Listing Your Home with Dawn Maloney & RE/MAX Haven Realty

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Listing your home with Dawn Maloney & RE/MAX Haven REALTY


Questions ∗ ∗ ∗ ∗

What are you looking for in an agent? Why are you selling your home? What is your timeframe? Are you planning on pricing your home at market value? ∗ Where will you go when we sell your home? ∗ What other questions do you have?


Dawn’s Qualifications ∗ ∗ ∗ ∗ ∗ ∗ ∗

Full Time REALTOR® Licensed Since 2003 Superior Marketing & Use of Social Media National Award Winner: RE/MAX Executive & 100% Consistent Top Producer Extensive Skill in Negotiation Hundreds of Homes Sold


Our Experience


Our Results

Of the thousands of homes listed in our MLS, generally around 50% sell. We sell 90% of our listings.


We Create Smiles


How We Do It ∗ ∗ ∗ ∗ ∗ ∗ ∗ ∗ ∗ ∗ ∗ ∗ ∗ ∗ ∗ ∗ ∗ ∗ ∗ ∗ ∗ ∗

We Work For You Clone Marketing Scripts in Your Home Hundreds of Buyer Leads Monthly Video – that is real video, not just slideshows Completely mobile Lifestyle Photography Storytelling Content Mega Open Houses Live Prospecting via Phone and In Person Transparency & Truthfulness in All Marketing Pre-Marketing and & Agent-to-Agent Marketing Distribution to Over 800 Sites Weekly Communication Automated Booking and Immediate Feedback From Showings Global Name Recognition Pre-Listing Inspection Home Staging Consultation Home Warranty Personalized Service from a Team of Professionals The “You Are Happy” Listing Contract Best Buyers Policy


100% Working for YOU

We want you to be so happy with us that we end up on your Christmas card!


YOU Authorize Every Step

 We share our opinion and facts on pricing, then YOU choose the asking price.  We advise you on the quality of offers & terms, but YOU choose which offer & terms are right for you.  We work in YOUR best interest at YOUR direction, based on what YOU have told us from the first meeting.


Three Things Sell Real Estate

1. PRICE 2. Exposure 3. A willing and able BUYER 80% of our marketing is based on setting the correct list price.


Buyer Lead Generation We are constantly creating new buyer leads so our listings get maximum exposure. Our methods consistently produce hundreds of leads every month. www.ViewPremierClevelandHomes.com www.YourHudsonHomeValue.com and www.DawnSold.com, as well as our popular Facebook pages: www.facebook.com/MaloneyTeam, and www.facebook.com/365Hudson.


“Clone” Marketing No, not like Star Wars or science fiction clones. First, we find out what you love about your home – location, amenities, activities nearby, etc. We find out what you like – cars, shopping, hobbies, travel, etc. Then we put it all together to help find someone who will love the house just as you love your home.

We find buyers who see what YOU see in your home! Those are the happiest, most pleasant buyers.


The Next Big Thing‌ Social Media has become a true catchphrase in marketing. We actually utilize the multiple platforms in the way they are most effective. We specialize in social media, promoting your home to the people who will not only like it, but those who can actually afford to buy it. We even give you the chance to be involved and share your property with your social contacts. We don’t just passively advertise your home. We pay a premium to boost posts on Facebook, vastly extending the number of qualified eyes that see your home. And YOU will be able to see the results, in traffic and SHOWINGS.


From New Wave to Old School…

Sometimes you need a combination of “tried and true” to go along with all the new trends. We still believe in picking up the phone and calling the people in your neighborhood or building to announce your property is for sale. We will even go house to house to greet neighbors in person and speak with them. Perhaps we met you over the phone or in person on one of our prospecting sessions. We still believe real estate is best done person to person.


MEGA Open House

Yes, we said MEGA OPEN HOUSE! Our take on open houses is completely unique – it is truly UNFORGETTABLE. We knock on doors and invite people in person. We hand out invitations to hundreds of people. We serve refreshments. We place 3x the signs. When we hold your home open, it is truly an event to behold!


Lifestyle Photography We don’t sell homes, we sell a lifestyle. Our goal in presenting your home to the world is focused not just on your property, but on the amenities and the world your buyers can enter. The photos we take on relating to your location capture the true feel of the community, as well as your property. We don’t skimp on photos. When you consider that 98% of all buyers start their home search online, the photos need to give them a complete picture.


Professional Staging Preparation is the key! Professional stagers make sure your home is presented in the very best light. They will visit with you prior to the photographer and discuss subtle changes that will make all the difference. Data collected on a national basis shows homes that are staged sell 20% faster with a 6-8% higher sales price than those that aren’t staged.


Pre-Listing Inspection “How to avoid the deal killer� Having an inspector visit your home before your property is under contract is one of the smartest things you can do. The inspector can point out those items needing attention and allow you to have them repaired without rushing. You also have the ability to choose the contractor and shop for the best price. NOTE: The number one deal killer of any real estate transaction is the home inspection.

Having your home inspected prior to contract can save you 2-4%.


Home Warranty Protection for you and the buyer! Whether or not you are using your home all the time mechanicals can break down over time. The home warranty provides coverage for the major items in your home while it is listed and then provides protection to the new buyer for a year. Home warranties are inexpensive and provide peace of mind for the new owner.

Homes with warranty protection have proven to SELL FASTER and for up to 2.2% more.


Storytelling Content A story about your home… The experiences, opportunities and lifestyle must be conveyed in order to attract the attention of the internet buyer. Considering 98% of all buyers start on the internet, what is said about your home is equally as important as the photos. Our goal in marketing your home is to appeal to all 4 personality types and the way they wish to gather information.

And it’s important for us to know why you love your home, because we are looking for someone who sees what you see in the property – that’s right…we are looking for someone just like YOU!


Truth & Transparency ∗ Marketing should be factual ∗ Anything we put out to the public will be shared with you. ∗ Only a handful of real estate agents are willing to share the marketing they do with their customer including what they put into the Multiple Listing System. ∗ We feel transparency is in both of our best interests. ∗ Truth is one of our best assets. Your approval will be requested as we share your home with the rest of the world.


www.REMAX.com


www.DawnSold.com


Your Home on 800+ sites ∗ Exposure is one of the 3 keys to getting it sold ∗ We realize 80% of the potential buyers for your home are from somewhere else. ∗ Our internet presence runs wide and deep with over 800 websites in our distribution network. ∗ We place your listing on the “Big 4” Zillow, Trulia, Realtor.com and Homes.com. ∗ Your property is automatically placed in the property searches on these sites. No one has a wider placement for your home.


Communication ∗ Let’s stay in touch! ∗ We want you to be comfortable all through the process and a big ∗ part of that is effective communication. You are busy and so are we…trying to sell your home. ∗ Communication is broken down into a schedule, like this: ∗ First week of the month: Discuss the number of showings and feedback received. ∗ Second week of the month: Discuss the number of people looking at your virtual tour, property photos and on our buyer site. ∗ Third week of the month: Discuss overall results and reactions from agents, buyers and views online. ∗ Fourth week of the month: Discuss strategy


Why RE/MAX? Some brands are iconic. ∗ People from all over the World instantly recognize the RE/MAX brand and distinctive balloon. ∗ It is one of the largest real estate companies, the most trusted brand and most recognized real estate brand in the world. ∗ 100,000+ agents ∗ Offices in 85 countries ∗ RE/MAX is internationally recognized for having the most productive agents.

Nobody in the world sells more real estate per agent than RE/MAX.


How Many Agents Have Coaches? We do! Dawn Maloney and The Maloney Team have earned the trust of hundreds of clients while selling millions in real estate. We aren’t resting on our laurels. As a service to our clients, we continue to hone our skills and improve our serve. Similar to professional athletes, we have coaches we work with and mentors who help us become the best in our industry. Dawn and her team are dedicated, full-time professionals who are heavily invested in ensuring that your home sells for top dollar in the least amount of time, with finesse in marketing and ease of process for you.

We look forward to working with you!


Who You Work with Matters While the market can seem daunting, hundreds of homes are sold each week in Northeast Ohio. What’s the difference between selling your home or being unsuccessful? The details. Whether it’s our proven sales approach, effective marketing campaigns, or utilizing our local, national and global networks, no detail is overlooked. Welcome to the office of Dawn Maloney & The Maloney Team at RE/MAX Haven. With our globally recognized sales record, years of experience, and a winning skill set, Dawn Maloney and TMT have all the tools to sell your home. If you’re serious about selling your home, we’re serious about getting the job done. Who you work with matters. We look forward to hearing from you.

Direct 330-990-4236 | DawnSold@gmail.com


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