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Cambodia Professional Hair Care Market Study
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Cambodia Professional Hair Care Market Revenue (2014-2020)
Cambodia Salon Landscape
Cambodia Professional Hair Care Market Overview
Cambodia Professional Hair Care Market by Distribution Channel
Cambodia Cosmetics & Personal Care Market Overview
Cambodia Country Overview.
Cambodia Professional Hair Care Products Market Scope
Cambodia Professional Hair Care Market Share Analysis
Top 5 Company Profiles (Trends, Developments, Market Share by Product Category)
Appendix
TABLE OF CONTENTS
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3
SCOPE OF THE STUDY
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“Cambodia Professional Hair Care Products Market” includes the study of Back Bar and Over-the-Counter products sold in the year 2014 and estimation of market size for 2020
Back bar products are used by professionals/stylists for the services in the salon
Over-the-Counter or take-home /salon retail products are the professional hair care products that are sold over the salon counter by hairdressers or hair specialists and sales through other retail formats such as speciality stores, supermarkets, online etc.
The report focuses more on the products sold and used for services in salon
Geographically, the report focuses on 24 administrative provinces of Cambodia with focus on 4 major locations : Phnom Penh (Capital City ), Siem Reap( AngkorWat Temple City), Battambang (Intermediate hub between Cambodia and Thailand), Sihanoukville (Premier sea side destination)
This report deals with 4 major hair-care categories namely, hair coloring, straightening and perming , shampooing and conditioning and hair styling
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SURVEY QUESTIONNAIRE : KEY DATA POINTS
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Survey questionnaire was designed with 14 questions focusing on these main aspects given below :
[The questionnaires were customized as per the targeted respondent viz.salon owners, distributors etc.] Average number of customers for each salon by service type Performance of each brand and average share of sales for each of product categories under the scope Price of the products and services by brand and product category Customers preference with respect to brands and type of products Profit margins for various products and the reason for each salon using a specific product Market size for each product category from the manufacturers’ perspective Distributors’ Perspective in terms of demand and salon preference Know more about the report - http://industryarc.com/Report/3332/Cambodia-Professional-Hair-CareMarket-Report.html
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CATEGORY DEFINITIONS
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SHAMPOOS Shampoo is used to clean hair and scalp by removing dirt and oil caused by environment and external products applied on hair. Various types of shampoos are available in the market such as shampoos for colored hair, dry hair, normal hair, oily hair, treatment shampoos, anti-dandruff shampoos. CONDITIONERS Conditioners are used in treatment and to soften the hair. It is used after shampoo to improve the texture and appearance of hair. Various types of conditioners are available in the market such as deep conditioners, leave in conditioners, anti-dandruff conditioners HAIR STRAIGHTENING & PERMING PRODUCTS It is a thermal treatment designed to permanently flatten or permanently wave the hair. Different types of straightening are Japanese Straightening, Brazilian Straightening, keratin hair treatment etc. HAIR COLORING PRODUCTS These products are designed to color or tone the natural hair. It is used to cover gray hair or color the hair as desired. The degree of permanence and intensity differs. This category includes permanent, semi-permanent, demipermanent, temporary colors and bleaches HAIR STYLING PRODUCTS Designed to control and enhance hair appearance. It Includes gels, mousse, volumizers , styling lotions, hair spray, thickeners, shine enhancers, pomades, waxes, tonics and styling lotions HAIR TREATMENT PRODUCTS These products are designed to treat scalp skin disorder or damaged hair due to prolonged or repeated heat exposure, chemical exposure and by straightening and perming. It includes oils, serum, mask, Scalp cleansing solution, spray, lotion. Know More About the Report Web - www.industryarc.com | | Mail Mail– –info@industryarc.com sales@industryarc.com Web - www.industryarc.com
CAMBODIA SALON LANDSCAPE, 2014
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There are around 1,300 Hair Salons present in Cambodia that offer hair care services such as hair washing, shampoo, conditioning, coloring, straightening, perming, rebonding and others Only 12% of the salons are in the organized sector Most of the premium salons are located around Phnom Penh, Siem Reap, Battambang, Sihanoukville No chain salons exist in Cambodia. Albeit there is presence of a few international salons such as Toni & Guy and L'Oreal The price of the service varies depending on the hair type, length of the hair the products preferred for usage and the salon type Know more about the report - http://industryarc.com/Report/3332/Cambodia-Professional-Hair-Care-MarketReport.html Average Prices For Hair Care Services in Cambodia : 2014
Service
Salon Distribution In Cambodia-2014
Price( KHR)
Hair Color
20,000- 400,000
Straightening/Rebonding or Perming
80,000-280,000
Organized
Unorranixed
Hair Styling
8000-40,000
Hair Wash( Shampoo, conditioning and Styling)
8000- 60,000
Source: Expert Insights & IndustryARC analysis
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Source: Expert Insights & IndustryARC analysis
PROFESSIONAL HAIR CARE MARKET REVENUE
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Professional Hair Care Product market of Cambodia was valued at KHR XXXXX.XX m ($X.XX m) in 2014 and it is estimated to exhibit growth of X.X % CAGR to reach KHRXXXXX.XX m ($X.XX m) by 2020
Professional hair color products have the largest share of XX.XX % in Cambodia’s professional hair care product market with a revenue of KHR XXXX.XX m ($X.XX m) in 2014
Hair color products are estimated to witness highest growth rate with a CAGR of X.X % during 2014-2020 and perming and straightening category is poised for lowest growth with CAGR of X.X% Professional Hair Care Products Market Revenue, By Category (2014- 2020) (Million) Category
2014(KHR) 2014($) 2020(KHR) 2020($)
CAGR
Coloring
XXXX.XX
X.XX
XXXX.XX
X.XX
X.X%
Perming and Straightening
XXXX.XX
X.XX
XXXX.XX
X.XX
X.X%
Shampoo & Conditioning
XXXX.XX
X.XX
XXXX.XX
X.XX
X.X%
Styling
XXXX.XX
X.XX
XXXX.XX
X.XX
X.X%
Total
XXXX.XX
X.XX
XXXX.XX
X.XX
X.X%
Source: Expert Insights, IndustryARC Analysis
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Professional Hair Care Products Market Share, By Category, 2014
Source: Expert Insights, IndustryARC Analysis
PROFESSIONAL HAIR CARE MARKET TRENDS BY PRODUCT CATEGORY, 2014 Category
Trend •
Hair Coloring.
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•
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•
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Hair Straightening, Rebonding & Perming
•
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•
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Shampoos & Conditioners
•
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Hair Styling products
•
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PROFESSIONAL HAIR COLORING PRODUCT MARKET, 2014 KEY DEVELOPMENTS Hair color is the largest category in Cambodia with revenue of approximately KHR XXXX.XX m ($X.XX m) in 2014 Hair coloring product market is poised to grow at a CAGR of X.X % to have a worth of approx. XXXXX.XX m ( $ X.XX m ) by 2020 Permanent Hair Coloring products accounted for XX % of the overall hair coloring market in Cambodia as of 2014 In Cambodia, Amore Pacific group , the premium South Korean professional hair care product manufacturer is the overall market leader in this category with a market share of XX.XX % Professional Hair Color Products Market Revenue, By Company (2014) (KHR Million) Rank
Manufactures.
Percent share
Value (KHR (Million)
1
Amore Pacific
X.XX%
XXXX.XX
2
L'Oreal Group
X.XX%
XXXX.XX
X.XX%
XXXX.XX
X.XX%
XXXX.XX
X.XX%
XXXX.XX
3 4 5
Aekyung Kerasys Revlon.Inc Professional Procter & Gamble Co.Ltd. Total
Professional Hair Color Market Revenue by Product Type, 2014.
XXXX.XX Source: Expert Insights, IndustryARC Analysis
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Source: Expert Insights, IndustryARC Analysis
COMPANY PROFILE - L’OREAL GROUP
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L’OREAL GROUP : PROFESSIONAL HAIR CARE PRODUCTS - CAMBODIA Professional hair care brands of L'Oréal group available in Cambodia includes L’Oreal Professionnel, Matrix, Kerastase L’ Oreal holds an overall XX.X% of Cambodian Professional hair care product market with a revenue of KHR XXXX.Xm ( $X.XX m) XX.XX % of L’Oreal’s revenue is accrued from its line of hair coloring products, followed by shampoo and conditioners, which occupies XX.XX % of market share in 2014
In 2011, French-Cambodian Entrepreneur Arya Vong Kim opened Cambodia’s first and only L’Oreal professional salon and subsequently became the sole distributor of L’Oreal products in the country Know more about the report - http://industryarc.com/Report/3332/Cambodia-Professional-Hair-Care-MarketReport.html
L’Oreal Group, Cambodia Professional Hair Care Products Revenue contribution, By Category (2014)
Source: Expert Insights and IndustryARC Analysis
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RESPONDENTS’ SNAPSHOT
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Total number of primary respondents - XXX
Primary respondents of this survey are hair salon owners, managers, manufacturers of hair care products and distributors .
Areas Covered – Phnom Penh, Siem Reap, Battambang, Sihanoukville etc regions from XX provinces.
Salons covered for primary interviews included both organized and unorganized salons . Total number of respondents 160 140 120 100 80 60 40 20 0 Salon Respondents
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FOCUSED GROUPS RESEARCH FLOW
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Survey Group 2 Survey Group 2
Survey Group 2 Distributors Survey Group 1
Survey Group 1
Survey Group 3
Manufacturers
Statistical Tool
Survey Group 1
Salon Owners
Survey Group 3
Survey Group 3 Final Processed Data
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