YCN BEAR Alphabites Cereal To design the back of cereal packs with an alphabet theme that makes kids learn without realising they are doing so.
BEAR: Solution
Solution The solution was to create woodland scenes on the boxes to fit in wit the natural ethos of the brand and allow kids to learn about Bear’s habitats and friends. Children can create a tabletop playset from it, by cutting out the components and standing them up with slots. As well as crafty, the boxes have lots of facts, mini search games and a create-a-character feature.
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BEAR: Development
Development Although we shared the work, I focused mainly on the text of the boxes, and some of the illustrations.
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