Favorable Socio-Economic Factors Set To Drive Chilean Professional Hair Care Market

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Consumer – Retail

Chile Professional Hair Care Market Study Web – sales@industryarc.com Web–-www.industryarc.com www.industryarc.com | Mail | Mail – sales@industryarc.com


Click to edit Master title style Chile Professional Hair Care Market Revenue (2014-2020)

Chile Salon Landscape

Chile Professional Hair Care Market Overview

Chile Professional Hair Care Market by Distribution Channel

Chile Professional Hair Care Market Share Analysis

Chile Cosmetics & Personal Care Market Overview

Top 5 Company Profiles (Trends, Developments, Market Share by Product Category)

Chile Country Overview.

Chile Professional Hair Care Products Market Scope

Appendix

TABLE OF CONTENTS

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SCOPE OF THE STUDY

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“Chile Professional Hair Care Products & Services Market” includes the study of Back Bar and Over-the-Counter products sold in the year 2014 

Back-bar products are used by professionals/stylist for the services in the salon

Over-the-Counter or take-home /salon retail products are the professional hair care products that are sold over

the salon counter by hairdressers or hair specialists and sales through other retail formats such as speciality stores, supermarkets, online etc 

The report focused more on the products sold and used for services in salon

Geographically, the report focuses on Chile with special emphasis on the capital city, Santiago and Antofagasta, Valparaiso, Conception, Coquimbo and Iquique, the other major cities of Chile

This report deals with 4 major hair-care categories namely, hair coloring, straightening, re-bonding and perming, Shampoos and conditioners and hair styling

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SURVEY QUESTIONNAIRE : KEY DATA POINTS

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Survey Questionnaire was designed with questions focusing on the aspects below  Average number of customers for each salon by Service Type  Performance of each brand and average share of sales for each of the product categories under the scope  Product costs based on the Brands and Product Categories  Customer preferences with respect to Brands and Type of Products  Profit margins for various products and reasons for using a specific product by a salon  Market Size for each product category from the Manufacturers’ Perspective  Distributors’ Perspective in terms of Demand and Salon Preference Know more about the report - http://industryarc.com/Report/7398/chile-professional-hair-care-marketreport.html

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CATEGORY DEFINITIONS

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 SHAMPOOS Shampoo is used to clean hair and scalp by removing dirt and oil caused by environment and external products applied on hair. Various types of shampoos are available in the market such as shampoos for colored hair, dry hair, normal hair, oily hair, treatment shampoos, anti-dandruff shampoos.  CONDITIONERS Conditioners are used in treatment and to soften the hair. It is used after shampoo to improve the texture and appearance of hair. Various types of conditioners are available in the market such as deep conditioners, leave in conditioners, anti-dandruff conditioners  HAIR STRAIGHTENING & PERMING PRODUCTS It is a thermal treatment designed to permanently flatten or permanently wave the hair. Different types of straightening are Japanese Straightening, Brazilian Straightening, keratin hair treatment etc.  HAIR COLORING PRODUCTS These products are designed to color or tone the natural hair. It is used to cover gray hair or color the hair as desired. The degree of permanence and intensity differs. This category includes permanent, semi-permanent, demi-permanent, temporary colors and bleaches  HAIR STYLING PRODUCTS Designed to control and enhance hair appearance. It Includes gels, mousse, volumizers, hair spray, thickeners, shine enhancers, pomades, waxes, tonics and styling lotions  HAIR TREATMENT PRODUCTS These products are designed to treat scalp skin disorder or damaged hair due to prolonged or repeated heat exposure, chemical exposure and by straightening and perming. It includes oils, serum, mask, Scalp cleansing solution, spray, lotion

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CHILE SALON LANDSCAPE - 2014  Over 16,000 Hair Salons in Chile offer hair care services such as

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Salon Split, by Category, 2014

hair wash, shampoo, conditioning, coloring, straightening, perming, rebonding and so on  23.8% of the hair salons in Chile are organized while the Organized

remaining are unorganized  Unorganized salons as well as the organized salons

Unorganized

are investing in improving the salon ambience and using professional products

 Major salon chains in the country include:  Palumbo(10)

Source: Expert Insights, IndustryARC Analysis

 Sebastian Ferrer(8)  Hair Peluquerias(5)  The Boss(4)

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 Alfredo Hairdressers (4)

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() indicates number of branches/locations

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professional-hair-care-market-report.html


PROFESSIONAL HAIR CARE MARKET PERFORMANCE 

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Professional Hair Care Product market of Chile was estimated to be CLPXX.XX billion ($XX.XXm) in 2014, and is growing at a CAGR of X.X% to reach CLPXX.XX billion($XX.XXm) by 2020

Professional hair coloring products has the largest share of XX.X% in Chile professional hair care product market with revenue of CLPX.XX billion($XX.XXm) in 2014 and is estimated to reach CLPXX.X billion($XX.XXm) by 2020

Professional hair color products are estimated to witness growth rate of CAGR X.X% during 2014-2020 Professional Hair Care Products Market Revenue, By Category, 2014-2020 ( in Million)

Category

2014(CLP)

2014($)

2020(CLP)

2020($)

CAGR

Coloring

XXXX.XX

XX.XX

XXXX.XX

XX.XX

X.X%

Perming and Straightening

XXXX.XX

XX.XX

XXXX.XX

XX.XX

X.X%

Shampoo & Conditioning

XXXX.XX

XX.XX

XXXX.XX

XX.XX

X.X%

Styling

XXXX.XX

XX.XX

XXXX.XX

XX.XX

X.X%

Total

XXXX.XX

XX.XX

XXXX.XX

XX.XX

X.X%

Source: Expert Insights & IndustryARC Analysis

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Professional Hair Care Products Market Share, By Category, 2014

Source: Expert Insights & IndustryARC Analysis


PROFESSIONAL HAIR CARE MARKET TRENDS - BY PRODUCT CATEGORY, 2014

Category

Hair color

Hair Straightening & perming

Trend

• •

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• Shampoos & conditioners • • Hair Styling products •

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PROFESSIONAL HAIR COLORING PRODUCT MARKET, 2014 KEY DEVELOPMENTS  Professional Hair coloring products accounted for a revenue of CLPX.XX billion ($XX.XXm) in 2014  Permanent Hair Coloring products accounted for XX.X% of professional hair coloring market in Chile in 2014  Elgon(Pidielle Srl), L’Oreal Professionel and Wella have established a good distribution network in the country together accounting for XX% of total professional hair color product market revenue in 2014  Growing consumer awareness is stimulating the growth of ammonia free & organic hair colors Professional Hair Color Products Market Revenue, By Company(2014) (CLP Million) Rank Company

Percent share Value (CLP) (Million)

1

Pidielle Srl

XX.X%

XXXX.XX

2

L’Oreal Group

XX.X%

XXXX.XX

3

Procter & Gamble Co.

XX.X%

XXXX.XX

4

Silkey Mundial

XX.X%

XXXX.XX

5

Davines Group

XX.X%

XXXX.XX

Total

Professional Hair Color Products Market Revenue By Product Type, 2014

XXXX.XX Source: Expert Insights & IndustryARC Analysis

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Source: Expert Insights & IndustryARC Analysis


MAJOR DEVELOPMENTS, L’OREAL GROUP

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L'OREAL GROUP : PROFESSIONAL HAIR CARE PRODUCTS - CHILE  Professional hair care brands of L'Oréal group available in Chile includes L’Oreal Professional and Kerastase  L’Oreal Professional is the dominant brand for hair shampoo, conditioning and treatment services in Chile  58% of the L'Oreal revenue is generated from sale of shampoo and conditioners and demand from its treatment products such as Kerastase Know more about the report - http://industryarc.com/Report/7398/chile-professional-hair-care-marketreport.html L’oreal Group, Chile Professional Hair Care Products Market Share, by Category(2014)

Source: Expert Insights and IndustryARC Analysis

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RESPONDENTS SNAPSHOT

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Total number of primary respondents: XXX

Primary respondents of this survey : Hair Salon Owners, Managers, Manufacturers of Hair Care Products and Distributors

Areas Covered : Arica and Parinacota, Tarapacá, Antofagasta, Atacama, Coquimbo, Valparaíso, Santiago, O'Higgins, Maule, Biobío, Araucanía, Los Ríos, Los Lagos, Aisén and Magallanes

Salons covered for primary interviews includes both organized and unorganized salons along with major salon chains in the country Know more about the report - http://industryarc.com/Report/7398/chile-professional-hair-care-marketreport.html 160

Total Number of Respondents

140

120

100

80

60

40

20

0

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FOCUSED GROUPS RESEARCH FLOW

Survey Group 2 Survey Group 2

Survey Group 2 Distributors Survey Group 1

Survey Group 1

Survey Group 3

Manufacturers

Statistical Tool

Survey Group 1

Salon Owners

Survey Group 3

Survey Group 3 Final Processed Data

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