DecoPac Inspirations: November 2014

J A N UA RY 2015 SUN

MON

TUES

WED

THURS

1 January is Minnie Mouse Polka Dot Celebration Month

5

11

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New Year’s Day

8

14

3

2

NFL Playoffs Begin

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15

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16

Featuring Olaf!

17 Olaf Snowflakes*

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inspirations November 2014

SAT

inspirations

4

FRI

More Frozen products available on decopac.com

#49050 Edible Image® - 6/Pkg.......$22.00 #36643 PhotoCake® Image - Each.... $1.50°

24

THE

SUPER BOWL Means

Big Money

Advanced Booking Deadline for

Father’s Day

25

26

Products

27

28

National Polka Dot Day

30

29

31

Advanced Booking Deadline for

Canada Day

®

Products

NHL All Star Game

F E B R UA RY 2015 SUN

MON

2

1

TUES

3

WED

4

THURS

5 Advanced Booking Deadline for

8

Products

9

10

11

6 The SpongeBob Movie: Sponge Out of Water - in Theaters

Independence Day Super Bowl XLIX

FRI

12

13

SAT

7

Olaf Happy Holidays

#4977 PhotoCake® Image - Each...... $1.50°

Frozen Valentine’s Day Campaign

14 ©Disney * Fits 8" cake. ° No Discount

Valentine’s Day

15 NBA All Star Game

22

16

17

President’s Day

23

18 Ash Wednesday

24

25

19

20

21

Prices effective November 1, 2014.

27

28

Follow us!

Super Bowl XLIX • Get Upscale & Personal with PhotoCake® • Bundt®: Tradition with a Twist Spring into Action (Valentine’s Day, St. Patrick’s Day and Mardi Gras)

Martin Luther King Jr. Day

®

®

®

Edible Image®, Dec-Ons® and Designer Prints™ are trademarks of The Lucks Company.

SPRING into Action TRADITION

Correct FSC Bug

1-800-DECOPAC 1-800-332-6722

Español: 1-800-898-3063 Fax: 763-502-0534

©2014 DecoPac

#18770 US Mass

November 2014

3500 Thurston Avenue Anoka, Minnesota 55303

DecoDisplay , DecoPic , DecoPlac , DecoPop , DecoSet®, DecoShape®, DecoSheet® and PhotoCake® are trademarks of DecoPac. ®

with PhotoCake®

Bundt ®:

Subject to change without notice.

Chinese New Year

26

GET UPSCALE & PERSONAL

with a Twist

Find Valentine’s Day, St. Patrick’s Day and Mardi Gras inside

Letter from the Editor

N O V E M B E R 2 0 14 SUN

4. Carefully position the image on the cake.

Frozen Ice Skating Short Movie Premiere

2

The desire to celebrate with family and friends seems to be growing every day. For these partyfocused consumers, position your bakery in a starring role with innovative products, in-demand licenses and on-trend solutions from DecoPac.

• “Tradition with a Twist” highlights the growing Bundt® cake trend and outlines creative ideas for revamping this classic favorite just in time for the holidays and Valentine’s Day.

Frozen DVD Sing-Along Edition Release November 18

THURS

6

5 11

10

8 Advanced Booking Deadline for

Easter

Big Hero 6 Movie Opens

Products

12

13

14

15

17

16

Advanced Booking Deadline for

18

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22

27

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29

Administrative Professionals’ Day

5. Press gently on the image to ensure it has adhered to the icing and has a smooth finish.

Products

23

30

24

25 Penguins of Madagascar Movie Opens

Thanksgiving

D E C E M B E R 2 0 14 SUN

MON

1 Toy Story Holiday TV Special: Toy Story That Time Forgot

7

6. Complete your cake with borders and pipe with any additional customer requests.

TUES

2

15 22

4

5

6

10

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12

13

18

1919

20

25

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27

Products

9

Advanced Booking Deadline for

16 23

Mother’s Day Products

17 Teenage Mutant Ninja Turtles Movie DVD Release

24

Christmas Day

John R. Anderson

28

President 67

29

SAT

Graduation

Hanukkah Begins

21

FRI

3

Guardians of the Galaxy DVD/BluRay Release

14

THURS

Advanced Booking Deadline for

Mickey’s Once/Twice Upon a Christmas 15th Anniversary DVD Release

8

WED

Sincerely,

Super Bowl Feature - See Page 4

SAT

Veteran’s Day

From grab-n-go goodies for impromptu parties to custom celebration cakes, you can always count on DecoPac to help you capture more big opportunities.

On the Cover

FRI

How to Train Your Dragon 2 DVD Release November 11

3

9

• “Get Upscale & Personal with PhotoCake®” looks at our popular and easy-to-use PhotoCake® technology with a fresh lens. Stunning cakes for multiple, non-juvenile celebrations like retirement, anniversary and adult birthdays. Be sure to check out our inspiring new designs in the PhotoCake® Design Studio, too.

To keep sales strong between Super Bowl and Graduation, “Spring into Action” is bursting with new seasonal products and ideas that will give your customers plenty of reasons to celebrate.

WED

Planes Fire & Rescue DVD Release

This edition focuses on big ways to increase profitability and consumer satisfaction in the coming months.

•

TUES

1

Big Opportunities

• In “The Super Bowl Means Big Money” we outline the tremendous financial opportunity the Super Bowl presents and show you how leveraging NFL-licensed products all season long is your best game plan for record- breaking sales on Super Bowl Sunday.

MON

30

31 New Year’s Eve

Contents Features 4

The Super Bowl Means Big Money

Super Bowl is a powerhouse for driving incremental profit.

14

Spring into Action Valentine’s Day, St. Patrick’s Day and Mardi Gras 2015.

48

Tradition with a Twist Classic Bundt® cakes are making a big comeback.

50 52

66

The Magic of Cakes® Kiosk Get Upscale and Personal with PhotoCake® Easier Than It Looks

4

14

37

44

48

52

Applying PhotoCake® to a cake.

Other Characters 47

Penguins of Madagascar The penguins are back in their very own spy thriller − feature film is in theaters November 26, 2014!

70 Frozen Featuring the popular snowman character, Olaf!

Seasonal 13 37 43

Valentine’s Day St. Patrick’s Day Mardi Gras

Technology

50 The Magic of Cakes® Kiosk 52 PhotoCake®

Super Bowl XLIX #18675 Super Bowl XLIX Quick to Market Layon #18700 Super Bowl XLIX Rings

SUPER BOWL XLIX KICKS OFF IN ARIZONA FEBRUARY 1, 2015 As the biggest at-home party of the year and the 2nd largest food consumption day after Thanksgiving, Super Bowl Sunday is a powerhouse for driving incremental bakery profit.

Build your homegating strategy for highscoring sales with a game plan that kicks off well in advance of the big game. Your first red-hot move is to set the stage during regular season play with officially licensed NFL bakery items promoting your town's favorite NFL team.

Consumers appreciate officially licensed products and will pay a premium for these items. Next, during the playoffs, update your bakery case by focusing on each week's team match-ups. Use the quick-to-market flexibility of PhotoCake® to stay on top of the winning teams.

Training customers to shop your bakery for NFLthemed baked goods throughout the season puts you in the perfect scoring position when Super Bowl Sunday hits. Your bakery will be the top pick as consumers load-up on homegating party fare for the big game.

Another hot tip? Decorate with imagery that showcases Arizona, the site of Super Bowl XLIX, by featuring cactus goalposts, sunshine, mountains and a painted-desert color palette as backdrops for your NFL team cake designs.

GRAB YOUR PIECE Super Bowl OF THE = ACTION! Super Sales $150 MILLION

IN GAME DAY PROFIT 1

Generated annually by the Super Bowl

Estimated food $50 spending MILLION 2

Including 3 days prior to the Big Game

100+ MILLION VIEWS yearly 3 make it the

#1

AT-HOME

PARTY EVENT! (Yep, it's Super Bowl Sunday!)

/© 2014 NFLP. © 2014 NFL Properties LLC. Team names/logos/indicia are trademarks of the teams indicated. All other NFL related trademarks are trademarks of the National Football League.

TM

4 1. PricewaterhouseCoopers, LLP 2. Bestlines Sports International

3. The Nielson Company 4. Hallmarket Cards, Inc.

A

SUPER BOWL XLIX TROPHY LAYON #18664 - 12/Pkg - $27.50

B

SUPER BOWL XLIX LAYON QUICK TO MARKET

SUPER BOWL XLIX PRODUCTS ARE HOT THIS YEAR!

Things are heating up with

Super Bowl XLIX in Arizona.

Fire up your fans by adding eye-catching textures!

#18675 - 12/Pkg - $32.00

Tina - DecoPac

Cake Designer

A

6

©Disney

B

Super Bowl XLIX Quick to Market Layon will feature actual conference champions and be shipped to your store(s) 1/19/15. Pre-order Now!

Limited Quantities Available!

/Š 2014 NFLP. Š 2014 NFL Properties LLC. Team names/logos/indicia are trademarks of the teams indicated. All other NFL related trademarks are trademarks of the National Football League.

TM

7

A SUPER BOWL XLIX RING

A

#18700 - 72/Pkg - $8.50

PUSH DECOPOPS ® ARE A FUN AND CREATIVE IDEA FOR RINGS!

8

TM ©Disney /© 2014 NFLP. © 2014 NFL Properties LLC. †2" × 3" slices.

Team names/logos/indicia are trademarks of the teams indicated. *Not included, but recommended.

All other NFL related trademarks are trademarks of the National Football League.

A A SUPER BOWL XLIX IMAGE

#36288 - PhotoCake® - Each - $1.50° #49015 - Edible Image® - 12/Pkg - $39.75

B B

PHOTOCAKE ® IS A GREAT WAY TO SPORT SUPER BOWL PRODUCTS IN YOUR BAKERY!

SUPER BOWL XLIX QUICK TO MARKET IMAGE

#36289 - PhotoCake® - Each - $1.50° (PhotoCake Online Only) ® #49016 - Edible Image® - 12/Pkg - $45.00

C

SUPER BOWL XLIX TROPHY IMAGE #18803 - PhotoCake® - Each - $1.50°

C

° No Discount

9

A A

B

SUPER BOWL XLIX KIOSK #5255 - Each - $20.00

B

SUPER BOWL XLIX HEADER CARD #5254 - FREE

C

NFL HELMET RINGS

DATES TO REMEMBER

All NFL teams available 144/Bag - $15.00

D

BROWN FOOTBALL WITH SHIELD RINGS

JANUARY 3-18 NFL PLAYOFFS

#15192 - 144/Bag - $16.00

JANUARY 19 SUPER BOWL QUICK TO MARKET PRODUCT SHIPS

JANUARY 19 FEBRUARY 1 DISPLAY ALL NFL TEAM AND SUPER BOWL XLIX PRODUCT

C D

10

FEBRUARY 1 SUPER BOWL XLIX GAMEDAY

TM /© 2014 NFLP. © 2014 NFL Properties LLC. Team names/logos/indicia are trademarks of the teams indicated. All other NFL related trademarks are trademarks of the National Football League.

Super Bowl XLIX

Super Bowl XLIX Rings

Edible Image® - #49015 - 12/Box - $39.75 (Includes shipping) PhotoCake® Image - #36288 - Each - $1.50° No Discount

#18700 - 72/Bag - $8.50

Super Bowl XLIX Layon

Super Bowl XLIX Quick to Market

#18664 - 12/Pkg - $27.50

Edible Image® - #49016 - 12/Box - $45.00 (Includes shipping) PhotoCake® Image - #36289 - Each - $1.50° PhotoCake® Online Only No Discount

Super Bowl XLIX Quick to Market Layon #18675 - 12/Pkg - $32.00

Super Bowl XLIX Trophy PhotoCake® Image

Super Bowl XLIX Header Card

#18803 - Each - $1.50° No Discount

#5254 - FREE

NFL Shield Image

NFL Helment Rings

PhotoCake® Image - #4942 - Each - $1.50° No Discount

All Teams Available - 144/Bag - $15.00

LP NF

TM /© 2

2 01

Brown Football with Shield Rings #15192 - 144/Bag - $16.00

NFL Team Frame

PhotoCake® Image- #4986 - Each - $1.50° No Discount

° No Discount

11

THE HOTTEST NEW CAKE PRODUCTS FOR

SUPER BOWL XLIX

/© 2014 NFLP. © 2014 NFL Properties LLC. Team names/logos/indicia are trademarks of the teams indicated.

All other NFL related trademarks are trademarks of the National Football League.

TM

Products #18129 Sweetheart Bows Gum Paste† #18156 Fondant DecoShapes® Strips - Primary

Products

Products

#18283 Mask & Crown DecoPlacs® #17811 Crown Rings

#18285 Printed Hearts Gum Paste†

With $ 17.3 Billion spent by consumers during Valentine's Day, more than 34 million U.S. residents claiming Irish ancestry, and the ever-increasing popularity of Mardi Gras celebrations, spring holidays are presenting more opportunities for your bakery's bottom line to shine. DecoPac's new products and fresh thinking help you lead the way.

Valentine's Day – Classic, modern and playful designs help you spread the love. Stock up on new Printed Gum Paste Hearts, Happy Valentine's Day Layons & DecoPics®, and Red Heart Rings. Use heart-shaped cakes, PhotoCake® and Fondant DecoShapes® to create sweet expressions of affection in a flash.

St. Patrick's Day – Get lucky with bold plaids made from Fondant DecoShapes® and new Top Hat and Pot O' Gold DecoPics®. Get innovative by airbrushing four gum paste hearts the color green and arranging them into a clover design.

Get excited to turn March 17 into a golden opportunity.

Products #16240 Happy St. Patrick's Day DecoPlacs® #18284 Top Hat & Pot O' Gold DecoPics®

Spring Holidays VALENT IN E'S DAY

Date 2/14/2015 Set-in Store 1/24/2015

MARDI GRAS Date 2/17/2015

Set-in Store 2/6/2015 ST. PAT RICK 'S Date 3/17/2015 DAY Set-in Store 2/21/2015

†Gum paste is food safe but intended as a non-edible decoration only.

Due to the nature of this product, some breakage will occur and has been priced accordingly.

Mardi Gras – Jazz up your bakery case with new Mask and Crown DecoPlacs®, Jazz Layons and Musical Note DecoPics®.

Create King Cakes decorated in purple, green and gold with a small plastic baby baked inside – whoever finds the baby is crowned King or Queen of the Ball!

What fun ways will you spring into action?

Start early to maximize your sales during these seasonal celebrations.

TINA:

Valentine’s Day marks the start of the early spring bakery season. Heart-shaped cakes make great gifts and can brighten up any cake case. St. Patrick’s Day can be a great way of taking remaining gum paste hearts from Valentine’s Day and creating lucky four leaf clovers.

This Valentine’s Day, give your customers classic colors with the warmth and decadence of milk chocolate and fudge.

Love the versatility of PhotoCake®!

Save time decorating and offer your customers sweet ways to personalize their Valentine’s Day.

PINK

FROM THE HEART

•#11808-Princess Pink {Gel} •#11807-Princess Pink {Airbrush}

#477 PhotoCake® Image

RED

•#5890-Super Red {Gel} •#9612-Super Red {Airbrush}

CHOCOLATE

•#9527-Brown {Gel} •#9613-Harvest Brown {Airbrush}

16

†Gum paste is food safe but intended as a non-edible decoration only.

Due to the nature of this product, some breakage will occur and has been priced accordingly.

b

a

a LOVE ORNAMENT

#18060 Gum Paste† - 3/Pkg - $10.75 Shown with: #7086 Gum Paste Heart Cutout Asst., #8968 Gum Paste Heart Sugar Sprays, #18156 Primary Fondant DecoShapes® Strips.

b PRINTED HEARTS NEW!

#18285 Gum Paste† - 24/Pkg - $18.25

c

Shown with: #18150 Pastel Fondant DecoSheets®, #18151 Primary Fondant DecoSheets® and #18153 White Fondant DecoSheets®.

c PRINTED BOWS

#18129 Gum Paste† - 12/Pkg - $22.75 Shown with: #18156 Primary Fondant DecoShapes® Strips, #18160 Printed Primary Fondant DecoShapes® Dots, #18161 Printed Brown Fondant DecoShapes® Dots.

17

a

b

c

d

e

f

g

h

i

a PRIMARY BOWS

#14311 Gum Paste† - 12/Pkg - $18.25

d HEART CUTOUTS

#7086 Gum Paste - 100/Pkg - $20.00 †

g PRINTED HEARTS NEW!

#18285 Gum Paste† - 24/Pkg - $18.25

18

b TRIO ROSE SPRAY

#7099 Gum Paste† - 6/Pkg - $13.25

e BLOSSOM ASST. - WHITE

#18070 Gum Paste - 24/Pkg - $31.75 †

h WHITE BOWS

#14206 Gum Paste† -12/Pkg - $18.25

†Gum paste is food safe but intended as a non-edible decoration only.

Due to the nature of this product, some breakage will occur and has been priced accordingly.

c HEART SUGAR SPRAYS

#8968 Gum Paste† - 45/Pkg - $16.50

f SWEETHEART BOWS NEW!

#18129 Gum Paste† - 12/Pkg - $22.75

i RED ROSE BOUQUET

#7090 Gum Paste† - 3/Pkg - $15.00

a

b

a

c

c

a HAPPY VALENTINE'S DAY NEW!

#18286 Layon - 12/Pkg - $5.00

b HAPPY VALENTINE'S DAY NEW!

#18287 DecoPics速 - 144/Pkg - $7.50

c RED HEART NEW!

#18288 Rings - 144/Pkg - $9.00 Shown with: #15910 Primary Plastic Stick.

19

FONDANT DECOSHAPES速 PRINTED & SOLID DOTS PRINTED BROWN

#18161 - 90 Dots/Sheet, 6 Sheets/Pkg - $40.50 3 printed, 3 solid

PRINTED PRIMARY

#18160 - 90 Dots/Sheet, 6 Sheets/Pkg - $40.50 1 red printed, 1 red solid, 1 blue printed, 1 blue solid, 1 yellow printed, 1 yellow solid

FONDANT DECOSHAPES速 STRIPS PRIMARY

#18156 - 12 Strips/Sheet, 6 Sheets/Pkg - $29.25 2 red, 2 yellow, 2 blue

BROWN

#18157 - 12 Strips/Sheet, 6 Sheets/Pkg - $29.25 6 brown

FONDANT DECOSHEETS速 PRIMARY

#18151 - 6 Sheets/Pkg - $31.00 2 red, 2 yellow, 2 blue

GUM PASTE BOWS UPSCALE

#14312 - 12/Pkg - $18.25 4 black, 4 brown, 4 white

SWEETHEART NEW! #18129 Sweetheart 12/Pkg - $22.75

20

a

a

b

c

a HAPPY VALENTINE'S DAY

#17695 DecoPlacs® - 24/Pkg - $7.50

b LOVE

#17693 DecoPics® - 144/Pkg - $7.50

c VALENTINE MESSAGE

#17694 DecoPics® - 144/Pkg - $9.50

d

d LOVE, SWEET, KISS

#17696 Layon - 24/Pkg - $7.00

†Gum paste is food safe but intended as a non-edible decoration only.

Due to the nature of this product, some breakage will occur and has been priced accordingly.

21

a b

c

a LOVE BIRDS

d

#17699 DecoPlacs® - 24/Pkg - $7.50

b LOVE BIRDS

#17723 Rings - 144/Pkg - $9.50

c WILD AT HEART CREATIONS

#17698 DecoPlacs® - 12 Sets/Pkg - $7.50

d SWEET CRITTERS

#48584 Edible Image® - 45/Pkg - $15.00 Shown with #480/#48585 Sweetheart Designer Prints™.

22

d

b

a

c

d a VALENTINE'S DAY HEART

#14773 DecoPlacs® – Glitter - 24/Pkg - $7.50 Shown with #14206 Large White Bow Gum Paste.

b SWEET TALKERS HEART

#14775 Rings - 144/Pkg - $9.00

e

c SWEET CANDY

#33808 Edible Image® - 12/Pkg - $16.25 #317 PhotoCake® Image - FREE Shown with #346/#34029 Pink Polka Dots Designer Prints™.

d POLKA DOT HEARTS PINK,RED & WHITE

#14777 Rings - 144/Pkg - $9.50

e HEART BEATS NEW!

#48904 Dec-Ons®‡ - 216/Pkg - $32.50

‡Due to the nature of this product, some breakage will occur and product has been priced accordingly.

23

c

b

a

d a PARISIAN

#16263 Layon – Poly - 24/Pkg - $7.50

b PARISIAN HEART

#16264 DecoPics® - 72/Pkg - $5.50

c PARISIAN GIFT TAGS

e

#16265 DecoPics® – Poly/Plastic 36 Sets/Pkg - $7.50

d L'AMOUR

#17000 Edible Image® - 12/Pkg - $16.25 #372 PhotoCake® Image - FREE

e LOVE

#16267 Layon - 24/Pkg - $7.50

f LUSCIOUS LIPS

#16269 Rings - 144/Pkg - $9.50

f 24

°Fits 6" cake.

b a

d a XOXO

c

#17494 Layon - 24/Pkg - $8.50

b LOVE LETTERS

#17697 DecoPics® - 144/Pkg - $9.50

c LOVE LETTERS HEARTS

e

f

#17715 Rings - 144/Pkg - $9.50

d FROM THE HEART

#48583 Edible Image® - 12/Pkg - $16.25 #477 PhotoCake® Image - FREE

e KISS AND A HUG

#48577 Dec-Ons®‡ - 72/Pkg - $15.75

f SEALED WITH A KISS

#48576 Dec-Ons®‡ - 80/Pkg - $15.75

‡Due to the nature of this product, some breakage will occur and product has been priced accordingly.

25

a

b

c

a SWEET VALENTINE

#16268 Layon – Poly - 24/Pkg - $9.00 Shown with #11839 Iridescent Cherry DecoPics®, #16266 Lollipop DecoPics®, #16270 Sweet Candy Cupcake Wraps.

b SWEET BON BON

d

#17700 DecoPics® – Vertical - 72/Pkg - $8.50

c CUPCAKE

#17683 Rings - 144/Pkg - $9.50

d WILD ABOUT YOU

#16261 Layon – Poly - 24/Pkg - $7.50

e WILD ABOUT YOU

#16262 Rings - 144/Pkg - $9.50

26

e

a

a

a

b

a MICKEY MOUSE & FRIENDS

VALENTINE

#17771 DecoPlacs® - 24/Pkg - $15.00

b MICKEY MOUSE & FRIENDS

VALENTINE SWEETHEARTS

#17751 Rings - 144/Pkg - $16.00

©Disney

27

a

b

#18287

c

d

#17697

#17700

e

#17694

#17693

a HAPPY VALENTINE'S DAY

NEW!

#18287 - 144/Pkg - $7.50

b SWEET BON BON

#17700 - Vertical - 72/Pkg - $8.50

c LOVE LETTERS

#17697 - 144/Pkg - $9.50

d VALENTINE MESSAGE

f

#16266

h

#16264

k

#11489

g

#16265

#17694 - 144/Pkg - $9.50

e LOVE

#17693 - 144/Pkg - $7.50

f LOLLIPOP

#16266 - 144/Pkg - $8.00

g PARISIAN GIFT TAGS #16265 - Poly/Plastic Tag 36 Sets/Pkg - $7.50

h PARISIAN HEART

i

j

#13909

#16264 - 72/Pkg - $5.50

i CLASSIC RED HEART

#13909 - 144/Pkg - $5.00

j IRIDESCENT CHERRY

#11839 - Vertical - 72/Pkg - $4.75

k IRIDESCENT HEART

#11489 - Vertical - 144/Pkg - $9.75

l BALLOON CLUSTERS

HEART SHAPED

#1911 - 36/Pkg - $8.00

28

l

#1911

#11839

a

b

#18288

d

e

#17751

h

c

#17723

f

#17683

i

#14777

#14778

#17715

16262

g

#16269

d MICKEY MOUSE &

FRIENDS VALENTINE SWEETHEARTS

#17751 - 144/Pkg - $16.00

e CUPCAKE

#17683 - 144/Pkg - $9.50

j

f WILD ABOUT YOU

#14775

#16262 - 144/Pkg - $9.50

g LUSCIOUS LIPS

#16269 - 144/Pkg - $9.50

h POLKA DOT HEARTS

PINK,RED& WHITE

k

#14777 - 144/Pkg - $9.50

#12744

i SWEET CANDY

#14778 - 72/Pkg - $7.75

a RED HEART NEW!

#18288 - 144/Pkg - $9.00

b LOVE BIRDS

l

#17723 - 144/Pkg - $9.50 #10267

c LOVE LETTER HEARTS

#17715 - 144/Pkg - $9.50

j SWEET TALKERS HEART

#14775 - 144/Pkg - $9.00

k PEACE & LOVE

#12744 - 144/Pkg - $8.50

l IRIDESCENT DIAMOND

#10267 - 72/Pkg - $8.00

29

7

a

b

#17695

d

c

#17699

e

#18286

#17771

f

#13809

#16261

DECOPLACS®°

a HAPPY VALENTINE'S DAY

#17695 - 24/Pkg - $7.50

b LOVE BIRDS

#17699 - 24/Pkg - $7.50

c MICKEY MOUSE

& FRIENDS VALENTINE

#17771 - 24/Pkg - $15.00

LAYONS

g

#16263

i

#16268

k

#17696

h

#16267

d HAPPY VALENTINE'S DAY NEW!

#18286 – 5" h × 2.1" w - 12/Pkg - $5.00

e GLITTER LOVE & LIPS

#13809 – 3" h × 4" w - 24/Pkg - $8.50

f WILD ABOUT YOU

#16261 – 4.3" h × 5" w - Poly - 24/Pkg - $7.50

g PARISIAN

#16263 – 4.9" h × 4.4" w - Poly - 24/Pkg - $7.50

h LOVE

#16267 – 1.9" h × 4.3" w - 24/Pkg - $7.50

i SWEET VALENTINE

#16268 – 2.8" h × 5.5" w - Poly - 24/Pkg - $9.00

j XOXO

#17494 – 3.6" h × 4" w - Foil - 24/Pkg - $8.50

k LOVE, SWEET, KISS

#17696 – 2.7" h × 3.7" w - Foil - 24/Pkg - $7.00

30

°Fits 6" cake.

j

#17494

a VALENTINE

QUINS

#9395 - 3 lbs - $11.25

b MULTI HEART

QUINS

#9487 - 3 lbs - $11.25

c PINK,RED,WHITE

JUMBO QUINS

#14832 - 3 lbs - $11.25

a

#9395

b

c

#9487

d

#14832

#15974

d LOLLIPOP

QUINS

#15974 - 3 lbs - $11.25

e MINI HEARTS

QUINS

#17402 - 5 lbs - $23.50

f RED,WHITE,BLUE

QUINS

#48294 - 3 lbs - $11.25

g WHITE

e

#17402

f

g

#48294

h

#12462

NON-PEREILS

#12462 - 8 lbs - $22.75 #9469

h MEDIUM CHOCOLATE SPRINKLES

#9469 - 6 lbs - $11.75

i LIGHT CHOCOLATE SPRINKLES #9508 - 6 lbs - $11.75

j WHITE

SANDING SUGAR

#9455 - 8 lbs - $14.00

i

#9508

j

k

#9455

l

#9456

#9457

k RED

SANDING SUGAR

#9456 - 8 lbs - $14.00

l PINK

SANDING SUGAR

#9457 - 8 lbs - $14.00

m WHITE - LARGE CRYSTAL SANDING SUGAR

#13471 - 8 lbs - $20.00

n WHITE

m #13471

n

o

#7295 • #9205

EDIBLE GLITTER

#7295 - 4 oz - $12.00 #9205 - ½ oz - $2.50

#12854

o RED

EDIBLE GLITTER

#12854 - 1 oz - $5.00

p RED HEART

p

DEC-ONS®‡

#9702 - 280/Pkg - $25.00 #9702

q

r

#9703

q CHERUB

#28728

DEC-ONS®‡

#9703 - 120/Pkg - $21.00

r TEARDROP HEART ASST. DEC-ONS®‡

#28728 - 144/Pkg - $17.00

s

#48904

t

#48576

u

#48577

s HEART BEATS NEW! DEC-ONS®‡

#48904 - 216/Pkg - $32.50

t SEALED WITH A KISS

DEC-ONS®‡

#48576 - 80/Pkg - $15.75

u KISS AND A HUG

DEC-ONS®‡

#48577 - 72/Pkg - $15.75 ‡Due to the nature of this product, some breakage will occur and product has been priced accordingly.

31

a

b

c

a PETIT FOUR CUPS ASST.*

#17436 – 1.97" dia - 168/Pkg - $94.50

d

b DARK MINI CUP*

#17437 – 1.73" dia - 210/Pkg - $98.00

c DARK/WHITE MINI

FOREST SHAVING*

#17441 – 1.73" dia - 500/Pkg - $85.50

d EXCLUSIVE ASST.*

#15836 – 1" - 310/Pkg - $59.25

e DARK JUMBO CURLS*

g

f RED BLOSSOM CURLS*

h

#15845 – 5½ lbs - $91.00

#15857 – 12 lbs - $121.50

g DARK PISA CUP*

#17438 – 1.93" dia - 105/Pkg - $97.50

h DARK/WHITE MIKADO*

#15842 – 4" - 300/Pkg - $67.25

32

*Chocolate not available in Canada. Product drop-shipped from supplier; pricing includes shipping costs.

e

f

f

a b c d e

c

b

d

e

f

ROYAL ICING

a LOVE PLAQUE ASST.

j

#15005 - 60/Box - $14.50

CANDY PEARLS≠

b SHIMMER LIME GREEN

#4996 - .25" dia - 2 lbs - $9.25

c SHIMMER POWDER BLUE

#4997 - .25" dia - 2 lbs - $9.25

d SHIMMER BRIGHT PINK

#18800 - .25" dia - 2 lbs - $9.25

e SHIMMER LAVENDER

#4993 - .25" dia - 2 lbs - $9.25

f SHIMMER WHITE

j

#4995 - .25" dia - 2 lbs - $9.25

TRANSFER SHEETS g RED ROSE ARRAY

g

h

i

Designs are printed on acetate sheets and can be transferred onto chocolate as well as fondant or gum paste! Shelf stable, easy to use, handle and store. Contains no cocoa butter. Kosher-certified.

Made in the U.S.A.

#15196 – 11" × 14.5" - 12/Pkg - $17.75

h WHITE FLORAL SKETCH

#15197 – 11" × 14.5" - 12/Pkg - $17.75

i PINK FLORAL SKETCH

#15198 – 11" × 14.5" - 12/Pkg - $39.25

j VALENTINE'S KISSES

#16271 – 11” × 14.5" - 12/Pkg - $23.00 ≠Edible items containing shimmer are not available in Canada.

33

FANCY HEARTS CAKE IDEA a FANCY HEARTS

#12745 Gum Paste† – 2", 3" - 12/Box - $7.50

b HEART CUTTERS

#10481 Assorted Sizes - 6/Set - $9.50

c WHITE NON-PAREILS

#12462 - 8 lbs - $22.75

d SATIN ICE™ (not shown)

#11830 Gum Paste - 2 lbs - $9.00

e CLEAR PIPING GEL (not shown)

#5305 Vanilla Flavored - 5 lbs - $9.00

a c

b

g

f

SUPPLIES

h

f HEART CUTOUT ASST.

#7086 Gum Paste† - 100/Box - $20.00

g RED FOIL BAKING CUPS

#12875 - 500/Pkg - $7.00

h BLACK FOIL BAKING CUPS

#14811 - 500/Pkg - $9.00

i

SPRAYS

i CLEAR SUGAR

#7209 – 10" - Each - $4.00

j RED HEART

#7299 – 10" - Each - $4.00

k HEART SUGAR

#8968 Gum Paste – 1 ½" Md, 1 ¾" Lg 45/Pkg - $16.50

PROPOSAL CAKE IDEA l WITH THIS RING

#30104 - 1 DecoSet® - $4.15 #30106 - 6 DecoSets® - $23.00

34

l

j

k

a

c

b

d

e

CAKE POP SUPPLIES

a CELLO BAG-CLEAR w/ SILVER TWIST TIE

#15288 Plastic – 4" x 6" - 50/Pkg - $1.00

b CELLO BAG-CLEAR w/ WHITE RIBBON

#15289 Plastic – 4" x 7" - 50/Pkg - $2.00

f

c FLAT TREAT STICKS-WHITE

#15290 Poly – 8" x .4", .08" dia - 50/Pkg - $4.00

MERCHANDISING

d TREAT STICKS-WHITE

f SWEET SERVER®

#15291 Plastic – 6" x .2" - 50/Pkg - $1.50

g RED & WHITE PAPER FLAG BANNER

#15737 – 1.9" dia. x 3.3" h x 3.3" h (stick) 100/Pkg - $30.00

#11799 - 3/Pkg - $21.75 #15707 - Each - $3.50

e PUSH-DECOPOP®

h VALENTINE'S DAY BANNER

#16732 - Each - $3.50

i HAPPY VALENTINE'S DAY SIGN

#16684 - Glitter - Each - $2.50

j VALENTINE'S DAY HEART CUTOUTS

#14010 – 12" - 12/Bag - $7.50

g

k VALENTINE'S DAY LABEL

#14530 - 500/Roll - $3.25

l ROUND PLASTIC TABLECLOTH

(not shown)

84" Solid Colors - $2.50 #94069 Red

h

m RECTANGULAR PLASTIC TABLECLOTH

(not shown)

54" × 108" Solid Colors - $2.00 #94070 Red, #94406 Pink, #94409 White

n PLASTIC TABLE SKIRTS (not shown)

14' × 29" Solid Colors - $4.50 #94066 Red, #94156 Pink, #94575 White

i

j

†Gum paste is food safe but intended as a non-edible decoration only.

Due to the nature of this product, some breakage will occur and has been priced accordingly.

k 35

Hello, I’m

I’m a complete decorating

SOLUTION I capture sweet memories!

Valentine’s Day is the perfect time to create personalized sweets wi with PhotoCake .

• An e exten extensive virtual inventory; orderr wha what you want when you need it.

• Crea ate b Create beautiful custom heart cakess for your customer’s valen ntine valentine.

• Crea ate im Create impactful cakes in half the tim me! time! ®

Learn Lea rn m more at DecoPac DecoPac.com com

alsoF EAT URING

Mardi Gras

This St. Patrick's Day, give your customers the traditional colors, that'll bring out the Irish spirit in all your customers this year.

Let the versatility of PhotoCake® make you feel as if you've struck GOLD this season!

IRISH GREEN

#428 PhotoCake® Image

•#9529-Leaf Green {Gel} •#9614-Spring Green {Airbrush}

LIME GREEN •#9640-Neon Brite Green {Gel} •#9654-Neon Brite Green {Airbrushl}

YELLOW GOLD

•#9537-Lemon Yellow {Gel} •#9617-Canary Yellow {Airbrush}

38

HAPPY ST. PATRICK'S DAY

a

b

c

a HAPPY ST. PATRICK'S DAY

#16240 DecoPlacs®° - 24/Pkg - $7.50

b TOP HAT & POT O' GOLD NEW!

#18284 DecoPics® - 144/Pkg - $10.00

d

c ST. PATRICK'S DAY ICONS

#17708 Layon - 144/Pkg - $7.50

d GOOD LUCK ASSORTMENT

#48579 Dec-Ons®‡ - 108/Pkg - $16.75

°Fits 6" cake. ‡Due to the nature of this product, some breakage will occur and product has been priced accordingly.

39

a

c

b

d

a GREEN MUG

#13823 Layon – Glitter - 24/Pkg - $8.50

e

b ST. PAT'S PLAID

#13822 DecoPics® - 72/Pkg - $5.00

c LUCKY LEPRECHAUN

#13821 DecoPics® - 144/Pkg - $6.75

d ST. PATRICK'S DAY COIN

#14903 Layon - 72/Pkg - $4.00

e ST. PATTY'S DAY LUCK

#13824 DecoPlacs® - 24/Pkg - $7.50

f GREEN TOP HAT

#17789 Layon - 36/Pkg - $8.00

40

f

a

d

b

#18284

#14901

e

c

#13822

#13804

f

#13821

#13824

g

#16240

DECOPICS®° a TOP HAT & POT O' GOLD NEW!

#18284 - 144/Pkg - $10.00

b ST. PAT'S PLAID

#13822 - 72/Pkg - $5.00

c LUCKY LEPRECHAUNS

#13821 - Poly - 144/Pkg - $6.75

h

#14903

i

#17708

RINGS

d POLKA DOT SHAMROCK

#14901 - 144/Pkg - $9.00

e LEPRECHAUN & SHAMROCK

#13804 - 72/Pkg - $4.75

DECOPLACS®°

j

#17789

k

#48579

DEC-ONS®°

k GOOD LUCK ASST.

#48579 – 1" - 108/Pkg - $16.75

l

#14521

f ST. PATTY'S DAY LUCK ASST.

#13824 – Glitter - 24/Pkg - $7.50

g HAPPY ST. PATRICK'S DAY

#16240 – Glitter - 24/Pkg - $7.50

LAYONS h ST. PATRICK'S DAY COIN

MERCHANDISING

#14903 – 1.8" dia - 72/Pkg - $4.00

#14521 - 500/Roll - $3.25

#17708 – Poly – 1.8" dia - 144/Pkg - $7.50

l ST. PATRICK'S DAY LABEL

i ST. PATRICK'S DAY ICONS j GREEN TOP HAT

#17789 – 1.4" h × 1.7" w - 36/Pkg - $8.00

41

a SHAMROCK

QUINS

#9393 - 3 lbs - $11.25

b BRIGHT

QUINS

#9999 - 3 lbs - $11.25

c BRIGHT STAR

QUINS

#11144 - 3 lbs - $11.25

d MULTI-COLOR NON-PAREILS

a

#9393

b

#9999

c

#11144

d

#9465

e

#12462

f

#9472

g

#10381

h

#13303

i

#5548

j

#9458

k

#9460

l

#9462

#10340

o

#4996

p

#11659

#9465 - 8 lbs - $22.75

e WHITE

NON-PAREILS

#12462 - 8 lbs - $22.75

f GREEN

SPRINKLES

#9472 - 6 lbs - $11.75

g LIME GREEN

SPRINKLES

#10381 - 6 lbs - $11.75

h RAINBOW SHIMMER SPRINKLES

#13303 - 6 lbs - $11.75

i GOLD SANDING SUGAR #5548 - 8 lbs - $14.00

j GREEN

SANDING SUGAR

#9458 - 8 lbs - $14.00

k YELLOW

SANDING SUGAR

#9460 - 8 lbs - $14.00

l LAVENDER

SANDING SUGAR

#9462 - 8 lbs - $14.00

m LIME GREEN*

SANDING SUGAR

#10380 - 8 lbs - $14.00

n TRUE GOLD SHIMMER* AIRBRUSH

m #10380

#10340 - 4 oz - $8.75

o LIME GREEN SHIMMER* CANDY PEARLS

#4996 - 2 lbs - $9.25

p RAINBOW

EDIBLE GLITTER

#11659 - 1 oz - $2.75

q GREEN

EDIBLE GLITTER

#12855 - 1 oz - $5.00

42

q

*Edible items containing shimmer are not available in Canada.

#12855

n

a

a

b

a JAZZ NEW!

#18282 Layon – Foil - 12/Pkg - $12.50

b MUSIC NOTE

#18311 DecoPics® – Vertical - 72/Pkg - $5.00

c PREMIUM WHITE/BUTTERCREAM

#17281 Fondant - 5 lb. Pail - $20.00

Shown with #4996 Shimmer Lime Green Candy Pearls, #4997 Shimmer Powder Blue Candy Pearls, #18153 White & #18268 Black Fondant DecoSheets®.

c 43

a

a

b

a MASK & CROWN NEW! #18283 DecoPlacs® – Glitter 24/Pkg - $7.50

b CROWN

#17811 Rings - 144/Pkg - $9.50

c MARDI GRAS PARTY ASST.

#48578 Dec-Ons® - 120/Pkg - $17.25 Shown with: #15746 Black Candy Pearls.

44

c

a

b

#18283

d

c

#16257

e

#16256

#18282

#18311

DECOPLACS®°

a MASK & CROWN NEW!

#18283 – Glitter - 24/Pkg - $7.50

b MASQUERADE MASK

#16257 – Glitter - 24/Pkg - $10.50

LAYONS

f

g

#16259

#14902

c JAZZ NEW!

#18282 – Foil – 5.6" h - 12/Pkg - $12.50

d MARDI GRAS CELEBRATION

#16256 – Poly – 5" dia - 24/Pkg - $7.50

DECOPICS®°

e MUSIC NOTES

#18311 – Vertical - 72/Pkg - $5.00

f MARDI GRAS

#16259 – Foil - 144/Pkg - $8.50

h

i

#14102

#12343

j

g FLEUR DE LIS-GREEN, #1908

PURPLE, YELLOW

#14902 – Vertical - 72/Pkg - $9.00

h FLEUR DE LIS-BLACK

#14102 – Vertical - 72/Pkg - $9.00

i GOLD MYLAR SPRAY

#12343 - 24/Pkg - $4.50

k

j MARDI GRAS MYLAR SPRAY

#17811

#1908 - 24/Pkg - $4.50

RINGS

k CROWN

#17811 - 144/Pkg - $9.50

l

#16258

l MASQUERADE MASK

#16258 - Foil - 72/Pkg - $9.50

45

a YELLOW

SPRINKLES

#9464 - 6 lbs - $11.75

b GREEN

SPRINKLES

#9472 - 6 lbs - $11.75

c LIME GREEN

SPRINKLES

a

#9464

b

#9472

c

#10381

d

#14550

e

#5548

f

#9457

g

#9458

h

#9460

i

#9462

j

#10380

k

#11010

l

#14551

m #11659

n

#12855

o

#10340

p

#4996

q

r

#15746

s

#16260

#10381 - 6 lbs - $11.75

d TEAL

SPRINKLES

#14550 - 6 lbs - $11.75

e GOLD

SANDING SUGAR

#5548 - 8 lbs - $14.00

f PINK

SANDING SUGAR

#9457 - 8 lbs - $14.00

g GREEN

SANDING SUGAR

#9458 - 8 lbs - $14.00

h YELLOW

SANDING SUGAR

#9460 - 8 lbs - $14.00

i LAVENDER

SANDING SUGAR

#9462 - 8 lbs - $14.00

j LIME GREEN

SANDING SUGAR

#10380 - 8 lbs - $14.00

k BLACK

SANDING SUGAR

#11010 - 8 lbs - $14.00

l TEAL

SANDING SUGAR

#14551 - 8 lbs - $14.00

m RAINBOW

GLITTER

#11659 - 1 oz - $2.75

n GREEN

GLITTER

#12855 - 1 oz - $5.00

o TRUE GOLD

SHIMMER AIRBRUSH*

#10340 - 4 oz - $8.75

p LIME GREEN SHIMMER

CANDY PEARLS*

#4996 - .25" dia - 2 lbs - $9.25

q POWDER BLUE SHIMMER

CANDY PEARLS*

#4997 - .25" dia - 2 lbs - $9.25

r BLACK CANDY PEARLS

#4997

#15746 - .25" dia - 10 lbs - $42.00

s KING'S CAKE BABY LAYON

#16260 - 24/Pkg - $5.00

t BABY JESUS

DECOPICS速

#12920 - 144/Pkg - $9.50

46

*Edible items containing shimmer are not available in Canada.

t

#12920

Snack Attack!

Penguins really move! #18715 - 1 DecoSet®..........................$4.95 #36306 - 6 DecoSets®.....................$28.00

Battle Stance

In Theaters November 26, 2014!

Secret Agents

#18773 PhotoCake® Frame - Each.... $1.50°

#18716 Rings - 144/Pkg.................. $16.00

Crazy But Dangerous*

#49041 Edible Image® - 6/Pkg........$22.00 #36322 PhotoCake® Image - Each.... $1.50°

Penguins of Madagascar © 2014 DreamWorks Animation L.L.C. All rights reserved. * Fits 8" cake. ° No Discount

47

a HOLIDAY BUNDT® CAKE Shown with: #8992 Poinsettia Gum Paste† #10211 Holly & Berries Gum Paste† #15846 Belgian Chocolate Shavings-Flat†† #5830 Snowflake Quins, #12462 White Non-Pareils

a

b HOLIDAY MINI BUNDT® Shown with: #10211 Holly & Berries Gum Paste± #28731 Snowman Head Dec-Ons®± #5830 Snowflake Quins #13471 Large Crystal Sugar-White #15142 Single Cupcake Box-Red

b

†Gum paste is food safe but intended as a non-edible decoration only.

Due to the nature of this product, some breakage will occur and product has been priced accordingly. ††Chocolate not available in Canada. Product drop-shippedfrom supplier, pricing includes shipping costs. ±Due to the nature of this product, some breakage will occur and product has been priced accordingly.

One of the hottest bakery trends is a flashback to a classic: Bundt®

c

c VALENTINE'S BUNDT® CAKE

Shown with: #18060 LOVE Ornament Gum Paste† #7090 Red Rose Bouquet Gum Paste† #17441 Belgian Chocolate-Forest Shavings†† #15851 Belgian Chocolate Blossom Curls††

d VALENTINE'S MINI BUNDT® Shown with: #19032 Lips Dec-Ons®± #9702 Red Heart Dec-Ons®± #18148 Belgian Chocolate Panel-Rectangle†† #48582 Edible Transfer Sheets-Kisses and Hugs #15844 Belgian Chocolate Twister†† #12462 White Non-Pareils, #10481 Heart Cutters

cakes are making a big comeback. The iconic cake shape, featuring fluted sides and a funneled center, is sure to evoke sweet childhood memories among your customers.

Capitalize on this nostalgia by showcasing deliciously creative Bundt® cakes throughout the holidays and well into Valentine's Day. While the Bundt® cake, and the exceptionally moist slices it produces, is widely familiar – over 65 million pans have been sold around the world – well-decorated Bundt® cakes are less common. Home bakers typically choose the ease and simplicity of glazes or sugar dustings.

Adding imagination and whimsy to your Bundt® cakes, and

d

offering the cakes in large and small sizes, transforms retro appeal into irresistible impulse purchases. Pair up your most popular cake flavors with enticing fillings then elevate their bakery case image with your professional decorating flair. Top holiday cakes with Gum Paste snowflakes, holly leaves or bows. Use seasonal DecoPics® to set a festive mood or Fondant DecoShapes® and Printed Holiday Dots for extra color and pizzazz. Create special Valentine's Day cakes using mini Bundt® cakes adorned with elegant chocolate curls and heartshaped DecoPics®.

For holiday gatherings or romantic sharing, boost sales by offering the traditional Bundt® shape with delightfully

on-trend twists.

b Bundt is a registered trademark of Northland Aluminum Products, Inc. ®

49

CONVENIENT ONLINE How it Works 1. Bakery customer visits The Magic of Cakes ® Kiosk.

2.

Customer explores your cake gallery (including licensed, non-licensed and your own unique cake designs).

3. Customer chooses c ake and customizes their order.

Customizable cake features pop up

for the customer’s selection • Cake size • Cake flavor • Cake filling • Pick Up Date, Time • Message Inclusion and more!

4. Order received and confirmation sent to customer.

• Verification screen available for customer to review order • Confirmation email is sent to your customer • Order is received in your email inbox

Customers Place Cake Orders In Your Bakery, At Home or On Their Mobile Device!

50

Cake Ordering Now Available 24 / 7 / 365

CAKE ORDERING

Quick-Start Guide

Online and Kiosk DecoPac's Cake Ordering Software and Website are designed to function on the device of your choice, which gives you the ability to purchase your preferred kiosk hardware at the vendor of your choice. Once you have acquired your hardware, all that is needed is an internet connection. You are then able to set up and manage your account, along with accepting and managing incoming orders.

Laptop or Desktop Computers Any up-to-date laptop or desktop computer with an internet connection (hard-wired or wifi) can be used to accept consumer orders and manage your account.

Mobile Devices In order to provide the most compatible system in the market, we have designed the The Magic of Cakes 速 Kiosk software that includes a mobile functionality to be used with any device (e.g., iOS and Droid operating systems).

Let

THE MAGIC OF CAKES KIOSK 速

Help You Deliver!

51

Empowered by digital cameras and smartphones,

and reinforced by the rise of selfies, people are taking and sharing more photos than ever before. For bakeries using the latest PhotoCake® system, that's great news for even greater revenue.

This increase in personal photos

makes PhotoCake® an easy sell for special occasions and unique celebrations. From adult birthdays and Bar and Bat Mitzvahs to retirement parties, weddings, even neighborhood goodbye gatherings, consumers can have all their favorite photos on delicious cakes!

Our PhotoCake® Design Studio

features new non-licensed artwork and inspiration to provide ideas and help your customers visualize what's possible. You can coordinate with the party theme, feature then-and-now photos for anniversaries or design a stunning photomontage. The PhotoCake® system can produce images that replicate nearly any design or style with exceptional quality, ensuring rave customer reviews.

PhotoCake®'s online functionality

provides the convenience of print on-demand, and our new media is easier to use than ever before. Our new licenses include many of the country's top universities, offering a perfect solution for co-eds, grads and alums, alike.

With the ability to create upscale, individualized cakes, PhotoCake® adds a highly personal touch to any kind of celebration.

TINA:

Copyright Infringement Disclaimer: Many materials are protected under Copyright Law and international treaties, even if such materials do not contain copyright notice. Therefore, use of this machine to reproduce any material that is original to a third party without the prior written consent of such party is strictly prohibited. Anyone who uses this machine to make copies in violation of another's rights shall be personally liable for any copyright infringement including any civil and criminal penalties and damages.

It's never been easier to create truly personalized cakes using our PhotoCake® system.

Image Strips add pops of color and pre-cut media makes decorating fast and easy.

PhotoCake速 Design Studio

Visualize the Possibilities with PhotoCake速!

Retirement Parties Las Quincea単eras Bar & Bat Mitzvahs

54

息Disney

Birthdays Family Events Dinner Parties Pets

55

PhotoCake速 Design Studio

Holidays Milestones Unique Celebrations

56

Visualize the Possibilities with PhotoCake速!

Anniversaries Weddings Showers Engagements

PhotoCake® New Arrivals

PhotoCake® Will Help You Keep Up with Customer Demand!

PhotoCake® DecoSet® Background Features

How It Works…

• Dimensional, unique, licensed artwork.

• Tailor-made designs to coordinate with each DecoSet®.

• Offers added value and the opportunity to increase your profit.

• Available to PhotoCake® customers only.

• Background image is FREE, however a PIN is still required.

Select a Background

Ice the cake, print and position the background, pipe the borders.

Choose a DecoSet®

Coordinating DecoSet® available from DecoPac.

Your Cake is Complete!

Place the DecoSet® on the cake and you’re ready to sell!

NEW

Cake Application Benefits

• Create dynamic cake designs with more detail, consistency, storytelling and dimension.

• Artwork cannot be duplicated using standard decorating techniques.

• High impact storytelling with low labor, saving you cake decorating time.

• Provides unmatched detail and consistency across cake designs.

• Delivers the WOW factor and point of difference for your cakes.

• Application is fast and easy!

58

#18647 Frozen Anna and Elsa

NEW

DecoSet® #35244/17760

#7226 Dora the Explorer™ Birthday Celebration DecoSet® #33627/15059

For Optimal Print Quality

It is necessary to use our new extended size media (#5260/5261/5262), available November 2014.

The new media size extends to the edges of a ¼ sheet cake, and eliminates the extra white space.

If you have any questions, please call PhotoCake® Technical Support at 1-800-644-1228.

#18644 Teenage Mutant Ninja Turtles™ Turtles to Action DecoSet® #34414/17051

NEW

#18674 NFL Football & Tee DecoSet® # varies

NEW

Expanded Portfolio of PhotoCake® Images and Strips for Multiple Occasions!

NEW

NEW

NEW

©D

ec

oP a c,

I nc .

NEW

NEW ©DecoPac, Inc.

©DecoPac, Inc./Lucks ©DecoPac, Inc./Lucks

#634 It’s Your Day

#621 Fly Away With Me

#642 Stars

#639 Happy Retirement

#635 Balloons

Collegiate Licensing is Back and Available Only with PhotoCake® Online!

NEW

Copyright Infringement Disclaimer: Many materials are protected under Copyright Law and international treaties, even if such materials do not contain copyright notice. Therefore, use of this machine to reproduce any material that is original to a third party without the prior written consent of such party is strictly prohibited. Anyone who uses this machine to make copies in violation of another's rights shall be personally liable for any copyright infringement including any civil and criminal penalties and damages.

Many Colleges to Choose From!

MEDIA ITEM#

DESCRIPTION

PRINTERS QUANTITY

PRICE

XP-410

IP3000

IP4000

IP3500

IP4820

I99000

DECOPAC PRINTABLES

NEW

#5261

Extended ¼ Sheet (8.25” × 13”)

20 sheets/box

$27.00

#973

¼ Sheet

20 sheets/box

$27.00

#833

½ Sheet

10 sheets/box

$29.50

KOPYKAKE FROSTING SHEETS

NEW

#5260

Extended ¼ Sheet (8.5” × 13”)

24 sheets/box

$28.00

#842

¼ Sheet

24 sheets/box

$28.00

#840

½ Sheet

24 sheets/box

$54.00

#13056

2" Circles (Pre-Cut)

24 sheets/box

$28.00

#13058

3" Circles (Pre-Cut)

24 sheets/box

$28.00

#13057

7.5" Circles (Pre-Cut)

24 sheets/box

$28.00

LUCKS™ PRINT-ONS® SHEETS

NEW

#5262

Extended ¼ Sheet (8.5” × 13”)

24 sheets/box

$28.00

#14622

¼ Sheet

24 sheets/box

$28.00

#15887

6" Circles (Pre-Cut)

24 sheets/box

$28.00

#13993

7.5" Circles (Pre-Cut)

24 sheets/box

$28.00

#13589

8.5" × 2.5" Strips (Pre-Cut)

6 sheets/box

$15.00

©Disney. ©2014 Viacom International Inc. All Rights Reserved. Officially Licensed Products of the National Football League.

To review the listing of our patents and patents pending please visit: http://www.decopac.com/intellectual-properties

59

Be Prepared with PhotoCake®

Stock Up with Media and Supplies

Be Ready with Product at the Right Time

PhotoCake® will help you keep up with customer demand!

• On-demand inventory drives impulse sales • Sports fans are celebrating and looking for party cakes

#4976 Frozen Olaf, Elsa & Anna

NEW

#4977 Frozen Olaf Happy Holidays

NEW

Never Run Out of Stock with the Hottest in Entertainment 60

NEW

#36643 Frozen Olaf Snowflakes (PhotoCake® Online Only)

You have virtual inventory with PhotoCake®! Never be left out in the cold with hot properties like Disney's Frozen.You can always make the sale having access 24/7 to the characters and sports your customers love! ©Disney. Officially Licensed Products of the National Football League. Major League Baseball trademarks and copyrights are used with permission of Major League Baseball Properties Inc.

Lucks™ Print-Ons® Sheets

• Perfectly aligned shapes to ensure consistent printing • Shapes pass through printer without lifting from the backing paper - improving efficiency to save you time and money

Extended Size Media Media Access Codes

You spoke, we listened!

Coming this fall, media access codes will be changing to numeric for easier input.

Extended media takes the image right to the edges of a quarter sheet cake. No white space!

NEW

#18647 Frozen Anna and Elsa DecoSet® #35244/17760

61

PhotoCake® Print On-Demand

PhotoCake® is the Platform for the Future!

Now Connect to The Magic of Cakes® Kiosk Web Application Hey PhotoCake® users, you can now easily transition to PhotoCake® Online and even better, you have the ability to connect to The Magic of Cakes® Kiosk!

With The Magic of Cakes® Kiosk web application your bakery customers can order custom cakes in-store, from their tablets, smart phones or at home.

The Magic of Cakes® Kiosk web application is FREE to existing PhotoCake® users or with any PhotoCake® Online or PhotoCake® IV purchase.

You simply need to supply the hardware!

1: ‘Catch and Keep’ Digital Shoppers: How to Deliver Retail Their Way (US Survey Findings) Cisco IBSG © 2013 2: Cisco® Customer Experience Report for Retail Shopping Industry, May 2013

62

Did you know...

85% percent of consumers want in-store, self-service access to digital content1, and 52% of consumers prefer self-check-out stations in order to avoid waiting in line to make purchases2?

Printer included with your PhotoCake® Online/ PhotoCake® IV purchase

NEW

Introducing the Epson XP-410 All-in-One Printer • Print and Scan functionality • Intuitive 2.5” touch panel - easy set up and menu navigation • Stationary (permanent) print head • Small, compact design • Quiet operation • Remarkable print quality

• 4-Color (CMYK) spongeless Ink Cartridges = higher yield

• Color Cartridges (C,M,Y) = 9ml

• Black Cartridge = 14.6ml 63

PhotoCake® Online

Features & Benefits

PhotoCake® Online is the Only Internet-Based Print On-Demand Cake Decorating System in the Market!

Visit photocake.com to learn more

64

• PhotoCake® Online is the most affordable print on-demand, cake decorating system available (ROI available upon request).

• True Virtual Inventory: PhotoCake® Online currently houses over 800 licensed and non-licensed images available 24 hours a day, 7 days a week.

• FREE – Over 450 non-licensed images and frames.

• FREE – DecoSet® backgrounds which can be used instead of airbrushing, allowing even

the least experienced decorator to create awesome looking cakes.

• Available to order as needed – over 400 licensed images and frames.

• For Terms customers, PhotoCake® Online provides a Print First–Pay Later vs. Pay Now–Print Later solution.

• The implementation of the “Credit” based functionality allows credit card customers to purchase Image Credits, which can be used for any licensed images at anytime.

• Easy-to-use system saves on time and labor costs.

• Access to helpful online tutorials make the system very user friendly.

• Built-in intuitive design tools and tutorials help you get started and make decorating cakes easy.

• Add text in multiple fonts, sizes, shapes and colors.

• Multiple Print Sizes and Shapes: ½ sheet, ¼ sheet, 1/8 sheet and pre-cut rounds.

• Ability to make functionality and image changes to site at anytime.

• Exclusive one year “Hot Swap” Warranty Program on the printer – free with every system.

• Experienced and knowledgeable customer service and technical support*, with bilingual team members available 7 a.m. – 7 p.m. M-F, 7 a.m. – 2 p.m. Sat. (CT), and on-call after hours. *Technical support requires purchase of media and ink from DecoPac.

PhotoCake® Resource Center

Photocake.com Resource Center • Frequently asked questions • Videos • Technical Requirements

Ideas and updates for PhotoCake® on social media • www.pinterest.com/DecoPac • www.facebook.com/DecoPac

65

E A S I E R T H A N I T LO O KS Applying PhotoCake® to an Iced Cake 1. After printing on the media of your choice from your PhotoCake® system, base ice your cake to apply the image.

2. Tip – use the edge of your counter or table as an easy way to remove the image from the backing paper.

3. Tip – if your icing is set-up, try using a very fine mist of clean water from your airbrush or a water bottle.

66

Letter from the Editor

N O V E M B E R 2 0 14 SUN

4. Carefully position the image on the cake.

Frozen Ice Skating Short Movie Premiere

2

The desire to celebrate with family and friends seems to be growing every day. For these partyfocused consumers, position your bakery in a starring role with innovative products, in-demand licenses and on-trend solutions from DecoPac.

• “Tradition with a Twist” highlights the growing Bundt® cake trend and outlines creative ideas for revamping this classic favorite just in time for the holidays and Valentine’s Day.

Frozen DVD Sing-Along Edition Release November 18

THURS

6

5 11

10

8 Advanced Booking Deadline for

Easter

Big Hero 6 Movie Opens

Products

12

13

14

15

17

16

Advanced Booking Deadline for

18

19

20

21

22

27

28

29

Administrative Professionals’ Day

5. Press gently on the image to ensure it has adhered to the icing and has a smooth finish.

Products

23

30

24

25 Penguins of Madagascar Movie Opens

Thanksgiving

D E C E M B E R 2 0 14 SUN

MON

1 Toy Story Holiday TV Special: Toy Story That Time Forgot

7

6. Complete your cake with borders and pipe with any additional customer requests.

TUES

2

15 22

4

5

6

10

11

12

13

18

1919

20

25

26

27

Products

9

Advanced Booking Deadline for

16 23

Mother’s Day Products

17 Teenage Mutant Ninja Turtles Movie DVD Release

24

Christmas Day

John R. Anderson

28

President 67

29

SAT

Graduation

Hanukkah Begins

21

FRI

3

Guardians of the Galaxy DVD/BluRay Release

14

THURS

Advanced Booking Deadline for

Mickey’s Once/Twice Upon a Christmas 15th Anniversary DVD Release

8

WED

Sincerely,

Super Bowl Feature - See Page 4

SAT

Veteran’s Day

From grab-n-go goodies for impromptu parties to custom celebration cakes, you can always count on DecoPac to help you capture more big opportunities.

On the Cover

FRI

How to Train Your Dragon 2 DVD Release November 11

3

9

• “Get Upscale & Personal with PhotoCake®” looks at our popular and easy-to-use PhotoCake® technology with a fresh lens. Stunning cakes for multiple, non-juvenile celebrations like retirement, anniversary and adult birthdays. Be sure to check out our inspiring new designs in the PhotoCake® Design Studio, too.

To keep sales strong between Super Bowl and Graduation, “Spring into Action” is bursting with new seasonal products and ideas that will give your customers plenty of reasons to celebrate.

WED

Planes Fire & Rescue DVD Release

This edition focuses on big ways to increase profitability and consumer satisfaction in the coming months.

•

TUES

1

Big Opportunities

• In “The Super Bowl Means Big Money” we outline the tremendous financial opportunity the Super Bowl presents and show you how leveraging NFL-licensed products all season long is your best game plan for record- breaking sales on Super Bowl Sunday.

MON

30

31 New Year’s Eve

Letter from the Editor

N O V E M B E R 2 0 14 SUN

4. Carefully position the image on the cake.

Frozen Ice Skating Short Movie Premiere

2

The desire to celebrate with family and friends seems to be growing every day. For these partyfocused consumers, position your bakery in a starring role with innovative products, in-demand licenses and on-trend solutions from DecoPac.

• “Tradition with a Twist” highlights the growing Bundt® cake trend and outlines creative ideas for revamping this classic favorite just in time for the holidays and Valentine’s Day.

Frozen DVD Sing-Along Edition Release November 18

THURS

6

5 11

10

8 Advanced Booking Deadline for

Easter

Big Hero 6 Movie Opens

Products

12

13

14

15

17

16

Advanced Booking Deadline for

18

19

20

21

22

27

28

29

Administrative Professionals’ Day

5. Press gently on the image to ensure it has adhered to the icing and has a smooth finish.

Products

23

30

24

25 Penguins of Madagascar Movie Opens

Thanksgiving

D E C E M B E R 2 0 14 SUN

MON

1 Toy Story Holiday TV Special: Toy Story That Time Forgot

7

6. Complete your cake with borders and pipe with any additional customer requests.

TUES

2

15 22

4

5

6

10

11

12

13

18

1919

20

25

26

27

Products

9

Advanced Booking Deadline for

16 23

Mother’s Day Products

17 Teenage Mutant Ninja Turtles Movie DVD Release

24

Christmas Day

John R. Anderson

28

President 67

29

SAT

Graduation

Hanukkah Begins

21

FRI

3

Guardians of the Galaxy DVD/BluRay Release

14

THURS

Advanced Booking Deadline for

Mickey’s Once/Twice Upon a Christmas 15th Anniversary DVD Release

8

WED

Sincerely,

Super Bowl Feature - See Page 4

SAT

Veteran’s Day

From grab-n-go goodies for impromptu parties to custom celebration cakes, you can always count on DecoPac to help you capture more big opportunities.

On the Cover

FRI

How to Train Your Dragon 2 DVD Release November 11

3

9

• “Get Upscale & Personal with PhotoCake®” looks at our popular and easy-to-use PhotoCake® technology with a fresh lens. Stunning cakes for multiple, non-juvenile celebrations like retirement, anniversary and adult birthdays. Be sure to check out our inspiring new designs in the PhotoCake® Design Studio, too.

To keep sales strong between Super Bowl and Graduation, “Spring into Action” is bursting with new seasonal products and ideas that will give your customers plenty of reasons to celebrate.

WED

Planes Fire & Rescue DVD Release

This edition focuses on big ways to increase profitability and consumer satisfaction in the coming months.

•

TUES

1

Big Opportunities

• In “The Super Bowl Means Big Money” we outline the tremendous financial opportunity the Super Bowl presents and show you how leveraging NFL-licensed products all season long is your best game plan for record- breaking sales on Super Bowl Sunday.

MON

30

31 New Year’s Eve

J A N UA RY 2015 SUN

MON

TUES

WED

THURS

1 January is Minnie Mouse Polka Dot Celebration Month

5

11

6

12

7

13

New Year’s Day

8

14

3

2

NFL Playoffs Begin

9

15

10

16

Featuring Olaf!

17 Olaf Snowflakes*

19

18

20

23

22

21

inspirations November 2014

SAT

inspirations

4

FRI

More Frozen products available on decopac.com

#49050 Edible Image® - 6/Pkg.......$22.00 #36643 PhotoCake® Image - Each.... $1.50°

24

THE

SUPER BOWL Means

Big Money

Advanced Booking Deadline for

Father’s Day

25

26

Products

27

28

National Polka Dot Day

30

29

31

Advanced Booking Deadline for

Canada Day

®

Products

NHL All Star Game

F E B R UA RY 2015 SUN

MON

2

1

TUES

3

WED

4

THURS

5 Advanced Booking Deadline for

8

Products

9

10

11

6 The SpongeBob Movie: Sponge Out of Water - in Theaters

Independence Day Super Bowl XLIX

FRI

12

13

SAT

7

Olaf Happy Holidays

#4977 PhotoCake® Image - Each...... $1.50°

Frozen Valentine’s Day Campaign

14 ©Disney * Fits 8" cake. ° No Discount

Valentine’s Day

15 NBA All Star Game

22

16

17

President’s Day

23

18 Ash Wednesday

24

25

19

20

21

Prices effective November 1, 2014.

27

28

Follow us!

Super Bowl XLIX • Get Upscale & Personal with PhotoCake® • Bundt®: Tradition with a Twist Spring into Action (Valentine’s Day, St. Patrick’s Day and Mardi Gras)

Martin Luther King Jr. Day

®

®

®

Edible Image®, Dec-Ons® and Designer Prints™ are trademarks of The Lucks Company.

SPRING into Action TRADITION

Correct FSC Bug

1-800-DECOPAC 1-800-332-6722

Español: 1-800-898-3063 Fax: 763-502-0534

©2014 DecoPac

#18770 US Mass

November 2014

3500 Thurston Avenue Anoka, Minnesota 55303

DecoDisplay , DecoPic , DecoPlac , DecoPop , DecoSet®, DecoShape®, DecoSheet® and PhotoCake® are trademarks of DecoPac. ®

with PhotoCake®

Bundt ®:

Subject to change without notice.

Chinese New Year

26

GET UPSCALE & PERSONAL

with a Twist

Find Valentine’s Day, St. Patrick’s Day and Mardi Gras inside

J A N UA RY 2015 SUN

MON

TUES

WED

THURS

1 January is Minnie Mouse Polka Dot Celebration Month

5

11

6

12

7

13

New Year’s Day

8

14

3

2

NFL Playoffs Begin

9

15

10

16

Featuring Olaf!

17 Olaf Snowflakes*

19

18

20

23

22

21

inspirations November 2014

SAT

inspirations

4

FRI

More Frozen products available on decopac.com

#49050 Edible Image® - 6/Pkg.......$22.00 #36643 PhotoCake® Image - Each.... $1.50°

24

THE

SUPER BOWL Means

Big Money

Advanced Booking Deadline for

Father’s Day

25

26

Products

27

28

National Polka Dot Day

30

29

31

Advanced Booking Deadline for

Canada Day

®

Products

NHL All Star Game

F E B R UA RY 2015 SUN

MON

2

1

TUES

3

WED

4

THURS

5 Advanced Booking Deadline for

8

Products

9

10

11

6 The SpongeBob Movie: Sponge Out of Water - in Theaters

Independence Day Super Bowl XLIX

FRI

12

13

SAT

7

Olaf Happy Holidays

#4977 PhotoCake® Image - Each...... $1.50°

Frozen Valentine’s Day Campaign

14 ©Disney * Fits 8" cake. ° No Discount

Valentine’s Day

15 NBA All Star Game

22

16

17

President’s Day

23

18 Ash Wednesday

24

25

19

20

21

Prices effective November 1, 2014.

27

28

Follow us!

Super Bowl XLIX • Get Upscale & Personal with PhotoCake® • Bundt®: Tradition with a Twist Spring into Action (Valentine’s Day, St. Patrick’s Day and Mardi Gras)

Martin Luther King Jr. Day

®

®

®

Edible Image®, Dec-Ons® and Designer Prints™ are trademarks of The Lucks Company.

SPRING into Action TRADITION

Correct FSC Bug

1-800-DECOPAC 1-800-332-6722

Español: 1-800-898-3063 Fax: 763-502-0534

©2014 DecoPac

#18770 US Mass

November 2014

3500 Thurston Avenue Anoka, Minnesota 55303

DecoDisplay , DecoPic , DecoPlac , DecoPop , DecoSet®, DecoShape®, DecoSheet® and PhotoCake® are trademarks of DecoPac. ®

with PhotoCake®

Bundt ®:

Subject to change without notice.

Chinese New Year

26

GET UPSCALE & PERSONAL

with a Twist

Find Valentine’s Day, St. Patrick’s Day and Mardi Gras inside