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SHUT UP AND WATCH IT MANCHESTER SCHOOL OF ART CINEMA CLUB EVERY TUESDAY AT 5PM LECTURE THEATRE 2 GEOFFREY MANTON BUILDING MANCHESTER M15 6LL

free entry

www.shutupandwatch.it

CONTENTS INSIDE

OUTSIDE FEATURING

watch A selection of students responses chosen from the initial brief of this year.

‘Watch’ consisting of print, film and sound pieces.

WORK EXPERIENCE Advice and insight from 3rd year students on the importance of getting into the work place and why it’s not a student’s worst nightmare.

ANNA KETTLEWELL GRACE KALINOWSKI SOPHIE GATLIFF DANIEL JAMES LEILA ZIU LUKE BELL EMILY BRISELDEN-WATERS CHELSEA WHITE NOT NOW ZOE HITCHEN FRANCESCA ALLEN FABIAN BEICKHORASANI ROGER BYGOTT LAUREN CHARLTON SOPHIE COOKSON KAROL KOCHANOWSKI LISA LORENZ SARAH-JANE MONTGOMERY HOLLY CONNOLY MATT ILIFFE MICHAEL KENNEDY KONRAD KOLTUN YUSEF SHEGOW

ZOE HITCHEN Taking a look into the work of Zoe Hitchen and how she’s got on since leaving the Manchester School of Art.

NOT NOW Fresh out of the art school, Not Now are a collective of award winning graphic design grads making big steps in the Manchester graphic scene.

inSIDE

A simple word, which we explored so intensely in our first term that most of us shiver at the sound of it. We were asked to create a response to the word ‘watch’ using a different, experimental approach. There were a wide variety of ideas and interpretations throughout the year group and here we have a selection of the most successful pieces.

watch How and what do you watch?

LEILA ZIU www.leila-ziu.tumblr.com I was interested in the idea of fractal zoom as a form of ‘Watching’, where something is the same at every scale and the idea of self similar patterns.

I began cutting out letter forms and playing around with type within type, my process was very repetitive: a Z cut out of card, with it’s negative left standing behind, then another digital Z projection mapped onto the physical cut out letterform. I ended up producing quite an experimental video mapping typographic animation that was projected onto my hand crafted mini set. It was a new skill I had never tried before and working in a new process taught me a lot, definitely a skill I would like to take on further.

WATCH —

LUKE BELL Transplace An installation, which inverts the condition of spectatorship within art.

When at an event there is a tendency within the digital age to record using mobile devices as a memento for our future selves.

By doing this we are divorcing ourselves from the moment.

‘Transplace’ inverts this process by giving the viewer direct experience at the same time of the recording.

WATCH —

EMILY BRISELDEN-WATERS http://www.behance.net/emb-w

My response to the watch brief was to look into impaired vision. I started off with the theme tunnel vision and whilst investigating it discovered an illness called Optic Neurosis’s. (opposite to tunnel vision).

My aim for this project was to bring awareness to what it would be like to live with this impairment. With in my creative solution to this brief I wanted to make something visually enticing that would also give the viewer an experience.

I used my own photographs and laser cut into them to really push the idea of someone only living with part of the picture. This work lends it self to be pushed further I am developing the concept into something much bigger. Bringing the same ideas to that of exhibition design.

A show that could feasibly be funded by a medical organisation such as the welcome collection in London to really bring awareness to this issue and give people a much more heightened experience.

WATCH —

GRACE KALINOWSKI

Exploring memory – total recall experiment and documentation.

As part of the ‘Watch’ brief I explored the rare forms of ‘exceptional memory’, more specifically Eidetic memory - a type of memory also know as ‘total recall’, which relates to being able to recall extraordinary details and vivid visual images of ones past. As part of my final outcome, I experimented with this theory of total recall on one individual, in order to explore the level of his recall memory. Using two objects, one of significance (Carl’s trainer) and one object of insignificance (his washing machine) I formulated two important questions I wanted to answer.

Does personal attachment to an object control our ability to recall it more accurately? Is your memory of an object affected by recalling your previous memory of it?

I documented the experiment within a series of flipbooks each containing the 15 drawn outcomes from the duration of the experiment. The flipbooks also contain tracing paper sleeves in between the drawings to represent the notion of time passing.

I also designed a zine to explain the notion of recall memory to the reader.

WATCH —

CHELSEA WHITE For this project, I began researching the All Seeing Eye and its connections to society.

I discovered that alongside its links to religion and the Illuminati, it has a strong connection to the Freemasons iconography. I was intrigued by the fact that they are a secret society and decided to create my own secret society in the format of a magazine named Occult. I chose this name as its definition of being mysterious counteracts well with the aim of the magazine.

I created a coded typeface for my magazine consisting of a back-to-front abstract version of the English alphabet. I decided to set

the magazine based on my interests: fixed gear cycling, surfing and skateboarding, including some of my favourite quotes about the sports. I designed three posters to be put around the city to entice others; those who are drawn to the coded posters can scan the barcode and will be directed to a link where they can download the magazine.

bleed lett

terpress

OUTSIDE

WORK EXPERIENCE

featuring:

ANNA KETTLEWELL GRACE KALINOWSKI SOPHIE GATLIFF DANIEL JAMES

WORK EXPERIENCE —

DANIEL JAMES http://www.danieldjames1.tumblr.com

Where did you work/ How long did you work there for?

During the summer I had the pleasure of working for a week as an intern at Topman’s Creative Team which came from one of last year’s projects that we were set by Gill Patchett.

What did you do/what did you get involved with?

Over the week, I was thrown into a lot of different areas such as working with the ‘trends’ of Topman, installations into new stores and store openings.

Whilst working at the company, I got the chance to design things that were going to be seen by the public, which is was awesome opportunity to get some of my work exposed such as the Photo Booth installation in Leeds which I was responsible for.

Apart from projects, the guys at Topman got me taking part in the meetings talking about where we were up to on projects, the agenda for the week and ideas for the Christmas trends. For

students, this is a great habit to get into where you’re in situations where you have to talk about your work and understand the audience you’re designing for because we sometimes become so immersed in our own style that we forget what we’re actually trying to say.

Did you enjoy your experience/what were your feelings about your experience?

Having not done any work experience before, I saw this opportunity as a great way to test the water and get a real taste for placements. A lot of students including myself, see placements as something to fear and are often put-off by them because of a lack of confidence, but what you need to realise is that these guys were students once and they had to go through the same process. They know what you’re capable of and you’re not going to get a shouting at if someone doesn’t like your work.

Obviously a week is never long enough and would have preferred to be there for a few more weeks but what it did do was highlight my confidence to work at these companies. For any students looking to enter the world of ‘work experience’ companies such as Topman are a great place to start looking and provide an excellent introduction into real life work and working with real designers. Just remember, they won’t bite and you can only learn so much about the workplace in uni. Real work scenarios are absolutely irreplaceable, so get involved!

WORK EXPERIENCE —

HOLLIE MANCICIUS holliem_16@hotmail.co.uk mancicius.tumblr.com

Where did you Work?

Harvey Nichols, Manchester.

How long for?

One week.

What did you do?

I assisted the display team with the installation of the Christmas window scheme. The scheme had an oriental theme, which was mixed with tinsel and fairy lights to add a bit of Christmas! I helped to install the props and mannequins in the windows and also got to style mannequins.

Did you enjoy your experience?

I loved my experience! This was my sixth time working with Harvey Nichols display teams and I always have fun. I enjoy the whole process of creating the displays

and seeing the windows go from the old scheme, to being empty, then slowly filling up again is really rewarding.

They always look stunning and it gives you a good feeling to look at them and know you were a part of creating them. I have always been interested in creativity, display and fashion.

Display work combines all of these things. One of my other favourite things about working with the display team is the teamwork. The job would not be half as fun if you were to do it on your own!

WORK EXPERIENCE —

SOPHIE GATLIFF

I was really lucky to go to China for 10 weeks over summer to work for CQubed, a British-run research, design and investment company in Chongqing.

There are only around 5000 expats in the province, and with a population of 33 million it was a huge culture shock, but an incredible experience.

What did you work on?

The main project I worked on was for the Languages Faculty of Chongqing University. They required a complete rebrand, as well as way finding and wall graphics for the department’s five storey building, and formal artwork for the dean’s office and conference rooms. I had never really considered environmental graphics, but it was a great project to work on, and I had a lot of fun researching and experimenting.

The difficult parts were definitely the language and cultural barriers – I had never thought about it before, but now I know that it is very difficult to pick an appropriate Chinese typeface!

Pitching to a Chinese client was interesting. Because of the language barrier, the presentation had to tell such a clear visual story that would convey the process in depth but that would not create confusion. It was a big step away from my sketchbook. No one was interested in everything you looked at that was no longer relevant, and you have to visualise your concepts early on.

I also worked on the branding and way finding for CQubed’s new office, which was great fun, and on the graphics for several architecture projects. They were particularly daunting, as I had no idea what was expected! The speed in which some projects were completed was startling, and meant that I had little time to research

MAKE NICE things

“ I learnt an incredible amount, and am really excited about the possibility of returning there again.

the topic. I made a promotional book for Priestman Architects that had to be sent to the printers in 24 hours, and had to showcase an extensive range of their projects. I was largely unfamiliar with their work and it made the process considerably harder.

But it really opened my horizons in terms of what a designer can do and be a part of. We were selected as a finalist in an architecture competition while I there which was really exciting!

“

Where did you work?

was

How did you find the experience?

I absolutely loved working for CQubed, and although the work was very different to the direction I tend to take my projects in, I learnt an incredible amount, and am really excited about the possibility of returning there again.

INTERVIEW —

“ Don’t play safe

“

INTERVIEW —

How long ago did you graduate?

Exactly 120 days ago.

What have you done since graduating?

We’ve been working non stop since the University apron strings were sliced. We’ve worked on some exciting client based briefs as well as our own projects and exhibitions that keep us on our toes with constant fresh eyes.

What were your strengths as an undergrad?

As a group we were able to really work strongly together which in itself is a vital skill. Above that, our experimentation and ambition took us to some interesting places and got people noticing our work which we strive for every time we put something new out into the dogeat-dog world.

not now

What did you want to do after uni when you graduated?

Design, have fun, get paid for it.

Did you find it easy/hard to get the job you wanted after uni?

The most attractive thing about setting up a studio/collective is you basically create the job roll yourselves. Give yourselves a good name, get yourselves some decent clients and you should be laughing all the way to the bank.

What advice would you give to students who are about to graduate?

Don’t play safe.

INTERVIEW —

ZOE HITCHEN

How long ago did you graduate?

I graduated in 2006 from BA (Hons) Design and Art Direction at Manchester School of Art. What have you done since graduating?

On graduating I was introduced to Graphic Designer Malcolm Garrett, who scouted me and introduced me to online digital platform SHOWstudio.com and the Fashion Photographer Nick Knight.

I spent 6 months as Design Intern at SHOWstudio, and and as 5th photographic assistant to Nick Knight on his shoot days. I was then asked by Nick Knight to take the position as his First Photographic Assistant and Film maker.

I worked alongside Nick until 2012, when I decided to leave and set off on my own journey of discovery within film as well as photography. Photographer, Rankin, then selected me to be part of his ‘Dig the New Breed’ as a fashion filmmaker. As a result I was asked to create my solo directing debut, for French Designer and Haute Coiffeur ‘Charlie Le Mindu’. It is a satirical fashion film spoofing the fashion world and achieved success being nominated and screened at several Fashion Film Festivals internationally this year.

I currently work as a Contributing Filmmaker to Dazed Digital, i-D Online, Wonderland Magazine and my own work guise {Un}titled.

What were your strengths as an undergrad?

I’ve always been a hard-worker, and passionate about my subject. I spent time knocking on the door of Photography, and persistently asking them to let me use the

INTERVIEW

studio facilities, I wouldn’t take no for an answer. I loved to collaborate too and I was fortunate to meet someone on the course who was a great Stylist, Jen Gladman. We recently worked together again for a client in London, it was a really great feeling to be reunited after graduating.

I think it’s important to comment on my weaknesses too though as an undergrad, I wasn’t technically skilled, I didn’t even understand f-stops and shutter speeds on a camera back then.

I certainly wasn’t hired by Nick Knight for my technical skills either! I’m self-taught, was keen to learn, asked lots of questions and I’m not afraid to take a risk and experiment.

—

What did you want to do after uni when you graduated?

I wrote in the final pages of my journal at Uni, that I wanted to “investigate Fashion Film and work at SHOWstudio. com with Nick Knight”, I still have it somewhere!

Did you find it easy/hard to get the job you wanted after uni?

After gradating, it was a huge anti-climax. I couldn’t wait for third year to finish, and then when it did, about 2 weeks later I had a realisation I didn’t know how I was going to fulfil my ambition, both practically and financially. The recession had hit, and I even lost my weekend job in a clothes shop, so I had to claim job seekers allowance. I do remember the woman smirking at me from behind her desk at the job centre when I told her, “I want to move to London and work as a fashion photographer’s assistant.”

What advice would you give to students who are about to graduate?

Work hard. It might appear that I was lucky, but I always believe you make your own luck. Seek an opportunity and grab it with both hands. As an intern at SHOWstudio, I worked for free for 6 months, I lived with friends, roughed it and lived off no money, but I was the first to arrive and the last to leave work. (I might admit some truth that was because the SHOWstudio office was warmer and much nicer than the flat I was living in to be honest!)

I will let you into a secret bit of advice though, simply, ‘Do What Makes You Happy!’ It’s the best advice I’ve ever been given!

DO WHAT MAKES YOU HAPPY!

are:

EMILY BRISELDEN-WATERS

ANNA KETTLEWELL

CHARLOTTE WILD

CREATIVE DIRECTOR

DESIGNER and EDITOR

EDITOR

SOPHIE GATLIFF

HOLLIE MANCICIUS

LIZZIE WOOD

EDITOR

CREATIVE DIRECTOR

ASHLEIGH HOLMES

SOPHIE NOLAN

JOSEPH WRIGLEY

DESIGNER and EDITOR

EDITOR

VIDEO EDITOR

DANIEL JAMES

OLIVIA OGDEN

STUDIO 501

DESIGNER

EDITOR

OMID KASHAN

BECKA SAVILLE

WEB DESIGNER

DESIGNER

MANCHESTER SCHOOL OF ART CHATHAM BUILDING CAVENDISH STREET MANCHESTER M15 6BR

PHOTOGRAPHER and EDITOR

print isn’t dead but it’s bloody expensive.

A Studio 501 Publication