Brickman Landscaping Services
Enhancing the American Landscape since 1939.
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Table of Contents About Brickman..................................................................1 Re Branding.......................................................................... 5 Style Guide........................................................................... 9 Company ID......................................................................... 15 Website & Packaging........................................................ 19
About Brickman
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Since 1939 the Brickman group has been satisfying to customers with their landscaping abilities. They have become one of the largest providers of quality landscape services in the nation. Brickman continues to grow and meet the needs of the customers. Brickman Group Company’s Goal is to satisfy clients with the best services possible in the landscaping industry.
Our Services Include: Landscape Maintenance Landscape Enhancements Design/Build & Installation Snow and Ice Management Water Management Tree Care Sports Turf
Re-Branding
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Original Logo VS. New Logo
Brickman Landscaping Services
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Style Guide
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Color Palette, & Fonts Preferred Logo Font: C: 0 M: 0 Y: 0 K: 100
R: 0 G: 0 B: 0
C: 0 M: 99 Y: 89 K: 55
R: 130 G: 1 B: 10
C: 16 M: 32 Y: 100 K: 0
R: 215 G: 170 B: 40
Brickman (Poliphilus MT Std) ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
Website Body Font / Additional Font: C: 0 M: 0 Y: 0 K: 0
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R: 255 G: 255 B: 255
C: 15 M: 9 Y: 30 K: 0
R: 217 G: 217 B: 185
C: 75 M: 68 Y: 67 K: 90
R: 0 G: 0 B: 0
Brickman (Neo Sans Std Regular) ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
Improper Logo Usage Brickman Brickman Landscaping Services
Incorrect over busy background.
Brickman Landscaping Services
Incorrect scaling.
Landscaping Services
Incorrect changing logo font color.
Brickman
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Incorrect rotating logo.
Brickman Landscaping Services
Landscaping Services
Incorrect over photo.
Incorrect stretching.
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Logo Variations
Brickman
Brickman Landscaping Services
Landscaping Services
This logo should be used on a white background, or transparent background.
This logo should not be used on a black background it’s unreadable .
Brickman Landscaping Services
Brickman Landscaping Services
This logo should not be so small it’s unreadable. White Space half a inch all around.
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Imagery
Using the right photography to let customers know what services we provide.
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Company ID
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Brickman Landscaping Services
Corporate Headquarters 18227D Flower HillWay Gaithersburg, MD 20879 Phone: (301) 981.9200 | Fax: (240) 683.2030 Email: BrickmanLandscaping@yahoo.com Website: BrickmanLandscaping.com
Email Signature
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Website & Packaging
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Company’s Work Wear.
Company’s Work Truck
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For more info about brickmans services go to www.brickmanlandscaping.com
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Daria Love Art Institute of Oho-Cincinnati December 2012