YCN: Save the Children: Read on, Get on, Campaign.

Save the Children – Read on, Get on, Campaign.

Alice Dear, BA (Hons) Illustration, Leeds College of Art.

Artist Research: Quentin Blake and Dr. Seuss

Sketchbook pages exploring the concept and character design:

Continued: focussing on the themes of being fun, personable, enthusiastic and engaging.

Sketchbook pages of initial ideas, characters and colour schemes:

Looking at potential layout and formats as well as colour schemes for campaign advertisements: