and Sugar Baker, as those and other Evanston small businesses return to the market in the pandemic’s wake. Bowen said she had been searching for venues in the Evanston and Chicago areas to host small business events for entrepreneurs like herself. But she was disheartened by how hard it was to find a location that was nearby and reasonably priced. “People have small businesses and want to showcase the stuff they sell, but the vendor fees are too high,” Bowen said. To reach other Evanston business owners who may have faced the same difficulties accessing affordable, inperson selling events, she organized the event through Facebook and Instagram. Working with the community center to set up the

pop-up space, Bowen charged vendors $45 per table. She said previous venues she has encountered have typically charged between $150 to $200 for a table space. Ashley Jean-Paul, the owner of self-care company Soul Onyx, was introduced to the idea of participating in the pop-up after her aunt saw Bowen’s post. Jean-Paul grew her business during the height of the pandemic by selling candle melts online. The pop-up was her first experience with face-toface business, which she found far more enjoyable than the virtual marketplace. Jean-Paul said she quickly adjusted to the communal aspect of interacting with customers and other business owners. “Once we did this, I realized I liked face-to-face more than online because you really get to know the person,” Jean-Paul said. Teya-Michelle Covin, owner of Sugar Baker, has been baking her own pastries for about nine years. When Covin began her baking career, she donated pastries to nonprofits around Evanston. As she transitioned to selling her products to everyone, she continued to focus on giving back to the community by routinely donating a portion of her proceeds. Covin, an old classmate of Bowen’s, connected with her through Facebook while the pop-up was being promoted and decided to set up shop at the event. Although she had been selling products in person since founding her business, Covin took a hiatus due to the pandemic’s onset. Taking part in the pop-up

event allowed her to return to a sense of normalcy and interact with community members, she said. “I generally do about two to three events a year, but with the pandemic it was kind of slow,” Covin said. While the pandemic hit small businesses hard, Bowen sought to showcase the perseverance of Evanston entrepreneurs as they debuted and redebuted their wares at the event. She prioritized staying near Evanston and keeping her event affordable, as

vendors and community members connected with each other in a high-energy space. For Jean-Paul, getting to know other members of the Evanston small business community was one of the highlights of the event. “At first I was fighting nerves, but it’s been really good.” Jean-Paul said. “I’ve been meeting new business owners and getting new tips from them.” selenakuznikov2025@u.northwestern.edu

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THE DAILY NORTHWESTERN

MONDAY, NOVEMBER 15, 2021

3

ON CAMPUS

Work-study jobs on campus go unfilled

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By SHANNON TYLER

eic@dailynorthwestern.com

the daily northwestern @shnnnmrynn

Editor in Chief Isabelle Sarraf

General Manager Stacia Campbell

Work-study positions are going unfilled across campus as some students report they don’t want to add a part-time job to their list of responsibilities this year. Places like Norris University Center, Henry Crown Sports Pavilion and Aquatics Center, and University, Mudd and Deering Libraries are still looking to hire students, according to Northwestern’s work-study webpage. The campus student worker shortage reflects a nationwide labor shortage amid the pandemic. The U.S. Bureau of Labor Statistics’s most recent 2021 report found there were 10.4 million job openings and about 7.4 million people unemployed. Economists disagree about its cause. Some attribute the shortage to unemployment benefits, some to health concerns because of the pandemic, and others to a nationwide shift in attitudes toward working. Many labor advocates say it’s not a labor shortage at all, but rather a shortage of strong wages and good working conditions. Some NU underclassmen who are eligible for work study said they don’t think they can balance classes and a social life with an on-campus job. Others said they want to settle into college before adding a job to their list of responsibilities. Henry Crown is dealing with a smaller staff than usual, according to Henry Crown Facilities Supervisor Clint Phillips. In a typical year, the facility hires 150 to 200 students. This year, it’s hired about 100. He said many staff members didn’t return this year, and as a result, he’s struggling to attract students willing to join an understaffed workplace. Clint said work-study employers typically avoid overscheduling, but with a diminished workforce, this practice often leaves work-study shifts open. These students are typically the ones enforcing COVID-19 policies like mask mandates. So when no one’s on the clock, the policies staff would usually monitor may go unenforced, Phillips said. Weinberg junior Andy Bergeron, a returning work-study staff member at Henry Crown, said the

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A hiring sign in Norris University Center. According to Northwestern’s work-study page, many work-study positions are still hiring.

lack of employees has made his experience this year different, but not necessarily worse. This year, he said he has more freedom to choose which shifts he works. “My freshman year … there wasn’t too much room to pick up (shifts),” Bergeron said. “But I have noticed this year that I could work pretty much any shift I want.” Weinberg freshman Nate Hanrahan, a QuestBridge scholar, said he could afford not to work because of his financial aid package. He said he wants to adjust to being a college student without the added stress of a part-time job. “I’m making sure that I am meeting all my social needs and my academic needs,” Hanrahan said. “I figured since I didn’t immediately need the extra money, I feel pretty comfortable doing what I’m doing right now.”

2021

For Weinberg freshman Esther Tang, family prompted her decision not to work. Tang said she and her mom decided the adjustment to college would be best without the added weight of a job. Both Hanrahan and Tang said they would consider working later on in college and possibly in the coming quarters. But taking the time to settle into college life is a priority they’re not willing to sacrifice. “I definitely think that if I had a job right now, like some of my classmates who are struggling to balance school work along with the hours that they’re working, I would too,” Tang said. “I’m … very thankful that I’m able to not have to work, and I recognize that’s a part of my privilege that I’m able to do that.” shannontyler2025@u.northwestern.edu

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ZOOM

ALLISON DAVIS Lecture Series

Presented by the Department of African American Studies, Celebrating 50 Years of Scholarship.

Imani Perry Hughes-Rogers Professor of African American Studies at Princeton University

Black Feminist Jurisprudence: A Tradition and an Intervention Perry will discuss the mid- to late-twentieth century work of three Black women: Pauli Murray, Adrian Piper and Angela Davis. Each brought a critical black feminist politic to what she calls the Black Narrative jurisprudential tradition. Their thoughts regarding race, gender, ability and class, push us to think beyond the limited frames of our current legal constructs. As such, the ideas they present are as much legal arguments as they are “passionate utterances,” invitations to a revised or transformed social and legal grammar that does not yet exist. Imani Perry is the Hughes-Rogers Professor of African American Studies at Princeton University and a faculty associate with the Programs in Law and Public Affairs, Gender and Sexuality Studies and Jazz Studies. She is the author of six books. Perry is a scholar of law, literary and cultural studies, and an author of creative nonfiction. She earned her Ph.D. in American Studies from Harvard University, a J.D. from Harvard Law School, an LLM from Georgetown University Law Center and a BA from Yale College in Literature and American Studies. Her writing and scholarship primarily focuses on the history of Black thought, art, and imagination crafted in response to, and resistance against, the social, political and legal realities of domination in the West. She seeks to understand the processes of retrenchment after moments of social progress, and how freedom dreams are nevertheless sustained.

ZOOM • Tuesday, November 16, 2021

5:00p.m.

Register at

https://northwestern.zoom.us/webinar/register/ WN_xM7kCj3TRfSGTq6qWRJyBA For more information, contact Suzette Denose at 847.491.5122 • s-denose@northwestern.edu

The Allison Davis Lecture Series is sponsored by Weinberg College and the Edith Kreeger Wolf Endowment.

GIAN CARLO MENOTTI’S

Joachim Schamberger, director Jennifer Huang, conductor

Thursday-Sunday, November 18-21, 7:30 p.m. Saturday and Sunday, November 20 and 21, 2 p.m. Ryan Opera Theater Audience advisory: This production contains depictions of addiction, abuse, and violence, and may not be suitable for children. Reserve free tickets in advance: 847-467-4000 | concertsatbienen.org


4 THE DAILY NORTHWESTERN

MONDAY, NOVEMBER 15, 2021

OPINION

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Perry: I read it on Reddit, and on NU internet culture ALEX PERRY

OPINION EDITOR

Every year, come college application season, prospective students inundate the r/Northwestern subreddit. The subjects of their curiosities include admissions chances, the difference between computer science in the Weinberg College of Arts and Sciences versus McCormick School of Engineering and whether attending Northwestern for undergraduate will increase one’s chances of matriculating into the Kellogg School of Management as a graduate student. I’ve often used our campus’ subreddit to hear different perspectives or to find a story that might’ve slipped under The Daily’s radar. Although the overall community is a wonderful place to ask for, give or receive advice, the anonymity of individual users creates an unpredictable platform one should only use to supplement advice from trusted individuals. For those unfamiliar with Reddit, the website is best described as an infinite apartment building that houses a multitude of units, each devoted to

a topic. These units are called subreddits, as they are subsets of the greater Reddit platform. Within subreddits, redditors can create posts, comment, upvote, downvote and interact with them. According to Statista, users in the United States account for 48.93% of all users. There are over 430 million monthly active users worldwide, which is fitting for a website formerly known as the front page of the internet. In an interview with The Washington Post, Reddit founder Alexis Ohanian said, “The vast, vast majority of these connections are benign: people finding a sense of identity and community when they’re feeling alone or hopeless — (even) about a shared love of an obscure Pokémon, which is wonderful.” Ohanian has also acknowledged that while some subreddits foster healthy communities, Reddit as a platform has housed toxic communities. Digital platforms like Reddit are an experiment for issues like self-moderation and community policing in the digital arena. Instead of having Reddit employees police content and members of subreddits, it is the responsibility of a subreddit’s moderators to dictate their guidelines and culture. Hearkening back to my earlier apartment comparison, it’s as if one unit’s family allows shoes inside while another requests that they be left at the

Although the overall community is a wonderful place to ask for, give or receive advice, the anonymity of individual users creates an unpredictable platform one should only use to supplement advice from trusted individuals.

is the discussion board where community members from all walks can share their experiences. While the site can spread misinformation on questions like whether a class is curved or who is eligible for the Higher Education Emergency Relief Fund, Reddit sometimes reminds me of its positive qualities. Just this week, a student found their missing laptop, and another gave advice on which bikes are best for the snow. The r/Northwestern subreddit is fairly friendly, and has quickly become a resource that I’ve relied on to learn about the University in a way more formal and on-the-record mediums haven’t been able to capture. However, the perspectives offered on the site will remain supplemental to more credible forms of information, such as news sites or official government websites. There’s no harm in hearing advice, but it becomes dangerous when one starts to overestimate its universality.

Let me break down NU internet culture: Twitter is the hot take hub; Facebook is for event planning, parents and alumni; and Reddit

Alex Perry is a Medill sophomore. You can contact them at alexperry20@u.northwestern.edu. If you would like to respond publicly to this op-ed, send a Letter to the Editor to opinion@dailynorthwestern. com. The views expressed in this piece do not necessarily reflect the views of all staff members of The Daily Northwestern.

door. Because of this self-moderation, the rules of one community can differ from the next, making each subreddit an unfamiliar territory.

- ALEX PERRY, opinion editor

Hiredesai: Making the case for community care at NU ANNIKA HIREDESAI

ASSISTANT OPINION EDITOR

As a crisis counselor for The Crisis Text Line, I text with individuals who are dealing with complex, ongoing mental health issues. An important part of these conversations is helping people discover more long-term, sustainable avenues for care. Sometimes that can mean sharing resources like a guide to communicating about mental health or drawing from coping skills they have used in the past to practice self-care. Self-care is ingrained in our cultural vernacular. Often, many think of self-care as a toolkit that one may draw from when facing the immense pressures of our day-to-day lives. Sometimes the most effective acts are the most simple: going for a run on a crisp morning, lighting a candle after a long workday, calling an old

friend to catch up. Lately, however, I have become increasingly disenchanted with the way we view self-care as the end-all be-all. It is not uncommon for a texter to tell me that they have already been offered a battery of behavioral interventions and no longer wish to pursue those options. I can hear how frustrated they are after trying so hard and feeling like nothing is giving them the relief they deserve. Afterall, how helpful is it to ask someone drowning at work and home if they have been making the time to exercise or read for pleasure? They have enough on their plate already without the pressure to be engaging in self-care. Conversations like these are what lead me to believe that our culture is sorely lacking in collective care. The World Health Organization insists that “fundamental principles for self-care include aspects of the individual … as well as the greater community.” While we are all quite aware of the individual components of caring for ourselves, community intervention is too often

overlooked (which is rather apt for our healthcare system). Community care, just like self-care, can mean different things for different people. At the individual level, it is about leaning into a support system. It is incredibly difficult to open up, and I oftentimes have people confess that they are afraid of being a burden to someone they care about or that they don’t feel as if they have anyone they trust in their life. That isolation often amplifies the pain the individual is struggling with. After all, we’re all human and need each other from time to time. What I love about community care is its emphasis on cultivating a culture of powerful empathy. Actively investing in community care means thinking critically about the needs of those around you, especially when you have the emotional bandwidth to take more on. It is about making a more than cursory effort to check in on your people, to make specific offers to take things off their plate when you can. And when you need it, someone will step up for you,

too. On a policy level, we need to have a greater stake in community health. While we should definitely build out existing healthcare systems, it is equally important to invest across the board in areas like affordable housing, economic development, and education. Neglected community health has been implicated in many issues including chronic disease, which accounts for 90% of annual health care expenses. At some point in our lives, each and every one of us will be overwhelmed by this wonderful thing called life. By expanding our toolkit to include community care, we will be more prepared to ease collective suffering and build a healthier world. Annika Hiredesai is a Weinberg junior. She can be contacted at annikahiredesai2023@u.northwestern.edu. If you would like to respond publicly to this op-ed, send a Letter to the Editor to opinion@ dailynorthwestern.com. The views expressed in this piece do not necessarily reflect the views of all staff members of The Daily Northwestern.

Ortiz: NU should set a goal of 20,000 undergraduates STERLING ORTIZ

COLUMNIST

When I write articles and consider social policy, I write as a democratic socialist and fulfill the spirit of the 1956 Hungarian revolutionaries. I strongly believe in a politics of abundance, where people give the world’s gifts to as many people as possible and humans use our ingenuity to create a better world for as many people as possible. I discuss my politics to set up this article’s thesis: Northwestern should set a goal of increasing undergraduate enrollment to 20,000 students, and the University should fulfill this goal within the next two decades. I admit this goal is ambitious, but worthy of a top 10 university. NU should add 12,000 undergraduates for three main reasons. First, I love being a NU student, and I love the benefits NU offers me, so I want the same benefits extended to as many people as possible. I love the campus areas I call home, from my residential college to the Multicultural Greek Council, and I want to invite as many people as possible into these homes. My second reason for dramatically increasing undergraduate enrollment is to bolster NU’s role as Evanston’s premier job creator. A 2006 study from the firm Bay Area Economics stated that NU generates more than $145 million in revenues as part of the Evanston economy every year. Part of that money is generated from NU students, faculty and employees who spend money at Evanston businesses and help the city’s small business traditions thrive. Also, according to a 2015 State of Illinois report, NU employs 9,471 people across all sectors.

I understand some readers may be skeptical that an increase in student population would improve the local economy. NU does not have to pay Illinois property taxes as a result of the Big Ten Conference Inc. v. Department of Revenue case. I have agreed with this concern since I was a freshman, because paying property taxes would help Evanston far more than it hurts NU. The Illinois General Assembly should pass a bill ending this property tax exemption for private universities, and Gov. J.B. Pritzker should mark his signature on this core effort for economic equality. Finally, my third reason is for NU to create a diverse, meritocratic university that represents America’s future. Under University President Morton Schapiro, NU’s student population has become far more diverse, both ethnically and economically. I write today as a tribute to these efforts: I’m a middle-class, first-generation college student who receives financial aid numbering about 90% of sticker price tuition. I want more NU students from hard-working families to enroll in the University, regardless of income. To help even the playing field, NU should also eliminate offering admissions benefits to legacy students, like removing the application part where NU asks if you have any alumni as family members. Those policies empower affluent families instead of the working class. To create a stronger bond with Evanston, NU should expand the Good Neighbor Racial Equity Fund, Great University scholarship and bring in Texas’s “Top 10% Rule” program to Evanston Township High School and the scholarship-covered Chicago high schools. Texas House Bill 588 allowed the top 10% of all graduating high school classes automatic acceptance into all state-funded universities. While then-Texas Gov. George W. Bush and his Texas legislature created this concept

as an alternative to then-banned affirmative action practices, I think the idea has promise as a purely meritocratic measure. In addition, based on my knowledge of school demographics, I suspect that accepting the top 10% of ETHS and Chicago high schools will produce an ethnically and economically diverse cohort. With all of that said, I will acknowledge the logistical difficulties increasing the student population could present. First of all, NU would have to purchase nearby land, mainly north to Central Street, west to Ridge Avenue and south to Davis Street to support the expansion. With the land acquired, NU would need to spend the capital from funding sources such as its endowment to develop new dormitories, classrooms and other essentials. This development takes a lot of time and commitment from the University, and is much easier said than done. Alternatively, NU could reuse existing buildings on campus, like the Donald P. Jacobs Center, to facilitate the development. In whichever form an undergraduate expansion could take, I remain convinced this action would greatly benefit the University and surrounding communities. More students get to enjoy the gifts of being a NU student, while Evanston and Chicago benefit from their presence economically and culturally. I come to this idea via my love for other people and my desire to share what I have given to the broader world. Whether you share my values, I hope you understand this argument. Sterling Ortiz is a SESP fourth-year. You can contact him at sterlingortiz2022@u.northwestern.edu. If you would like to respond publicly to this op-ed, send a Letter to the Editor to opinion@dailynorthwestern.com. The views expressed in this piece do not necessarily reflect the views of all staff members of The Daily Northwestern.

The Daily Northwestern Volume 143, Issue 24 Editor in Chief Isabelle Sarraf Managing Editors Rebecca Aizin Samantha Boas Alex Chun Jacob Fulton Maia Spoto

Assistant Opinion Editors Annika Hiredesai Lily Nevo

Opinion Editor Alex Perry LETTERS TO THE EDITOR may be sent to 1999 Campus Drive, Evanston, IL 60208, via fax at 847-491-9905, via e-mail to opinion@ dailynorthwestern.com or by dropping a letter in the box outside The Daily office. Letters have the following requirements: • Should be typed and double-spaced • Should include the author’s name, signature, school, class and phone number. • Should be fewer than 300 words They will be checked for authenticity and may be edited for length, clarity, style and grammar. Letters, columns and cartoons contain the opinion of the authors, not Students Publishing Co. Inc. Submissions signed by more than three people must include at least one and no more than three names designated to represent the group. Editorials reflect the majority opinion of The Daily’s student editorial board and not the opinions of either Northwestern University or Students Publishing Co. Inc.


THE DAILY NORTHWESTERN

MONDAY, NOVEMBER 15, 2021

5

Kellogg alum releases book on customer experience By JENNA WANG

the daily northwestern @jennajwang

When one man’s pet cat died, he didn’t think anyone could resonate with his grief. That was until he reached out to the pet company Chewy.com, asking if he could return his unused pet food. The man not only received a full refund, but also a bouquet with a note expressing condolences. Customer experience speaker and author Dan Gingiss (Kellogg ’02) tells this true story in his latest book, published in September, as an example of how customer experience can help companies stand out from their competitors. His book, titled “The Experience Maker: How to Create Remarkable Experiences That Your Customers Can’t Wait to Share,” explores how companies can retain their existing customers and rethink their approach to marketing. Years of experience working in corporate America with companies like McDonalds, Discover and Humana inspired the book, Gingiss said. “One of the most effective ways of teaching both as a speaker and an author is by storytelling,” Gingiss said. “My hope is that by sharing all of those examples, I inspire people to think a little bit differently and to go to work tomorrow and say, ‘Why have we always done it this way? How can I be a force of change?’” Gingiss said any company can improve the customer experience by focusing on the best asset they already have: existing customers. Too often, he notices companies lose customers almost as quickly as they attract them, in a phenomenon known as the “leaky bucket.” “If you cannot compete on price, and you cannot compete on product, the only thing left

NU COVID-19 positivity rate rises amid fewer tests taken While Northwestern’s COVID-19 new positive case count remains steady, the positivity rate saw a slight increase with fewer tests taken.

is competing on customer experience,” Gingiss said. “When we create remarkable experiences for our customers, they spend more, they stay with us longer and they refer others to us so they actually become our best marketing and sales team.” Ann Handley, digital marketing expert and best-selling author, also agreed in the forward of the book. She wrote she believes the best way to create such a personalized experience is to focus on the customer’s perspective. “‘Customer empathy’ gets tossed around a lot in marketing,” Handley wrote. “But ultimately, it’s about not just stepping into your customer’s shoes, but also walking in them through your own business.” Bryan Kramer, an executive business coach who has worked with Gingiss on private coaching, took advice from Gingiss’s book to rebuild his website. He particularly focused on integrating customer experience through the language and imagery of his website. “(Gingiss) thinks of customer experience as the new marketing,” Kramer said. “As he launched his book into the world, it’s just made an even bigger impact on what he’s able to do now.” Gingiss said much of his work stems from his days at the Kellogg School of Management, where he took his first marketing class. But out of 11 required core credit classes, Gingiss left Operations for last. The class revolved around how organizations could structure their processes to support strategic objectives. “I was convinced I was going to hate it,” Gingiss said. “And Operations not only turned out to be one of my favorite classes, (but) I actually turned it into one of my majors at Kellogg. That really started and ignited my love for customer experience.” As the world of marketing and customer experience continues to change, Gingiss said he With the conclusion of the mandated staggered testing for undergraduate students, the University saw fewer COVID-19 tests taken, at about 4,500. One fewer positive case was reported this week than last week — 27 compared to 28. The positivity rate rose from 0.43% to 0.60%. More of the confirmed cases this week come from staff, at seven versus four last week. Of those remaining, non-undergraduate students continue to constitute half

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Photo courtesy of Dan Gingiss

Customer experience speaker and Kellogg alum Dan Gingiss. He released “The Experience Maker: How to Create Remarkable Experiences That Your Customers Can’t Wait to Share” in September.

encourages companies to be more responsive in the social media space. He believes it’s the only marketing channel of its kind where people can “talk back.” Especially among younger consumers, Gingiss said he has noticed a desire for corporations to recognize their consumers as not just buyers, but real people who care about certain issues. “If I’m going to spend my hard earned dollars with a brand, I want to know what they stand for,” Gingiss said. “I want to know what social issues are important to them. I want them to respond to me

when I have a question. I want them to recognize me as a customer, not just as an account number.” This attention toward the individual customer separates the most successful companies from the rest, Gingiss said. But if readers of his book take away anything, Gingiss hopes that one golden rule will stick. “Treat your customers like you like to be treated as a customer, and you will never go wrong,” Gingiss said.

of the confirmed cases, at 15, while faculty account for three and undergraduate students five. The expanded authorization of booster shots to those whose primary vaccination series was Pfizer or Moderna. But NU students who live on campus, and whose last dose was at least six months ago, are eligible for a booster shot. This follows the Centers for Disease Control and Prevention criteria for individuals aged 18 or older who live in high-risk settings.

Eligibility criteria differs for those who received the one-dose Johnson & Johnson vaccine. Individuals in this group can get a booster shot, whether that’s Johnson & Johnson or another vaccine type under the CDC’s “mix-and-match” authorization, if they’re ages 18 or older and received their last dose at least two months ago.

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— Angeli Mittal

OMAR OFFENDUM CONCERT TUESDAY, NOVEMBER 16, 2021 5:00 PM MCCORMICK AUDITORIUM NORRIS CENTER

Registrer at bit.ly/3jCMjXk The Northwestern community is invited to the concert from the world-renowned spoken word artist Omar Offendum. He is a Syrian-American rapper known for his unique blend of Hip-Hop and Arabic poetry. Offendum was recently named a Kennedy Center Citi en Artist Fellow, an Arab America Foundation "40 .nder 40" award recipient, and a member of both the Pillars Fund cohort for Muslim narrative change and the Race Forward Butterfly Lab cohort for immigrant narrative strategy. Co-sponsored by the MENA Languages Program, the Council on Language Instruction, the Simeon E. Leland Forum, and the MENA Studies Program. Questions? Contact menalanguages@northwestern.edu.

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6

THE DAILY NORTHWESTERN

MONDAY, NOVEMBER 15, 2021

BOST

From page 1

ETHS basketball players, cheerleaders and other community members and friends. As they walked, they chanted: “Ryan Bost! Justice!” “Shut it down!” and “No justice! No peace!” Leading the chants was Justin Blake, a relative of the Bost family. Blake is also an uncle of Jacob Blake, who was left paralyzed last year after Kenosha Police Department officer Rusten Sheskey shot him. When the marchers arrived near the football field, they circled up. “We’re in this circle today as a supportive ring of love and unity for the Bost family,” Blake said. “We want to show the world that there’s more people who want to end the violence so that our young people can be everything they can be.” Ryan’s life was profound, and it was cut too short, Blake said. An ETHS 2019 graduate, Ryan was smart both in the classroom and on the court, Schawanda told The Daily. He tried to pass that intelligence and work ethic down, mentoring younger children through the school district and coaching them at the YMCA, she said, and all of the kids loved him. “He was the greatest son you could think of,” she said. “He always had a smile on his face and never gave us any problems.” Ryan was also a third-generation ETHS basketball player. While he was on the roster, the team advanced downstate twice and played in its first state championship game since 1984. Now, Schawanda said his brother Rashawn follows in Ryan’s footsteps and dons Ryan’s jersey number: 24. “Last year, when he first played, it was hard because he reminded me so much of Ryan on the court,” she said. “This season, I’m sure, is going to be the same way. He’s trying to make his brother proud — he’s

IKANDI

From page 1

Corbbins is a cosmetology educator, working with the Mayor’s Summer Youth Employment Program and the Career Pathways Programs of Study with Evanston Township High School. She hopes to eventually open a cosmetology school offering natural hair licensing purposes to students. She was inspired by her own mentors at the Magik Shoppe salon in Skokie, she said. “They were really instrumental in showing me … how to be responsible and show up when you’re supposed to show up,” Corbbins said. “They really showed me how to be a successful businesswoman.” While iKandi has a mixed clientele, Corbbins said she mostly works with Black women. She said the shop’s services set it apart from other salons in Evanston, as not many other businesses will work with customers’ natural hair. “We are definitely different (than) a lot of hair salons because of the services we provide,” Corbbins said. “We do natural hair, we do braiding, relaxers, we do a lot of services on textured hair that you may not get

hoping that he can get downstate and win the championship game.” She said words can’t describe the loss of Ryan, but she’s always working to make sure the community remembers him. For his birthday in October, friends and family released balloons in his memory, she said. Earlier this year, his former elementary school named a gymnasium after him. Through Saturday’s march, she said the Bost family wanted to emphasize how important it is to stay peaceful, especially after recent gun violence in Evanston. “People these days now want to use guns instead of talking it out,” she said. “When I was growing up, we didn’t have to go through all that. We feel like Evanston would be a better place if they all put these guns down.” Blake spoke directly to the young people in attendance, who made up a significant portion of the crowd. He said he wants the little girls to grow up to become cheerleaders and the cheerleaders to grow up to become CEOs. He added he hopes the young men will become positive lights in their communities. In return, Blake said older generations will continue to fight for a more peaceful future, too. “All of these people believe in you young people and love y’all,” Blake said. “We, as responsible adults, are trying to do our best to make a good, prosperous, safe community for you. We see what’s happening and we’re accepting the challenge and making the change.” Blake finished his speech by asking the crowd to shout one last chant: “We love you, Bost family!” Schawanda said it was overwhelming to see so many people gather to march and support her family. The outpour of love gave her joy, she said. “I was really nervous and emotional, but now I’m feeling like I did something,” she said. “I want to keep Ryan’s name alive.” mlubbers@u.northwestern.edu elsewhere.” Corbbins added one secret to the shop’s success is its timeliness when working with customers. She said her clients trust they will be satisfied with their treatment. iKandi client Kathryn Bradley has been getting her hair done at the salon for five years and has a standing appointment with Corbbins. She said she finds the process and service accessible and accommodating. “She knows her business (and) craft,” Bradley said of Corbbins. “For instance, if you tell her what service you want, she knows, almost to the nanosecond, how long it’s gonna take her to do it.” Corbbins said she’s fulfilled by using her skills to make people feel good. It’s also a satisfying feeling for her to be able to provide a place for people to work, learn and get their hair done. Ultimately, she said it’s gratifying to serve the community with her salon. “It means the world for me to be able to use my talents to give back,” Kandi said. “I believe it’s good for us to all share our gifts with the community.” ariawozniak2025@u.northwestern.edu

FIELD HOCKEY

squad sought revenge for the Hawkeyes ending its 2020-21 campaign. With Iowa hosting the first and second rounds of the NCAA Tournament, Fuchs realized NU headed into the contest at a disadvantage, but she said the Cats were more than ready. From the first whistle, the Cats and Hawkeyes played intensely, shutting down each team’s opportunities to score. Outshooting Iowa 13-5, NU had its chances at the cage but couldn’t connect. NU’s backline stole the show, forcing the Hawkeyes from invading the circle to take shots on Skubisz. Zimmer praised the defensive unit, adding the group’s defense contributed to its offensive production on the opposite end of the field. As the game clock dwindled down, it appeared NU and Iowa were headed into overtime, as both squads had yet to score. In the final minute, everything changed. The Cats had possession and took the ball inside the circle, hoping to get one more shot on goal. When she got the ball, Wadas said the Hawkeyes’ defensive pressure did not ease up one moment and attributed her teammates’ work inside the circle as something that helped give her the lane to shoot and score. Following the goal, Fuchs said NU refocused itself for the remaining seconds, ensuring the Hawkeyes couldn’t tie the game on a fastbreak run. And the Cats sealed the deal, denying Iowa any opportunity to score. NU will play next against Harvard in the Final Four. “We have a dynamite team,” Fuchs said. “We’re gonna enjoy this night and get to work tomorrow. We’ll be ready to play on Friday for sure.”

From page 1

two decades, coach Tracey Fuchs was exhilarated about knocking out Iowa (17-3, 7-1). She called the Hawkeyes a talented team, saying NU knew the faceoff would be an all-out fight till the buzzer ended regulation. Avenging the 2021 Elite Eight loss, Fuchs said the Cats’ victory had the squad “over the moon.” NU’s NCAA Tournament run started on Friday with an impressive 2-0 win over North Carolina, which had won the 2021 Division I and ACC Field Hockey championships. Even though the Cats didn’t play the Tar Heels in the regular season, sophomore midfielder Maddie Zimmer said the group approached the matchup ready and prepared. But both teams fought hard; the first three periods of the game were scoreless. NU seized the upper hand when junior midfielder Ana Medina Garcia secured a goal off a rebound cross. Zimmer quickly followed up Medina Garcia’s score with a coast-to-coast goal after a monumental save from sophomore goalkeeper Annabel Skubisz. The Cats’ midfield unit improved tremendously throughout the season, allowing Zimmer to get those fastbreak runs down the field. She also said NU’s success this fall stemmed from its work in the offseason following the heartbreaking Elite Eight loss in May. “It’s every team’s dream to go to the Final Four, but I think our dream started becoming a reality heading into this NCAA Tournament,” Zimmer said. “Everyone on the team has been working so hard during the offseason, the season leading up to these games.” Heading into Sunday’s contest, Fuchs said the

LAMAR

From page 1

their souls.” The following morning, about 40 people of all ages met in downtown Chicago for the second annual rally in solidarity with LaMar. Supporters met at Wrigley Square in Millennium Park before walking down and up Michigan Avenue with signs and banners that read “Solidarity is torture” and “Someone else confessed.” Before the march, LaMar called and addressed those who showed up to support him. During the call, he said it was almost a year since he had gone outside. The outdoor space he can visit in prison is no longer than 20 paces long, he said. “In solidarity with you all, I think I’m going to go outside today,” LaMar said. “I’m going to go outside and I’m going to walk with you all in spirit.” Organizer Jason Fulford also spoke before the walk. Fulford is a cousin of Eric Garner, a man killed by police in 2014, and he has been advocating for justice for LaMar for more than a year. Fulford said he believes the death penalty is inhumane and is fighting to get rid of it. “I know that a big part of his fight is not just for him,” Fulford said. “This is for the future and for years to come, and something that will live a lot longer than him.” The Saturday evening jazz performances at the

skyeswann2024@u.northwestern.edu Wirtz Center featured the Freedom First concert series, which began in Brooklyn and Manhattan in summer 2020 during protests in the wake of George Floyd’s murder. Along with Washington, jazz musicians from New York and Spain flew in to perform at the event. Amy Gordiejew, the lead organizer of Justice for Keith LaMar, said the global reach of the weekend’s events is a testament to the campaign’s growth. “This movement for Justice for Keith LaMar has been going on for years now,” Gordiejew said. “But it is just now we are seeing the fruit. We’re seeing people (internationally) caring enough to invite him into their experiences and sign the petition.” UPEP events officer and Weinberg junior Flora Tian said the events were larger than anything the group has hosted before. Tian said she was encouraged by how involved undergraduate students were in planning the weekend. Tian added she also appreciated how the event combined activism with music and community events like the run. “For UPEP’s future, now that we’ve done such a big event, we are more confident about bringing more events like this,” Tian said. “Keith’s fight is ongoing — it really comes down to the right person getting to know his story.” maiapandey@u.northwestern.edu, madisonsmith2023@u.northwestern.edu

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ACROSS 1 Coarse file 5 Separated 10 Places to relax 14 Prefix for an eight-armed creature 15 One who prefers their own company 16 Causes of some head scratching 17 “Sorry to say ... ” 18 Tubelike pasta 19 Fairy tale beginning 20 Wacky 22 “Ciao” cousin 23 Ring ref’s decisions 24 “Good grief!” 26 Top often with a slogan 28 Maternal “Holy moly!” 30 “By all means!” 32 Cappuccino feature 33 Interwoven strands of hair 35 Conical abode 37 Unreturnable serve 38 Enjoy the rink 43 Put away money for the future 46 Clapton who sang “Layla” 47 Duplicitous 51 Response to “Am not!” 53 Intrepid 54 Leaky faucet sounds 55 GPS suggestions 56 One with a password 59 Gas grill place 62 Sacred bird of ancient Egypt 63 With 65-Across, chore on a winter to-do list ... and what appears in each set of circles 65 See 63-Across 66 Run out of steam 67 Lets up 68 Pisa’s river 69 Cafeteria carrier 70 __ naked 71 Wine bottle number

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DOWN 1 Horse coat color 2 Rights org. since 1920 3 Many a U.S. atlas page 4 Like much sports analysis 5 Swiss peak 6 Dickinson and Keats 7 Tolstoy’s Karenina 8 Monopoly payment 9 Took to dinner, say 10 “Three-toed” critters 11 Little finger 12 Honda sedan 13 Takes care of 21 Thanksgiving tuber 25 Tiny bit, as of cream 27 Impudence 28 Bard’s “frequently” 29 Garden tool 30 Walked back and forth 31 In __ of: replacing 34 Enthusiastic review 36 Actor Morales

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THE DAILY NORTHWESTERN

MONDAY, NOVEMBER 15, 2021

7

Students discuss merits of legacy admissions practices By RALPH DESTIN

the daily northwestern @destinralph

Amherst College recently announced it would end its legacy admissions policy, reviving debates about the practice at top universities such as Northwestern. Amherst joined Johns Hopkins University, the Massachusetts Institute of Technology and the California Institute of Technology as some of the nation’s top institutions that do not consider legacy status in admissions. McCormick freshman Joshua Jenkins is opposed to the practice, saying it does not benefit all groups equally. The legacy admissions policy became common in the 1920s when women, Black Americans and other marginalized groups were largely excluded from attending elite universities. Because of this history, Jenkins said, legacy admissions disproportionately benefit white applicants. “The majority of people (who were) going to institutions (as) elite as Northwestern were white,” Jenkins said. “Going down the line, a lot of the applicant pool that was able to benefit from this were white applicants.” A study by Duke University economist Peter Arcidiacono — cited in a lawsuit against Harvard University for its race-conscious admissions policies — found that 21.51% of white students admitted were legacy students, compared to 6.96% of Hispanic admits, 6.63% of Asian admits and 4.79% of Black admits. Johns Hopkins reported a boost in socioeconomic diversity following the end of its legacy admissions practices. But nearly two years ago, University President Morton Schapiro and former Provost Jonathan Holloway told The Daily it was unlikely NU would make similar moves. Holloway said NU’s “20 by 2020” initiative and “skilled enrollment management team” have allowed the University to successfully fill a minimum of 20% of incoming freshmen classes with Pell Grant-eligible students. “Twenty by 2020” is just one of the University’s initiatives that have been implemented in recent years to increase diversity within the student body. NU currently has one of the highest percentages of Pell-eligible students at private universities

Illustration by Meher Yeda

The decision by Amherst College to eliminate the legacy admissions practices has rehashed debates about the merits and harms of legacy admissions at elite institutions.

nationwide, University spokesperson Jeri Ward said in a statement to The Daily. Ward said all students admitted to NU must meet the University’s standard for admissions, including legacy students. No group is subject to a different standard, she added. “Northwestern has worked diligently to build a student body representing those from as many backgrounds as possible, ranging from first-generation college students to those from multigenerational Northwestern families,” Ward said in the statement. However, Communication sophomore Piper Jean Bailey, whose mother is an NU alum who works at the University, said these initiatives are not reflected in the demographics of the student body. “Northwestern is putting work in to get more underprivileged students to apply and accepting them,” Bailey said. “But the fact of the matter (is),

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you can look around and see that this school is mostly white and mostly people whose parents or family make a lot of money.” With her status as an Evanston Township High School graduate and her mother’s connections at the University, Bailey admitted being a legacy student likely gave her an added advantage in the admissions process. McCormick freshman Christian Joseph Englert, however, said the connections and familiarity that legacy students bring to NU are vital to the overall community. He recalled helping a classmate decide whether he wanted to major in industrial engineering using knowledge shared by his mom, an alumna. “I was able to say, ‘My mom was an industrial engineer in McCormick. Let me tell you about the 300-level class that she took that she thought was really cool. Let me tell you about the professor

that she knew that is still teaching,’” Englert said. Many elite institutions, like Harvard, have defended their use of legacy preferences by saying that it encourages alumni donations. Those donations support resources such as scholarships, according to Harvard College Dean of Admissions William Fitzsimmons. However, Bailey said the resources and lifelong impact students gain at NU will inspire alumni to donate regardless of legacy preferences. “For people (who) have become incredibly successful, they owe the beginning of that to Northwestern,” Bailey said. “I don’t think that stopping the legacy program would prevent that from happening. It’s this sense of community and family that Northwestern creates that is what makes people want to donate.” ralphdestin2025@u.northwestern.edu

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SPORTS

Monday, November 15, 2021

@DailyNU_Sports

FOOTBALL

No. 18 Wisconsin dismantles listless Northwestern By PATRICK ANDRES

the daily northwestern @pandres2001

The Wisconsin running back is a player and a phenomenon Northwestern, like the rest of the Big Ten, knows well. The list of stellar Badgers backs that have torched the Wildcats over the years reads loud and long: Jonathan Taylor. Corey Clement. Melvin Gordon. James White. Add a new name to the register in Braelon Allen, who finished with 173 yards on 25 carries for three touchdowns, to go with a 16-yard catch on Wisconsin’s first scrimmage play. Alongside quarterback Graham Mertz, Allen helped the Badgers roll to a 35-7 win over NU in Madison Saturday afternoon. “There are certain things that we didn’t realize early on in the game,” junior defensive back AJ Hampton said. “We saw [them] late in the game, and we gotta pick them up.” From a historical perspective, shorter is the list of Wisconsin quarterbacks who have brought NU to its knees. Mertz, who completed just five passes against Purdue earlier this year, seemed an unlikely candidate to join it. But he torched the Cats for 216 yards and two touchdowns on 23 attempts, 18 of which he completed. “[Mertz’s accuracy] wasn’t really a

challenge,” Hampton said. “We just gotta work on some fundamentals. As a team, as a defense, we gotta work a little more on some matchups.” After punting on its first series, Wisconsin immediately began testing the Cats’ defensive mettle a week after their strong performance against Iowa. Allen carried the ball four consecutive times for gains of 37, nine, eight and six yards; all four plays included missed tackles by NU. Brady Schipper gained two yards for a change of pace, and the Badgers went back to Allen for 24 on two plays. Allen then finished the job from two yards out two plays later. For a time, the Cats appeared poised to match the Badgers on the offensive side of the ball. Beginning with senior quarterback Andrew Marty’s eight-yard pass to graduate student wide receiver Stephon Robinson Jr. on NU’s first scrimmage play, NU embarked on an 82-yard, 19-play voyage to the Wisconsin 10-yard line that ate seven minutes and 34 seconds. Marty’s second-and-goal fade, however, ended up in the arms of Badgers cornerback Caesar Williams. “The turnovers were really costly,” coach Pat Fitzgerald said. “We got to take care of the football at the quarterback position. That’s part of the expectation of the position and we’re just not doing that clean enough right now.” Marty completed 10 of his 18 passes

for 100 yards and rushed for 16 yards on nine carries, 14 of which came on one firstquarter scramble. With 38 seconds left in the third quarter, Fitzgerald relieved Marty for sophomore Ryan Hilinski, who completed three of his eight passes for 25 yards. By the time Fitzgerald inserted Hilinski, the Cats were in a 35-0 hole. “In the first half, we put our defense in a really tough spot,” Fitzgerald said. “We still had a chance to be in the game.” Wisconsin buried NU with balance, getting two more touchdowns from Allen and two scores via the air from Mertz. The Badgers more than doubled the Cats’ rushing total, racking up 268 against NU’s 114. Wisconsin nearly pulled off the same feat in the passing game, with Mertz and backup Chase Wolf’s 229 yards easily outpacing Marty and Hilinski’s 125-yard effort. Not even the occasional use of tempo, particularly in the first half, could salvage the Cats’ offense. NU has now scored 20 or fewer points in four straight games for the first time since 2019, when the Cats scored 20 or fewer in six straight games en route to a 3-9 finish. “At times we can use tempo to keep the defense on its toes and keep them honest,” Robinson Jr. said. “But it depends on what type of gameplan we’re using.” Joshua Hoffman/Daily Senior Staffer

patrickandres2023@u.northwestern.edu

MEN’S BASKETBALL

WOMEN’S BASKETBALL

NU wins 95-60 over High Point Cats second win gives By ALEX CERVANTES

the daily northwestern @cervantespalex

It was a great day to be named Ryan on Friday night. Northwestern’s upperclassmen duo of redshirt junior center Ryan Young and senior guard Ryan Greer not only starred off the bench in the Wildcats’ 95-60 win against High Point, but they were perfect from the field. NU (2-0, 0-0 Big Ten) found itself in a tight battle in the first half at Welsh-Ryan Arena, alternating buckets with the Panthers on consecutive possessions. When senior forward Pete Nance picked up two fouls early in the game, it was Young who picked up the slack in the frontcourt. In only 15 minutes of action, he finished the night with 20 points on a perfect 8-8 from the field and 4-4 from the free throw line. Young’s successful night resulted from exposing High Point’s lack of height and the Cats’ willingness to get him touches in the paint. “We wanted to take advantage of our size and be able to put the ball inside,” Young said. “My teammates got me the

ball in a position where I could work with it. And our shooting today was really great, so we were able to space the floor and I was able to go to work down low.” The space that allowed Young and the Cats to total 48 points in the paint came from the efforts of the NU backcourt, including Greer. After averaging just 13 minutes per game last year, Greer’s impact was needed on both sides of the ball in this match. He was one of the primary defenders on Panthers guard John-Michael Wright — a preseason first-team All-Big South member. Offensively, Greer tallied 15 points on 6-6 shooting, including 3-3 from 3-point range. He was a spark plug off the bench, providing critical minutes late in the first half that allowed the Cats to take a lead into the break. “Ryan Greer hit some big shots late in the first half,” coach Chris Collins said. “He had two (three-pointers) and eight points to kind of get us going and then the second half our big guys, Pete (Nance) and Ryan Young, were just magnificent.” NU was looking to attack the mismatch on the interior throughout the game, but the Cats’ early struggles from distance, after missing their first seven

3-pointers, put more pressure on the offense. Eventually, the lid on the basket opened up, with Greer and junior guard Boo Buie connecting from distance before the first-half whistle. With NU threatening from 3-point range, Young and Nance were provided the opportunity to work down low in the second half. After Nance scored a quick 13 points to extend the Cats’ lead, it was Young’s turn for his own scoring barrage. The 6-foot-10-inch center scored 10 consecutive points for NU in just over two minutes and 30 seconds. He added one final lay-up for good measure to bring his second-half tally to 12 points before his night came to a close. Young and Greer’s performances off the bench illustrate the depth and talent of this year’s squad, according to Collins. “I feel like Ryan Young and Ryan Greer could start the game for us,” Collins said. “I just told all of them to be ready. So, yes, (Young’s) a starter in my opinion, and it’s just kind of a game-bygame thing with matchups. I just want all these guys to have a starter’s mentality.” alexcervantes2024@u.northwestern.edu

Jonah Elkowitz/The Daily Northwestern

Northwestern junior center Ryan Young works around a High Point defender in the paint. Young had 20 points on a perfect shooting night in NU’s 95-60 win over the Panthers.

season strong start By NICOLE OREJUELA

the daily northwestern @nic_orejuela12

Following a dominant win against Illinois-Chicago on Wednesday, Northwestern continued its strong start to the season with a 72-46 victory on S​​ unday afternoon over UC Santa Barbara. The Wildcats (2-0, 0-0) dominated the Gauchos (1-1, 0-0) at Welsh-Ryan Arena, led by senior guard Veronica Burton’s team-high 20 points. Burton notched four of NU’s nine 3-pointers during the game and also tallied three rebounds and seven assists. Coach Joe McKeown called the four-year veteran’s decision-making “off the charts.” “Veronica came in old,” McKeown said. “When she was a freshman, she was like a senior.” UCSB forward Ila Lane scored the first points of the game, but the Gauchos couldn’t sustain their lead for long. The Cats went on a 21-2 run to end the first quarter, ensuring the outcome was never truly in doubt. Senior forward Courtney Shaw played a significant role in NU’s offensive run during the first, notching six points and four rebounds. McKeown highlighted Shaw’s offensive effort, saying she frustrated and stymied UCSB’s offense. “Our defense was really good against one of the better coaches in the sport,” McKeown said. “I think we took (UCSB) out of what they wanted to do on offense.” Shaw credited “hustle and playing hard” as a key reason behind the Cats’ success against the Gauchos. She also emphasized the role of transition plays and strong defense in kickstarting the team’s offense. And the numbers back her up — NU scored 29 points off of turnovers and added another 17 fastbreak points against UCSB. The Cats’ performance on Sunday, however, showed room for improvement. NU maintained its commanding

Angeli Mittal/Daily Senior Staffer

lead through the second quarter, but its pace slowed coming out of the half. The Cats never led by fewer than 14, but they failed to score for a period lasting more than three minutes during the third quarter. NU’s suffocating defense also waned to start the third, allowing UCSB to capitalize on four of the first six scoring possessions in the quarter. Shaw noted this change, saying the Cats provided the Gauchos new opportunities for shots they didn’t have in the first half. NU rebounded late in the third, however, and regained its offensive rhythm to outscore UCSB 20-13 in the game’s final period. Moving forward, freshman starting forward Caileigh Walsh expressed her desire to “get into a groove offensively.” In particular, Walsh noted frustrations with her shooting splits, only converting on three of her eight attempts from three. NU will seek its third straight win Wednesday night at 7 p.m., when the Cats face Loyola, a North Side rival, at Welsh-Ryan Arena. nicoleorejuela2025@u.northwestern.edu


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