For the past 15 years, American photographer Mark Segal’s fascination with the world’s fastest land mammal has taken him across the U.S., Europe, Kenya, Namibia, and South Africa. What started out as an aesthetic obsession evolved as he deepened his understanding of this fierce yet fragile creature and its rapid path toward extinction. “My desire changed from simply wanting to experience cheetahs for my own selfish curiosity to wanting to contribute to their conservation.” Over the last ve years, Segal has traveled to various cheetah research and conservation centers to show the beauty and draw awareness to the endangered state of this magnificent predator.