June 2013
www.dakotasupplygroup.com
SPOTLIGHT Don’t Forget The Batteries:
Stock Up & Save BIG Now! AAA – AA – C – D – 9V –
8 8 6 6 6
pack................... $4.80 pack................... $4.80 pack................... $5.40 pack................... $5.70 pack................. $10.80
June 3 – July 31, 2013 Buy Now, Use Later – RAYOVAC Ultra Pro batteries stay fresh for up to 10 years. Stock up to make sure you always have batteries when you need them.
Long Lasting For Tough Jobs – RAYOVAC batteries last just as long as Duracell or Energizer, delivering excellent power for even the most demanding devices.
PLUS! Great Deals On RAYOVAC
FLASHLIGHTS
D-Cell Flashlight – $8.76 /each
(swivel head) 280046583-ISL2D-BC
AA Flashlight 280000070-R2AA-BA
– $6.89 /each
Tom's
Current
A Small Town Makes A Big Impression In 2005, a writer named Marc de Celle moved from Phoenix, Arizona, to the Midwest – specifically, a small community near Fargo, North Dakota. A few years later, he wrote a book called How Fargo of You, a fun collection of stories about his adventures and experiences with his neighbors around Fargo. It’s a great book, and while it’s not a “business book,” it does have some important things to say about how companies based on Midwestern values – like DSG – treat our customers. One chapter is called “The Hunter Cafe,” and it recounts de Celle’s tale of dinner at a small-town cafe in the early 21st century, a time when many such establishments still relied on cash instead of plastic (travel in rural areas and you can still find one now and then). De Celle and his young son sat down at the cafe in Hunter, ND, and ordered dinner. The waitress, a local high school senior, was friendly and answered the writer’s questions with a smile. The food was fantastic. As they neared the end of the meal, de Celle realized that he hadn’t brought enough cash to pay. Embarrassed, the writer began a conversation with his waitress about where to find an ATM machine – another small town rarity. A woman at a nearby table jumped in with helpful information, including directions to the nearest cash machine (six miles away!). Trying not to look foolish, de Celle rushed to get cash, but when he returned, he learned that another customer – one that he had never met and never spoken to – had overheard his dilemma and paid for his meal.
When he asked his young waitress why anyone would do such a thing, she replied: “I suppose he wanted you to leave with a good impression of Hunter.” Mission accomplished. From the minute Marc de Celle entered the Hunter Cafe, he was met with friendly faces and can-do attitudes. He enjoyed a great product (the food), but he was given much more value than he had anticipated: helpful service, experienced advice and an “over and above” act of anonymous, golden-rule selflessness. I talk about touchpoints a lot – those times when you make an impression on your customers. There are more of them than we can count, and each of them makes a big difference. Here at DSG, we do everything we can to make each touchpoint a positive one. It’s not just a Midwestern thing – it’s good business. Just like de Celle, customers become loyal when they get more than they pay for. “How Fargo of you!” he often says in his book. “How Fargo are you?” I ask. If we all act like the folks in Hunter, ND, everyone will get more than they paid for – and that’s a sure path to success, no matter where you live.
Printed On 100% Recycled Paper!
Fast FACT
Catfish have more than 250,000 taste buds.
Share Your Trophies! At DSG, we're looking forward to all of the outdoor adventures that summer brings. Share your photos with us at www.dakotasupplygroup.com/dsg-outdoors, and you could be featured in Spotlight and other DSG publications!
Upload your photos at www.dakotasupplygroup.com/dsg-outdoors!
HVAC/R The Pro-Flush™ Kit From Diversitech: Everything You Need To Easily Service A/C And Heat Pump Line Sets – All In One Convenient Kit! Here’s why more and more HVAC/R technicians are taking advantage of Diversitech’s Pro-Flush Kit:
• All you need is the kit – there’s nothing else to buy! Refills are fast and easy, and there are no expensive new tanks to buy. The kit includes a hose, injector, refillable tank and one 16-oz. can of Pro-Flush. • Lower cost per use! A 16-oz. can of Pro-Flush will typically clean up to 500 feet of a liquid line. • Gain more control and improve accuracy! The plug-and-play injector trigger tool allows careful metering of the solvent. Just plug in the adapter nozzle and hit the trigger. • Safer to use and no HAZMATs! Pro-Flush utilizes a non-VOC formula that conforms to EPA SNAP standards, and the kit features an auto-release 200 psi pressure relief valve.
DSG PRODUCT# PFKIT - 108901
Pop
Quiz
1. While a tie is one of the most popular presents, what is the official gift of Father’s Day?
dsg-outdoors.
Mike Baukol, Wild Rice Cooperative’s plant accountant, shows off a turkey he bagged on a recent hunt.
2. What famous baseball player holds
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the record for hitting the longest home run, at approximately 634 feet in 1960?
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3. The Summer Solstice indicates the
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day on which the sun is the farthest in what direction?
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4. In what country can you find the golf
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NIVERSITY OF
DEVELOP
ING SUPE RIOR GRO WTH
Gain Priceless Cable And Wire Experience With Southwire And DSG. The University of DSG brings you Southwire’s podcast and video library, where you’ll gain valuable knowledge about the latest trends in wire and cable applications and installations. These podcasts and videos feature:
• The industry’s best practices for residential, commercial and industrial electrical wiring • Real-life experiences from leading contractors • NEX references and UL guidelines • Answers to frequently asked questions • Clarification about common misconceptions
Check it out today via DSG’s web site at dakotasupplygroup.com/university-of-dsg/product-training/.
PLUMBING Installing PEX Tubing Just Got A Lot Easier: Introducing
New HPP Multiport Tees From Heatlink. When you use Heatlink’s new HPP Multiport Tees, the possibilities are virtually endless for designing hydronic radiant heating systems and potable water systems. Speed up installation and reduce project delays by taking advantage of the versatility that Heatlink’s Multiport Tees have to offer!
• Available in both closed end and flow through models. • Choose from a range of ports – up to eight ports on one tee. • Select from both single row and opposing row ports.
Closed End HPP Multiport Tee
Flow Through HPP Multiport Tee
DESCRIPTION DSG PRODUCT# 3 Port Single Row, 3/4"..........H413203 4 Port Single Row, 3/4"..........H413204 6 Port Single Row, 3/4"..........H413206 8 Port Single Row, 3/4"..........H413208 6 Port Single Row, 1"..............H413806 8 Port Single Row, 1"..............H413808 6 Port Opposing Rows, 1".....H413833 8 Port Opposing Rows, 1".....H413844
DESCRIPTION DSG PRODUCT# 3 Port Single Row, 3/4" x 3/4"............... H414203 4 Port Single Row, 3/4" x 3/4"............... H414204 3 Port Single Row, 1" x 3/4".................. H414703 4 Port Single Row, 1" x 3/4".................. H414704 6 Port Single Row, 1" x 3/4".................. H414706 8 Port Single Row, 1" x 3/4".................. H414708 6 Port Opposing Rows, 3/4" x 3/4"...... H414233 8 Port Opposing Rows, 3/4" x 3/4"...... H414244 6 Port Opposing Rows, 1" x 3/4".......... H414733 8 Port Opposing Rows, 1" x 3/4".......... H414744
Heat Link
®
DidYou Know? DSG’s Customer Service Guarantee promises 100% Order Accuracy, a 2 Business Day Stock Credit and that our Top 200 items are in stock – or we’ll give you a $25 credit. Learn more at dakotasupplygroup.com/CSG/.
CUSTOMER
SERVICE GUARA NTEE
100•2•200
The
WINNERS Of This Month’s
Spotlight Super Code
1139681
1140053
PRESORTED STD US POSTAGE
PAID Detroit Lakes, MN Permit No. 14
Box 13573 Grand Forks, ND 58208-3573
MDM SUPPLY
Are...
1143130
Check the code on the printed version of your May issue of Spotlight to see if you are a winner! If your code matches one of the codes above, bring in your May Spotlight to your local DSG to claim your prize! Plus, don’t forget to hang on to the printed version of this issue of Spotlight to see if you’re a winner in July!
0000000
What's Inside
COMMUNICATIONS Turn Any Technician Into A Test Expert With The Intelligent Optical Link Mapper (iOLM) From EXFO.
June Featured Products Tom’s Current Fast Fact DSG Outdoors Pop Quiz University Of DSG Did You Know?
The iOLM from EXFO is an easy-to-use software application that is revolutionizing single-ended fiber deployments, unleashing the full power of your OTDR.
The iOLM does the work so you don’t have to. • Optimizes your test runs – With one click, the iOLM automatically performs link recognition, sets the optimal parameters and launches multiple acquisitions and multiple analyses. • Minimizes training and helps technicians avoid misconfiguration – This software self-manages the setting of all test parameters, dramatically shortening the learning curve. • Minimizes truck rolls – Link-Aware™ technology turns complex OTDR information into a simple and accurate analysis, so testing gets done right the first time. • Allows your technicians to fix network issues quickly, right on the spot – The iOLM provides prompt diagnosis and guides your technicians through the problem-solving process, eliminating trace misinterpretation.
DSG PRODUCT# EXFO - IOLM