How to Create Successful Blog?
Blogging is necessary for the successful promotion of the online business or activity. The blog gives a lot of additional features to attract potential customers or readers. But what to do if your blog doesn’t bring the expected traffic? A successful blog should have a several essential elements. Let’s define the purpose of your blog. Good blog should perform the following functions: • To serve the communication channel regularly providing relevant information; • To help to deal with the search engine optimization of your website. Search engines “love” quality content;
• To increase your customer base or your readership; • To help in communicating and interacting with potential clients or colleagues. If you want to get your blog started to bring the desired result, use these 6 tips for writing your texts.
Be useful
Comparing the number of successful blogs, you will notice the definite sequence — they all carry some useful information. In today’s bustling world, most people don’t have time to read something that has no value for them and does not help somehow to improve their lives. It may seem difficult, but do not despair. There is no need to create a significant blog. For example, it may be a lesson in professional writing or a manual on the use of a new online service. By providing your visitors with valuable
information, you will notice that people read your posts and share them. Usefulness of information is the faster-growing number of your subscribers.
Use attractive headlines Headlines of your blog should serve as the bait and reason people want to come to your site. Choose headlines that will arouse interest correctly, but not completely reveal the topic of your post. You want to give the hint, but not to give out all secrets. Another good practice is using the numbers in headlines. Take as an example the title: “How to Run a Successful Blog: 6 Tips for Effective Writing Texts.” The numbers are clear, and it will help to attract attention.
Be honest
You have full control over your content, but don’t be tempted and don’t abuse it. It makes no sense to distort the facts or to invent
something new about what you don’t understand. It’s not necessary to give the words of the others as your own. Write about what you believe. If you are not well versed in some matters, study them and leave others. Qualitative performance of your work will provide the positive assessment on the part of readers. Stay honest to your blog and your readers by publishing the only reliable material. This way, your blog will be known as the authoritative and trusted source of information.
Brevity is the soul of wit Very long posts are in the past. Who has time to read a two-hour post about your last trip to Africa? Yes, a little one. So, it’s better to write short works. Otherwise, there is a chance that readers will lose their interest. The posts should be easy reading to attract the readers. Try to get your message as brief as possible. The optimal length of the blog entry is up to 700 characters.
Good applications for bloggers To craft your content efficient use tested and popular applications. • Blogging platform WordPress is probably the most popular in the world. It doesn’t not only require a separate web hosting but suggests that users are aware of HTML. • Google Drive is a popular cloud service from Google. It allows to create and edit text documents and transfer them from one platform to another quickly. • Evernote is one of the most popular and well-known applications for notes. Today, this service has grown to the epic proportions and includes many additional features. • Write! is the most efficient service. This powerful and functional application allows you to design texts in different styles.
• Blogger is one of the most popular web platforms which allows to create electronic journals. You don’t need any special knowledge or personal hosting.
Include the relevant links Have you ever noticed links in text? They help readers to get additional information about the studied subject. Links delight readers and contribute to reducing length of the text. Any visitor can verify the authenticity of the information through links. Just make sure that link that goes from your site opens in the new window. This should be done so that readers do not leave your site by clicking on it. These simple rules will help you to create a successful blog. Don’t hesitate. Make your activity more productive.