Professional Practice - group work

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Professional Practice Gym Refurbishment

Darius Beck Danny Walcot Jay Clancy Nayim Raja Viktor Kerek


Client Management Darius Beck


Client Management - Overview 5 Tips to Successful Client Management • Careful client selection • Brief – find out exactly what your client wants • Ensure regular communication and keep an updated record. Contractual agreements in writing • Build professional relations – try to connect with you client and make sure their needs are met and concerns are addressed • Honesty is key


Client Management - Specific • Great professional relationship from existing projects • Repeat work shows we understand what Mr Monelli wants • This good relationship is portrayed in the reduced fees

• Adhering to CIAT code of conduct, Clauses 1 & 5 (C of C 2014) • CDM Regulations – this project is notifiable, client must appoint a CDM officer. • Current risks on this project – So far we have only agreed phase one! • The recently highlighted planning issues will have an impact on time and cost!


"You can tie back almost every employee issue -- attendance, morale, performance, and productivity -- to communication,“ - Fred Holloway

Communications Danny Walcot


Communications – In The Workplace • Create a good culture • Communicate on all platforms • Listen to colleagues • Make sure that there is clarity between both parties • Create formal feedback mechanisms


Communications - Specific • Share valuable information with client before being asked • Never make assumptions • Surprise your clients with updates from the field


Programme & Progress Jay Clancy


Programme & Progress - Overview • Project Management • Time Cost Quality • RIBA stages • WBS (Work Breakdown Structure) • Project Programme • Tracking Progress


Programme & Progress - Specific • Resource Allocation • Experienced Client • Risk Management • Phase 2 • Planning Issues

Delay Risk


Marketing Nayim Raja


Marketing - Strategy • 1. Segmentation: Identify your most profitable market sectors • 2. Demographics: Define your target audience • 3. Positioning: Understand your competition

• 4. Differentiation: Understand your unique points of difference


Marketing - Areas


Any questions?


Social Media Viktor Kerek


Social Media - Overview • Marketers place very high value on social media • Facebook and LinkedIn are the two most important social networks for marketers • Original written content • Blogging, Google+, Podcasting • Tactics and engagement


Social Media - Specific • What Is My Message? • Who Are My Audience? • What Is The Best and Most Cost Effective Way To Reach Your Audience? • The Way We Communicate • Going Digital; Webdesign, E-Mail, SMS, Social Networking Sites • Local Events, Engagement, Word of Mouth


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