CELEBRATING AIMEXPO

However if you don’t take advantage of the AIMExpo rates, all bets are off! Room reservations became available on July 12. “Again, rates will be in line with last year so don’t stress about that. We’ve got you covered!” Click here to lock in your room rates: aimexpousa.com/housing

Don’t miss out on your once-a-year opportunity to Connect, Engage and Unite with the greater Powersports industry at the Las Vegas Convention Center, South Hall, Tuesday through Thursday, February 6-8, 2024. Register here: www.compusystems.com/servlet/sar?evt_uid=483 among other lines, LA CycleSports decided to close the store for good. A SoCal landmark for more than a decade devoted to the goal of “Building lifetime customer relationships by providing service and value that exceeds expectations,” the lights went out July 15th and everything down to the studs was liquidated. Of note to dealers all the store fixtures, shop manuals and NOS inventory went out the door for pennies on the dollar.

Ohv Community Wins One

Chalk one up for the “Friends Of The Oceano Dunes” as the Court overturned the Coastal Commission’s March 2021 amendment that attempted to end all OHV access at Oceano Dunes SVRA. On July 20, the San Luis Obispo County Superior Court ruled that the California Coastal Commission does not have the authority under state law to ban all OHV activity at Oceano Dunes. The Court’s ruling covered four lawsuits – three brought by Friends of Oceano Dunes, and one by EcoLogic Partners (which includes SEMA). The Court made clear that if the Coastal Commission wants to attempt to ban OHV recreation at the park, it must convince San Luis Obispo County to amend its local coastal plan or compel the State Legislature to change the County’s local coastal plan.

D-STORE OPENS

One door closes, another opens? While LA CycleSports was calling it quits, Dainese was taking the wraps off its new San Diego D-Store retail location. “The San Diego store is a true experience,” notes Louis Ortega, General Manager, Dainese North America. “We’re very excited to be opening our doors in this dynamic city that is one of the most enthusiastic markets for the motorcycle industry.”

Visitors to the San Diego D-Store can experience Dainese’s Custom Works program and design the leathers of their dreams, including colors, graphic art, logos and more. The innovative line of AGV Helmets will also be available, including the justlaunched Tourmodular, K6, Pista GP RR along with the AX-9, and Legends Collection. Part of the head-to-toe experience is the full footwear collection from TCX Boots.

“We are excited to see our D-store San Diego location become one of the many spots this great city has to offer for group rides, events and a place for the community to gather and connect,” concludes Ortega.

Dainese San Diego is located at 3740 Rosecrans St. Suite F, San Diego, CA 92110, just down the street from the Pechanga Arena.

Friends argued that the local coastal plan only authorizes the County, not the Coastal Commission, to close the park, and even then, the closure may only be temporary. The Court agreed with that analysis and agreed that the Commission’s effort to ban OHV unlawfully attempted to amend the County’s plan in violation of the Coastal Act. The Court also ruled in favor of Friends’ argument that the Commission failed to comply with the California Environmental Quality Act, or CEQA, because it failed to do a proper traffic impact analysis when it decided to close Pier Avenue as a vehicle access point to the beach.

As a result, the OHV ban will NOT go into effect, and Pier Avenue beach access will NOT be closed!

This court victory also protects jobs and local businesses. A recent study showed that Oceano Dunes visitors from outside San Luis Obispo County generated a total economic impact of over $500 million in 2019. Friends’ Board of Directors have made it clear that Friends will continue to pursue all legal remedies to protect beach driving, camping and OHV recreation at Oceano Dunes SVRA the way it has been occurring for the last 100 years.

Friends of Oceano Dunes is a 501(C)(3) California not-for-profit corporation expressly created to preserve camping and offhighways vehicle recreation at the Oceano Dunes State Vehicle Recreation Area (ODSVRA). Friends is a grassroots volunteer organization which represents approximately 28,000 members and users of the Oceano Dunes SVRA. Learn more here: www.oceanodunes.org

Rising star Caitlyn Williams has signed on as Segway Powersports’ business development manager. In this role, Williams will deliver a high level of assistance to Segway’s current dealer partners and help expand its network of ATV and UTV dealers. Williams will also assist outside sales reps with dealer account management. “I am looking forward to building and maintaining long-lasting partnerships with dealer principals and achieving more success with the Segway Powersports brand,” says Williams. This isn’t her first rodeo, however. Before signing with Segway, Williams was business development manager for HiSun where she was the 2022 Rep of the Year, had the

Highest Increase in Sales

and signed Most New Dealers. She rode her first dirtbike — a PW50 — at the age of 4, and started working in the family dealership Sherman Power Sports while in high school. Williams also raced motocross and was the Women’s Open 15+ Champion at the 2016 Oak Hill Grand National Championship.

Industry veteran Jason Walling has also joined the Segway Powersports team as VP of Sales & Marketing. “I’m excited to help expand our reach in the powersports industry by showcasing the performance and technology features of Segway’s products,” said Walling. “I look forward to implementing compelling sales and marketing strategies, fostering solid relationships with our Dealers and driving consumer demand for Segway’s Powersports line. With 20+ years of powersports industry experience, Walling began as an independent rep, followed by roles with Fox Racing, Parts Unlimited and Troy Lee Designs. For the past eight years, he has worked with three other ATV/UTV manufacturers. In his new role, Walling will be tasked with recruiting sales and marketing professionals, establishing strategic partnerships, collaborating with Dealers, and implementing new marketing strategies for Segway’s powersports line. He will be based out of the company’s U.S. headquarters in McKinney, Texas. “I’m excited to contribute to the outstanding job that Shane Wilson and the rest of the Segway crew have done to get this division off the ground in the US market.

Speaking of Segway’s former VP of Sales & Marketing, Shane Wilson will transition to his new role as VP of Corporate Strategy. In this new role Wilson continues to drive growth through key business partnerships, expansion of the organization, and the development of new products. Additionally, Thomas Kang has assumed the role of Key Accounts Manager, where he’ll focus his efforts on providing the highest level of customer service and support to Segway Dealer partners. Wilson and Kang will work closely with Jason Walling through the restructuring, aiming to optimize day-to-day processes, company culture, and dealer support. Walling adds, “It’s a blessing to work for such a recognizable brand. It makes it more fun for us to do our jobs. But moreover, being part of a company and an industry that brings people together, enriches our lives, develops personal bonds, and creates unique memories that will last a lifetime is by far the most gratifying element of my career. I look forward to contributing even more to our awesome industry and the people who represent it in my new role at Segway Powersports.”