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Chile Professional Hair Care Market Study Web – sales@industryarc.com Web–-www.industryarc.com www.industryarc.com | Mail | Mail – sales@industryarc.com
Click to edit Master title style Chile Professional Hair Care Market Revenue (2014-2020)
Chile Salon Landscape
Chile Professional Hair Care Market Overview
Chile Professional Hair Care Market by Distribution Channel
Chile Professional Hair Care Market Share Analysis
Chile Cosmetics & Personal Care Market Overview
Top 5 Company Profiles (Trends, Developments, Market Share by Product Category)
Chile Country Overview.
Chile Professional Hair Care Products Market Scope
Appendix
TABLE OF CONTENTS
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SCOPE OF THE STUDY
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“Chile Professional Hair Care Products & Services Market” includes the study of Back Bar and Over-the-Counter products sold in the year 2014
Back-bar products are used by professionals/stylist for the services in the salon
Over-the-Counter or take-home /salon retail products are the professional hair care products that are sold over
the salon counter by hairdressers or hair specialists and sales through other retail formats such as speciality stores, supermarkets, online etc
The report focused more on the products sold and used for services in salon
Geographically, the report focuses on Chile with special emphasis on the capital city, Santiago and Antofagasta, Valparaiso, Conception, Coquimbo and Iquique, the other major cities of Chile
This report deals with 4 major hair-care categories namely, hair coloring, straightening, re-bonding and perming, Shampoos and conditioners and hair styling
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SURVEY QUESTIONNAIRE : KEY DATA POINTS
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Survey Questionnaire was designed with questions focusing on the aspects below Average number of customers for each salon by Service Type Performance of each brand and average share of sales for each of the product categories under the scope Product costs based on the Brands and Product Categories Customer preferences with respect to Brands and Type of Products Profit margins for various products and reasons for using a specific product by a salon Market Size for each product category from the Manufacturers’ Perspective Distributors’ Perspective in terms of Demand and Salon Preference Know more about the report - http://industryarc.com/Report/7398/chile-professional-hair-care-marketreport.html
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CATEGORY DEFINITIONS
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SHAMPOOS Shampoo is used to clean hair and scalp by removing dirt and oil caused by environment and external products applied on hair. Various types of shampoos are available in the market such as shampoos for colored hair, dry hair, normal hair, oily hair, treatment shampoos, anti-dandruff shampoos. CONDITIONERS Conditioners are used in treatment and to soften the hair. It is used after shampoo to improve the texture and appearance of hair. Various types of conditioners are available in the market such as deep conditioners, leave in conditioners, anti-dandruff conditioners HAIR STRAIGHTENING & PERMING PRODUCTS It is a thermal treatment designed to permanently flatten or permanently wave the hair. Different types of straightening are Japanese Straightening, Brazilian Straightening, keratin hair treatment etc. HAIR COLORING PRODUCTS These products are designed to color or tone the natural hair. It is used to cover gray hair or color the hair as desired. The degree of permanence and intensity differs. This category includes permanent, semi-permanent, demi-permanent, temporary colors and bleaches HAIR STYLING PRODUCTS Designed to control and enhance hair appearance. It Includes gels, mousse, volumizers, hair spray, thickeners, shine enhancers, pomades, waxes, tonics and styling lotions HAIR TREATMENT PRODUCTS These products are designed to treat scalp skin disorder or damaged hair due to prolonged or repeated heat exposure, chemical exposure and by straightening and perming. It includes oils, serum, mask, Scalp cleansing solution, spray, lotion
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CHILE SALON LANDSCAPE - 2014 Over 16,000 Hair Salons in Chile offer hair care services such as
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Salon Split, by Category, 2014
hair wash, shampoo, conditioning, coloring, straightening, perming, rebonding and so on 23.8% of the hair salons in Chile are organized while the Organized
remaining are unorganized Unorganized salons as well as the organized salons
Unorganized
are investing in improving the salon ambience and using professional products
Major salon chains in the country include: Palumbo(10)
Source: Expert Insights, IndustryARC Analysis
Sebastian Ferrer(8) Hair Peluquerias(5) The Boss(4)
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Alfredo Hairdressers (4)
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() indicates number of branches/locations
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professional-hair-care-market-report.html
PROFESSIONAL HAIR CARE MARKET PERFORMANCE
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Professional Hair Care Product market of Chile was estimated to be CLPXX.XX billion ($XX.XXm) in 2014, and is growing at a CAGR of X.X% to reach CLPXX.XX billion($XX.XXm) by 2020
Professional hair coloring products has the largest share of XX.X% in Chile professional hair care product market with revenue of CLPX.XX billion($XX.XXm) in 2014 and is estimated to reach CLPXX.X billion($XX.XXm) by 2020
Professional hair color products are estimated to witness growth rate of CAGR X.X% during 2014-2020 Professional Hair Care Products Market Revenue, By Category, 2014-2020 ( in Million)
Category
2014(CLP)
2014($)
2020(CLP)
2020($)
CAGR
Coloring
XXXX.XX
XX.XX
XXXX.XX
XX.XX
X.X%
Perming and Straightening
XXXX.XX
XX.XX
XXXX.XX
XX.XX
X.X%
Shampoo & Conditioning
XXXX.XX
XX.XX
XXXX.XX
XX.XX
X.X%
Styling
XXXX.XX
XX.XX
XXXX.XX
XX.XX
X.X%
Total
XXXX.XX
XX.XX
XXXX.XX
XX.XX
X.X%
Source: Expert Insights & IndustryARC Analysis
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Professional Hair Care Products Market Share, By Category, 2014
Source: Expert Insights & IndustryARC Analysis
PROFESSIONAL HAIR CARE MARKET TRENDS - BY PRODUCT CATEGORY, 2014
Category
Hair color
Hair Straightening & perming
Trend
• •
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•
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•
• Shampoos & conditioners • • Hair Styling products •
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PROFESSIONAL HAIR COLORING PRODUCT MARKET, 2014 KEY DEVELOPMENTS Professional Hair coloring products accounted for a revenue of CLPX.XX billion ($XX.XXm) in 2014 Permanent Hair Coloring products accounted for XX.X% of professional hair coloring market in Chile in 2014 Elgon(Pidielle Srl), L’Oreal Professionel and Wella have established a good distribution network in the country together accounting for XX% of total professional hair color product market revenue in 2014 Growing consumer awareness is stimulating the growth of ammonia free & organic hair colors Professional Hair Color Products Market Revenue, By Company(2014) (CLP Million) Rank Company
Percent share Value (CLP) (Million)
1
Pidielle Srl
XX.X%
XXXX.XX
2
L’Oreal Group
XX.X%
XXXX.XX
3
Procter & Gamble Co.
XX.X%
XXXX.XX
4
Silkey Mundial
XX.X%
XXXX.XX
5
Davines Group
XX.X%
XXXX.XX
Total
Professional Hair Color Products Market Revenue By Product Type, 2014
XXXX.XX Source: Expert Insights & IndustryARC Analysis
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Source: Expert Insights & IndustryARC Analysis
MAJOR DEVELOPMENTS, L’OREAL GROUP
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L'OREAL GROUP : PROFESSIONAL HAIR CARE PRODUCTS - CHILE Professional hair care brands of L'Oréal group available in Chile includes L’Oreal Professional and Kerastase L’Oreal Professional is the dominant brand for hair shampoo, conditioning and treatment services in Chile 58% of the L'Oreal revenue is generated from sale of shampoo and conditioners and demand from its treatment products such as Kerastase Know more about the report - http://industryarc.com/Report/7398/chile-professional-hair-care-marketreport.html L’oreal Group, Chile Professional Hair Care Products Market Share, by Category(2014)
Source: Expert Insights and IndustryARC Analysis
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RESPONDENTS SNAPSHOT
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Total number of primary respondents: XXX
Primary respondents of this survey : Hair Salon Owners, Managers, Manufacturers of Hair Care Products and Distributors
Areas Covered : Arica and Parinacota, Tarapacá, Antofagasta, Atacama, Coquimbo, Valparaíso, Santiago, O'Higgins, Maule, Biobío, Araucanía, Los Ríos, Los Lagos, Aisén and Magallanes
Salons covered for primary interviews includes both organized and unorganized salons along with major salon chains in the country Know more about the report - http://industryarc.com/Report/7398/chile-professional-hair-care-marketreport.html 160
Total Number of Respondents
140
120
100
80
60
40
20
0
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FOCUSED GROUPS RESEARCH FLOW
Survey Group 2 Survey Group 2
Survey Group 2 Distributors Survey Group 1
Survey Group 1
Survey Group 3
Manufacturers
Statistical Tool
Survey Group 1
Salon Owners
Survey Group 3
Survey Group 3 Final Processed Data
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