Newaukee Talent Development

NEWAUKEE

TALENT DEVELOPMENT Community Engagement and Leadership Training

NEWaukee is a social architecture firm that specializes in talent development. Our method creates customized programs to address specific workforce engagement and leadership training needs within a company. The programs involve employee exposure to a combination of three unique Newaukee resources:

Network Events / Programs

190k+ Subscribers 180+ Annual Experiences

Creative Placemaking Projects

3 Geographies

The combination of these strategies targets a series of issues that all industries currently face: workforce engagement, authentic employer brand alignment within the community and talent flight due to the lack of city identity.

Thousands gather from across the country to West Wisconsin Ave at the Night Market

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TALENT DEVELOPMENT SERVICES

NEWaukee works on an annual basis with corporations to address talent development at multiple touch points and levels of engagement. The customized programs are crafted for specific population of employees targeted by the company. NEWaukee has experience working with a wide range of employees:

New Recruits, Interns & Fast-Track Leaders Whole Departments Employee Resource Groups NEWaukee builds a combination of the following services for a targeted employee population based on an assessment of the company goals and the insights gained from an initial assessment of the employee traits:

City Asset Awareness Social, Networking, and Recreation Events Leadership Development Programs Employee Input Sessions Volunteering Opportunities Mentorship Program Board Placements Due to the high volume of community-based programming offered by NEWaukee, following the initial assessment and program approval, the talent development services can begin immediately.

People crowd the Milwaukee Athletic Club Rooftop at one of the Koss Lunar Series

NEWAUKEE ANNUAL NUMBERS

Live music and bonfires light up Bradford Beach for a NEWaukee Social

John Burke, President of Trek Bicycle Corporation, hosts a Lunch and Learn Program during YPWeek 2014

MILWAUKEE MILLENNIAL NEEDS Following YPWeek 2014, a weeklong program focused on showcasing Milwaukee to our local Millennial workforce, NEWaukee asked 2,500 local young professionals what they believed the solution to the city’s talent retention dilemma is. Not surprisingly, local Milllennials desire employer investment in community, social collisions and professional development.

93 88 72 70

% % % %

want their company to be more active in community-based events want more oppurtunities for professional development within the workplace want their company to prioritize employee engagement want more social collisions inside of the workplace

Case Study NEWaukee customized an annual program with the Young Professional Associates (YPA), an Employee Resource Group focused on the personal and professional development of young colleagues. Working alongside YPA, NEWaukee leverages its network, programs and public projects to develop the current talent base while marketing Associated Bank to local consumers and future employees.

Objective 1

Local Bank Positioning

Objective 2

Workplace Destination

Objective 3

Employee Resource Group Programming

Talent Development Program City Asset Awareness Internal Newsletter, Community Tours Social, Networking, and Recreation Events NEWaukee Socials, Eastside Music Tour, Urban Island Beach Fundraiser, Koss Lunar Series

Leadership Development Programs

Mecca, Spotlights, YPWeek, Executive Access

Results 79 Community Event Sponsorships 9,712 Event Attendees 45 Positive Media Stories 32K Monthly Website Visits 1.7M Monthly Social Impressions 1 Shuffle Board Public Park Adjacent to Bank Branch

12 Employee Programs 2.8% Increase in Employee Network Connections 5.8% Increase in Positive Perception of Milwaukee 22% Increase in ERG Subscription 63% Increase in ERG Participation 200% Increase in ERG Programs 1100% Increase in ERG Program Attendance

Employee Input Sessions Assessments, Surveys

Volunteering Opportunities

Monthly Outings, Seasons of Giving

Mentorship Program

Quarterly Governance Meetings

161 W Wisconsin Avenue LL300 Milwaukee, Wisconsin 53203

contact@newaukee.com 414.273.1386

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