Catalyzing Crea-ve Youth Empowerment through Design
Title Page
A Proposal with the Bolivar County Community Ac-on Agency
PRESENTED BY DE ANDREA NICHOLS Founder, The Crea3ve Catalysts Co‐Founder, We Are Storied
“DESIGN + SERVICE”
Agenda
What This Will Entail Why? Prominent Ques3ons What? D_Serve: Design + Service in Youth Empowerment Who? Means of Support & Benefits to BCCAA When? Short and Long‐term Timelines
Why?
Prominent Ques3ons in Engaging Cleveland
Why? Why? Why?
1. Why are we here? Purpose of Presenta3on
2. Why Cleveland? Reasons for Engagement
3. Why De Nichols?
Asser3ng Leadership Ap3tude
3. Why BCCAA?
Comparison in Purpose
Purpose (Why Are We Here?) To Propose
A project and youth engagement ini3a3ve that will use Design as a tool of youth leadership and empowerment within Bolivar County.
To Seek Support & Insight
In execu3ng a summer 2011 D_Serve Pilot project and connec3ng to prospec3ve stakeholders and leaders in Bolivar County.
To U-lize
My skills, experience, and passion as a designer and community servant for a deserving community.
To Foster
Sustainable connec3ons for crea3ve ini3a3ves that empower Cleveland youth and serve community residents.
Loca-on—Why Cleveland? Personal Experiences Growing Up Expressed Interests in Leadership Programming for Youth Socio‐Economic & Academic Comparisons Na-onally Home, Soul, and Cultural Richness Access and Affordability Moderately Equal % of Elderly and Youth Popula-on
Designer—Why De Nichols? Award‐winning Crea-ve Past
By providing Voice, service, and social change through art and design
Trained in Community Arts
Through 2010 arts fellowship in St. Louis, MO
Graduate Educa-on
in Social Entrepreneurship and Socio‐Economic Development
Has Established Entrepreneurial Efforts The Crea3ve Catalyst; We Are Storied
Harnesses Charisma, Energy, Favor, and Support To Get Things Done in Communi3es
Why BCCAA? "To offer programs which provide self‐help opportuni-es for the enhancement of par-cipant's own resources, capaci-es, and aspira-ons for becoming and/or remaining self‐ sufficient members of society”
"To assist in the iden-fica-on of community needs and plan strategies to meet those needs through befer organiza-on of exis-ng services and the implementa-on."
"To strengthen community capaci-es for planning and coordina-ng services so that local official organiza-ons and individuals can be more aware of and responsive to the local needs of the target popula-on served."
What?
Prospec3ve Ini3a3ves
1. Connect
Summer 2011—Individual
What
2. Serve
2011 “D.serve” Summer Prototyping
3. Empower
“D.serve” Youth Program Development
Design + Community Service in Deserving Communities
Working Mission Statement D.Serve exists to…
Empower underserved youth and their communi3es By providing them experience in design and filmmaking Through community service partnerships With the elderly and cri3cally poor.
Design + Community Service in Deserving Communities
Vision
D_Serve shall thrive in the belief that youth can be ac3vated through crea3vity and a spirit of service to… Think cri3cally about community issues, Grow academically, Develop visual Voice in the advocacy of others, and Contribute dynamically as young crea3ve civic leaders.
Design + Community Service in Deserving Communities
“d” = Design Delta Determina3on Dialogue Documentary Deserving “D” le_er grade
Design + Community Service in Deserving Communities
Basic Project Structure TEACH YOUTH
TO ENGAGE
AND GAIN
Graphic Design Community Art Filmmaking Leadership Skills
Community Service Intergenera3onal Storytelling Entrepreneurship
Confidence Cultural Wisdom Voice Leadership Acuity
Outputs
Documentary Short Films Visual Advocacy Campaign Guerilla Aid & Art
Design + Community Service in Deserving Communities
Teaching Instructor
Design & Filmaking Instruc3on
Youth
Community
Community
Service
Crea3ve Advocacy of Needs
Stories, Tradi3on, & Wisdom
Elderly
Design + Community Service in Deserving Communities
Basic Project Structure (Cont.) Program Dura-on 8 Week Summer Lab
Targeted Popula-ons Youth (Middle School) Elderly (65+)
Targeted Launch Summer 2013
Outputs Documentary Short Films Visual Advocacy Campaign Guerilla Aid & Art
Community Benefits Improved Public Percep3on of Youth Posi3ve Youth Ac3vity Step Stone to Become Effec3ve Members of Society Exposure to Career Op3ons Intergenera3onal Service & Dialogue Community Pride Enhances Members’ Proper3es Crea3ve A_en3on to Community Iden3fica3on of Community Needs Op3miza3on of Youth & Crea3ve Economy
BCCAA Correla-on "To offer programs which provide self‐help opportuni-es for the enhancement of par-cipant's own resources, capaci-es, and aspira-ons for becoming and/or remaining self‐ sufficient members of society”
"To assist in the iden-fica-on of community needs and plan strategies to meet those needs through befer organiza-on of exis-ng services and the implementa-on."
"To strengthen community capaci-es for planning and coordina-ng services so that local official organiza-ons and individuals can be more aware of and responsive to the local needs of the target popula-on served."
BCCAA Correla-on BCCAA PURPOSE (1)
"To offer programs which provide self‐help opportuni-es for the enhancement of par-cipant's own resources, capaci-es, and aspira-ons for becoming and/or remaining self‐sufficient members of society.” D_SERVE CORRESPONDENCE
As a program, D_Serve aims to enhance students’ skills and par-cipants’ resources while equipping youth to develop as effec-ve and crea-ve young leaders.
BCCAA Correla-on BCCAA PURPOSE (2)
"To assist in the iden-fica-on of community needs and plan strategies to meet those needs through befer organiza-on of exis-ng services and the implementa-on.” D_SERVE CORRESPONDENCE
The D_Serve plakorm uses crea-ve qualita-ve research to iden-fy needs. It can collaborate with fellow BCCAA programs to plan strategies for address.
BCCAA Correla-on BCCAA PURPOSE (3)
"To strengthen community capaci-es for planning and coordina-ng services so that local official organiza-ons and individuals can be more aware of and responsive to the local needs of the target popula-on served." D_SERVE CORRESPONDENCE
Empowerment of youth yields early awareness of local needs equips them to take responsibility of the community and its members.
BCCAA Correla-on Programs which provide self‐help opportuni-es
√
Enhancement of par-cipant's own resources, capaci-es, and aspira-ons
√
Becoming and/or remaining self‐sufficient members of society”
√
Assist in the iden-fica-on of community needs
√
Plan strategies to meet those needs through befer organiza-on of exis-ng services and the implementa-on
√
Strengthen community capaci-es
√
Local official organiza-ons and individuals can be more aware of and responsive to the local needs of the target popula-on served
√
When?
Tenta3ve Timeline for Execu3on
1. Connect & Prototype Summer 2011
2. Ini-ate
Summers 2013‐15
3. Sustain
When
Design + Community Service in Deserving Communities
PROJECT
PROGRAM
“What We D_Serve” Design Project
To Prototype
D_Serve Summer Youth Lab
Summer 2011 Connect Community Engagement Research Partnership development Mentorship development Fundraising
Prototype Test Story‐for‐Service Structure Weekly documenta3on “We D_Serve…” Campaign Development ‐ Apparel Design ‐ Video and Audio Story Collec3on ‐ Guerilla & Public Art ‐ Public Speaking
Summer 2011
Summer 2011
Summer 2011
Summer 2011
Post‐Summer 2011‐2013 Build Capacity Curriculum Development Corporate Sponsorship Recruitment Campaign Fundraising (Grants) Logis3cal Development Venue Reserva3on
Who—Where Do You Come In? How The Chamber of Commerce Can Contribute to This Effort
1. Gatekeepers 2. Partnership Outreach 3. Prospec-ve Sponsors
Who
Local Partnership Outreach Adult Day Cares and Elderly Service Homes Bolivar County Community Ac-on Agency Chamber of Commerce Cleveland School District Cleveland Police Department Delta Arts Alliance Delta Center for Culture and Learning Delta State Art Department Junior Auxiliary Local Churches Local Businesses
Corporate Sponsorship Outreach Adobe Sappi Paper Target Kellogg Founda-on DoSomething.Org AIGA Echoing Green
How Much Will These Costs? Es3mate Expenses for Project Execu3on
How Much
1. Summer 2011 Ini-al Engagement ± $800
2. d.serve Program To be configured in future
Presented by De Andrea Nichols
Summer 2011 Budget Items
Costs
Project Source
When Needed
Lodging $0 Dorothy McCray Immediately Food ± $80 Pocket; Dona3on Daily Personal Expenses ± $40 Pocket Bi‐Weekly Car Gas ± $80 Pocket; Surcharge Bi‐Weekly Bill $270 Pocket; Earned Monthly Phone $120 Pocket; Earned Monthly Bike $65 Dona3on Any3me Materials (as needed) $100 Dona3on; Surcharge As Needed Total $695 (Subsidized $365)
How Will These Be Funded? Revenue Genera3on
How Funded
1. Individual Fundraising 3. Founda-onal Grants 5. Merchandising
Presented by De Andrea Nichols
Next Steps Project Development
How Funded
Community Presenta-ons Seed Fundraising
Thank You Feedback?
How Funded