19 Days to STARTUP LAUNCH logo
August 1-19, 2013
The future of transmedia business experiences
The Goal: 19 Days to launch a company - Create our startup launch office headquarters at SpaceMonkey Creative Studio in downtown Ojai - Review best business models, entrepreneur success principles, collaboration and creativity principles. - Create a business plan, a business model canvas and a success plan - Interview mentors, advisors, entrepreneurs, creative professionals, potential employees, contractors and ideal clients. - Interface with strategic partners - Get our first client - Create our first product - Video document and blog the entire process (such as challenges, visits to co-working startup incubators in Los Angeles, etc...) - Put on a 2 day conference and workshop series with 10 speakers called the “Future of Business�
... all the while maintaining the operations of our own companies (such as working with our previously booked client projects, taking prospect calls and filling the pipeline) during the 19 day project !
PASSION
TIME
ENERGY
MONEY
VALUE
So now let’s take a look at how the launch adventure unfolded...
The City: Ojai - a nature and spiritual wonderland in California
The Startup Headquarters: SpaceMonkey Creative Studio
Our Superhero Avatars: When creating a conscious enterprise - we needed to activate our super powers, our success cloak and our creative energy !
Before After
- Review best business models, entrepreneur success principles, collaboration and creativity principles.
- Create: 1.) business plan, 2.) a business model canvas, and 3.) a success plan
SUCCESS PLAN Purpose, Mission, Vision, Strategies, Obstacles, Goals, Structures, Action Plan, Milestones
The Brand: Developed our logo, identity and our formulas for client success
innovation
How can we help you ?
STORY SYSTEMS MEDIA PLATFORMS CREATIVITY TRANSFORMATIONAL EXPERIENCES COMMUNITY
The Product:
“ACE” : A Digital Curriculum for Entrepreneurs
Co-Produced with Infinite Synergy founder:
JAMES BARNARD // Creative Strategist My professional mission is to assist people and organizations to unleash their imagination and activate their full potential. Everybody has a story to tell whether through their creativity, projects, product ideas, or unique service – everyone has a voice that they want to be heard.
Core Skills & Ser vices Brand Identity
The Practices: - Chi gong, superfood health diet and natural energy tonics - Jedi Training for optimum performance enhancement of senses - Meditation (& unplugging from the mental technosphere)
The Reference Material: - Time & Energy Management - Creative & Innovation Leadership - Entrepreneur Success Principles
The Adventures: - Visits to co-working startup business incubators in Los Angeles - Hollywood visit (to look at how media influences reality) - Mastermind groups with local entrepreneurs and mentors - Interviews with Luminaries and Inventors
The Trainings: - 6 month Entrepreneur Success Program - 12 Week intensive training: Visionary Business Mastery
The Attitude & The Outcome: - We reached all of our launch goals & milestones ! - We improved our performance ability (in awe and wonder)
On Day 19, we had one final visioning session. This is the storyboard we mapped out for our potential future in business...
The future of transmedia business experiences
Our future offices:
Welcome to our client innovation studio... Would you like a health tonic, superfood smoothie, or quantum light therapy before our meeting?
The CREATORS Andros Sturgeon Andros Sturgeon, brings a unique vision to SCI. Growing up in a household where Science Fiction luminaries like Heinlein, Asimov, Bradbury, and Ellison were frequent guests. Andros remembers playing with Carl Sagan, Marvin Minsky as a child and going to parties with the cast of Star Trek. Andros saw from an early age how written words could become printed, become media, and eventually became part of culture. During the 90’s, Andros worked for Nelison/NRG doing market research for the film industry. He then worked for Angelvision, a reknown viral marketing company .
Davin “Infinity” Skonberg Creative Director with over a decade of experience. He brings message, stories and systems into conscious enterprises. A world traveler and adventurer seeker, he brings a powerful energetic presence and skillset to solution driven strategies. He is the founder of partner company Creative Energy The Agency
www.starchild.us
in partnership with: