5 Different Types Of Keywords Everyone Should Know! We all know the importance of SEO and its basic requirement for a website. For a successful SEO, keywords are the most important thing. It is the keywords in your content that makes your website visible to people who are looking for related topics on search engines. Without the proper keyword, your website will not be able to get organic viewers. In order to attract organic viewers one should also focus on different types of keywords. This way your website will reach a vast majority of public and can increase the chance of connecting a customer to your blog post forever. So, if you’re ready, then let’s get started with the different types of keywords for better engagement.
Long-tail keyword: ⦁ Three words or more than three words are considered as a long-tail keyword. ⦁ They have a lower search volume. ⦁ They can be easily identified by the search objectives. ⦁ It has a low competitive rate and a high conversion rate.
Short-tail keyword: ⦁ They are also known as head keyword and consists of three words or less than three words. ⦁ They have a higher search volume. ⦁ These are difficult to find and a viewer really needs to dig in if they need to find your website. ⦁ It has a highly competitive rate and low conversion rate.
Evergreen Long term Keyword: ⦁ As the name suggests, evergreen keywords are the ones that doesn’t become outdated or irrelevant after a point of time. ⦁ The content in this type of keywords is usually educative and informative for readers.