The Delicious Food Show

BEST IN COOKING, FOOD & E N T E R TA I N I N G

SPONSORED BY

OC TOBER Ó x Ó Ç, 2 0 1 3 BETTER LIVING CENTRE TORONTO

DELICIOUSFOODSHOW.CO M

F R O M T H E C R E AT O R S O F ONE OF A KIND SHOW AND SALE INTERIOR DESIGN SHOW ART TORONTO THE ARTIST PROJECT

BE , E SSTT IINN FFOOOODD B II G G

B

CROW

DS

CROW

DS

“Toronto’s vibrant food scene is perfect for what we have planned for The 2013 Delicious Food Show.

With internationally known cooking personalities “Toronto’s vibrant food scene is perfect for whatand we have locally favoured chefs, hundreds of exhibitors, planned for The 2013 Delicious Food Show. cooking demos, tasting workshops, and book signings all With internationally known cooking personalities and under one roof – it will be THE food event to locally favoured chefs, hundreds of exhibitors, attend in Toronto.”

cooking demos, tasting workshops, and book signings all M E R be R Y THE food event to under one roof J–U DitY will V I C E P R E S I D E N T, I N F O R M A C A N A D A A N D D attend I R E C T O R in O FToronto.”

DELICIOUS JUDY MERRY V I C E P R E S I D E N T, I N F O R M A C A N A D A AND DIRECTOR OF DELICIOUS

BIG

F L AV O U

RS

BIG

F L AV O U

RS

,S CTO O IFN N D BD,EC CO OIO K NKI N NG OG GO&&D &E,EEN THE DELICIOUS FOOD SHOW

T H ET HDEE LDI E C LI O I CUI S OU FS OO FO D OSD HO SW HOW

I S A 3 D AY F O O D - L O V E R ’ S E V E N T

D -OLD O-VL EORV’ ES RE’ SV EENVTE N T I GI S AI S 3 AD3A YD AF YO OF O

OWDS

F E AT U R I N G H U N D R E D S O F

F E AFTEUARTIUNRGI NHGU N HD UR NEDDRSE D OSF O F

EXHIBITORS, COOKING DEMOS,

E X HEIX BHI TI B OIRT SO, RCS O , O CO K IONKGI NDGE M DO EM S ,O S , TA S T I N G S , W O R K S H O P S , B O O K T A SSTTIAG IS N NG ,GSW SA ,ONW RDK OSARH O SEP HASO ,CO B KO NTG I INS PKP R, P ABS NO EO S B YK

S I GSNI IGN GIO S NDG AS NED ATN ADO P PRAEKPAPCREEAA C ARE NI STCI E B Y BY FN O N W LN ERB ES S FOO FO D ONDE TNW EO TW RK O RCKE LCEEBLREI BT R I EI TS I E S

COME AND MEET THESE FOOD NETWORK

EABN R ID ETF SS H TEH 0 1D SH ORW W ! RK C O MCEOCM AEN EL D M ET EYM TCETHEH ET EAETFSO OFEDO2O N E3TN W EOT KO

C E LC EB ER LE I TBYR ICTH Y ECF H S EAFTS TAHTE T 2H0E1 32 0S1H3OSW H!O W !

“Toronto’s vibrant food scene is perfect for what we have planned for The 2013 Delicious Food Show.

With internationally known cooking personalities and locally favoured chefs, hundreds of exhibitors, CHUCK HUGHES LY N N C R A W F O R D DAVID ROCCO cooking demos, tasting workshops, and book signings all under one roof – it will be THE food event to C H U CCKHH U U CG KH HHattend EO USG HSELY Sin NO N LY CN RL A NW VID OI C D OO? CCO Toronto.”

W H U DCFROAPRWDAF ORRTDDIAC IDPARVA TCRE S P E C I A L T Y, G O U R M E T &

L O C A L & H E A LT H Y /

E N T E R TA I N I N G C O M PA N I E S — TRAVEL FOOD/WINE AGNEDS , D F I TDCEH LE INC D IO SNERS BEVERA C IORFEF C E ET, O R O K E SUI G D E S T I N AT I O N S — T E A , S P E C I A LT Y S P E C I ASLPTEY,C IGAO R MG— EOT U&R M E T &L O C A L L& L TUY, HRA EGLAEL&T&H /AALLTLH Y / OL A C HSYEM ENTERT NTGA I N I N G EA NITN— EI R ACN IO LI E SS TPOARNEISE S C O RMEPTA M ETHN D CESF&O FOLDA ST W AO O GPHAREN CAUPPCPRT C IOCEOTF KHO WNO AI R R ER G A N KOII C TRC NID LO ISADNUCCETSS — — — — COM —P A N I E S — — — F O O D OC I ISN SE IDO/N VOO ED LM/M FWO O WSI N E BEVERA EE SR , A CG OEF SF— E ,O F F E E ,K I T C H EKO BG EV ,E C NI T G&N C HNSEEIN DCEEARSTSIAGLN ND L IE OEGR S T R A V E LT RFA & A S S O C I AT I O N S D E S T I N A T I O N S D E S T I N A T I O N S G R O C E R S & R E T A I L E R S — — TEA, SP TEC A I, ASLPTEYC I A L T Y — — — S— P E C I A L— TY MARKETS L A R G E L&A RS G MEA—L&L S M A L L BRAND PRODUCT R E T A I L RSETTO AR I LE S T O R E S —A FI A OAN OPC DPEL SI A N C E S COOKW FR LA W ET W A K CAOROEK & WA E T& F LRA R IET C H EKNI T A C PHPELN PROMOTIONS — — C U L I N A R Y & M A N U F A C T U R E R S — — — C O M P ACNOI E MSP A N I E S F O O D C O M M I S S I OM N F O O D C O M — COOKING SCHOOLS COOKING & ISS S I O N S F LL A ON — — ON I NVE & O IN CG ATA L O G ULRC SAET A&L O & A S SEO& IEASRTSTIA OIC NIISA O — R E S TA U R A N T S NCTA N NTGI O N S G R O C EG RR S O&C E R S & R E T A I L RE ER TSA I L E R S HOME DÉCOR & C AT E R E R S P U— B L I C A T— IONS

JUDY MERRY

ETHNIC FOODS ORGANIC PRODUCTS V I C E P—R E S I D E N T , I N F O R M A C —A N A D A

W HW OHSOH O SH UO LD U LPDA RP T AIRCTI IPCAITPEA?T E ?

BIG

S P E C I ASLPTEYCM T SA R K E T S I AALRT K Y EM — — C U L I N ACRUYL I&N A R Y &

COOKIC NO G OSKCI H NO G OSLCSH O O L S — — HOME H DO ÉC MO E RD É C O R

—

—

FOOD FOOD

M A N U FM AA CN TUR ER FA C ST U R E R S — — R E S T A URREA SRANTS SN T AT U & C A T E&R ECRAST E R E R S

B R A N DB PR RAO ND DUPCRTO D U C T P R O M OPTRI O OM NO S TIONS — — COOKIC NO G O&K I N G & ENTERT NTGA I N I N G EA NITNEI R P U B L I CPAUTBI O L IN C SA T I O N S

SP

B

CO

S

NIIN NG G EE NNT TEERRTTAAI IN

S

2 5 , 0 0 0 + C O N S U M E R S W I L L AT T E N D T H E

2 5 , 0 0 0 + C O N S U M E R S W I L L AT T E N D T H E TORONTO DELICIOUS FOOD SHOW TORONTO DELICIOUS FOOD SHOW If connecting with consumers who love to cook and If connecting with consumers who love to cook and entertain and creating lasting relationships with them entertain and creating lasting relationships with them is one of your strategic goals, then The Delicious Food is one of your strategic goals, then The Delicious Food Show should be an integral part of your marketing plan.

Show should be an integral part of your marketing plan.

ADVERTISING & MARKETING PLAN

P AN IGN A D V E R T IP SR I NI TN G & M A R KSEO CTI AILNM EGD I A PC ALMA N E W S PA P E R S

P RM I NATG A Z I N E S

N E W S PA P E R S BROADCAST MAGAZINES

RADIO & TELEVISION

VA ER B R O AADDC S TTI S I N G

R A D I O & T EOLUETVDI O S IOORN ADVERTISING

STREETCARS R E TA I L W I N D O W C L I N G S O U T D BOAONRN E R S

GOOGLE

SOCIAL ME DCI A FA E BCOAOM KPA I G N TWITTER

GOOGLE PINTEREST F AI C EBOOK N S TA G R A M TW Y IOTUTTEURB E PINTEREST I N S TA G R A M YOUTUBE

STREETCARS WEBSITE R E TA I L W I N D O W C L I N G S D E LB I CAI N ON U SEFROS O D S H O W . C O M WEBSITE D E L I C I O U S F O O D S H O W. C O M

W H AT Y O U C A N E X P E C T AT DELICIOUS FOOD SHOW 2013

W H AT Y O U C A N E X P E C T AT DELICIOUS FOOD SHOW 2013

25,000+ CONSUMERS

300 MEDIA

HO LOVE TO COOK 2W 5 30 ED AS 3 0 S HM OW D AI Y &, E0 N T0 E R0 T A+ IN

CONSUMERS

B I &GE N T E R T A I NO V E R 3 S4 H0 O W D AY S

WHO LOVE TO COOK EVEN

BIG EVEN

T

T

C O O K I N G D E M O N S T R AT I O N S

C E L EO B RV I TE Y R 40 C OC OH K IE NF G SD E M O N S T R A T I O N S EXHIBITORS

350

CELEBRITY CHEFS

350

EXHIBITORS

10 REASONS

T O B E AT T H E DELICIOUS FOOD SHOW REACH 25,000+ QUALIFIED CUSTOMERS

C R E AT E A N D INCREASE BRAND AWARENESS

INTRODUCE & TEST NEW PRODUCTS SHOWCASE YOUR PRODUCT IN AN ENGAGING AND EXCITING VENUE SELL YOUR PRODUCTS D I R E C T LY T O NEW CUSTOMERS D I R E C T FA C E - T O - FA C E INTERACTION W I T H M O T I V AT E D CUSTOMERS

G R E AT T I M I N G F O R N E W P R O D U C T S A N D S E R V I C E S P R E - H O L I D AY CONSUMER TESTING/ SURVEYING/ MARKET RESEARCH

PA R T I C I PAT E I N A C R E AT I V E FOOD EVENT WITH LIKE-MINDED C O M PA N I E S

G E T T H E L AT E S T I N D U S T R Y TIPS, TRENDS & HOT TOPICS

B I GR E

EXPOSU

S P E C I A L F E AT U R E S GLUTEN-FREE — I N T E R N AT I O N A L PAV I L I O N — S W E E T S U N D AY — DELICIOUS C O C K TA I L S — VIP LOUNGE — FA R M E R ’ S M A R K E T

C O N TA C T U S F O R T H E U LT I M AT E F O O D E X P E R I E N C E , W H E R E Y O U C A N M E E T Y O U R C U S T O M E R S FA C E T O FA C E . E X H I B I T O R A P P L I C AT I O N S A R E A V A I L A B L E AT D E L I C I O U S F O O D S H O W. C O M JUDY MERRY

MIKE CHALUT

V I C E P R E S I D E N T, I N F O R M A C A N A D A DIRECTOR, DELICIOUS FOOD SHOW J U D Y @ D E L I C I O U S F O O D S H O W. C O M 416 960 4505

PROJECT MANAGER M I K E @ D E L I C I O U S F O O D S H O W. C O M 416 512 3868

C AT I A V A R R I C C H I O

NINA EKSIR

SENIOR SALES MANAGER C AT I A @ D E L I C I O U S F O O D S H O W. C O M 416 960 4511

E X H I B I T O R C O O R D I N AT O R N I N A @ D E L I C I O U S F O O D S H O W. C O M 416 512 3869 PRODUCED BY

F O O D N E T W O R K I S A T R A D E M A R K O F T E L E V I S I O N F O O D N E T W O R K G . P. ; U S E D W I T H P E R M I S S I O N .

C E L E B R I T Y S TA G E — DELICIOUS FOOD SHOW SEMINAR SERIES — HANDS-ON WORKSHOPS — CAKES & SWEETS — FOOD TRUCKS