David Shane PR

David Shane PR has carved out a distinguished career as a public relations strategist based in Los Angeles, California. Over two decades of experience, he has shaped communication strategies for some of the most significant global media and entertainment names. His expertise includes issues management, corporate positioning, and strategic communications, making him a sought-after professional. David was born and raised in Philadelphia, Pennsylvania, in a family emphasizing the importance of hard work and education. He attended the University of Pennsylvania and earned a Bachelor of Arts in Communications. He laid a strong foundation in communication theory and practice during his university years, crucial to his professional success. He began his career in the early 1990s as a researcher for the Political Unit at CBS News in Washington, D.C., where he developed a keen understanding of the media landscape. He later served as an Assignment Editor and Field Producer for CBS in Philadelphia, honing his media production and news coordination skills. In 1999, David joined Comcast in Philadelphia. He started as Director of Communications and was instrumental in developing a regional corporate communications strategy later implemented across the company. His success in this role led to a promotion to Vice President of Communications and Original Programming in 2001, where he managed a division with $8 billion in annual revenue and 18,000 employees. After Comcast, David became Senior VP of Corporate Communications at ICM Partners in 2005, managing global media relations and contributing to government affairs and corporate events, boosting the agency's public profile. In 2008, David Shane PR transitioned to the technology sector, joining Hewlett-Packard as Vice President of Global Corporate External Communications. Here, he oversaw communications for mergers and acquisitions valued at nearly $20 billion and managed the company's digital strategy and government affairs communications.