Dazzle Magazine Issue 11

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Issue 11

Suzette

Kyghan Morthley

“the Hitman” out to Rule the Boxing Ring

Kareem Larcher

Cooks Up Culinary Wonders at the Kweole Pot

Living and Coping with Cerebral Palsy

Building Business Success through the Power of Positive Thinking

The Amazing Papaya Fruit and its Health Benefits

Souyenne & Velika

PROSAF Champions the Cause of Sexual Abuse Victims Try me!

Do You Note? Introducing the Galaxy Note 4




from the management and staff of Dazzle Magazine & 123 Digital Limited


from the publisher

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an you believe that Dazzle Magazine turned two a couple months ago? This is definitely a milestone for 123 Digital Limited and the Dazzle team. We owe it all to you, our loyal readers and advertisers who have supported us over the past 24 months. Without your support, Dazzle Magazine would not have been possible. As we press on, we will continue to feed your appetite for captivating and enjoyable content as we’ll be pushing a lot more of it online. We will also be increasing content in the Professional Progress and Mastering Marketing categories to inform and inspire young entrepreneurs and provide them with tips and guidance on how to run a successful business. Also, on our website we have included an Out & About gallery under the entertainment section, which contains photos from recent events. I urge you to check it out - go through the various gallery albums to see what St. Lucia’s event management companies have been up to! As with all the other issues of Dazzle Magazine, this latest one features some remarkable young individuals who are self-motivated and determined to achieve their goals. This time I won’t give too much away, except to say that once again, the personalities featured are quite fascinating and they’re making great things happen. You really don’t want to miss it, so I encourage you to read through this entire issue. With that said, I’d like to wish everyone a pleasant read and I hope Dazzle Magazine continues to captivate and inspire you. Please remember to ‘Like’ our Facebook page (fb.com/dazzlethemag) and feel free to leave feedback on our website (www.dazzlethemag.com).

Rankin Morgan Publisher/Managing Editor

Dazzle Magazine is a new and dynamic Saint Lucian bi-monthly publication that provides much-needed exposure to young professionals and entrepreneurs, and established businesses. It covers an array of topics and categories key to starting and running a business. It also offers practical advice on everyday living, tips for a healthy lifestyle and interviews with popular and up-and-coming personalities. Dazzle Magazine is designed to appeal to a diverse range of readers but is especially targeted at working professionals and business owners between the ages of 21-50 years. We provide our advertising clients with value for money by offering them a powerful medium to market their products, offer deals and build their brand. Best of all, we give them the opportunity to be a part of a nationwide and online marketplace of actively engaged consumers who are ready to buy, all at an affordable price. To advertise in Dazzle Magazine, contact our sales agent via telephone (758) 452 0123 or email advertising@dazzlethemag.com for more information and terms and conditions.


table of

contents Features

22. Suzette - Cooks Up Culinary Wonders at the Kweole Pot 24. Souyenne & Velika - PROSAF Champions the Cause of Sexual Abuse Victims 34. Kareem Larcher - Building Business Success through the Power of Positive Thinking

Sports

16. Kyghan Morthley - “the Hitman” out to Rule the Boxing Ring

The 411

12. Mobile Etiquette On The Job – 5 Useful Tips 32. Living and Coping with Cerebral Palsy

Professional Progress

14. Securing Your Pay Cheque in a Tough Economy 30. Follow these 10 Steps to Start a Successful Business

Publisher Rankin Morgan Editor Tony Williams Sales & Marketing Alana M.I Morgan Art Director Aldrin Henry Contributors Reginald Andrew Charmaine Anthony Mindy Luquiana Chicot David E.M. DuBoulays Daria Ernest Gareth S. Jules Dewayne St. Brice The Cell Photography Allen Chery Omar Frederick Aldrin Henry Rankin Morgan

Health & Fitness

10. The Amazing Papaya Fruit and its Health Benefits Issue 11

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Gadget & Gizmos

40. Do You Note? Introducing the Galaxy Note 4

Eating In

38. Baked Ham With Brown Sugar Glaze

Out & About

Suzette

Kyghan Morthley

Cooks Up Culinary Wonders at the Kweole Pot

“the Hitman” out to Rule the Boxing Ring

Living and Coping with Cerebral Palsy

Kareem Larcher Building Business Success through the Power of Positive Thinking

The Amazing Papaya Fruit and ITS (EALTH "ENElTS

44. Out & About

Instagram 46. ARC

Souyenne & Velika

PROSAF Champions the Cause of Sexual Abuse Victims Try me!

Do You Note? Introducing the Galaxy Note 4

On the Cover Kareem Larcher


contact us

For more information visit us at www.dazzlethemag.com or call us at 758.452.0123

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34

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//Feature

Kareem Larcher

building Business Success through the Power of Positive Thinking pg. 34

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The Amazing Papaya Fruit & its Health Benefits By Alana M.I. Morgan

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his beautiful tropical fruit has many benefits besides being nutritious with an amazing taste. Papaya also known in many parts of the world as pawpaw, is a rich source of antioxidants, minerals and vitamins.

Improves Digestion A digestive enzyme present in papayas helps break down the tough protein fibers and helps in the digestion process. The fruit’s water and soluble fiber content also make the digestion process easier. This promotes proper bowel movements and helps prevent constipation. Also, the high amount of foliate, beta-carotene, and vitamins C and E in papaw can reduce the risk of colon cancer.

Improves Complexion Use a ripe pawpaw as a facemask to help open clogged pores. This will help with acne and skin infections. The fermented flesh of papaya can also help dissolve dead skin cells and give you fresh, glowing skin. Aging can also be reduced.

Nourishes Hair Regular use and eating of the fruit can be beneficial to your hair. Rich in minerals, enzymes and vitamins, papaya can boost hair growth and strength. It can also increase hair volume by nourishing the hair shaft. Papaya can also control dandruff.

Protects Against Heart Disease Eating papaya regularly can prevent atherosclerosis and diabetic heart disease. Vitamins A and C are two nutrients that help prevent the oxidation of cholesterol, which is one of the main causes of heart attacks and strokes. Papaya is a great source of fiber, which can be very helpful in lowering high cholesterol levels. 10 DAZZLE

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//Feature

Kyghan Morthley ‘the Hitman’ out to pg. 16

Rule the Boxing Ring

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Mobile Etiquette On The Job – 5 Useful Tips by Dewayne St. Brice

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obile phones are without a doubt one of our most cherished assets, especially if it’s a smartphone. From conducting business transactions, to keeping up to par with the latest news, to entertainment through social media and more, mobile phones are keeping us connected to each other and informed about what’s happening in the world. Daily, we notice how cell phone usage is increasing among individuals of all ages and classes, even at our jobs; which sounds good, right? With nearly everyone making use of the technology, this would certainly improve society’s means of communication. So itís fair to say that the world is gradually moving away from the old-fashioned dependency on manual skills/labour and traditional forms of communication at home and in the workplace. We are moving head-on into a future driven environment by advanced digital and communication technologies. 12 DAZZLE

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But sometimes we can get a bit sidetracked when work should be our first priority. Whether your job is at a bank, or at Payless Shoe Source, the workplace should be an environment of productivity and decorum. Getting caught misusing your phone on the job can easily lead to unwelcome sanctions from a manager or supervisor.

Here are 5 tips to help keep you focussed while on the job: Let calls go to voicemail: While the mobile phone was created to keep us a few clicks away to ensure we don’t miss important calls, non-emergency calls can be allowed to go to your voicemail. It’s easy to get into chatty conversations with family and friends over the phone. However,


Keep private calls private:

continually taking these calls could change your manager’s perception of you and cause him or her to wonder how important your work is to you and how often, or easily, you are distracted by phone calls.

Making calls during a lunch break is perfectly fine on the job, but, find a private place to make them. Most of your workmates wouldn’t want to, and shouldn’t have to overhear your personal conversations. The most common - and inappropriate - place to make a private call, is the restroom. Not only is it unprofessional to speak to your client or family member over the phone with the sound of flushing water in the background, it’s also a risky place to discuss confidential information. You can never be sure who may be listening while you speak aloud.

To avoid this, screen the calls you receive from individuals who tend to keep you engaged in drawn-out conversations while you’re on the job, and let those calls go to voicemail. Besides, checking your voicemail would be a lot easier and less disruptive.

Keep loud ringers OFF: Like the ringtones that go buzzing through the cubicles or hallways where you work, loud ringers should always be avoided. Not only do they distract you every time you receive a notification, they also distract your co-workers. Whenever your colleagues are distracted, this disrupts their progress and it can be difficult for them to regain momentum. Silence the rowdy ringtones and set your phone to vibrate instead. If your phone is easily within reach, why set it to ring loudly?

Avoid carrying your phone to meetings

mobile

Unless you use your phone for taking notes and marking dates on your calendar or for other similar activities, your mobile should not be used during a meeting. Taking calls with your head down throughout the meeting will give the other persons in attendance the impression that you’re not really concerned about what’s going on at the meeting. So whenever you attend a meeting turn off your phone or preferably, don’t bring it along unless it’s necessary or permitted. This will enable you to be fully engaged in the proceedings.

So, by all means, avoid the restroom entirely and keep a safe distance from co-workers, especially if your conversation is private. Speaking in a low tone can also be very helpful.

Have a professional ringtone Finally, if it’s simply impossible for you to keep your phone on vibrate or turned off completely for some important reason (or if you’re allowed to keep your mobile phone on at all times during work) make sure you have a professional ringtone. Every time your phone rings it should be subtle and minimally distracting. Ringtones to avoid are those that contain profane words, abrupt noises and strange sounds. While your friends may find some of them cool or funny, remember that your manager and workmates think differently, and to maintain a good reputation, you must maintain an attitude of professionalism at all times. A stock ringtone that’s built into the phone would do. If your office or work area is normally quiet, keep the volume down too.

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NOT AGAIN Securing Your Pay Cheque in a Tough Economy By: Charmaine Anthony

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s economic conditions continue to threaten business survival, organisations are constantly pressured to find the most creative and cost-effective balance in order to remain competitive and profitable.

As most of us are aware, the business of business is to maximise returns on investments. In so doing, organisations must consider factors impacting both their internal and external environments, and try to address those factors in order to improve their 14 DAZZLE

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chances of survival. Leading businesses continue to focus on mastering the art of leveraging their internal Strengths and minimising operational Weaknesses, while simultaneously trying to capitalise on external Opportunities (however minimal). They also need to devise strategies to circumvent the impact of external Threats. However, turbulent times call for more than just ‘SWOTting’! In recent years we have felt and continue to feel the impacts of the tough economic times. Businesses worldwide have been forced to respond in various ways and develop unique coping mechanisms to stay afloat. In our local context, it is no different. The reality of the situation stares us in the face daily. The news of layoffs, redundancies and wage cuts have become the order of the day and CEOs are increasingly seen as the ‘Grim Reaper.’


The question is: What are the options available when a contracting economy isn’t showing signs of recovery? The answer to this will vary depending on who the respondent is. Business executives will do what they MUST! Very often they will first look internally to find cost savings through streamlining and reducing unnecessary overheads. What can we do without while still maintaining or improving our current performance output? Ultimately, this would be the predominant question on CEOs’ minds in these critical times.

History has shown that downsizing, rightsizing, corporate re-structuring, or however you wish to phrase it, has long been and continues to be Option 1. This is evidenced by the measures adopted by our local telecoms, banking and hotel sectors, and more recently St. Lucia’s lone oil refinery, which slashed sixty-plus jobs.

While this may sound harsh and scary, one must note that in challenging economic times, an organisation’s aim is to hold on only to its most competent core of employees to continue ensuring that the talent and creativity of its workforce is unmatched. In this era of ‘do more with less’, the onus is on each and every one of us individually to make sure that we are strategically positioned to enhance our chances of securing our jobs. Let your performance speak for you, and always take the initiative and learn as much as possible. Take responsibility for and invest in your personal growth and development. Creating a Personal Development Plan is an effective way to set timed goals and monitor your progress. This is just one safeguard against you ending up on the chopping block. And in the unfortunate event that the ‘Grim Reaper’ gets you, you would at least have enhanced your capacity and overall employability, thus making you better able to gain new employment or even create employment for yourself! Protect your livelihood through self-development. Avoid becoming a casualty of the economic times. Enhancing your employability is critical; it is your surest security!

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Kyghan Morthley

‘the Hitman’ out to Rule the Boxing Ring By Reginald Andrew

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yghan Morthley is ranked as Saint Lucia’s most promising young amateur boxer with good prospects for making it big-time in the sports world.

Kyghan is bold and dashing and displays the confidence of an athlete always rearing for a challenge. He loves to fight and the boxing ring provides that perfect arena where he is always eager to unleash his pugnacious fighting skills. This 20 year-old, fresh-faced boxer displays the maturity of one well above his age, yet it is his cool and calculated demeanour that catches your eye while he’s slugging it out in the ring. He is dedicated to the sport and has been on a steady climb since he jumped into the ring, adding extra flair to the sport with his dogged determination and flamboyant fighting style. Kyghan has landed many prize trophies in his short stint and is shaping up to become the promotional ‘boxing poster boy’ for the St Lucia Amateur Boxing Association (SLABA). The Association has long been pleading with the local sports authorities to provide a proper gym and better facilities so that budding athletes and others participating in the sport can harness their skills.

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Kyghan is a student at the Sir Arthur Lewis Community College (SALCC) but devotes much of his time to training and developing his skills as a boxer. He attended the Leon Hess Comprehensive School (LHCSS) then moved to the SALCC to pursue a course in Construction Engineering and is currently employed as an intern with Rudy’s Electrical and General Maintenance.


Born January 23, 1994, his birth date coincides with that of Saint Lucia’s two legendary Nobel Laureates – Sir Arthur Lewis (economics) and Derek Walcott (literature) so it is little wonder that Kyghan aspires to greatness, hoping to become Saint Lucia’s first ever gold medal contender at the Olympics. Kyghan has an impressive record of nine wins that includes five knockouts, and three defeats, one of which was a controversial points’ decision. In an earnest desire to help him acquire his boxing kit, Kyghan’s mom bought him a weed-eater, which he uses to go out on grass cutting jobs on Sundays so that he could save money to purchase his gear. Kyghan sat down with Dazzle and shot some verbal jabs while giving us some insight into the challenges he’s had to face on his steady rise through the world of boxing. Dazzle: What attracted you to the sport of boxing? Kyghan: I used to play cricket and it was the love of my life before boxing. But the thing about cricket is that it is a game of fluctuating chances. After fielding first, when it’s your team’s turn to bat, you may not score many runs or you may get a duck and that is disappointing. With boxing you get to give and take … it is more expressive and you are pretty much more involved in that sport. Dazzle: How long have you been involved in boxing and what are some major accomplishments that you have achieved in past years? Kyghan: It’s been five years since I entered amateur boxing. My major accomplishments would include my debut fight in 2009 at the 1st annual Creole Boxing Championships where I got a gold medal. I also secured gold at the 3rd and 4th Creole Championships. I medaled silver at the OECS Championships in 2013, and that was a fight that I really enjoyed. Despite losing, my opponent really brought out the best in me on that night. My greatest fight, one that I will always talk about, is the fight back in Barbados on 7th July 2012, where I stopped my opponent 45 seconds into the first round. Dazzle: How much do you enjoy boxing and do you have intentions to further develop your skills? Kyghan: To be honest, I do not like training, it is too hard. But it is essential to develop as a boxer and

I have to do it. Training is the hardest part, and on an average we train for about two hours a day and you only fight for nine minutes. So I always prefer the fighting more than the training. Dazzle: But training helps to build you up as a fighter? Kyghan: Yes, it helps a lot. Long-distance running helps to build your stamina and your endurance. But there are some persons who have running stamina but they don’t have fighting stamina. I think a lot of sparring helps; it’s the closest thing you can get to what you are doing and it will bring out the best in you. Dazzle: As a young boxer, what are some things you would like to see get done in an effort to develop the sport on the island? Kyghan: I would like to see us doing some more road shows, preferably one each month in the different communities round the island to keep us really active. Also, they need to open up more gyms because I think that the lack of facilities is why boxing is kind of lapsing in Saint Lucia. We have two boxing gyms, one at Vigie and another in the south that is not as active but the gyms are lacking in standards. There are definitely changes that need to be made to the Vigie gym to bring it up to the proper standard. We don’t necessarily need a bigger gym, since we cannot even manage a small one. But there are some things that can be done to help us out, such as upgrading the facilities. Dazzle: Who are some of the persons that have been influential in your development as a boxer? Kyghan: Firstly, it was Dalton ‘Hurricane’ George who introduced me to the sport. I was fifteen at the time and met Dalton at the Vigie playing field with his large bag and training kit and was curious to know what sport he was involved in. My first coach was the Cuban-assigned coach, Ronaldo. He would always motivate us and encourage us to reach for levels that previous boxers have not reached. My biggest mentor is Mr.Lendor, a member of my church who also loves watching and studying boxing. He always encourages me and ensures that I keep training and doing my exercises to keep fit. Initially, my mom did not approve of me participating in boxing as a sport. After returning home from my first training session at the gym, she told me flatly, ‘Never go back there again…’ My father has different

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views and saw it as a sport with discipline and he was the one who initially stood by me. However, when I win a fight my mom is always happy about my victory and she would tell her friends how I knocked down my opponent. Dazzle: How frequently have you toured the Caribbean as a competitive fighter and how far have you gone to compete? Kyghan: I have fought in several Caribbean countries but the furthest that I have gone to compete is French Guiana. That’s where I stopped my opponent in the first round, a French Guianese boxer. I went on to reach the finals and took on a Brazilian boxer, and this guy could hit hard! That is the hardest puncher that I have ever faced but I ended the fight in the third round by breaking his nose. Dazzle: In one-phrase, how would you describe your fighting technique or skills? Kyghan: Presently, I regard Floyd Mayweather as the greatest boxer right now and I always try to compare myself to him. You could say that I am the ‘popular version’ of Floyd Mayweather. I would like to be known as Kyghan ‘the Hitman.’ Dazzle Magazine takes the opportunity to wish young Kyghan the very best of success in his quest to become Saint Lucia’s number one boxing champ.

fun facts Beef or Fish? Fish Most memorable fight? In Barbados, knockout of Lenard Nero in 45 seconds of the first round Favourite colour It was blue once but now it’s pink Music, art or drama? Music

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The ALS Ice Bucket Challenge – The Most Successful Viral Event of all Time By Rankin Morgan

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f last year I’d told you let’s pour a bucket of ice water over ourselves and then donate some money to one of our favourite charitable organisations to help raise awareness of a particular cause, you would probably say that I’m nuts. However, this past summer this was the norm for the ALS Ice Bucket Challenge awareness campaign. Some of you may ask, what is ALS? It’s the acronym for Amyotrophic Lateral Sclerosis, a disease of the nerve cells in the brain and spinal cord, which control voluntary muscle movement. Now some of you may be wondering, what is this challenge all about? Wikipedia describes it as ‘an activity involving dumping a bucket of ice water on someone’s head to promote awareness of the disease Amyotrophic Lateral Sclerosis and encourage donations to research.’ An individual who is nominated by a previous participant must accept the challenge and then nominate a friend or 20 DAZZLE

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relative to also take up the challenge. This campaign has been so effective that, remarkably, it has raised over US$94.3 million since July 29, 2014 according to alsa.org. Soon after it was launched, the challenge quickly went viral via Twitter using the hashtag #ALSIceBucketChallenge. The ALS Ice Bucket Challenge is said to be the internet’s most viral event of all time and it is a prime example of how social media can positively impact a venture ‘overnight.’ Here are a few reasons why this campaign has been so successful.


The ALS Ice Bucket Challenge is fun to watch and do. As I mentioned earlier, dumping a bucket of ice water over your head is crazy and you would ask yourself ‘Who in their right mind would do such a thing?’ Numerous celebrities took up the challenge, including LeBron James, Bill Gates, Kevin Hart, Oprah Winfrey, Steven Speilberg and even the Prime Minister of Dominica, Roosevelt Skerrit, just to name a few. Another reason the ALS Ice Bucket Challenge took off at the rate it did is because it touched individuals emotionally through the visual medium of video. There are some videos on YouTube showing individuals afflicted by ALS and the day-to-day challenges they have to endure as a result of the disease. They are quite touching and sad. Equally

moving was the announcement that the co-founder of the Ice Bucket Challenge, Corey Griffin, aged 27, died in a drowning accident this summer.

donation to www.als.org, and then nominate your friends and family to do the same. Summer is certainly the best time to dump a bucket of ice water over your head, and this is what makes this challenge so effective. Note well that so far, you

haven’t seen anyone take up the ALS Ice Bucket Challenge in the snow or at night as yet! The #ALSIceBucketChallenge is pure fun!

The idea for the ALS Ice Bucket Challenge is quite simple. Accept the challenge to pour a bucket of cold water over your head and make a monetary

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Suzette Cooks Up Culinary Wonders at the Kweole Pot By: Reginald Andrew

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bubbly self-service lunch parlour with a difference is what the Kweole Pot offers to its clients.

This locally owned restaurant-and-bar ideally situated in the vicinity of the S&S mini-Business Centre at Bois D’Orange, along the busy northern highway began serving the public from July this year. Andrea Mathurin, affectionately known as ‘Suzanne,’ has fulfilled her life-long dream of managing her own restaurant after several years of working the kitchens of some top-ranked hotels on the island.

She formed a business partnership with Titus Elizee and drew from their combined and vast experience serving in the hospitality sector to launch a bold move. “I have always wanted to do something different in the hospitality industry and when I got this opportunity to open my own restaurant I was thrilled with the challenge that lay ahead,” Suzanne said excitedly. “It was something that I longed for, for quite some time and then I got the right business partner who was ever willing to share this experience with me.” To start the ball rolling, Suzanne and Titus first had to scout around the northern area before deciding that the S&S mini-Business Centre was the suitable place to launch their business. The Kweole Pot menu is distinguished by its Caribbean cuisine that utilises fresh local produce for their delicious meals. Suzanne purchases the bulk of her produce from local farmers and fishermen. She

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remains resolute in her support for growth and sustainability of the local produce market, backing the slogan “Eat Local, Grow Local.” With a complement of 13 employees on the payroll, Suzanne operates on a two-hour shift spread over the hours of 11.30 a.m. to 10.00 p.m. daily, Mondays through Saturdays. Suzanne promotes an ‘after-work lime’ on Saturdays that is quite popular, making the restaurant a favourite out-of town, afternoon chill-out spot. She loves to see how thrilled her patrons are when they visit the Kweole Pot, which caters to people who want to enjoy “a tasty dish, make orders or just basically come in and serve themselves.” Fortune favours the brave and the bubbly Suzanne was never hesitant about utilising her entrepreneurial skills, having once run a meat shop, which added to her business experience.

and how my father, especially, would enjoy them, and of course, my siblings.” She later began to cook different dishes “and send some to my neighbors to sample and the results were always good. When I got into the food and beverage industry I would always find myself in the kitchen which boosted my interest in cooking even more and inspired me to open an all-Creole restaurant.” Suzanne is not only living her life-long dream. She enjoys the challenge and her ability to earn a livelihood doing what she loves, but most of all, she wants to provide service of the highest standard. “We want to serve local food with class,” she states. “I want to be consistent and keep customers in touch with sumptuous meals and good healthy eating habits.”

Due to her charming personality, which, over the years, has continued to resonate with all and sundry, Suzanne attracted a wide range of friends in the hospitality sector. Several of them are now her customers, as is the case with other patrons who drop in for a meal out of curiosity. “My foreign friends from the industry and the locals have all supported us well,” says Suzanne, beaming gratefully. Her love for cooking began at the tender age of 10. “I was raised as a second child in a family of five siblings, “says Suzanne. “So it was kind of forced on me to prepare meals for the family. I quickly adapted because I realised how exciting it was to season the different meats with all the local peppers and herbs....

Dazzle wishes Suzanne success with her cooking exploits.

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Souyenne Dathorne & Velika Lawrence PROSAF Champions the Cause of Sexual Abuse Victims By: Reginald Andrew

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wo young local business professionals have set out with determination and unwavering conviction to assist sexual violence victims/survivors cope with the trauma resulting from the acts of sexual violence perpetrated against them. Souyenne Dathorne and Velika Lawrence want to help make a difference in the lives of persons affected by sexual violence and it is not only because they themselves are victims of sexual abuse. They truly care about the plight of distressed sexual abuse victims. As they put it, this is a ‘delicate and prevalent’ issue that needs to be addressed and they have the required tools and motivation to take on this cause. Experts define sexual abuse as any sexual act which a person is threatened, coerced or forced to engage in against their will, or any non-consensual sexual touching of a person. This includes rape (such as forced vaginal, anal or oral entry) derogatory name calling, deliberately causing unwanted physical pain during sex, preventing a victim from using contraception against their will, forced kissing, child sexual abuse or the torture of the victim in a sexual manner. In an effort to combat this scourge, Souyenne and Velika have combined their related work fields to create PROSAF, which stands for Positive Reactions Over Secrets and Fears. The movement was officially formed in 2011 to address sexual violence in Saint Lucia. It is a non-governmental entity and a non-profit organisation. Souyenne studied forensic psychology in the USA and wanted to see how her degree could be utilised in Saint Lucia. Forensic psychology is the merging of Psychology and the Law. It looks at aspects of the criminal mind and there is a broad spectrum of ways in which it can be used in solving criminal cases. It

also looks at why the criminal may have committed a particular crime and if the individual who has been convicted and imprisoned for a criminal offence can be rehabilitated. It also addresses the counselling and the remedial side of it all. Dazzle Magazine sat down with Souyenne and Velika as they dissected the diverse complexities and the mental and psychological effects associated with sexual violence. Dazzle: What was the motivation to venture into such an undertaking? Souyenne: Well, as a survivor of sexual violence I came back from my studies abroad and wanted to give back to Saint Lucia. I wanted to be able to help survivors/victims and provide them with an avenue or an outlet to talk about what they have been through and to help them find ways and avenues to seek help. I wanted to help them find ways to continue to heal and grow. When I returned and realised the predicament that survivors/victims face and the sort of help that they received, that sort of pushed me down the road I am currently travelling. Initially, I did not want to return to St.Lucia but after going through school and acquiring more knowledge in the area of Psychology, Victimology, Delinquecy and Counselling, I realised where my passion lay and decided to come back and grasp the opportunity to help. We wanted to address not just the issue of sexual violence, but also issues of deviancy and juvenile delinquency across the board. We were hoping that the government and other groups in the community would see the need to urgently address the issue of sexual violence and use us because we have something vital to contribute. When that didn’t happen, I had no choice but to send out job applications in an effort to utilize my abilities elsewhere.

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Dazzle: Vel, what is your field of work and how did you become associated with PROSAF? Velika: We both studied psychology at school. Sue did Forensics while I took on General Psychology. But when I left school in New York, I stayed back a few years to work with patients suffering from mental illness and substance abuse. We had always been speaking about this venture and so we decided to begin PROSAF. PROSAF has 2 branches, Sue’s section deals specifically with all aspects of sexual violence, the healing journey and the recovery process. The other side, my side, The ‘Power Of One’ which deals with the family unit and education that.

Basically, in this line of work and in health-care work as well, we have the term ‘vulnerable populations’ where there is a lot of

segregation and fake separation that make people vulnerable. We live in a small space in Saint Lucia and we all fall under ‘vulnerable populations,’ so we all need to look after each other in our communities. Sexual violence is a human issue and my aim in teaming up with Sue to form PROSAF was to identify persons who were not ready to come forward and say that ‘I am a survivor of sexual abuse’. Dazzle: What are the primary functions of PROSAF and do you operate from a central base? Velika: At this point we do not really have an office as we are entrepreneurs and have to grapple with the whole issue of funding. We created employment for ourselves by forming PROSAF. We saw the need to fill the void, so we created this organisation. There is a need for victim advocacy, which we both studied and that entails seeing the client from the moment they were violated sexually, to providing them with any information they may need before or after having a rape kit performed and thereafter offering them moral support, individually or along with their family. We visit schools and put ourselves out there through media promotions, our website and articles in the local newspapers, written mostly by Sue. We also do research work since there is no sexual violence data available on the island. We recently conducted two studies in Saint Lucia and put the statistics out there showing how prevalent rape, incest and sexual molestation are in Saint Lucia.

fun facts Vel: What’s your favourite form of exercise? I love walking, swimming, dancing and intense deep breathing...mostly dancing if my purpose is “exercise” Vel: What’s your most memorable PROSAF moment? Our first One Billion Rising Event on the Derek Walcott Square. The unity of our homeland, the strength of sharing vulnerability and healing through music, the collaboration of musicians, NGO’s and corporate support was so moving. Strangers(locally, regional, internationally) random passers-by rising like siblings; connecting for a cause :)! REALLY EVERY MOMENT IS WONDERFUL KNOWING WE ARE INVESTING IN OUR NATION :). Difficult at times but wonderful just the same. 26 DAZZLE

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We do a lot of community outreach and work with the schools that see the importance of the work we do and are willing to let us in. We have underground support groups for those who are seeking a place to speak out and get support and validation. Our support groups are heald in private locations known only to those in the group and cater to both individual clients and groups. At present we deal with females but we hope to cater to men soon as we get the capacity. We have gone a step further to train 5 persons who help us run our support and validation hotline. We have a third partner who is a professor at Central Michigan University. We brought her on board to help with the research aspect of it. Souyenne: We received some initial funding from the British High Commissioner that allowed us to visit the schools who would have us, to cover printing of pamphlets and transportation costs. We tried to reach


out to several schools but only six out of 24 have invited us in and acknowledged the merit of what sexual violence education can do for their students both as victims and as potential first responders. This funding has been the only we have received thus far. As such we’ve had to pay for quite a bit of the things we have done over the past 3 years from our pockets. Dazzle: Taking into account the broader social context, what are the basic characteristics of people who get entangled in incidents of sexual violence and abuse? Velika: A lot of it has to do with the global economic situation where people complain that ‘I cannot get out of this situation because I cannot afford to provide for myself.’ This is why under ‘The Power Of One’ we deal with a lot of community entrepreneurship, where we teach people how to provide for themselves. We teach them how to be resourceful so that they can elevate themselves and get out of what they deem to be abusive situations.

fun facts Sou: What was the last movie, TV show or book that made you cry or tear up? Hmmm, that would be Me Before You by Jojo Moyes. Great book but definitely a tearjerker. Sou: What brings you joy at PROSAF? Being able to be there when someone needs a supportive ear. Knowing that I am able to help them offload, even if only for the moment. I find great joy in knowing that I was able to provide a small service in their time of need.

That includes both men and women as well as children. That’s how we cater to that aspect of the problem. For me, education is important and it all goes back to being open-minded and accepting the impact … the issue of intent versus impact by this I mean, people need to understand that with good intention they can still cause others hurt. We need to be open to that and not hate ourselves for it but realised we have all hurt someone (impact) without meaning malice (intent). Then we free up the communication waves on how to interact more comfortably]. Dazzle: What are the prospects for PROSAF making inroads with this venture? And what has been your greatest reward from your efforts so far? Velika: I do live firmly by the principle that if you help one you help many, and I know for a fact that I’ve helped quite a few. I’ve seen students who could not read because they stopped functioning, all because of their trauma. But they ultimately overcame this ordeal and started reading and excelling in school again because of the long-term care we’ve been able to provide them. I’ve seen men and women who found the courage to speak about what they were going through and what they are experiencing. And lots of times in intimate relationships, if you give it the time you are able to get the point where you can eventually exhale and people are then able to share their feelings. It is not something that you can run from, violence is part of human nature. We need to accept this fact and educate ourselves on how to deal with it and move on. The message that I want to send out is that if you are going through something traumatic … if you have been violated, if you feel helpless and hopeless, find someone who will listen and don’t stop until you find someone who believes you. Most importantly, you must know the nature of your journey and you must believe in yourself. And please engage us, check out our contact numbers [7236466 Velika - 7249991 Sou (Stop us on the street)] and if we don’t have the solutions to the problem we will find someone to help you out. Dazzle applauds the efforts of these dedicated and caring young ladies as they earnestly seek to champion the cause of victims/survivors of Sexual Violence in Saint Lucia and provide them with the care and support they need.

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Kareem Larcher building Business Success through the Power of Positive Thinking pg. 34

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CHANNEL LETTERS LIT SIGNS / NON LIT SIGNS 3D LETTERS BILLBOARDS / SEAMLESS WRAPS ROAD TRAFFIC SIGNS DIRECTORIES VEHICLE WRAPS BANNERS BUS SHELTERS LIGHT FRAMES / SNAP FRAMES A-FRAMES LARGE FORMAT PRINTS POSTERS / FLYERS BUMPER STICKERS NUMBER PLATES PULL UP BANNERS ( WITH STANDS) FEATHER BANNERS BUNTINGS / TABLE CLOTHS STANDIES RAGS / FLAGS / CLOTH BANNERS WIND WINDOW CLINGS MESH BANNERS NAME TAGS ENGRAVING ACRYLIC DESKTOPS

e-mail:exelsign@gmail.com . exelsign@candw.lc website:www.exelsign.com P.O. Box RB2695 Marisule Gros Islet St. Lucia, W.I.


Follow these 10 Steps to Start a Successful Business by David E.M. DuBoulay

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write this column because I believe there are far too few resources that directly address the non-academic hurdles young entrepreneurs face in trying to run a successful business.

Here are 10 helpful tips that I wish someone had given to me before I opened my first business.

Focus ‌ and stay focused Don’t spread yourself too thin by jumping at every opportunity that comes along. This limits your effectiveness and productivity. It is better to be known for doing one thing well than for doing ten things poorly. If you follow this advice, it will eventually enhance your reputation and serve you well as you branch out, or when the right investment opportunities come along. 30 DAZZLE

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Know what you do and do what you know A business built on your strengths and talents will have a significantly higher chance of thriving, so do what you love doing, and what comes naturally. While making a profit is important, you should aim to be happy managing and growing your business. Never start a business simply because it seems like the next big thing or because, hypothetically, it boasts large profit margins.

Get to the point Always be prepared to pitch your business. Clearly articulate what you do and why you do it but keep it simple and concise and, as much as possible, tailor your conversation to suit the listener.


Know the Knowing Try to always surround yourself with like-minded individuals who are on a similar path or share similar goals. Having the right framework of support can often make a big difference. Be prepared to share your knowledge with others in exchange for their ideas and develop friendships based on the mutual desire to see each other succeed.

Remember, this is your first time Keep costs and monthly overheads as low as possible (but never at the expense of quality or service). Don’t even think about flashy vehicles or fancy offices, these are unnecessary expenses which ultimately bog you down and affect your bottom line. Triple check all expenses and always be frugal.

of exhaustion will not only make you less productive but eventually burn you out. Never compromise your health for ANYTHING. Eat right, exercise and enjoy the fruits of your labour with friends, family or by making time for yourself.

Back it up Impress with action not conversation. Infuse your business with passion but avoid exaggerating the facts and portraying far-reaching goals as certainties. Let your facts and figures speak for themselves.

What goes around comes around

Trial and Error Don’t be afraid to try new ideas in your business as long as they can be implemented at cost levels which are manageable if they fail. Some may work, others may not but you will learn from your mistakes. Most importantly, never make the same mistake twice.

Keep it simple Simplify your idea until it is manageable, using minimal start-up capital. Manage the business yourself, if possible, and for as long as possible, without any lavish expenditure. Show your worth and if your concept is successful, your chances of raising capital from investors will dramatically improve.

Stay healthy I am no doctor but I promise that if you take better care of your body and mind you will ultimately be much more productive. Being an entrepreneur is not a profession but a lifestyle. Working to the point

Maintain good business practices and always be willing to assist others whenever you can. We all share one common marketplace and developing a solid network of business associates will ultimately lead to the linkages, which cause not only a small business but entire economies to function smoothly. Following these guidelines will help you on your journey to success but you must always be mindful that even the best idea may not always work immediately or as you had hoped. If you do not experience the desired results, take a step back to evaluate the situation. Consider what you could do differently and try a different approach. If greater progress is not achieved, then you must be prepared to abandon that particular idea. Utilise any previous mistakes as a learning experience to better yourself, which will then better your future entrepreneurial endeavours. Stay positive, always seek advice and may the best of luck be with you.

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C

erebral Palsy is a life-long condition caused by damage to the motor control centre of the brain and as a result affects mobility. Tasks such as walking, sitting or tying one’s shoelaces may be difficult for some, while others might have difficulty grasping objects. However, with the right therapy and intervention there is an increased possibility for a better quality of life. Cerebral Palsy can be caused by head injuries, mother having a viral illness during pregnancy, complications during pregnancy which causes lack of oxygen to the child’s brain, premature birth and Rh incompatibility between mother and child. Some early signs of Cerebral Palsy are poor head control after three months, continuous fisting of the hands, scissoring of the legs, seizures, inability to sit up by eight months and feeding problems.

The Cerebral Palsy Association of St.Lucia (CPA) established in 2012, is a support group for families and caretakers. The Association focuses on assisting and advocating for people affected by Cerebral Palsy. 32 DAZZLE

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The objectives of the Association are as follows: (a) To advocate for continuous availability of therapy methods (b) To increase the availability and accessibility of suitable equipment for children with Cerebral Palsy (c) To co-operate with Government and other bona fide agencies in the promotion of Community Development Activities (d) To provide parents with advice and demonstrating techniques on handling children with Cerebral Palsy. (e) To gather, maintain and distribute information on Cerebral Palsy; prevention, therapeutic (new/old) treatment options and use of specialized equipment. Over the last two years the Association has been able to provide the following activities to the families: An Annual Family Fun Day, an Annual Respite Day for the Parents, a monthly horseback riding program, a weekly swimming program, Quarterly Sensory Parties and a Dental Clinic. Most of these activities have been funded through fundraising activities like the “Bingo Night”, “Valentine’s Day cookie sale” and through corporate partnership.


The patron of the Association, Mrs. Karolin Troubetzkoy and KFC continue to be a major support to the Association. KFC, an ambassador for the youth believes in nurturing them as they are the Island’s foundation. No matter the ability KFC shows support.

October has been an eventful month for the Cerebral Palsy Association with October 1st being recognized as World Cerebral Palsy Day. The Dennery Special Education Centre, Ave Maria Primary, Gordon and Walcott Memorial, Vide Bouteille Primary, Sure Start preschool and HECDEC preschool all came to help create awareness of Cerebral Palsy. An inspiring march of school children and parents with their children all in GREEN proceeded to create awareness of this condition through the streets of Castries. Chants of “We support Cerebral Palsy Awareness”, “Disability does not mean Inability” and “Rising above Physical Challenges” echoed through the William Peter Boulevard. It all culminated at the Constitution Park at the feet of the great Sir John. This did not only create awareness for the general public but also brought other families and children with CP to the realisation that they are not alone.

The 11th of October was also the Association’s 1st Annual Green Tie Cocktail Fundraiser & Auction held at the Sandals Grande St.Lucian Spa & Beach Resort where there was a silent auction used to raise funds. With great help from Sandals Grande St. Lucian Spa & Beach, Exel Signs, Windwdard & Leeward Brewery,

Peter & Company, Fineline Graphics, Floralight Bridal, 123 Digital Limited, and wonderful auction items from Anse Chastanet Hotel, St.James’s Club Morgan Bay, Ti Spa at Calabash Cove, Jallim Eudovic, The Qi Garden, Harry Edwards Jewellers, Sea Island Cotton Shop, Meme Bete Designs, Diamonds International and even paintings done by children who have Cerebral Palsy, this was successful. Funds raised are to be used throughout the year to help children with on-going activities which include horseback riding and swimming program, The Annual Family Day and Respite Day. The Association would like to recognise two inspiring adults in St.Lucia living with Cerebral Palsy. Dwight Constantine who has a major in Economics with a minor in Management Information Systems and Sherma Thomas who writes and sells her novels overseas. These two are shining examples that there is no limitation to a person with the condition.

In the words of Dwight Constantine “To the wider society …I ask that you don’t treat us preferentially…. but equally, give us equal opportunity to work and play, give us a chance to fail… we will always surprise you. Equal not preferential… if we can stand let us …. But if we need access for our wheelchairs at least provide that. We have a contribution to make to society, to GDP, to our country! But unlike most of you, we never get the chance to reach the heights we set for ourselves through no fault of our own.” KFC has been in partnership with the Cerebral Palsy association for more than two years and they continue to assist in creating awareness and giving support when needed. Recently KFC brought in equipment which would make basic everyday tasks easier for both child and parent. KFC will continue to help the Cerebral Palsy Association in various ways to ensure that we all understand that Disability does not mean Inability! www.dazzlethemag.com DAZZLE 33


Kareem Larcher building Business Success through the Power of Positive Thinking by Mindy Luquiana Chicot

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aving a positive outlook on life is an asset of immeasurable value. Many successful businessmen and women have attributed their success to more than just hard-work and sleepless nights; positive thoughts equal positive results. Essentially, your perception of something impacts your reaction toward it and ultimately the outcome. Dazzle Magazine features Kareem Michael Larcher, an avid young entrepreneur who uses his creativity and positivity to take his business to new heights.

K

areem Michael Larcher at 29, is quite industrious and continually productive. Those close to him know him as energetic and fun-loving and the perfect gentleman. On a personal level he keeps balanced as an art aficionado.

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A young, ambitious Saint Lucian, upon completing his A-Level studies he furthered his education at Wilfrid Laurier University in Canada where he majored in economics. Kareem made a proactive decision to study economics since he would be completing his degree in 2009, at the height of the global economic recession when there would have been a great demand for job seekers with economics degrees in the business community. At the end of his university tenure, Kareem was offered employment as a financial advisor with Edward Jones Financial, a leading investment firm with over 11,000 offices throughout Canada. However, he could not relinquish his love for Saint Lucia. On returning home for a planned two week vacation before commencing work in Canada, he decided to stay home instead and utilise his new-found academic knowledge and skills to support the family business, J.H. Larcher’s Electrics Limited. While studying in Canada Kareem would return home every summer to help out his dad, John Larcher. This motivated him to continue supporting the business and assist in developing the retail side. Five years later he has no regrets. Kareem was happy to take some time off his busy schedule to chat about his fascinating journey and share some valuable insights on the key to achieving success in business.

What is your role in the company J.H. Larcher’s Electrics Limited? I am the general manager of J.H. Larcher’s Electrics Limited. I focus mainly on the retail side of the company. It is divided into two divisions, the retail and electrical contracting departments. The electrical contracting division is managed by my dad, John Larcher. I manage other business operations – customer experience, procurement, supplier relationships and human resources. My job entails making prudent decisions which help to strategically grow the business.

What tools do you use to keep organised? The nature of the business is quite dynamic so my work is not limited to my office. I am grateful for advances in mobile technology because these are the tools which I use when I am on go. My iPhone and Ipad are my hand extensions when it comes

to business. Whether I need to take photos for future reference or navigate the internet in order to provide clients with pictures and additional information about a product, these devices work flawlessly. It is critical that I continue to oversee the operations of the business, remain in contact with team members and manage daily tasks, even when I am out of office. Therefore I make use of these tools and carry other resources such as my daily planner for managing my to-do list. These are the tools that make it possible for me to always remain productive.

What challenges do you face as a young businessman? I have a very positive outlook; I don’t focus on challenges. I employ a winning attitude and therefore I focus solely on solutions. There will be challenges everyday, everywhere and with everything you do in life but if you focus on the solutions you see past the problems. Everything is perceived as manageable and you therefore find the way and means to deal with the situation, and problems ultimately get solved.

Have you made any significant changes to the business since taking on the role of general manager? Yes I have. Most of the changes have been with the marketing and sales of the company. We have employed a more customer-oriented approach to our sales that has allowed the business to grow more efficiently. Additionally, we have instituted a process-driven approach to the daily operations, which has allowed for controlled order and facilitated additional efficiencies. We have also used technology to improve our business operations and we continually innovate to drive change in our business. Of paramount importance, we have focused on building the image of the company and maintaining our reputation by providing a high standard of work to clients. This has allowed us to significantly increase our customer base.

In what ways has your involvement in the company helped to raise the bar? The efforts of my dad and I have created a synergy that has helped to make J.H. Larcher’s Electrics Limited more visible to our clients and the general public. This has helped to maximise our effectiveness

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as a company. It is more of a team approach between my father and I; it is not just me, I cannot take all the credit for it. We collaborate harmoniously and strive to exceed expectations. I understand that customers’ needs are a key aspect of any company’s sustainability. Therefore, we listen to our customers and supply the things that they want. We are confident that our team delivers a delightful customer experience, having received proper training and coaching. We also aim to provide to our clients other resources which they need to succeed in the industry. Every other year we host an electricians’ seminar featuring experts and professionals from the biggest brands in electrical products. The first seminar was hosted in 2011 in collaboration with Aurora Lighting from the United Kingdom. Last year, Contactum, a major supplier of electrical goods was invited to be part of the seminar. We had an extremely favorable turnout of electricians eager to learn in both seminars. The participants also engaged in discussions with the product designers and manufacturers of these electrical-goods giants. We undoubtedly felt a sense of accomplishment and definitely look forward to our next seminar.

Tell me about a time when you had to go above and beyond to get a job done. This is almost a weekly occurrence. I have had to sacrifice my free time and sleep to assist customers who need materials and service. I try to remain accessible to clients. I have had to go out in the wee hours of the morning to a customer’s premises to supply them with goods which were critical to their business operation. We provide the human touch in our business.

What three bits of advice would you give a young person who wants to become an entrepreneur? Be prepared for hard work but do not see the hard work as punishment. It is not what you want now but what you need for tomorrow. That is the attitude to employ in business, always keep your end goal in sight. Be persistent in all that you do. Keep God in your life; keep Him very close. 36 DAZZLE

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fun facts A keyless fixture cannot be unlocked. True/False? False Apple Jacks or Lucky Charms? Lucky Charms Who is your St. Lucian hero? My father, John Larcher Most dreaded house chore? Cleaning the dog’s kennel First pet’s name? Ah-puss


lim i t ed

We Create and Build Amazing Websites E: info@123digitallimited.com T: 758-452-0123 Int’l: 888-228-3312 W: www.123digitallimited.com Caribbean . UK . Canada . USA

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ingredients 8-10 lb. Smoked Ham 1 cup Brown Sugar 1/2 cup Brandy 2 Tb. Whole Grain Mustard 1 Tb. Cornstarch (optional) 1 Tb. Ground Cumin 1 Tb. Ground Coriander 1 tsp. Allspice 1/2 tsp. Cayenne Pepper (optional) 2 tsp. Salt (optional)

method Preheat the oven to 350 degrees F. Line a large rimmed baking sheet with foil and lay the ham on it flat-side-down. Slice over the top of the ham with cuts one inch apart and 1/4 inch deep. Do this in two directions creating a grid pattern over the entire surface of the ham. It has been said that Christmas ham is one of those dishes that has a reputation for being complicated to make, but this can’t be further from the truth. A good baked ham needs nothing more than a sweet flavorful glaze (or rub) and time in the oven. Generally, you would start with a smoked ham, so the meat is already cooked through. All that is needed is to warm the ham to the center and create a nice crust on the outside. Start with a simple brown sugar ham glaze, and then spruce it up with a lot of flavor. We came across a brown sugar ham glaze recipe which combines brown sugar with whole grain mustard, brandy, cumin, and coriander. Once it’s had some time to lounge in the oven, your baked ham will be dark and crispy-sweet on the outside, yet moist and smoky on the inside. 38 DAZZLE www.dazzlethemag.com

In a medium bowl, mix all the remaining ingredients for the glaze. Rub half the glaze over the surface of the ham and bake for 45 minutes. Pull the ham out of the oven. Rub the rest of the glaze over ham and place back in the oven for another 45 - 75 minutes, or until the exterior is dark and crusty and the ham is warmed through. Happy Holidays!


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Do You Note? Introducing the Galaxy Note 4

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he Samsung Galaxy Note 4 launched last month as the newest Samsung flagship device on the market, just in time for the Christmas season with many exciting new upgrades.

The 5.7� Quad Super AMOLED screen on the Note 4 has 4xs resolution of HDTV with tight pixel density to give you stunning clarity and crispness on a display 10% brighter than the Note 3. On this new device millions of colours combine with incredible pixel density to make your screen come alive with clearer, brighter and more captivating images than ever before. Changing from the previous plastic frame, the Note 4 now has a beautifully cut metal frame with a soft textured back cover designed to keep it cool. The device is also thinner and stronger with a 2.5D glass stronger curved display providing great weight balance in hand.

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The Note 4 comes with the best camera on the market ensuring great exposure and blur free memories sporting a 16MP rear camera with built in optical image stabilization guaranteeing that even when you zoom, your pictures stay in focus. The Note 4 also has a 3.7 MP front camera with added 4K resolution video capability. Most exciting is the a one of a kind ultra wide 120 degree panoramic selfie option which allows you to get more friends in your shot compared to the previous 90 degree selfie mode available on most devices. Now you can ensure everyone gets in the picture! The vibrant and warm colour capture and HDR functions give memories worth sharing and even printing.

lecture is even easier with “snap note�, allowing you to take a photo of notes displayed on the chalk board and turning them into an editable document. Perfect for any school or business lecture! The new Samsung Galaxy Note 4 also comes with faster charging capability and lasts longer than many devices on the market. You can get up to a 50% charge in only 30 minutes and a 10% charge gives you up to 24 hours standby time with the Ultra Power Saving Mode, exclusive to Samsung devices. Experience all the latest Samsung devices at THE CELL experience store, carrying the Note 4 just in time for Christmas! The S Pen Evolution unique to Samsung devices now gives you more power, precision and control EVER. Select and share easily, drag and drop pictures and text using multiple windows and save time to be even more productive. Capturing notes during a class

Life is Mobile

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Party of Freedom and Colour; Simply Epic

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aint Lucia - There was heightened interest among fun party seekers, when it was announced that the concept of a “Holi festival” of colour, with a West Indian twist, would be coming to town. Curiosity got even stronger, when it was revealed that the event would take place from the stroke of midnight, Thursday July 31 and would usher in Emancipation day August 1 until 10 am that morning.

From the inviting décor at Pigeon Island, the face-painting, the brightly decorated Desperados tent and stage not to mention the Desperados ladies, the event had you mesmerized from start to finish. With premium drinks on the bar menus all morning, there was never a dull moment.

Coming on the heels of the just ended carnival and the dawn of emancipation day, gave the event “Live ‘n Colour” a unique identity and raison d’etre. Colour, masquerade, celebration, freedom, music; would be the hallmarks of this debut experience. “Live ‘n Colour” was brought to Saint Lucia by major sponsor Desperados, the world’s first tequila flavoured beer, with the experienced team of the “Live ‘n Colour Tribe” handling the promotions of the event.

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The stage, erected on the shores near the Caribbean Sea suds, featured the likes of Versastyle sounds, Crown Prince and DJ Levi Chin. A side-platform


also drew much attention, thanks to the antics of Lightening Stars dancers and the snake man as well as Untitled 51 dancers. All of this, while the crowd remained energized-dancing, chanting to an eclectic blend of music. The X-Factor of the event were the luminous trinkets handed to patrons and the colourful powder bags thrown at each other as a sign of freedom. The underlying message was that on this day of celebration and emancipation, all people are united as one. The throwing of the powder into the air and at each other also signaled a new dawn, new life and good

It truly looked like a rainbow nation as the sun rose and darkness gave way to light. In this spirit of newness the “new” Desperados Red was also unveiled, adding more zest to an already exhilarating party experience. “Let’s do it again next year,”

triumphing over evil and the unification of mankind in a gaiety of colours. The fashion too did not disappoint-from retro to stylish, to beach wear and pure zany but altogether fun-again united by the brand the powder and colour had added their signature too.

were the overriding testimonials, as weary party-goers made their way out of Pigeon Island that morning-happy that they were the first to experience “Live n Colour.” Happy too, that their presence had endorsed what will most likely become annual affair here.

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see more pictures on www.dazzlethemag.com & facebook.com/dazzlethemag

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coming soon app Using Facebook to market your business $PEL $PSOLğHG His journey to the top

Fiona Compton The Photographer

Issue 1

St. Lucia Youth Business Trust

Meet Crystian Alexander

Dancing Princess Shines in The Lion King

Issue 2

St. Lucia Youth Business Trust

Still Business Hungry As The Cell Turns 10

The Right Tie COLOUR

A Born Musician

Try me!

Issue 6

Romance at the 2IŵFH *RRG RU Bad? The Sky’s the Limit for High-Jump Star

Is Emergency Contraception Safe?

Darnell Boxill Finds the Ideal Food Solution - Aquaponics

Jamie A. Peterkin Olympian and Coach Extraordinaire

Jeannelle Scheper

Super-Athlete

Makeba Alcide’s

Aiming for Olympics

DJ Barrie Hype: Shaking up the Music World

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Behold, the Power of Twitter! Part II

Taribba Joan

Latoya Lewis

même bete

Glitz & Glamour Galore

Junior R. Joseph

Hustle and Flow with Rapper

Filbert Salton “Kayo”

Filmmaker Extraordinaire

Building beyond the Mind’s Eye

Johann Deterville

Music in his veins Try me!

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Make Business Networking Work for You Living a Dream –

Tennail ThomasWolff’s

Fascinating Journey Through Dance

Sean Compton

Architecture is my Passion

Michael Robinson

R&B Star – Walking by Faith on the Road to Success Try me!

HAPPY

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From Humble Beginnings to Stardom

Michelle Serieux IA

Issue 9

Successful Event Designer & Virtuoso!

Prenatal or Antenatal Care All You Need to Know

Superman HD

Do You Know the Facts About Your Allergy?

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In the Spotlight:

Teige La Borde

A Rising Star in St. Lucian Business

Are you Linkedin?

Teddyson John

Issue 4

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Latoya Mitchell

Wins Praise from Young Entrepreneurs

Increase Business From Your Inbox

Jermile Daniel

Issue 3

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St. Lucia Youth Business Trust

INT LUC SA

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Darcel Frederick

Choosing the Right Phone for Mobile Gaming

All About the

NDENCE PE

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Issue 7

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Seasons Greetings

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Issue 10

Coaks

St. Lucia’s Undisputed King of Comedy

Protect Your Children From Impetigo

Christine Charlemagne

Dale Elliott

Julian Biscette

‘I was born to make Music’

‘UNTOLD STORIES touching hearts and changing lives!

High-Flying Volleyball Star Has an Eye on the Big Leagues

The Amazing (EALTH "ENElTS of Pineapple

Kendell & Vanessa

Roberta Polius -Desir

Ginger: A Wonder Healer

Sir Lancealot

Young, Empowered and Savvy and Making a Difference in Business

Knight of the DJ Round Table

Debbie KhodraJames

Aiming to raise the bar in Business Law

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bo ok

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Kyg M han “th ort ou e Hit hle B t to man y

weaves more than just another stylish curl

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Turns Bridal Dreams into Reality

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Smart TVs Gaining Popularity Worldwide

oxin Ru ” g R le th ing e

Issu

K Laar reem che r

Coo S ks u Wo Up C zett nde ulin e Kw rs at thary eole e Pot

Bu Su ilding Po ccess Busin Thinwer o throu ess kin f Pos gh th g itive e

Do Intr You Gala oduc Note? xy N ing th ote e 4

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now available

Sedale Simei

goes in ‘Deeper Than Soca’

Nurcia Paul

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