The global frozen food market is expanding by focusing on new freezing techniques that maintain the nutritional content of frozen fresh foods such as vegetables and fruits. The demand for convenience foods is another factor increasing the demand for packaging solutions. The rapid growth of the organized retail sector will boost the market growth until 2020.
The global frozen food packaging market exhibits a strong potential for growth due to the following factors:
• Preference for convenience-type foods among the working class due to time constraints
• Growing retail network in regions like APAC and MEA
• Popularity of microwave ovens
• Technologically advanced packaging
• Increasing use of value-added components such as high-quality graphics for enhanced visual appeal