Special Iowa Dairy Princess Edition
DAIRY ST R
July 31, 2021
Hettinga embraces every opportunity Iowa Dairy Princess reects on reign By Sherry Newell Contributing Writer
A year as the Iowa Dairy Princess, especially one that began under the shadow of a global pandemic, helped Meghan Hettinga develop a new mantra – one she plans to take with her into the future. “Just take every opportunity you are given. You never know what connection you might make,” said the 21-year-old college senior from Orange
City in Iowa’s northwest corner. In her case, one of those connections was made with Joan Maxwell of Cinnamon Ridge Dairy on the opposite side of the state. It happened early in her reign and helped lead to the internship she is now completing at the Maxwells’ farm. She is the American Jersey Cattle Association’s Fred Stout Intern, dipping her toe
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Meghan Heƫnga is compleƟng her year of service as the 202021 Iowa Dairy Princess. Heƫnga comes from a dairy farm where her parents, Jason and Mary, milk 150 Jerseys in Sioux County near Orange City, Iowa.
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Iowa Dairy Princess Alternate Amber Engelken (leŌ) and Iowa Dairy Princess Meghan Heƫnga parƟcipate in the Iowa Dairy Youth CommunicaƟons Training June 7 at Hansen’s Dairy near Hudson, Iowa. The training helps potenƟal state dairy princess candidates and others develop skills to communicate more successfully.
into managing the robots, planning dairy day camps and helping with animal care. “COVID-19 taught me to enjoy every experience,” Hettinga said. “It gave me so much perspective. You never know what the next day or week is going to look like,
so enjoy the moment you’re in.” Hettinga’s roots are planted in the 150-cow Jersey dairy operated by her parents, Jason and Mary Hettinga, where her two younger sisters and a younger brother are also involved. But her year serving Iowa’s dairy
farmers took her far from home and her college, South Dakota State University in Brookings. “My eyes were opened to a wide variety of dairy farms across Iowa,” Hettinga said. “I was used to northwest Iowa, and eastern Iowa is quite different. Both are just so important to the industry as a whole, but they operate differently. There are just so many different ways to dairy.”Still, one of her favorite events was close to the Hettinga farm, an open house at Perry Creek Dairy near Le Mars. “It was one of the bigger events I attended. It showed how the dairy industry in northwest Iowa is really thriving, and it showed new technologies,” Hettinga said. “It was good to see so many people interested in dairy farms.”While the dairy princess program’s main goal is to connect with the public, Hettinga enjoyed her interaction with dairy producers as well. She said it helped her collect stories to share and helped shape her career goals to match her college major in dairy production and minor in communication. “I loved talking to the public, and I loved being that liaison between dairy farmers and consumers. But I discovered over the summer that I also love Turn to HETTINGA | Page 3
Recent Iowa Dairy Princesses 2019 Princess
2019 Alternate
2020 Princess
Jessica Schmitt
Grace Howe
Julie Hammerand
Winneshiek County
Iowa Jersey Cattle Club
Dubuque County Dairy Association
2020 Alternate
Faith Palmer
Allamakee County
2021 Princess
2021 Alternate
Meghan Hettinga
Amber Engelken
Iowa Jersey Cattle Club
Iowa Holstein Association
Page 2 • Iowa Dairy Princess Special Edition • Dairy Star • July 31, 2021
Making the most of her role
Engelken enjoys time as Iowa Dairy Princess Alternate By Sherry Newell Contributing Writer
Amber Engelken is quick to admit she did not always have the answers for the questions she was asked as Iowa Dairy Princess Alternate, but she always knew where to nd them. That is due, at least in part, to her years of experience in the community where her family farms in Delaware County, Iowa. “I was always able to lean on someone,” said the 19-year old Iowa State University sophomore. “And I
“No matter what you do with your year, you’re going to learn a lot and enjoy every aspect.” AMBER ENGELKEN, IOWA DAIRY PRINCESS ALTERNATE
could always direct them to a place for the answers.” Engelken’s background as a member of state-winning dairy quiz bowl and dairy judging teams served her well in her year of promoting dairy
across Iowa. So did her knowledge of the farm near Earlville where her parents, Tom and Cherrie Engelken, milk 220 cows with her sister, Nicole. Another Engelken sister, Amanda, is also an ISU student. All three women have had dairy princess roles. “My family helped me a lot,” she said of the time spent serving the state’s dairy industry. “So did our local dairy community, my mentors and friends.” But they could not help solve the problem Engelken faced when her reign began in September – COVID19’s effect on events where the state’s dairy princesses usually appear. Instead, she and her promotion partner, Iowa Dairy Princess Meghan Hettinga, followed a social media calendar focused on Facebook and Instagram. Together, they considered content important to share with consumers and moved ahead with promotion tting to the virtual platforms. By spring, however, Engelken was on the road, sometimes with Turn to ENGELKEN | Page 4
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Amber Engelken represents Iowa’s dairy community as the 2020-21 Iowa Dairy Princess Alternate. Engelken’s family milks 220 cows near Earlville, Iowa.
Thank you! Thank you! Amber Engelken 2020-2021 Alternate Iowa Dairy Princess
Thank you for serving the dairy industry over the past year!
Meghan Hettinga
Thank you for representing the dairy industry over the past year!
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Iowa Dairy Princess Special Edition • Dairy Star • July 31, 2021 • Page 3
ConƟnued from HETTINGA | Page 1
talking to the dairy farmers,” she said. “So perhaps I will gear a communications path toward that – helping share information between dairy farmers.” At one of her favorite appearances, Hettinga was able to meet dairy farmers from outside Iowa. Cinnamon Ridge hosted a tour and event as part of the National Jersey Convention, and she participated as the Iowa Dairy Princess as well as the farm’s intern. “I was able to show off some of our Iowa Jersey farms on a national scale,” she said. Beyond the traditional dairy princess appearances, Hettinga expanded her role by visiting libraries, reading books and doing science experiments. All along, she said, she had great support. “Mariah (state princess coordinator) and Amber (Iowa Dairy Princess Alternate) were a great support system,” she “I would hope people said. “And my family was as would say I was always well, whether was my willing to try something itparents, who came to events new ... that I was willing with me, or my who to try new things to siblings, were an extra of hands or share the good news set just kept me company as I of dairy.” drove across MEGHAN HETTINGA, IOWA DAIRY PRINCESS the state.” Her advice to her successor is to do her best job, whether it involves social media, a speech or folding cow hats and passing them out at an open house. “Be exible, try new things,” she said, hoping
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PHOTO SUBMITTED
Meghan Heƫnga, Iowa Dairy Princess, explains how to make ice cream in a bag during a library visit in July in Hospers, Iowa.
her legacy will include having followed that advice herself. “I would hope people would say I was always willing to try something new … that I was willing to try new things to share the good news of dairy.”
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American Jersey CaƩle AssociaƟon CEO Neil Smith (from leŌ), 2020 NaƟonal Jersey Queen Natalie Berry and 2020-21 Iowa Dairy Princess Meghan Heƫnga gather at the naƟonal Jersey convenƟon June 23-26 in BeƩendorf, Iowa. Heƫnga has represented Iowa’s dairy community over the past year as the state dairy princess.
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Page 4 • Iowa Dairy Princess Special Edition • Dairy Star • July 31, 2021
ConƟnued from ENGELKEN | Page 2
Hettinga, but mostly on her own. Being from opposite sides of the state, the two young women were able to use location to their advantage. “Mostly, we were separate. I liked spending time with Meghan, but it was good that we were both available, given the distance,” Engelken said. “I was really happy to have events every weekend in June.”
Among her favorites were those where she could talk to children, sharing facts to which they could relate. An open house at Rolinda Dairy in Allamakee County, and the Western Iowa Dairy Alliance open house drew plenty of the younger crowd. She also helped the ISU Block and Bridle Club with its Animal
PHOTO SUBMITTED
Iowa Dairy Princess Alternate Amber Engelken interviews Neal Zumbach, of Coggon, Iowa, during the Delaware County Kiddie Calf Show in July.
PHOTO SUBMITTED
Iowa Dairy Princess Alternate Amber Engelken hands out cow hats to families visiƟng Rolinda Dairy in northeast Iowa last June. InteracƟng with children was one of Engelken’s favorite duƟes during her reign.
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Learning Day, impacting roughly 2,000 children. Adults were also part of her audience throughout the year. “Before serving in this role, I never realized how many people didn’t understand practices in agriculture,” she said. “But I had a bunch of positive responses. Everyone I talked to was eager to learn more. That was really encouraging – to see that people wanted to know more about where their food comes from.” Her toughest assignment was choosing a winner among 40 entries in the Delaware County Fair Kiddie Calf Show in July. “It was so much more stressful than I expected. How could I choose just one?” she said. Despite the occasional challenge, Engelken said everything about her experience as a dairy princess was enjoyable – from the contest last August to the conclusion this month.
She encourages others to pursue a dairy princess role. “No matter what you do with your year, you’re going to learn a lot and enjoy every aspect,” she said. Engelken said she will take several important learnings from her reign into the future. Most important among them is the knowledge of different opinions. “Every interaction I had impacts my future, but especially the ones where I was talking to people who did not share my beliefs,” she said. “I had to nd common ground.” For now, Engelken is wrapping up an internship as a crop scout for Nutrien Ag Solutions of Dyersville, and helping on the home farm. Then it is back to ISU in the fall to pursue her major in dairy science and ag communications with a minor in environmental studies. “And I’ll go where the wind takes me,” she said.
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Iowa Dairy Princess Alternate Amber Engelken (leŌ) joins other princesses – (second, from leŌ) Allamakee County Dairy Princess Madi Palmer, FayeƩe County Dairy Princess Naomi ScoƩ, Winneshiek County LiƩle Miss Squirt Kalyse Waterman, Winneshiek County Dairy Princess Emily Carolan and Winneshiek County Alternate Dairy Princess Ashley Elsbernd – for a picture with a Pee-Wee Show contestant July 15 at the Winneshiek County Fair.
Iowa Dairy Princess Special Edition • Dairy Star • July 31, 2021 • Page 5
Jenna Hoeer, 20
Hillary Burken, 17 Clinton/Jackson County
Dubuque County
Parents: Marty Burken, Susan O’Neil and Lisa Lofquist Hometown: Clinton, Iowa Tell us about yourself, the farm you live and/or work on, or your parents work on, and your future plans. I am a senior in high school and a proud third-generation farmer of Blue Hyll Dairy. I currently work on the farm as a herdsperson in charge of diagnosing and treating mastitis. What qualities do you possess that make you a good dairy princess? I am very passionate about agriculture. It is something my family has done as far back as we know. I love sharing my passion with other people. What do you think is the most important dairy message to share with consumers right now? The most important thing to share with the consumers right now is our desire. Dairy farmers all strive to feed people. We want to provide them with the best food we can, and if people knew the lengths dairy farmers go to be sure they are getting the best food, there might be some changes in our society as a whole. How has being involved in the dairy industry helped shape you as a young adult? The dairy industry has done everything for me. I was involved in dairy my entire life, and it has made me into me. Every trait and every achievement I have I feel has been impacted by dairy. Whether it is being hardworking or having the ability to talk with people, Blue Hyll has done that for me. Which key demographic do you want to connect with as a princess? As dairy princess, I like to reach out to young parents. I feel if I can connect with them and their children, they will continue to share the experience with their children.
Best of Luck Hillary!
Parents: John and Julie Hoeer Hometown: New Vienna, Iowa
Tell us about yourself, the farm you live and/or work on, or your parents work on, and your future plans. I live just outside New Vienna on my family’s dairy farm with my dad and three brothers where we milk around 220 Holsteins and Jerseys, as well as raising corn, oats and alfalfa. When I am not helping on the farm, I am attending college at the University of Northern Iowa majoring in elementary education and minoring in instructional strategies in hopes of becoming a special education teacher. During my breaks from college, I work for a company called Area Residential Care which provides services for individuals with disabilities. What qualities do you possess that make you a good dairy princess? A few qualities I possess that make me a good dairy princess are my ability to work with others, my ability to overcome adversity, and my passion and knowledge of the dairy industry. What do you think is the most important dairy message to share with consumers right now? I think the most important message I would like to share with consumers is the benet of consuming real dairy products. Another message I believe is important to share is how safe all dairy products are. How has being involved in the dairy industry helped shape you as a young adult? Being involved in the dairy industry has helped me learn many valuable life skills such as the importance of hard work and responsibility. Which key demographic do you want to connect with as a princess? The key demographics I want to connect with are producers of big-name milk alternative companies and consumers of those milk alternative products. I want to work with the companies to come up with a way to create avored milk products in place of the alternative milk products currently on the market.
Best Wishes Jenna!
Katie Martin
(608)778-6387 katielynn.martin@zoetis.com
563-876-3087 Epworth, IA
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We support all the candidates for their willingness and dedication to help promote the Iowa dairy industry. These goodwill ambassadors are a vital part of our efforts to showcase dairy’s goodness, including dairy farmers’ commitment to their cows, the environment and producing a safe, wholesome product for all to enjoy.
Page 6 • Iowa Dairy Princess Special Edition • Dairy Star • July 31, 2021
Madalyn Palmer, 18 Allamakee County
Parents: Eric and Stephanie Palmer Hometown: Waukon, Iowa Tell us about yourself, the farm you live and/ or work on, or your parents work on, and your future plans. My family and I own and operate Arbor-Haven Holsteins in Waukon, Iowa. We milk 170 registered Holstein cattle, and we also raise our own replacement heifers and crops. We sell our milk to Foremost Farms, U.S.A. I have grown up working on my family’s dairy farm, and my list of responsibilities has grown as I have gained more skills. My current list of responsibilities includes milking cows, feeding calves, newborn calf care, fresh cow care, treating sick cows and calves, breeding and reproductive health, eldwork, training and communicating with our Hispanic employees, and helping with any other miscellaneous tasks around the farm. I graduated from Waukon High School and Northeast Iowa Community College in May; I completed my Associates of Arts degree while in high school. I also received my seal of biliteracy in Spanish while in high school. In the fall, I will attend Iowa State University to double major in animal science and agricultural business with a minor in Spanish. After completion of my bachelor’s degree, I plan to return home to the family farm as the fourth generation. I want to continue to be actively involved in producing wholesome dairy products to feed the world. What qualities do you possess that make you a good dairy princess? I am passionate and knowledgeable about the dairy industry. I want consumers to know where their food comes from, and I also want them to know that dairy farmers truly care for their animals. I am very articulate, which enables me to share the most meaningful message in an easier to understand way. I am driven, quick witted and intelligent, which further enhances my ability to connect with consumers on the level they need, when they need it. What do you think is the most important dairy message to share with consumers right now? The most important dairy message to share with consumers right now is
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that farmers truly care about their animals, and a happy cow is a productive cow. Farmers follow strict guidelines, work closely with veterinarians and enroll in programs, such as the FARM program, to ensure their operation is keeping their animals happy and healthy. All animals on the farm must be healthy to be able to be productive, which is ultimately how farmers are able to make money to pay their bills and provide for their families. If farmers did not care for their animals, their operations would not be able to survive as a functioning business, and the farmers would not continue to do what they do every single day. How has being involved in the dairy industry helped shape you as a young adult? Being involved in the dairy industry has helped shape me into a young adult by teaching me the value of hard work and determination. Life on the farm is not always easy; there are hard jobs, hard days and hard years. The family farm has instilled in me a good work ethic and traits of responsibility, diligence, compassion, respect, communication and patience. All of these are essential not only on the farm, but also while working with others in school or in the workplace. Which key demographic do you want to connect with as a princess? While I want to connect with all consumers as dairy princess, I want to connect with those consumers who are lactose intolerant the most. I am lactose intolerant, and I strive to continue consuming my recommended three servings of dairy every single day. I use lactose free products, and I take a Lactaid lactase enzyme pill when I choose to consume dairy products that are not lactose free. One in 10 adults in the United States are lactose intolerant, and I want to help these individuals nd ways to consume their recommended three servings of dairy every single day, in whatever combination of healthy products they can. Ultimately, I understand why these consumers choose milk alternatives, but lactose intolerance is an under-educated topic, and many of these consumers do not know what options are new and available to them. I am in a unique situation because I can educate them on their options and also connect with them on a personal level.
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Iowa Dairy Princess Special Edition • Dairy Star • July 31, 2021 • Page 7
Megan Kueker, 19 Fayette County
Parents: Gary and Karol Kueker Hometown: West Union, Iowa
Tell us about yourself, the farm you live and/or work on, or your parents work on, and your future plans. I grew up on a dairy farm north of West Union. My family sold our cows a few years ago, but I chose to stay involved in the industry by working on a farm a few miles away. I have also been buying and selling calves and heifers for a couple years. Being raised on the farm and my involvement in various agriculture associations persuaded me to pursue a career within agriculture. Currently, I am an agronomy intern at Nutrien Ag Solutions in West Union. This fall, I will be a junior at Iowa State University majoring in agriculture communications with a minor in animal science. What qualities do you possess that make you a good dairy princess? Throughout high school and college, I was involved with various agriculture associations. By being involved in those, I was able to interact with people of all backgrounds. This has given me a new perspective. Oftentimes people can express their views or opinions on animal agriculture toward you. Finding ways to relate or connect with these individuals before trying to share my opinion has been quite benecial in those areas. What do you think is the most important dairy message to share with consumers right now? When consumers walk into the grocery store aisle and see a large buffet of dairy products, confusion can be a common occurrence. It is vital our message stays consistent and accurate. Milk is
real and contains 13 essential ingredients that everybody from babies to professional athletes can benet from. It has been tested and proven that dairy’s backbone starts with comfortable cows that have high health requirements and nutritious diets. This message can be delivered with condence and does not need a crown to help transport that message. How has being involved in the dairy industry helped shape you as a young adult? Growing up on a dairy farm, I learned the value of demanding work, responsibility, the value of a dollar, and looking for the good in situations and much more. When living on a farm, there is a lot that needs to be completed daily, such as feeding livestock, milking cows or thawing waters. These are a few short examples of the tasks a farmer may do in a day. Farming is not an easy job, one that many could not handle; but it has its horizons like when you let heifers out to pasture in the spring running with their tails held high. Which key demographic do you want to connect with as a princess? My key demographic would most likely be young people. Young people are the most impressionable. Today’s society focuses on being healthy and always choosing the healthier choice. By better informing young people about the importance of dairy in their diet, it will impact the future of dairy in a positive manner. There are many choices besides dairy that people can substitute with. If being able to inuence even a small number of people to stay within the dairy industry or by choosing true dairy products, it will impact the future of the dairy economy immensely.
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Page 8 • Iowa Dairy Princess Special Edition • Dairy Star • July 31, 2021
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Parents: Dann and Annette Kime Hometown: Waucoma, Iowa Tell us about yourself, the farm you live and/or work on, or your parents work on, and your future plans. My parents and I live on a small dairy farm with about 50 head of Guernsey cattle in northeast Iowa called K-Valley Farms. We milk about 30 Guernsey cows, and raise heifers and steers. I recently graduated from Turkey Valley High School this past May and will be pursuing a degree in agriculture and society/international agriculture at Iowa State University this fall. What qualities do you possess that make you a good dairy princess? I consider myself an outgoing person who loves to talk with people. This quality has made being the Iowa Guernsey Princess an exciting and fun opportunity. Being a leader within my own community has also allowed me to meet with consumers and share my passion for the dairy industry. What do you think is the most important dairy message to share with consumers right now? I think the most important message to share with consumers is how safe and nutritious milk and dairy products are. Even in the rural community I live in, consumers are not always aware of how many tests are run on milk or inspections dairy farms have to ensure the safety of the products being sold. How has being involved in the dairy industry helped shape you as a young adult? Growing up on a dairy farm, I learned from responsibility at a young age. Going outside and doing chores really taught me the work ethic and time management needed for success and these qualities have helped me excel throughout school. I learned how to balance being involved in extracurriculars while still receiving good grades. The dairy industry really started my passion for agriculture and advocating, and also led me to the degree I want to pursue in college. Which key demographic do you want to connect with as a princess? I really want to connect with more dairy farmers. In order to serve the dairy industry, it’s important to have a strong relationship with small and large dairy farmers so that we can share their stories in the most effective way possible. As a dairy princess, connecting with consumers is always important; but in order to share our dairy message, we need to hear and understand the dairy farmers’ stories as well so that we can connect and share our similar values with consumers.
GOOD LUCK TO ALL CANDIDATES!
Pr
Raegan Kime, 18 Iowa Guernsey Breeders Association
PRESSURE WASHERS DETERGENTS • FULL SHOWROOM
Best wishes Raegan! 2337 Millennium Rd • Decorah, IA
563-382-8722 563-875-2310
www.langsdairy.com
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Qualifi Q lifiedd bbuyers can gett llow-rate t financing or cash back on the purchase oof the ZR5-1200 self-propelled baler through Vermeer Credit Corporation th ((U.S.) or De Lage Landen Financial Services, Canada Inc. (Canada). See S yyour local Vermeer dealer for additional ddetails on this and other special offers from Vermeer. Maximum finance amount fr uup to 100%, depending on payment plan aand credit approval. Minimum transaction $$2,500. Financing offer valid in U.S. and Canada only. U.S. rate listed, Canada C may be different. All rates, terms and m cconditions are subject to change and ccredit approval. Vermeer, the Vermeer logo and Atlas control system are lo trademarks of Vermeer Manufacturing tr Company in the U.S. and/or other C ccountries. © 2021 Vermeer Corporation. All Rights Reserved.
Iowa Dairy Princess Special Edition • Dairy Star • July 31, 2021 • Page 9
Megan Manweiler, 18 Iowa Brown Swiss Association Parents: Wil and Karen Manweiler Hometown: Sumner, Iowa
Tell us about yourself, the farm you live and/or work on, or your parents work on, and your future plans. I am a 2021 graduate of SumnerFredericksburg High School, and I will be attending classes in the fall at Northeast Iowa Community College in the production and companion animal vet tech program. I currently live on a 7-acre farm called LucyAnn Acres, where I help raise, breed, show and sell registered Brown Swiss and Jersey cattle. I also work full time at the Fredericksburg Vet clinic. What qualities do you possess that make you a good dairy princess? I have been involved in the dairy industry long enough to see all the good and the bad happening right now. This makes me eager to educate the public about the industry and why everyone should support it. What do you think is the most important dairy message to share with consumers right now? There is a lot of negativity pointed at the dairy industry right now, and I believe it is important to look further into the story before believing the headlines. How has being involved in the dairy industry helped shape you as a young adult? Being involved in the dairy has taught me compassion, the meaning of hard work, the circle of life and that everything happens for a reason. Which key demographic do you want to connect with as a princess? I want to connect with the younger generations because they are the future of agriculture and consumers, and we need to build from the ground up.
2911 270th St., Fredericksburg, IA • 563-237-6425
www.fredricksburgvetclinic.com
Brynlee Volker, 18 Fayette County Parents: Bill and Shellie Volker Hometown: Sumner, Iowa Tell us about yourself, the farm you live and/or work on, or your parents work on, and your future plans. I work at J-Volker Holsteins near Maynard. Next fall, I will be attending Hawkeye Community College with plans to transfer to the University of Northern Iowa to major in elementary education. What qualities do you possess that make you a good dairy princess? I love to tell my dairy story to anyone who is willing to listen. I think my passion for these beautiful cattle will take me very far. I have always loved dairy cattle, and I love educating the general public about something that means so much to me. What do you think is the most important dairy message to share with consumers right now? The most important message we as producers can tell consumers is that our product is safe. I think there is so much miscommunication between consumers and producers right now. I think educating consumers about where our product comes from and how it makes it to their tables will make it much easier for that consumer to decide that dairy products are ultimately a great choice for any consumer. How has being involved in the dairy industry helped shape you as a young adult? Through dairy cattle, I have learned so many important lessons. I have learned that nothing will ever be handed to you. You must work hard if you want to achieve your goals. Which key demographic do you want to connect with as a princess? I want to connect most with the youth. I think education about dairy products will help so they will hopefully choose milk over milk alternatives.
G�d Luck Megan!
3,941’ of curtain
Best of luck Brynlee! 300 10th St. NE., Independence, IA
319-334-7193
Best of luck to all dairy princess candidates!
“Most of the curtains were put in over the last 3 years. We’re happy with our investment, the curtains are durable and easy to manage. The installation crew did an excellent job.”
Randy Greidanus, Farm Manager for Snudden Farms Lake Geneva, WI
1060’ of curtain
“The curtains are easy to use. They are a durable, heavy curtain & they are holding up well. In the winter they don’t Áop around in the wind. We are happy with our purchase, and will be adding additional curtains. The installation crew did a good job. They worked late when they needed to, and did a great job cleaning up afterwards.”
Matt Strief • Farley, IA
680’ freestall barn & holding area
Clint Moen Mleko Farms Montfort, WI
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Ron & Deb Carpenter, Lamont, IA
642’ Beef Facility
1,560’ of curtains
Whittle Farms • Volga, IA
“We’ve had the curtains about 3 yrs. The curtains are durable and work well. The working crew did an excellent job, almost couldn’t tell they were here. We’re happy with our investment.”
Jim Thoma • Jesup , IA • Monoslope beef facility
Page 10 • Iowa Dairy Princess Special Edition • Dairy Star • July 31, 2021
Anna Bremer Richards, 19 County
Love your GEHL AL750 but need that extra reach to get the job done?
Parents: Mike and Cassandra Richards Hometown: Fairbank, Iowa
Tell us about yourself, the farm you live and/or work on, or your parents work on, and your future plans. I work on our family farm, Granite-Top Dairy, where we milk around 110 registered Holsteins. I help with all aspects of the farm including feeding calves, milking, chopping hay and cleaning sheds. I own 10 Holsteins and am looking to continue expanding my herd. I will be attending Upper Iowa University this fall for business education and getting my ag endorsement. I hope to teach agriculture in northeast Iowa upon graduation. What qualities do you possess that make you a good dairy princess? From a young age I have been very involved on our family farm, and it has provided me with a strong work ethic and a love of the dairy industry. I have also spent many years showing cattle at numerous county fairs which has taught me responsibility and independence. I believe this would help me be a good dairy princess because I have a lot of knowledge and passion about our industry. What do you think is the most important dairy message to share with consumers right now? Social media and news platforms have a huge inuence on how the dairy industry is perceived. I believe the most important message to share with consumers is how cattle are treated and how farms are run. Today, consumers are so often led astray and it is important they hear the truth. How has being involved in the dairy industry helped shape you as a young adult? Being involved on the farm has shaped my life greatly. I believe many of the skills and qualities I possess are a result of growing up on a farm. I am hard working, responsible and dedicated, all of which I attribute to farm life. It has also helped me determine which career path I want to follow and what my passions are. The dairy industry and all of its members have helped me nd my path in life. Which key demographic do you want to connect with as a princess? I want to connect with young urban families. Each generation is getting more and more substitutes for milk products causing milk consumption to lower. I want to connect with the people who know little about the dairy industry. If I can make an impact on that group, I believe I will be able to have an impact on the industry as a whole.
Best of luck, A�a! 2636 230th St., Readlyn, IA (319) 279-3967 readlynvet.com
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Iowa Dairy Princess Special Edition • Dairy Star • July 31, 2021 • Page 11
National trends impacting the dairy industry Retailers better understand what drives food purchasing decisions
Demand for local. Supporting local businesses, from farm to fork, has been top of mind for consumers prior to the pandemic. In fact, 50% of global consumers already associated “high quality” with local sourced products (Global Data). COVID-19 has reignited a sense of localism and community among consumers. Local businesses are adapting to support their communities and globalization is shrinking, supporting this more local mindset. With more than 6,500 dairy farms in the Midwest, milk’s journey from the farm to the grocery store only takes 48 hour, giving dairy a local story to tell. Conscious consumerism. Conscious consumerism has been a growing trend in recent years. Prior to COVID-19, consumers were already leaning into ethics and belief-driven buying. Over half of respondents in a 2018 study indicated they make purchases based on their beliefs (Edelman). A new study by the IBM Institute for Business Value in partnership with the National Retail Federation found that onethird of global consumers would abandon even their favorite brand if it doesn’t align with their personal values. As a result of the pandemic, consumers are now even more acutely aware of how companies treat their employees and they are looking for an increased transparency in all stages of the supply chain. Through leading-edge technologies, consumers can be more informed and align their purchases with their own personal ethics and values. This provides opportunity for dairy brands and retailers to enhance transparency through messaging efforts. Immune health. Consumers have an increased understanding of the connection between their diet and immune health. This is not a new interest among consumers, yet the coronavirus has accelerated the growth of this trend. For the year ended March 22, 2020, U.S. total mass multi-outlet (MULO) and convenience store dollar sales of immunity products jumped 199% (IRI). Fermented dairy foods such as yogurt and ker live and active cultures that are a source of probiotics, which help aid digestive health. Fermented milk is predicted to be the fastest growing milk segment, driven by the digest health benets (Global Data, 2020). As more people are looking for food to serve a function in their overall health and wellbeing, they will be looking to brand and retailers to communicate those nutritional benets. E-Commerce. In March 2020 over half of consumers reported that they had purchased groceries online. The pandemic has generated a huge group of rst-time online shoppers who, now having experienced the convenience of online grocery shopping, may return. In fact, 35% of consumers said that are very likely to buy groceries online after that stay at home restrictions have ended and 49% say they are somewhat likely (IRI).
STOCK PHOTO
The demand for local is a naƟonal trend impacƟng the dairy industry. A study by Global Data conrmed 50% of global consumers associate high quality with local sourced products. According to a 2020 MilkPEP and Kantar study, milk currently ranked No. 9 in fastest growing categories in e-commerce, up 279% from this time a year ago. Seperately, a MilkPEP study conducted in 2018 in partnership with Inmar showed that shoppers adding milk to their online cart had a larger E-commerce basket. There is strong opportunity for retailers and brands to win with e-commerce and dairy. Comfort and enjoyment. In times of uncertainty, cutting back is par for the course. However, consumers are still looking for moments of comfort and joy. Especially as there is growing understanding of the value of slowing down, indulgence and calming benets will be key. From ice cream to pizza, dairy is prime for elevating real enjoyment for today’s shopper. With an increase in at-home meal occasions, dairy will also continue to grow in popularity as an ingredient.
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Page 12 • Iowa Dairy Princess Special Edition • Dairy Star • July 31, 2021
Over 65 years of Iowa Dairy Princesses Year 1950 1955 1956 1957 1958 1959
Year 1960 1961 1962 1962 1962 1963 1963 1964 1964 1965 1965 1966 1966 1967 1967 1968 1968 1969 1969
1950-1959
Name Alberta Wenndt Thien Dolores Chapman Tanner Carolyn Card Bossen Marilyn Dralle Windhorst Karen Bright Carey Ann Wolf Brunsvold
Title Dairy Queen Princess Princess Princess Princess Princess
1960-1969
Name Sandra Ferguson Bonnie Houghtaling Slinker Mary (Jovita) Misbach Zuber Sandra Fenton Schuleit Donna Rice Bonnstetter Judith Stemsrud D’Amico Judy VandenBurg Deanna Powell Fay Carol Hunziker Bernhard Mary VerMeer Borg Linda Lyon Podhajsky Carol Flage Middleton Ann Shilling Dianna Marts Engelbrecht Susan Schultz Barb Halverson Westercamp Nancy Tomlonovic Thornton Laura Vick Clark Beverly Meyer Vratny
Title Princess Princess Princess 1st Alternate 2nd Alternate Princess Alternate Princess Alternate Princess Alternate Princess Alternate Princess Alternate Princess Alternate Princess Alternate
1970-1979
Year 1970 1970 1971 1971 1972 1972 1973 1973 1974 1974 1975 1975 1975 1976 1976 1977 1977 1978 1978 1979 1979
Name Vianne Holst Strobe Debbie Lockie Van Arkel Lynee Kruse Klaus Emily Lyon Hansen Kathy Thortensen Murphy Rachel Leistikow Murany Norma Parrott Nielson Marcia Broghamer Jan Schuler Porter Paula Willenborg Forest Jill Nichols Euken Cindy Peterson Ehrecke Kristen Van Wyk Tolander Leann Miller Deanna Meyer Sue Buhr O’Brien Mary Reinking Spangler Laurie Uhlenhake Thompson Joan Stock Behr Joan Lau Valerie Lyon Cruise
Year 1980 1980 1981 1981 1982 1982 1983 1983 1984 1984 1985 1985 1986 1986 1987 1987 1988 1988 1989 1989
Name Laurie Althaus Ready Linda Adamec Lori Lyon Hartman Cathy Hemesath Howell Jane Stock Regan Mary Kay Lindemann Bruihler Rebecca Mohr Eischeid Karen Pfab Tracey Eick Casaccia Leah Boote Pennings Eileen Wittmer Judy Salz Sarah Rayhons Abbas Karen Abbas Libenguth Pam Schmidt Meier Erin Mooney Berns Delores Hemann Koster Gail Schmitt Ramspott Barb Sweeney Rawson Shelly Fossum Howe
Title Princess Alternate Princess Alternate Princess Alternate Princess Alternate Princess Alternate Princess Alternate Alternate Princess Alternate Princess Alternate Princess Alternate Princess Alternate
1980-1989 Title Princess Alternate Princess Alternate Princess Alternate Princess Alternate Princess Alternate Princess Alternate Princess Alternate Princess Alternate Princess Alternate Princess Alternate
County/Breed Palo Alto Hamilton Butler Hardin Henry
County/Breed Marshall Marion Linn Clayton Story Poweshiek Linn Sac Marion Tama Allamakee Holstein Breed Allamakee Story Jasper Winneshiek Holstein Breed
County/Breed Scott Howard Howard Tama Allamakee Winneshiek Jersey Breed Cass Milking Shorthorn Breed Holstein Breed Jasper Butler Bremer Fayette Winneshiek Allamakee Bremer Jersey Breed
County/Breed Dubuque Tama Winneshiek Allamakee Humboldt Holstein Breed Linn Bremer Sioux Benton Mitchell Hancock Grundy/Hardin Bremer Allamakee Mitchell Winneshiek Buchanan Allamakee
Year 1990 1990 1991 1991 1992 1992 1993 1993 1994 1994 1995 1995 1996 1996 1997 1997 1998 1998 1999 1999
Year 2000 2000 2001 2001 2002 2002 2003 2003 2004 2004 2005 2005 2006 2006 2007 2007 2008 2008 2009 2009
1990-1999
Name Nancy Schmitt Kuennen Dawn Hovey Kucera Michelle Costello Arp Jennifer Keunig Lynn DeVries Lail Amy Church tePlate-Church Shelly Regan Elliott Jody Meyer Sleister Tami Schwarz Angie Smith Erickson Andrea Steffens Sayles Stacia Piggot Sonderman Jeannine Hammerand Domeyer Christine Fischer Candice Smith Johnson Jennifer Rediske Laura Myhre Kuennen Sherri Buerger Megan Wonderlich Jennifer Kunde
Title Princess Alternate Princess Alternate Princess Alternate Princess Alternate Princess Alternate Princess Alternate Princess Alternate Princess Alternate Princess Alternate Princess Alternate
2000-2009
Name Tiffany Einck Tricia Reuter Erin Schulte Dawn Stendel Ashley Wendt Jennifer McHone Erin Vagts Jill Cook Kayla Hotvedt Lindsey Stewart Sara Wenthold Elizabeth Wonderlich Jenna Boote Katlin Hanson Samantha Ehrhardt Jessica Hermsen Jessica Tekippe Megan Kregel Katie Steinlage Leah Henkes
Title Princess Alternate Princess Alternate Princess Alternate Princess Alternate Princess Alternate Princess Alternate Princess Alternate Princess Alternate Princess Alternate Princess Alternate
2010-2019
Year Name 2010 Katie Adams 2010 Stacy Fitzpatrick 2011 Kendra Moser 2011 Alyssa Meyer 2012 Jessica Hammerand 2012 Heidi Hein 2013 Logn Wordan 2013 Karla Hageman 2014 Mariah Schmitt 2014 Celina Young 2015 Mikayla Lien 2015 Rylie Pflughaupt 2016 Kate Stewart 2016 Leslie Sivesind 2017 Katelyn Goldsmith 2017 Shana Hilgerson 2018 Rachel Grober 2018 Josie Buddenberg 2019 Jessica Schmitt 2019 Grace Howe
Year 2020 2020 2021 2021
County/Breed Fayette Winneshiek Scott Holstein Breed Sioux Howard Allamakee Milking Shorthorn Breed Ayrshire Breed Guernsey Fayette Allamakee Dubuque Delaware Guernsey Breed Winneshiek Mitchell Clayton Allamakee Jersey Breed
Name Julie Hammerand Faith Palmer Meghan Hettinga Amber Engelken
Title Princess Alternate Princess Alternate Princess Alternate Princess Alternate Princess Alternate Princess Alternate Princess Alternate Princess Alternate Princess Alternate Princess Alternate
2020-2021 Title Princess Alternate Princess Alternate
County/Breed Allamakee Dubuque Allamakee Winneshiek Clayton Ayrshire Breed Holstein Breed Dubuque Winneshiek Jersey Breed Delaware Allamakee Sioux Winneshiek Allamakee Delaware Iowa Ayrshires Clayton Fayette Clayton
County/Breed Fayette Delaware Clayton Bremer Dubuque Cerro Gordo Brown Swiss Guernsey Breed Winneshiek Bremer Winneshiek Jersey Breed Fayette Guernsey Breed Delaware Clayton Guernsey Winnesheik Winnesheik Jersey Breed
County/Breed Dubuque Allamakee Jersey Breed Holstein Breed