How Can a Multilingual Call Center Help You Grow Your Business? For years, businesses have been using call centers to outsource customer service and marketing for many reasons. In recent years, these centers mainly use only one language for their services. They only use the local language or dialect to interact with their customers. Currently, there has been a push to use multilingual call centers to help grow businesses. Here are some reasons why a multilingual call center can help you grow your business: Showing You Care A multilingual call center works to show customers that they care. They are willing to hire people who are able to converse with them using their native language. Multilingual support and service helps to fulfill a customer’s experience. This helps you to both acquire new customers and retain your current ones. Reaching Out To More Customers With a multilingual call center you can reach out to the customers with whom you have, previously, been unable to communicate effectively. This opens up new horizons. For example, if your call center staff can speak Japanese, you can possibly extend your business to the natives of Japan and still be able to take care of your local customers. Expanding Globally Nowadays with the convenience of E-commerce and high penetration of smartphones, many companies are looking to sell their products or services to emerging new markets globally. Selling globally is a very strong trend. To sell globally, a company has to provide multi language pre-sale and after-sale services. A Multi language Call center plays a very important role in the communications between company and global customers. By utilizing these Call Centers, you increase customer satisfaction ratings by ten folds. Improved Efficiency Communicating with someone in a language that you don't speak very well can be difficult and time consuming. A multilingual call center will definitely help speed up the process by working with customers in their native language. There will no longer be long periods of time trying to explain and understand a single concept, just because of a communication barrier. Cost Cutting Instead of having to operate a call center for each language/region that your customer base is in, you will be able to deal with them from one location, by having a multilingual call center. This cuts the cost of your call center(s) dramatically. There will be less
contractors needed, less space needed, and your communication with your customers will be better. Improved Understanding In today’s multicultural world, there is more to communicating than just learning. Multilingual call centers aren’t just versed in the languages that they speak, but in knowing the cultures of the people that they work with, as well. This allows them to successfully communicate with a large number of people without offending them. Boost Reputation When someone looks at your business, and sees that you have a multilingual call center that is capable of working with customers of various nationalities, they will be quite impressed. This will help boost the overall reputation of your company, and aid in attracting new customers. In this high tech age, customers want to work with the companies that are on the cutting edge, technology and are culturally sensitive. For all of these reasons, and more, your business should integrate a multilingual call center. You will grow not only in the number of customers but also in the level of customer satisfaction. Do more, and grow with the ability to bridge linguistic divides.