Bringing Heart, Connection, and Humanity to the Virtual World
A DeW Spotlight on Tari Sixpence & Nyasha Maripakwenda
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Autumn 2024
Editor and Publisher
Anne M. Duffy, RDH
Assistant Editor
Clare Yeo
Project Manager
Tari Sixpence
Sales & PR Officer
Nyasha Maripakwenda
Creative Consultant
Beth Linesch
Design and Layout
Brian Rummel
Cover Photo
Munyaradzi Marozva
Production [CURAtive]
James B. Kennedy
Web Management
Bhakti Kulmala
Autumn Contributors
Dr. Maggie Augustyn
Kristine Berry
India Chance
Machell Hudson-Hoover
Dr. Ashley Lerman
Margy Schaller
Vanessa Vitagliano
Dr. Valerie Woo
Sarah Woods
Dr. ArNelle Wright
Charter Sponsors A-dec
Crest
Mary Fisher-Day
Inspired Hygiene
Patterson D5
Patterson Fuse
Shofu
Advisory Board
Emeritus
Linda Miles
Advisors to the Board
Victoria Peterson
Katherine Eitel-Belt
Advisory Board
Dr. Maggie Augustyn
Malika Azargoon
Christie Bailey
Dr. Brittany Bergeron
Kristie Boltz
Deborah Carrier
Angela Davis-Sullivan
Dee Fisher
Dr. Hazel Glasper
Allison Lacoursiere
Suzanne Kump
JoAn Majors
Jamie Marboe
Minal Sampat
Joanna Scott
Crystal Spring
Samantha J. Strain
Aimee Vail
Beverly Wilburn
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anneduffy@dew.life
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Hello Autumn! I am over the moon with the publication of this edition of the DeW Life Magazine. In an incredibly virtual world where most businesses are conducted on the internet, many entrepreneurs in dentistry (and other industry) have virtual members as a cornerstone of their teams. While the age of the internet has made working with worldwide talent far easier, the question of connection, care, and personal camaraderie is an itch at the back of many minds. When I reached out to Zimworx, I found smart, educated, kind, fun, and driven women to help me. And here we are.
That’s why it’s such a joy and honor to highlight our beautiful team members, Tari Sixpence and Nyasha Maripakwenda on our cover. If you are dipped in DeW, you have probably had the lovely opportunity to receive an email or jump on a Zoom call with them. Many of you who attended last year’s DeW Life Retreat might have even had the pleasure of putting their faces to their email signatures. I’m so excited for you to get to know more about them in their article.
Tari, our esteemed conductor, keeps all of us organized, engaged, and efficient. Nyasha, our marketing and sales guru, builds our social media content, highlighting our DeWs, and gathers sales to keep this engine running. Needless to say, I could only DeW all of this with their expertise and love for our mission, our vision, and all of you.
As you know, it takes a village to get a business off the ground. Whether you’re a solopreneur or running a large team, finding the right type of support is crucial to your growth and success. Dr. Ashley Lerman knows this to be true as a mom, wife, daughter, and entrepreneur – sharing her non-formulaic approach to “having it all.”
Dr. Valerie Woo, a fellow Dental Entrepreneur Woman, shares her story of transitioning from building a thriving dental practice to a heart centered mission to empower women. Kristine Berry shares her insight on building a workplace culture that foster meaning and belonging, as India Chance recounts her journey of scaling her way out of the op.
The journey through entrepreneurship isn’t without obstacles, heartbreak, and healing. To which, Margy Schaller discusses how important it is to shed off your emotional mask. Dr. Maggie Augustyn writes about the formative experience of embracing the aging process. And Sarah Woods shares an intimate and powerful story of the resilience and tenacity of picking up and moving forward after a breast cancer diagnosis.
Every article in this issue, including our DeW Dishes from Dr. ArNelle Wright, Vanessa Vitagliano, and Machell Hudson-Hoover is a great reminder of strength and resilience in numbers. Because as an Dental Entrepreneur Woman myself, I know how important it is to have a network of women to guide, push, and support you on your journey.
We are blessed to have the wonderful ladies of the issue share their stories. And it goes without saying, but we’re so blessed to have the best team – one that eased my desperation, fear, and stress many times. Together, we are dewing small things with great love, and our community and everyone in it continue to grow.
With love,
Anne Duffy
BRINGING HEART, CONNECTION, AND HUMANITY TO THE VIRTUAL WORLD
Connecting with someone from the other side of the world has become more accessible then ever. With applications like Zoom, Slack, Asana, there’s a virtual solution to every need that crops up for a modern day business.
It’s no secret that technology and remote solutions have wiggled its way into the dental industry. Whether it’s hiring virtual assistants or employing the use of AI to manage an aspect of your business, technology has changed the way we operate, communicate, and progress.
But everything that promises ease and convenience always comes with a caveat. In the case of remote team members–Will hiring a remote staff take the heart, soul, and the certain “je ne sais quoi” that comes with building in-person connections and relationships?
That’s where Zimworx steps in.
MEET TARI & NYASHA
Let’s take you behind the scenes of Dental Entrepreneur Media for a bit. Specifically, we want you to meet our operations specialist, Tari Sixpence, and our marketing strategist, Nyasha Maripakwenda.
Based in Zimbabwe, Zimworx has connected us to two incredibly gifted, motivated, and impressive women.
Nyasha began her academic journey with a degree in Business Management, majoring in Marketing. Her passion for the field led her to further her expertise with
a certificate in Digital Marketing from the Marketers Association of Zimbabwe. As a proactive and determined individual, Nyasha is dedicated to staying ahead in an ever-changing industry by pursuing a Master’s degree in Marketing Strategy with plans to pursue a PhD to deepen her experience.
“I’ve always believed that learning is a lifelong process,” Nyasha says. “Each educational milestone has been a building block for my career. The insights I gained have been instrumental in shaping my approach to marketing and my role in a virtual setting.”
Tari’s academic background is equally impressive. She started with a degree in Accounting and Finance from Malaysia, a foundation that initially set her on a different career path. It was her curiosity and desire to integrate business and agriculture that led her to pursue a Master’s degree in Agribusiness. Her long-term goal involves pursuing a PhD in Agribusiness and Project Management, both fueled by her commitment to continuous learning and growth.
“My academic journey has been diverse, which has equipped me with a broad skill set,” Tari explains. “The blend of finance, agribusiness, and project management has given me a unique perspective, which I now apply to my role in the remote team.”
THE PATH TO DENTAL ENTREPRENEUR MEDIA
Hiring and onboarding team members is often an overwhelming task riddled with anxiety and uncertainty.
A DeW Spotlight on Tari Sixpence & Nyasha Maripakwenda
Not to mention, it can be a costly and time-consuming process as you review applications, take a chance with what hopefully might be a great fit, and hope everything works out in the long run. This is especially true for remote teams and virtual hires.
Fortunately, thanks to Zimworx’s attention to detail, fostering an impressive workplace culture, and dedication to the happiness of their team and talent, Tari and Nyasha weren’t just the perfect fit for Dental Entrepreneur Media – they’re integral and irreplaceable members of the team.
Prior to Tari joining the Dental Entrepreneur Media team, her predecessor, Kuda, also a talent from Zimworx, was highly involved in the process of finding her replacement. Although Tari’s interview would not be described as a success (in the traditional sense), Zimworx’s handselecting candidates to cater exactly to the needs of their clients made this a tremendous achievement.
“I was late to my interview, which could have been a setback,” Tari recalls. “However, the recruitment team saw potential in me despite my unconventional background in project management rather than media. They appreciated the unique perspective I could bring, which ultimately led to my selection.”
Both Zimworx and Dental Entrepreneur Media live by the old adage, that learned skills are trainable, but personality, work ethic, and cultural fit can’t be forced. It just has to work. It’s why Zimworx’s hand selection process and
getting to know intimately the priorities and cultural nuances of a team is highly critical to the success of growing a remote team.
It’s why Nyasha agrees, “My initial interview didn’t go as planned, but I learned from the experience. During my second interview with Anne, I was able to showcase my marketing skills more effectively. This time, I felt that my background aligned well for what Dental Entrepreneur Media was looking for.”
And to make sure that Nyasha was the perfect fit for Dental Entrepreneur Media, Tari worked alongside Anne to carefully select a Marketing Strategist who was in full alignment with the unique blend of personalities that made up the team.
GROWING RAPIDLY AS A VIRTUAL TEAM AND FOSTERING PERSONAL AND PROFESSIONAL FULFILLMENT
Although remote work isn’t traditionally the norm, it has increasingly become a growing part of business in the 21st century. The newness of virtual teams presents lots of challenges, one of which being the fostering of seamless work culture along with personal and professional fulfillment.
However, that hasn’t been a challenge for both Tari and Nyasha. Tari has found working at Zimworx both fulfilling
in the career department and in her own personal development. Zimworx has made it possible for Tari to lean into one of her greatest passions in life – mentoring and leaving a positive impact on the younger generation. Her affinity for investing in future generations is met through the various charity programs made available by Zimworx.
“One of the highlights of working here is our involvement in various charitable initiatives. The literacy program where we teach children is particularly close to my heart. It’s incredibly rewarding to contribute to such meaningful work and see the tangible impact we can make on the community.”
On the professional side, Dental Entrepreneur Media has provided both Tari and Nyasha with a professional playground where their natural strengths get to bask in the spotlight. “The work environment at Dental Entrepreneur Media is both supportive and inspiring,” Nyasha shares. “We have the opportunity to engage in projects that are not only professionally enriching but also socially impactful. A memorable experience was when we surpassed our targets for a charity event. It was a testament to the team’s hard work and commitment, and it reinforced the importance of working towards a common goal.”
HOW TO NAVIGATE A REMOTE TEAM AND VIRTUAL WORKSPACE
Having a finger on the pulse of what your client’s and virtual workers need is key to making sure you’ve got a great cultural fit for your company. However, that doesn’t mean that virtual work and remote teams don’t face some logistical challenges.
When the entire team works in their own respective spaces and time zones, having accountability is incredibly important. It requires a lot of self-discipline, proper time management, and a level of personal organization.
“Working remotely requires a high degree of selfdiscipline and time management. It’s essential to stay organized and communicate effectively with team members. Additionally, maintaining work-life balance can be challenging when your home becomes your office,” Tari shares.
Nyasha echoes these sentiments, adding “Adapting to a remote work environment can be tough initially. There’s a learning curve in mastering virtual communication tools and maintaining a sense of connection with colleagues. However, with time and practice, these challenges become manageable.”
The Dental Entrepreneur Media team makes a consistent effort to foster a productive and enriching work environment. An integral part of this process is kicking each work day off with a daily morning huddle. These morning huddles ensures that the Tari, Nyasha, and Anne are all on the same page. But on a deeper level, these morning huddles offer a touchpoint for the team to check in with each other, how we can lift one another up both professionally and personally, and what sort of support we need in order to thrive in our strengths.
On top of that, what makes the dynamic at Dental Entrepreneur Media so powerful is Anne’s constant dedication to fostering personal relationships with the entire team. Each monthly meeting kicks off with an update on each team member’s lives so that the team can start building an intimacy beyond the production and output they offer.
Anne is a huge proponent of connecting with integrity and authenticity. It’s why in this virtual world, Dental Entrepreneur Media hosts the annual DeW Life Retreat in North Carolina, which both Tari and Nyasha had the pleasure of attending last year.
“It’s incredible that we were able to get both Tari and Nyasha out for the DeW Life Retreat,” Anne says. This was a pivotal moment for the Dental Entrepreneur Media team as we got to connect the DeWs to Tari and Nyasha, so they know exactly who they’re speaking to whenever they send an email or connect on social media.
FAITH AND GUIDANCE IN THE PROFESSIONAL JOURNEY
Faith plays a pivotal role in Tari and Nyasha’s professional lives. Both attribute their success to a sense of divine support and guidance. Tari reflects on that influence, “From the recruitment process to our daily tasks, I see God’s hand in everything. Anne and I often pray for guidance and for the right people to join our team. It’s amazing to see those prayers answered and to feel a sense of divine direction in our work.”
Nyasha adds, “Faith has been a significant source of strength throughout my journey. Whether it’s achieving our goals or navigating obstacles, I feel a constant sense of divine support. This belief helps me stay motivated and focused on our mission.”
ADVICE FOR BUSINESSES GROWING VIRTUAL TEAMS
Any business charging on into the age of technology
will eventually expand and tap into the opportunities of growing a virtual team. As experienced professionals in the ever-evolving landscape, Tari and Nyasha offer valuable advice.
“Always remain open to learning and growing. Embrace your strengths and work on your weaknesses,” Tari divulges. Taking the time and going the extra mile to hand-select a virtual team member who fulfills the needs of the team is going to benefit your business in the long run. Because building a team where your strengths reach far into various corners helps you cover more ground. Instead of having a team that shares the same expertise, you’ll have a team that has experience and natural talent across multiple facets of the business.
Tari also adds, “Don’t underestimate the power of prayer and faith in guiding you through your journey. It’s important to stay grounded and focused on your goals.”
Nyasha emphasizes the importance of perseverance and support, “Keep striving for personal and professional growth. Support one another, and view every challenge as an opportunity for learning. Remember to appreciate the journey and celebrate your progress along the way.”
As the landscape of work continues to evolve, the role of remote teams will only become more integral to various industries. Tari and Nyasha’s experiences highlight the potential for remote work to drive positive change and enhance operational efficiency.
Their experiences at Zimworx and Dental Entrepreneur Media highlight the potential for remote work to drive positive change, enhance operational efficiency, and build healthy team dynamics. Their stories reflect a broader trend towards embracing flexibility, leveraging diverse skill sets, and fostering a supportive and collaborative work environment.
Their journey is a testament to the transformative power of remote work and the personal and professional growth it can foster. As they continue to excel in their roles, Tari and Nyasha serve as inspiring examples of how remote teams can make a significant impact, both within their organizations and in the wider community – especially when carefully and thoughtfully selected, supported, and nurtured professionally and personally.
LOOKING AHEAD: THE FUTURE OF REMOTE WORK
Kuda Mhundwa
DeW Dish
MACHELL HUDSON-HOOVER
Integrative RDH, Oral-Systemic Health Consultant & Speaker
IG: Machellhooverrdh
WHAT IS THE BEST PART OF YOUR JOB?
I have been fortunate to have had diverse opportunities, enabling me to build relationships, foster team growth, offer motivation and pursue personal advancement while elevating patient care and clinician purpose. Impacting others is the greatest reward. These experiences have enabled me to strategically drive team development, offer unequivocal inspiration, pursue personal advancement and constantly striving to learn how to better improve healthcare practices.
WHO HAS BEEN THE MOST INFLUENTIAL WOMAN IN YOUR LIFE?
I am grateful to have many extraordinary women who have impacted my life. If I were to single out one, it would undoubtedly be Cynthia Baird. Her presence in my life is not just significant, it’s unique. I honestly cannot imagine who I would be without her love and unwavering support and insistence in sharing my passions/talents with the world. Her belief in me gave me the courage to try scary new opportunities beginning in 2016. I love her forever.
HOW DO YOU MEASURE YOUR SUCCESS?
Success is determined by the positive influence it creates and the meaningful changes it brings to people’s lives. True success goes beyond personal accomplishments; it is about inspiring others, making lasting impact, and
contributing to the growth and well-being of those around us. My prayer is I use up every single ounce of goodness I have been given in blessing others because that is God’s intention for his children.
WHAT OBSTACLES HAVE YOU OVERCOME IN YOUR CAREER?
My most significant obstacles: 1) Myself. As a clinical rdh, my priority was always my patients’ whole body health, and I struggled to see my value professionally beyond the opperatory. 2) Recognizing that wellness is a business and that is not shameful. Once the healthcare industry prioritizes elevated care, we will see a healthier country, purpose driven clinicians, and profitable practices. We all win. Both our patients and we healthcare providers deserve it.
WHAT DO YOU DO TO TURN AROUND A BAD DAY?
I am unsure if my challenging beginnings contributed to this, but my most significant strength is positivity. Even on the worst days, I can see opportunities and goodness. Every single lousy day has ultimately led to something greater. I have my faith for comfort and it also helps to have an amazing, supportive Christian partner by my side.
WHAT ADVICE DO YOU HAVE FOR THE NEW PERSON IN YOUR OFFICE?
I love this. Embrace teamwork, communicate openly (respectfully) and prioritize patient care with compassion. Stay curious, seek continuous learning, and do not hesitate to ask questions. Remember, every team member’s contribution is valuable, and together we can achieve great outcomes.
WHAT “DEW” LEADERS DO?
To be a DeW is to strive to be an impactful, collaborative, and influential woman in and outside of dentistry. It means driving meaningful change, fostering teamwork, and inspiring others. It is about creating positive environments, valuing diverse perspectives, and using your voice to advocate for important causes. Through leadership and example, we can uplift those around us and better shape the future of healthcare and even beyond that and doing so with high integrity.
VANESSA VITAGLIANO
CEO and Founder of
V2 Growth Strategies
www.v2growthstrategies.com
WHAT IS THE BEST PART OF YOUR JOB?
The best part of my job is having the opportunity to balance structure and creativity. As the founder of V2 Growth Strategies, I get to develop strategic frameworks for dental companies while also coming up with innovative solutions to help them grow.
WHO HAS BEEN THE MOST INFLUENTIAL WOMAN IN YOUR LIFE?
The most influential woman in my life has been my mom. She has always worked hard as a nurse without complaining and consistently demonstrated a desire to help others. Her dedication and compassion have greatly shaped my own work ethic and approach to business.
HOW DO YOU MEASURE YOUR SUCCESS?
I measure success by waking up each morning excited for the day ahead. Life is too short to dread your work, so I’ve built a career that energizes and fulfills me.
WHAT OBSTACLES HAVE YOU OVERCOME IN YOUR CAREER?
In terms of obstacles, I’ve dealt with imposter syndrome in the past, which at times made me my own worst enemy.
However, I’ve grown more confident over time and now feel empowered, proud, and deserving of my place in the industry.
WHAT DO YOU DO TO TURN AROUND A BAD DAY?
To turn around a bad day, I listen to music that makes me want to sing or dance. It’s hard to stay in a negative mood when you have a fun song playing!
WHAT IS YOUR GUILTY PLEASURE?
My guilty pleasure is having a late night snack in bed.
WHAT ADVICE DO YOU HAVE FOR THE NEW PERSON IN YOUR OFFICE?
Work hard, play harder. It’s essential to put in the effort to achieve your goals, but don’t forget to enjoy the journey and celebrate your successes along the way.
WHAT “DEW” LEADERS DO?
DeW leaders pave the way for others to follow. They are dedicated to bringing up and supporting those around them, creating an environment where everyone can thrive. Their leadership is characterized by empowerment, mentorship, and a commitment to fostering growth in others.
WHAT IS YOUR FAVORITE INDOOR/OUTDOOR ACTIVITY?
I love being on and near water–whether it’s a serene lake or the vast ocean. Give me some sun and water, and I’m in my element! Activities like boating or snorkeling are my absolute favorites; there’s something invigorating about being out on the water.
WHAT FAMOUS PERSON LIVING OR DEAD WOULD YOU LIKE TO HAVE LUNCH WITH AND WHAT WOULD YOU ASK THEM?
I would love to have lunch with Lucille Ball. I would ask her what it was like being a woman in the entertainment business during her time. Her trailblazing spirit and ability to break barriers in a male-dominated industry continue to inspire many today.
DR. ARNELLE WRIGHT
MENTOR | KOL | ENTREPRENEUR
General Dentist
@thedailydentist @dentalfemme
WHAT IS THE BEST PART OF YOUR JOB?
The best part of my job as a dentist is connecting with patients and changing their lives through my knowledge and clinical skills. I also thrive when my team is optimizing all of their strengths in their respective roles.
WHO HAS BEEN THE MOST INFLUENTIAL WOMAN IN YOUR LIFE?
The most influential women in my life have been my mom and God-mothers. They see all the best in me, they share it with me, and push me to do all that I was called to do.
HOW DO YOU MEASURE YOUR SUCCESS?
I measure success by the impact I make in the lives of others. I know that one of my superpowers is connection and being a conduit, both of which I take seriously. When I’m able to put them to use and achieve the desired outcome, I’m pleased.
WHAT OBSTACLES HAVE YOU OVERCOME IN YOUR CAREER?
I’ve overcome rejection several times in my life, which although difficult to experience has made me more resilient than one could imagine. I’m grateful that the opposite didn’t happen - where I’d become callous, which
can prevent one from attempting anything on a large scale again.
WHAT DO YOU DO TO TURN AROUND A BAD DAY?
To turn around a bad day I come to a full stop sometimes. This full stop isn’t for the entire day, it may be for the moment. In that moment, I take time to myself, get quiet, and enter into deep breathing which helps with whatever I’m facing almost instantly.
WHAT IS YOUR GUILTY PLEASURE?
My guilty pleasure includes mindless activity on social media at times, watching funny reels, and sending them to friends, catching up on a tv show with my husband, and nerd gummies (both flavors).
WHAT ADVICE DO YOU HAVE FOR THE NEW PERSON IN YOUR OFFICE?
Take time and observe, but also jump in and learn, ask lots of questions, and provide input from their expertise. We learn by doing.
WHAT “DEW” LEADERS DO?
Leaders lead, they continue to learn, they delegate, they give, and they follow up.
WHAT IS YOUR FAVORITE INDOOR/OUTDOOR ACTIVITY?
My favorite indoor activity is a spa day, and an outdoor activity would be riding my bike, taking a walk, or being at the beach.
WHAT FAMOUS PERSON LIVING OR DEAD WOULD YOU LIKE TO HAVE LUNCH WITH AND WHAT WOULD YOU ASK THEM?
I would want to sit with Oprah Winfrey, and I would ask her to share anything to help a non-traditional dentist like me build an empire like hers. I would share my business ideas and existing frameworks, and then ask her for as much advice that she could muster up in the time that we were together, and any contacts that could help expedite the process.
BUILDING LEGACIES: FROM THRIVING PRACTICE TO EMPOWERING WOMEN
By Dr. Valerie Woo
THE DARING DREAM
“The biggest risk is not taking any risk.” Oprah Winfrey’s words echoed in my mind as I pursued my dream: opening a pediatric dental practice with the guiding motto, “Pediatric Dentistry with a Mom’s Touch.” Fresh out of residency with a newborn in my arms, I was determined to create a nurturing environment offering gentle, personalized care, like a mother’s loving touch.
The early days were an uphill battle. Securing financing felt like scaling a mountain as lender after lender dismissed my ambitious vision. “I’m not sure you have what it takes with a newborn,” one loan officer bluntly stated after reviewing my proposal. His doubting words fueled my determination.
THE CONSTANT GRIND
When I finally secured my beautiful well-lit space nestled in the heart of a family-friendly growing community, the overwhelming sense of relief quickly morphed into a new set of challenges. Attracting the initial influx of patients and building the right team was a grueling process.
I remember donning a tooth fairy costume, my infant daughter in tow, as I enthusiastically waved to crowds, handing out branded toothbrushes, sugar-free candy, and business cards during a Halloween parade—anything to raise awareness about this special place I was creating. The grind was relentless, the debt overwhelming.
Countless nights were spent lying awake, my mind racing with doubts and fears, questioning my sanity in taking on such an endeavor while raising my daughter.
EMBODYING THE MISSION
Amid those stressful formative years, one moment remains seared into my memory. Holding the hand of a severely anxious young patient, her body trembling, I seamlessly shifted into “mom mode,” speaking soothingly as I explained each step. Her eyes unclouded, her shoulders relaxed. My “...with a Mom’s Touch” motto became a living, breathing philosophy, forging an inextricable bond of trust with my patients. I had discovered the secret sauce to build something truly special.
As the years ticked by, my practice not only flourished from a business perspective, but also from a personal one as my family expanded with three more sons joining the beautiful chaos. With each new addition, I found myself grappling with that age-old challenge of work-life balance.
BREAKDOWN TO BREAKTHROUGH
There was one particular breaking point - a frantic morning, in a panicked rush to get myself and the kids out the door, I spilled piping hot coffee all over my scrubs. As the scalding liquid seeped through, tears streamed down my face, releasing all the overwhelming stress, fatigue,
and pressure.
This incident became a powerful wake-up call, prompting me to implement strict boundaries and self-care routines. To embody the nurturing, compassionate energy I wanted for my patients, I knew I had to start by nurturing myself.
MINDSET TRANSFORMATION
It was around this time that I had a pivotal mindset shift: I could no longer treat this practice like a one-woman show wearing all the hats. It deserved and demanded to be approached with the same level of meticulous planning, operations, and strategic decision-making that a Fortune 500 CEO applies to their organization.
Along with spending endless hours treating patients, I became a voracious student, devouring resources and coaching on leadership, operations, finance, and marketing. These skills were glaringly absent from dental school training, leaving me underprepared for entrepreneurship. From this study and real-life practice
growth, I created the Dental Practice Scale Trio to bridge the skill gap and ensure practice success.
THE BIGGER CALLING
Despite achieving incredible success and finding sustainable ways to juggle my roles, a gnawing sense persisted that something bigger was calling me. I couldn’t shake the feeling that the impact I hoped to make extended far beyond the four walls of my thriving pediatric dental practice.
As I entered my early 40s, operating at the absolute peak of my career, a pivotal epiphany crystallized: my true purpose was not just to build and lead a booming business, but to empower and inspire the next generation of women in the dental field to shatter limitations and achieve their biggest dreams—without having to make the same sacrifices I had endured.
The weight of that realization was immense, both terrifying and exhilarating. Achieving that level of impact
meant something truly profound—I would have to let go of the very dream I had fought so tenaciously to build.
LETTING GO TO LEVEL UP
And so, with both an anxious and courageous heart, I made the agonizing decision to sell my ownership stake in the practice I had brought into this world. I remembered the early days, sitting with my husband during residency, scribbling dreams for the practice on dinner napkins, making the decision even more heart-wrenching. Preparing to pass the baton to new owners who could take my life’s work to soaring new heights was an emotional rollercoaster.
I spent endless late nights meticulously optimizing and documenting every single system. Every report had to be pristine—I was determined to ensure that the sterling reputation I had worked so hard to cultivate would continue to shine.
Finally, the day arrived when I inked my signature to those final sale documents. As I did, a torrent of tears spilled down my cheeks and an immense cocktail of emotions hit me at once – sadness at having to let go of this precious endeavor that I had quite literally given birth to and nurtured with every ounce of my being; pride at the soaring heights it had achieved through sheer grit and perseverance; worry and fear of not knowing what my practice would become – would it be cared for and loved the same way I did; relieved that the burden of everything wasn’t entirely on me anymore; exultant that I had endured and overcame all of the challenges that led to this moment; peace knowing that I made the best decision for myself, my family, and my team; and finally, incredible excitement over the new impact I could now make on a much broader scale.
Letting go of the very dream that had demanded such immense sacrifice was, without a doubt, one of the most difficult decisions of my life. Yet I knew in my heart it was the right one.
LAUNCHING THE NEXT GENERATION
However, this was not going to be a bitter goodbye or a full exit from dentistry. With great intention, I remained a leader in my practice, determined to equip my handpicked associate team with the tools, skills, and wisdom they would need to take this practice to new heights.
Just as a parent patiently nurtures their child through each developmental stage, imparting the lessons that will allow them to ultimately spread their wings, I took it as my personal responsibility to guide my dental leaders-inwaiting through the intricacies of large-scale operations and business management—teaching them everything from clinical excellence to leadership principles to organizational psychology.
It was my mission to lay a rock-solid foundation for their long-term success before eventually stepping aside to allow this practice to enter its next incredible phase of life, now under the stewardship of the very people I had mentored and developed.
PRACTICING AND MENTORING: A UNIQUE APPROACH
My new greater purpose: nurturing and inspiring the next generation of female dentists while continuing to practice and lead—ensuring hard-earned wisdom stayed current.
Uniquely straddling my past role as a practice owner with ongoing active leadership responsibilities, I could offer a blend of empathetic guidance and experienced-based credibility into every interaction with those I mentor. I aimed to be the compassionate yet brutally honest sounding board that I had so desperately craved in my own journey. Whether a start-up grappling with fears or a veteran craving balance, I cultivated an environment to reframe mindsets and implement transformative systems. My goal was to accelerate their learning curves while offering a safe haven to stumble, regroup, and charge forward as empowered versions of themselves.
In one memorable coaching call, a new owner said, “It’s awesome having someone to confide in about issues I can’t discuss with dental friends. It’s like having a mentor and therapist!” By normalizing vulnerabilities and providing a strategic roadmap, I empowered women to achieve sustainable success faster without sacrificing
themselves or facing the pitfalls I encountered.
to confidently and competently pursue their visions— shattering glass ceilings, discovering the brilliance within themselves, and unapologetically becoming who they’re meant to be. My heart is full.
And just like a mother who gently guides her child past fear to spread their wings, I will continue nurturing these rising leaders to courageously claim their power. For it’s through empowering these leaders that we can transform an industry and inspire generations to come.
About the author:
Dr. Valerie Woo - entrepreneur, pediatric dentist, and mother of four - consults and mentors female dentists in transforming chaotic practices into thriving businesses. After selling her successful pediatric dental practice in 2021, she now integrates leadership, marketing, and operational systems into customized programs. Drawing from her own entrepreneurial journey from start up, scaling, and selling, Dr. Woo provides strategic guidance infused with compassionate wisdom to help dentists achieve their boldest visions without compromising what matters most.
Mark your calendars:
ADA Annual Conference
SmileCon® 2024, Oct. 17–19, 2024
New Orleans, LA
The 2024 Dental Culture Con Oct 24-25, 2024 Miami, FL
ADA Annual Conference SmileCon® 2024, Oct. 17–19, 2024
New Orleans, LA
DeW Retreat November 14-16, 2024 Charlotte, NC
Greater NY Dental Meeting Meeting Dates: Nov. 29 – Dec. 4, 2024 Exhibit Dates: Dec. 1–4, 2024
Jacob K. Javits Convention Center
Learning Crew December 13, 2024 Virtual
Expansion January 2-4, 2205 Phoenix, AZ www.Expansion2025.com
2025 Midwinter Meeting Feb. 20 – 22, 2025 160th Midwinter Meeting McCormick Place West Chicago, IL
If you want to arrange a meetup, please email anneduffy@dew.life for a complete updated list of dew dates go to the private FB DeW Life crew page.
Who, Wear, When
DeW Meet-up with a DeWd
Ashley Best and Sheena Hinson
DeW Meet-up in Vegas
Tia Meyer
Devin Geeson and Lynn Pencek at DGT
Tiffany Wuebben and Brandy Trout
DeW Meet-up NNOHA
DeW Meet-up in Philly
Sam Strain and Machelle Hoover
Vanessa Emerson & Victoria Peterson at PDA
DeW Meet-up AADOM
Ta Dah! Women's Leadership panel at Super Dentist Bootcamp
DeWs in Aruba for CE on the Beach
Kara Kelly, Samantha Jones, and Minal
LIVING YOUR STRENGTHS
HOW I SCALED MY WAY OUT OF THE OP
By India Chance, RDH, CDIPC
Transitioning from a clinical dental hygienist to the founder of a successful dental compliance company was not a journey I had initially envisioned. However, it became a natural progression that aligned perfectly with my entrepreneurial spirit and diverse professional background. Each role I held and every experience I gained prepared me to feed every part of my soul, bringing me inner happiness and fulfillment. This is my story of how I scaled my way out of the operatory and into the world of dental compliance and entrepreneurship.
THE EARLY DAYS
My career began working diligently as a clinical dental hygienist. Even though providing care to patients was deeply rewarding, I quickly realized there was more I wanted to achieve. I felt a growing frustration that I wasn’t living up to my full potential and knew there had to be more for me. After working 10 years as a clinical dental hygienist, I began the journey of exploring nonclinical roles that could answer the nagging question: What else can I do with my dental hygiene degree?
My first position was as a Grants Manager at the University of Maryland School of Dentistry. There, I managed large grants providing dental treatment for those in underserved communities. My perspective was broadened on administrative and strategic aspects of dental care, requiring meticulous attention to detail and a strong sense of accountability—skills that proved to be invaluable when launching my own business.
Next, I became a Team Leader for a Mobile Dental School
Program that allowed me to hone my leadership skills. I managed a 4-person dental team and coordinated with schools to ensure children received essential dental care. I learned the importance of organization, team building, and the significant impact preventive care had on communities. During this time, I realized being in a leadership role was my future. I soon moved on to becoming a Professional Educator for Waterpik. This role allowed me to elevate my skills in presenting educational content, client management, and networking. Combining my clinical knowledge and delivering valuable insights to dental healthcare providers was amazing. I realized how much I enjoyed it and knew I had to keep going. However, I still had this nagging question…How do I become an entrepreneur?
THE TURNING POINT
While I was working for Waterpik, a colleague reached out to ask if I could help a new practice build their dental hygiene department and mentor the new hygienist. I hesitated, never having formally consulted, but my colleague quickly reminded me that I had been giving unpaid advice for 22 years! So, I went for it and it was one of the best decisions I could have made. I successfully built the dental hygiene department from scratch, implemented an employee continuing education program, and honed my consulting skills.
My confidence was soaring and this set the stage for my next major career shift. It was a Monday afternoon and I took a call with a local dental compliance trainer to discuss my client’s needs. The trainer shared her
process and began to discuss her journey from clinical to compliance. As I listened, everything she said registered in my soul…being your own boss, educating licensed professionals, and utilizing my dental hygiene education… seriously?! I couldn’t believe there was actually something in the dental industry that checked every single box! She kept talking and stated she would soon be retiring from dentistry altogether and the local dental community would need someone to take her spot. I was silent and speechless, yet, so excited and I was in before we even hung up!
BUILDING LEARN2PREVENT
With this newfound direction, I studied dental compliance extensively, followed other consultants across the country, and absorbed as much information as I could. In 2017, Learn2Prevent was born and the mission was clear: educate dental healthcare providers to deliver the safest dental visit possible. Along the way, there are a few lessons I have learned:
Embrace Every Opportunity: Each role can prepare you for your ultimate goal
Stay Open to New Directions: Explore the unexpected, be willing to pivot when necessary
Value Relationships: Nurture your professional relationships—they can open doors you never imagined
Passion and Purpose: Have a clear mission and purpose that drives your success
LOOKING AHEAD
As my company grows, my commitment to my passion and purpose remains unwavering. My journey is a testament to how varied experiences and roles can culminate in creating something impactful. By embracing each experience, I was able to scale my way out of the operatory and build a company that makes a real difference. Stay open, stay passionate, and keep learning—you never know where your journey might lead!
About the author:
India Chance is a distinguished dental safety specialist, renowned for her expertise as a Registered Dental Hygienist, Certified Infection Control Educator, Authorized OSHA & Abuse Awareness Trainer, Recognized HIPAA Educator, and Certified Advanced Life Support Instructor. As the visionary founder of Learn2Prevent, India leads efforts to elevate dental compliance worldwide, prioritizing exceptional patient safety practices. Her contributions have been acknowledged by prestigious institutions like the CDC Office of Oral Health. Her commitment to improving dental health standards is evident in her role as an Editorial Review Board member for the Association for Dental Safety (ADS) & Inside Dental Hygiene, as well as her work as a Dental Board Inspector for Maryland State Board of Dental Examiners. In recognition of her significant impact in the field, India was honored by the Association for Dental Safety with the 2023 award for Emerging Infection Control Leader in the US.
THE COST OF WEARING AN EMOTIONAL MASK
By Margy Schaller
We are all made for greatness. I believe that wholeheartedly now, though I haven’t always felt this way. My journey to self-discovery was riddled with fears of rejection, failure, and feelings of unworthiness. The narratives of our lives shape who we are—from our childhood experiences to our present circumstances. These stories influence how we perceive ourselves, how we react to challenges, and the decisions we make.
I want to share three pivotal stories from my life, each imparting a valuable lesson that I believe can benefit anyone.
THE RISE AND FALL ON THE BIG STAGE
In June 2013, I started my company, Laser Pointer Presentations, coaching speakers to develop impactful content and then designing captivating slide decks for them. Although I had been working with speakers in dentistry for close to a decade, it’s a whole different challenge when you start your own company. Two years later, I was given the opportunity to speak at SCN. This was my big shot, and I knew I had to make it count. As a speaker coach, I always stress the importance of sharing your ‘why’ story to connect with a new audience that doesn’t know you, like you, and trust you. After deep introspection, I decided to share my true why, and this was my opening story:
“Has anyone here ever said, ‘I am NEVER going to be like my mother?’ I did. My childhood was tumultuous, raised by an alcoholic single mother. I vowed never to be like her, but I found myself in a disastrous marriage, a painful divorce, and a series of alcohol-induced crises. Then ten years ago, I got sober, and I had amazing mentors show up to help me learn the adulting skills I missed out on. I can never repay them, but the best that I can do it to pay it forward. That’s why I’m here today, helping speakers like you be the best YOU can be.”
The audience was captivated, and the rest of my talk was a success. Many booked me on the spot, and some shared similar childhood stories, thanking me for my transparency. However, two influential members later advised me to avoid discussing my sobriety, saying “people might judge you.” This advice played into my worst fears, leading me to put on an emotional mask and hide my sobriety for the next nine years.
DISCOVERING MY TRUE SELF
As my business grew over the next few years, I attracted amazing clients who saw potential in me that I didn’t see. They said that my services were so good and so in demand that I should grow my business into an agency. Since I know I always undervalue myself, I decided to take their advice even though inside it felt scary and not quite a good fit. I hired contractors for various roles, but the
stress of ensuring everyone was paid led me to sacrifice my own income. And because my name was on the final product, I was redoing much of the work, leading to burnout.
In September 2017, I sought help from a business coach. Within minutes I was in tears describing what was happening, and his advice was… to fire everyone as soon as I hung up the phone. Desperate for relief, I followed his advice and within a few months, my profitability returned. More importantly, my coach wasn’t giving me advice based on what he saw for me, he was giving me advice based on who I really am. Because at my core, I am someone who loves to connect with and overdeliver for my clients. In this case I had been wearing the mask of someone I wasn’t, and it was suffocating me.
THE BIRTH OF SOBER LIFE ROCKS
Last October, at the DeW retreat, Laura Nelson shared her sober journey during a panel discussion and asked the room who else didn’t drink. As I slowly started raising my hand, I looked around to see about 15% of the room doing the same thing! Laura, who was one of the few people who knew I was sober, looked over at me with the same stunned expression I had. We knew these women and had NO IDEA about each other! Later that day, we went to lunch, and I said, “This can’t happen anymore. And it starts with me. You’re not putting baby in the corner ever again!” At almost 19 years of sobriety, I was finally able to take off this final mask.
Since embracing my sobriety publicly, I’ve felt a profound alignment within myself. The two lives I was living—one public and one hidden—have merged into a beautifully imperfect person ready to inspire change. My sobriety journey and the support from others have fueled the creation of Sober Life Rocks, aiming to help thousands feel confident in their choices.
LESSONS LEARNED
1 Let your light shine!
One of the greatest joys of starting Sober Life Rocks is hearing how others feel validated and supported when they learn that they are not alone. I don’t want anyone else to have to spend 19 years letting others or their own inner voice hold them back from being their authentic self. YOU are amazing because of your past and your journey!
2 Our greatest strength is the people we surround ourselves with.
For those of us in the DeW community, we know the
unique magic of being supported and encouraged by other women. However, you are the only one in your life that really knows who you are and what you want. Today when I am handed a piece of advice, I wait until I am in a quiet place so I can examine how these suggestions align with my core values and my inner knowing.
3 Be careful with giving advice. My daughter once said that unsolicited advice is essentially well-intentioned criticism. So, give advice only when asked. And if you are asked, give your truest, most helpful advice based on what that person wants to accomplish… not what YOU see for them. And be careful that you are not handing out masks to the person you’re advising.
Today, in all aspects of my life, I am committed to helping others live life without an emotional mask. If you are a speaker or writer or even guesting on a podcast, people want to know you in all your authenticity. They can find content online but can never know the human application without you speaking truth about the journey.
For those of you on a sober journey, you are welcome to join our community of like-minded people who will cheer you on and celebrate your choices.
Remember you are enough just as you are. You know what is right for you. And you have a bright light that the world needs to see.
About the author:
Margy Schaller is the COO and Co-Founder of Sober Life Rocks. Her goal is to build a community where no one feels alone at business events, regardless of what is in their cup. She also runs Laser Pointer Presentations where she coaches business owners and experts who want to knock it out of the ballpark when they get on a stage. Most recently, she has launched Schaller Speaker Academy, a monthly program that teaches practical and highimpact content development and slide design tools. She is the author of two highly acclaimed books, Write A Killer Talk and Formulate A Winning Presentation. On a personal note, she enjoys time with her family, traveling the world, gardening and watercolor painting!
DeW Life Retreat 2024
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REFLECTIONS IN THE MIRROR: A JOURNEY TOWARDS THE ACCEPTANCE OF AGING
By
NOT SO PRETTY
Long ago I stared at the mirror thinking I was neither pretty, nor relevant. In moments when a slightly positive level of my self-esteem existed, I found myself average at best and definitely nothing special. Unimpressed by the freckled, unblemished, wrinkle-free skin, I went about my day not giving a thought to the possibility that one day the girl staring back at me would cease to exist. Like generations before, and ones which will come after, I felt both invincible and oblivious all at the same time.
It all began to change in my mid 30s; with quick glances into the mirror at random times I became disillusioned with what I saw. I slowly began noticing that the twentysomething-year-old was no longer looking back at me. At first it was startling and confusing, unexpected to a certain point, and so I fully imagined it to be a fluke and waited for it to pass. I couldn’t pinpoint what was different about me physically, other than the fact that I didn’t look the same anymore. Still freckled and wrinkle-less, my face just looked different. It was hard to just blame it on the circumstance or perception, though I had just become a mother. As the world around me, the child-filled world, had been turned upside down, I wondered if everything I looked at had also began to adjust suddenly. Perhaps. Could be. Maybe. Nonetheless, that forgettable and average girl that I was in my 20s had disappeared and no matter how hard I tried to look for her, she wasn’t coming back.
WHAT WILL THE FUTURE HOLD?
My mid-thirties were also the time around which that I joined a local YMCA fitness club populated with a remarkably tight knit group of mature women. The senior club comprised of 65+ year old women who swam in an aquatics class immediately following my pool time. They moved at various speeds around the locker room getting
ready for their class, changing and chatting. The laughter and camaraderie almost made me want to be 65 or over.
Though keeping mostly to myself with my glued eyes firmly on the ground, I couldn’t escape a previously unseen image of clothe-less elderly women. Shy and awkward at first, with time, I became more comfortable with moving my eyes off the floor selectively viewing the nudity; not so much out of curiosity or disrespect but necessity, to get dressed and not trip, blow dry my hair and put on makeup. I saw mature women, full of life, energy and experience but weighed down by aches, restricted movement, and sometimes limping. It was the first time I’d seen a woman’s skin, pulled by gravity, wonderfully displaying the wrinkles of her body. It was the first time I’d seen muscle atrophy, loose skin, misshapen thighs, and tube-like breasts hanging at the waistline. Though I appreciated how active and social they were, though I understood how family and relationships mattered to them more than appearances, seeing how life wore on their physique, my future physique, made me feel uneasy about aging, even fearful of it.
IT’S HAPPENING
Moving forward a little less than a decade, in my early 40s I began to notice my eyelids dropping. I went through the rigamarole of thinking that I had woken up more swollen than usual, and that in a week’s time all would return to normal. In that same moment, makeup-less with eyes swollen, I saw my mom looking back at me from the mirror; my mom a woman 23 years my senior. It was not a metaphor for who I was becoming. It wasn’t some sort of a concrete jungle mirage. In that one glance, I really did see my mom; And it’s not that I didn’t want to look like my mom. My mom was one of the most beautiful women I’d seen. Full of life, always laughing, big bright beautiful smile, and
Dr. Maggie Augustyn FAAIP FICOI
an even bigger heart. I am truly lucky to still have my mom around. Lucky to see her once a week, every week. Lucky to talk to her and to love her daily. Lucky to eat her homecooked Polish food, from my mother country. Lucky to see her eyes sparkle when she sees my daughter.
When I saw my mom in the mirror, it was the first time it really hit me: the girl from her 20’s was now at least 23 years older. It took me weeks to process this. I didn’t want to look at my reflection anymore. I’d glance to coordinate my outfit, I’d look specifically only at my eyes or lips only to apply make up, and I’d never, ever, zoom out to take in the whole face. I just didn’t want to come to terms with the realization that two decades wore my face down. But with time, I had to, I did come to terms with it, there was and never would be any avoiding it. I was aging. Physically aging. And there would be no return. No return to relive life, no return to a quick healing and healthy body. The past was the past, and looking ahead there’d be less time; less time in life, and less time before I looked like my YMCA counterparts. I think if I had to find a moment to celebrate in all of the above, it would be that one day, my daughter, would see my face in the mirror. Maybe at first she will tremble, as I did, but I’d hope that in the end, she’ll remember the love and laughter that we shared.
ACCEPTANCE
And in my late 40’s I look nothing like the girl in my 20’s. I avoided the mirror, and when forced with my reflection, I cower. My home filled with photos of my past, my wedding, vacations and family gatherings, with my home filled with photos from the girl in her 20’s, the largest, the truest, the most accurate image of who I am, today, makes me cringe. In my mind I feel stronger than ever, an independent woman made of stealth, a forced to be reckoned with, yet what the mirror shows feels mismatched.
As my mind is sharpening, as my life gains more momentum and purpose, I am always hoping that the image I see in the mirror would be blurring. One moment, in this space of self-pity, a realization hit me: as much as I missed the 20 year old, I didn’t seem to appreciate her much when standing in her shoes. She was unworthy of being noticed. She had faults and defects. Her nose was too big, eyes slightly uneven and chest too small. I sorted through the old albums and reacquainted myself with the photos around the house. A revolutionary thought crossed upon those examinations: back then, I wasn’t forgettable and I wasn’t too thin. I was pretty; pretty perfect compared to now.
And if I took the days of my 20’s for granted, if I’d imagined in those times that my physique didn’t account to much, what are the chances I’d do the same 20 years from today? Chances are that I’ll look at today’s photos of my
lowered brows and wrinkled eyes and think that I was, in fact, beautiful also. So, why not accept that as reality now? Why not accept that the woman staring back at me in the mirror, the one who startles me, the one who is a few short birthdays from 50, is in fact something worth looking at. What if I am graceful and lovely? This was the moment, I was forced to understand, really understand, that I have been getting older all along.
As much as I thought that time stood still and felt it move on fast forward in every day life, the unappreciated parts of my life were going to stay just that, unappreciated. I needed to truly understand that moments in time were fleeing faster than I could appreciate them. If I was going to appreciate them, I was going to need to change my perspective.
THE BEST PART IS YET TO COME
Getting older is frightening. Crossing the midlife barrier is a tough realization to get through, and it makes it feel like time is running even faster. But in peeling back the layers of why we are so scared to age we must also be forced to realize that beauty will pass too quickly and as such we will be unable to enjoy it. It’s also distressing to know that it may have taken us decades to truly appreciate the beauty of life, the joy of one another, the gratitude for being on this earth.
In that awakening, however, no matter how early or late, no matter if it’s on the other side of the half-life mark, all we need to do is slow life down. The recipe for slowing down aging is simply to settle in the moment, to be mindful and find joy in all we do. Find that which makes you happy and do more of it, do a lot of it. I would be dishonest with you if I didn’t point out that 50 scares me even more.
In that fear, however, I remember that just as how a mature peach is the only one whose sweet nectar will flow down your face, the best part of life is still ahead. And I am not unique to age. All humans age, and they have since the inception of time. We must marry the idea of age in our minds, not with wrinkles and patches and sun spots, but with the proof of having lived a good life; of being prepared to now watch the best part of the movie.
About the author:
Dr. Maggie Augustyn, FAAIP, FICOI is a Dawson trained practicing general dentist, owner of Happy Tooth, faculty member at Productive Dentist Academy, author and inspirational keynote speaker. She researches, writes, speaks on the things that makes us human, make us hurt and make us come alive. Dr. Augustyn captivates audiences with her ability to evoke emotion by giving attention to the things that we suppress in the hopes of making us feel less alone and more connected.
THE RESILIENCE TO MOVE ON AFTER A BREAST CANCER DIAGNOSIS
Ihated my breasts; they had always made me feel selfconscious. I developed breasts when I was in fifth grade, and throughout middle and high school, girls bullied me. My breasts weren’t perky; they were large and a bit saggy. The insecurity followed me throughout my school experience and into adulthood. When I became a mother, breastfeeding my three children made them worse. In my late thirties, I learned to accept my body, especially my breasts.
Every month, right before I started my period, my breasts would become lumpy, full, and painful to touch. Each time I felt a new lump, I went to the doctor, and the radiologist found it to be benign. So, when I felt a marble-sized lump while showering in December 2020, I wasn’t concerned.
Just to be sure, I scheduled an appointment with my Primary Care Doctor. She ordered a Diagnostic Mammogram and Ultrasound, seemingly as a matter of procedure. A few days later, my left breast was being squished in the Mammogram machine and massaged by the Ultrasound wand. The results came back benign, as expected. Or so we thought.
Throughout 2021, I continued to stay busy with family, friends, and work. My children and I spent two magical weeks in Alaska in the summer. I paddleboarded among icebergs and sea otters in Valdez, rode ATVs in Denali, watched glaciers crumble into the sea, and fished Salmon with my son in Kenai. At home, I became closer to friends and improved my tennis game. I continued working hard at my job and put everything into the start-up company I was employed by. I traveled to conferences, expanded my professional network, and solidified partnerships while dancing with friends and colleagues.
By Sarah Woods
The benign lump remained and even grew slightly. At the end of 2021, I returned to my PCP to see if she would take another look. I sat on a paper-lined cot in my Primary Care Doctor’s office as she used two fingers to feel my lump. “Let’s schedule another Diagnostic Mammogram and Ultrasound to get a better look,” she said with some concern.
“It's breast cancer and it's positive for Lobular Carcinoma,” I heard the nurse say on the other end of the phone a few days later. “It's tiny and ER/PR positive, which is good. It looks like it will be just a lumpectomy. That's all we know right now. Do you have any questions?” I was stunned. It was cancer, just as I had suspected. My nineteen-yearold daughter, Madison, happened to be with me that day. I told her about my conversation, and she used humor to help digest the news like I did. We sat in the car using bald filters to take silly pictures and we laughed, but the shock was still there.
A week later, I was sitting bare-chested in front of a surgeon as he described the differences between a lumpectomy and a mastectomy. “The area of cancer is small; we can do either. It’s up to you. We will just have to get an MRI first to be sure.” I looked at Dave, who gave me a reassuring nod and said, “I would like to get a double mastectomy to be safe.”
Things progressed quickly. A series of appointments and testing followed. I had genetic testing, an MRI, CT scans, another biopsy, and bloodwork. My scans were clear of cancer anywhere other than the 3 mm spot in my left breast and a new 1 mm spot in my right breast. The doctors reassured me that the tumors were small and that I wouldn’t need to get chemotherapy or radiation.
Two months passed, and I was in the recovery area after my three-hour double mastectomy, slightly groggy, and with no pain—a piece of cake. The nurses told me that I would stay the night in the hospital since I had four drains attached to my body. As the nurse wheeled me into the room where I would be staying the night, I saw the beautiful faces of my daughters. They told me that the surgeon came to talk to them once she completed the surgery and shared that I did indeed have positive lymph nodes on both sides and that I would need chemotherapy and radiation. When I heard that, I put on a brave face but was devastated. That evening, in the lonely darkness of the room, I cried. But even in that moment of despair, I found the strength to keep going.
My recovery from the surgery was smooth, thanks to my daily walks and Peloton rides. But what truly made the journey manageable was the unwavering support of my friends, children, mother, and partner Dave. Their presence and support were not just comforting, but integral to my journey. During my two-week follow-up with my surgeon, I learned that three of my margins were positive after my surgery. The positive margins meant that there was still cancer left in my breast along three of the incisions, and the surgeon reassured me that the chemo and radiation would “mop any remaining cells up.” My intuition told me this was a mistake, but I stuffed that feeling down and trusted the doctor.
Two weeks later, I sat with a nurse in my “Chemo Class.” This class wasn’t as much a class as it was the nurse practitioner explaining the chemo regimen, the drugs I would be taking, and describing in excruciating detail the side effects that I likely would experience. She assured me that the plethora of medications they would prescribe would manage them. After getting home, I researched the medications I would be taking. The chemo regimen was nicknamed the “Red Devil,” but it was not a cute nickname. I learned that the medications I was going to be on were mostly anti-nausea, anti-anxiety, and Prednisone, a steroid I found that made me ravenous, energetic, and mean.
I chose to do cold capping in an attempt to save my hair during the Red Devil. There was so little I could control in this entire experience, and I felt that my appearance could be something I could control. Cold capping is the process of freezing your hair follicles to prevent the chemotherapy drugs from reaching them and killing them, resulting in hair loss. During chemotherapy days - there would be eight of them - I would keep a 32-degree ice cap on my head for the entire duration of my chemo infusion and a few hours after. The duration lasted between 8-10 hours each chemo day. We kept six caps freezing in a portable cooler using dry ice to ensure the caps stayed at the right temperature. Dave would pull a new cap out of the cooler,
check the temperature, and replace the one on my head with a new one every twenty minutes. He was incredible, and we had it down to a well-orchestrated choreography after our first few caps. Each time we were on the way home from my infusion, we would need to replace my cap on the side of the road or in a grocery store parking lot.
The chemo experience was pretty terrible but, again, doable. I took a lot of medications to keep my nausea and other side effects under control. I would have my treatment on Thursdays, and by Monday, I felt about 80% normal. After the first couple of treatments, I knew what to expect. I understood that the discomfort and ill feelings were temporary and that I would return to feeling normal in 3 to 5 days. It became predictable and, with that, easier. I learned to accept the discomfort and lean into the ick. I rested as much as possible and binge-watched shows while my family fed and cared for me. Thankfully, I kept 70% of my hair throughout treatment.
Midway through my sixteen weeks of chemo, I was browsing through LinkedIn and came across a post from a recruiter. The job title was “Marketing Manager for a Dental Company.” When I saw this, I had a complete mindset shift. I DO have a future beyond cancer, and I can still have goals and dreams. I had spent the past six months just surviving and now had a new focus: my future. A month after responding to that post, I drove to
South Florida for a series of interviews. I was thrilled to receive the call that I was offered the role. It didn’t matter that I had cancer, and I had a future to be excited about!
I decided to trust my intuition, and two weeks after my last treatment, I had a re-excision surgery to remove the cancer that was remaining in my breasts. The surgery was the result of a consultation with a breast cancer surgeon at a cancer center in Charleston, South Carolina. There was concern that there wasn’t enough skin to remove while keeping space for my future implants, so we all prepared myself for the possibility that I would be flat after the surgery. I wanted the aesthetics of having some type of breasts, but my need to live longer overcame that notion. The surgery was intensive, and once I regained consciousness after the surgery, the medical student who assisted in my surgery informed me that they removed 3-4 centimeters of breast tissue, essentially giving me a second double mastectomy. To my relief, I was able to keep my foobs (fake boobs) while the surgeon removed the remaining cancer.
A month after the re-excision surgery, I began radiation. For five weeks, I had 25 rounds of radiation. Each weekday, at 7:30 am, I drove 45 minutes to the cancer center to lie on my back, bare-chested, as I held my breath for thirty seconds four times as the large eye of radiation scanned
in an arch across my chest twice stopping halfway through. After twenty minutes, I was putting my clothes back on for the 45-minute drive home so I could start my workday.
Once the active treatment phase was completed, I tried my best to continue with life in my new normal. Months after treatment ended, I learned about a blood test that checked for circulating cancer tumor cells. Something told me that I should have the test, and after asking my oncologist to test me, I received a positive result. Since all my tests and scans came back negative for metastatic cancer, I had a feeling that it was being missed. I decided to seek the opinion of an oncologist specializing in Lobular Breast Cancer at Dana Farber Cancer Center in Boston. After having their radiologist reread my scans, I learned that the cancer had spread into my bone marrow. It had likely been there all along. When I was first diagnosed, I tried to manifest that the cancer hadn’t spread beyond my breasts, but my biggest fear was realized.
Today, I am almost three years since my diagnosis and one year since my metastatic diagnosis. I feel relatively good. Since my breast cancer is hormone-fed, I take estrogen and progesterone blockers that have forced me into medically induced menopause. I also take a chemolike medication that lowers my white blood cells and gives me occasional diarrhea. I manage it all with Immodium and stay as active as I can.
Becoming acutely aware that my life is on a timeline has allowed me to appreciate the moments with the people who matter in my life. It has also motivated me to move to Asheville, North Carolina, a place I had fallen in love with and have wanted to live for many years. Today, I fill my cup by exploring outdoors, whether hiking to a waterfall or paddleboarding with Dave and our dogs. I am making new friends and trying out new restaurants and breweries whenever possible. I continue to explore new places and have new experiences, appreciating everyone. My cancer diagnosis isn’t the end of my life, and I refuse to let it stop me from living the life I have always wanted!
About Sarah Woods
Sarah Woods has been in the dental industry for over two decades and today is the Corporate Accounts and Product Marketing Manager for National Dentex Labs, one of the nation’s largest dental labs. She is the mom of three humans and three fur children and lives in Asheville, North Carolina with her life partner, Dave. She enjoys hiking, paddleboarding, and trying new restaurants and breweries in her spare time.
Let’s Smile Inc., Owatonna, MN
REDEFINING “HAVING IT ALL” FOR MODERN WOMEN EVERYWHERE
By Dr. Ashley Lerman
Balancing new motherhood with launching a business is a journey filled with moments of joy, exhaustion, and a constant battle to find time for everything. As the founder of Firstgrin, a company focused on preventive dental care for families, I’ve learned valuable lessons about grit, resilience, and the challenges of entrepreneurship. It hasn’t been easy, but the experience has shaped not only my business but also my approach to leadership and life. And as a woman navigating both worlds, I’ve come to appreciate the power of strategic scheduling, tenacity, and embracing a long-term vision.
Whenever I feel overwhelmed by the perception of others — whether it’s in my role as a business owner, a mom, a wife, a sister, or a daughter — I think about putting on blinders and focusing on my ultimate goals. It’s easy to get caught up in what people expect of you or how they think you should balance your life, but I’ve learned that trying to meet everyone else’s expectations can be paralyzing. As a woman, the pressure to “have it all” often means meeting others’ ideals of what success, motherhood, and family life should look like. But I’ve realized that no one else can define those things for me. Every time I start feeling weighed down by what others might think, I remind myself of why I started this journey in the first place. I think about the long-term vision I have for my life, both professionally and personally. In those moments, I put metaphorical blinders on, blocking out the noise and staying focused on my own path.
In each of my roles, there are countless opinions about how I should show up. People will always have something to say about whether I’m dedicating enough time to one area or excelling in another. But I’ve learned that it’s not about making everyone happy. Instead, it’s about setting clear priorities and focusing on what truly matters to me.
As a business owner, this means tuning out the external doubts or comparisons and staying laser-focused on my company’s mission. As a mother, it means trusting my instincts, knowing that every day I’m doing the best I can for my family. As a wife, sister, and daughter, it’s about nurturing those relationships in ways that are meaningful to me, rather than adhering to external expectations.
I’ve come to understand that leadership, motherhood, and personal growth are all deeply personal journeys. Putting on those blinders helps me to stay grounded in my purpose, trusting that even if the path isn’t always clear to others, it’s clear to me. When the weight of others’ perceptions feels too heavy, I remind myself that I’m the only one who can walk my path. This mindset has allowed me to move forward with confidence, grit, and a sense of peace that I’m working towards the life I want, on my terms.
SCHEDULING AND JUGGLING THE IMPOSSIBLE
One of the biggest challenges as a female entrepreneur is managing time. Early on, I realized that to make my vision a reality, I had to master the art of scheduling. As a new mom, my time was split between caring for my baby, growing a business, and somehow finding moments for myself. Every day was a balancing act, with a calendar that was filled down to the minute. Mornings were often dedicated to meetings or cold calls, while afternoons revolved around feedings, naps, and squeezing in work whenever possible. Evenings became a sacred time to reflect on the day’s progress and plan for the next.
It was during this time that I learned an essential truth about time management: you can’t do everything at once,
but you can do what’s most important. I had to prioritize, delegate, and sometimes let go of perfectionism to focus on what truly mattered. This meant learning to say no to opportunities that didn’t align with my long-term goals, something that can be incredibly difficult when you’re trying to grow a business. But it was crucial in helping me stay focused and avoid burnout.
EMBRACING GRIT AND THE ENTREPRENEURIAL SPIRIT
Grit is something every entrepreneur needs, but as a woman, it takes on a whole new meaning. We’re often told that we can “have it all, but not all at once.” That phrase stuck with me, especially during the early days of launching my business while navigating the emotional and physical demands of motherhood. There were times when it felt impossible to balance everything. I would be on a call with an investor while my baby cried in the background, or drafting emails late at night after everyone else was asleep.
But grit isn’t about doing everything perfectly; it’s about pushing forward even when things feel messy and chaotic. It’s about embracing the uncertainty and trusting that every step — even the hard ones — is leading you closer to your goal. I found inspiration in listening to the “How I Built This” podcast with Guy Raz, which features entrepreneurs who candidly share the highs and lows of their journeys. Hearing how others overcame obstacles, faced rejection, and persevered gave me the motivation to keep going. Their stories reminded me that success is rarely a straight line and that every setback is just another step in the process.
LESSONS IN RESILIENCE
Being an entrepreneur has taught me resilience in ways I never expected. I faced countless challenges, from figuring out the complexities of running a business without a traditional background in tech or finance, to dealing with rejection from potential partners who didn’t immediately see the value in my vision. It was easy to doubt myself at times, especially when the path ahead felt unclear.
However, resilience doesn’t mean being impervious to doubt or failure. It’s about getting back up after every fall, learning from mistakes, and continuing to move forward. I had to learn to trust in the process and, more importantly, to trust in myself. This mindset shift helped me navigate the inevitable setbacks and continue pushing toward my goals, even when the journey felt overwhelming.
INSPIRING OTHER WOMEN AND GIRLS
Throughout this journey, I’ve often reflected on the message we send to young girls and women about ambition and success. We’re told that we can “have it all,” but often, this comes with the caveat that it won’t happen simultaneously. While I understand the intention behind this message, I want to shift the conversation. Yes, balancing career, family, and personal goals is hard — but it’s possible with the right support, determination, and perspective. The key is to redefine what “having it all” means on your own terms, embracing the ebb and flow of life’s demands.
I want to inspire other women and girls to see that success isn’t a singular moment. It’s the culmination of many small, intentional steps. It’s about recognizing that every phase of life will require different priorities, and that’s okay. As an entrepreneur and a mother, I’ve learned to view the journey as fluid, where different aspects of my life take center stage at different times. Sometimes business will demand more, and sometimes family will. The power lies in being flexible and resilient enough to adapt to these changes while staying committed to the bigger picture.
For young girls and women, my hope is to show that leadership and success don’t have to follow a rigid, traditional path. We can create our own paths, leaning into our unique strengths, building communities, and lifting each other up along the way. I want them to know that while the journey may not be linear, every step is worthwhile, and it’s okay to embrace the messy parts of life while still striving for greatness.
FINDING INSPIRATION IN OTHER ENTREPRENEURS
One of the most valuable aspects of my journey has been finding inspiration in others. Listening to “How I Built This” not only motivated me to keep going but also helped me see that there’s no one “right” way to build a business. Every entrepreneur has their own story of resilience, persistence, and often, failure. Learning about how they overcame challenges helped me feel less alone in my own journey and gave me the confidence to trust my instincts.
I think it’s important for aspiring entrepreneurs, particularly women, to understand that success doesn’t always follow a set formula. Sometimes the most important thing you can do is trust yourself, even when the world is telling you otherwise. The stories I heard from other founders showed me that no one has all the answers, but those who succeed are the ones who keep moving forward despite the unknowns.
THE IMPORTANCE OF MENTORSHIP AND COMMUNITY
As women, we often find ourselves balancing multiple roles — as leaders, caregivers, partners, and more. The support of a strong community is invaluable, and I’ve been fortunate to have mentors who have guided me through this journey. They’ve helped me navigate the complexities of entrepreneurship and reminded me that it’s okay to ask for help. This sense of community is something I want to pass on to other women, encouraging them to seek out mentors and build networks of support.
Entrepreneurship can feel isolating at times, especially when you’re balancing it with the demands of motherhood. But by surrounding yourself with others who share your vision and can offer guidance, you gain strength and perspective that can carry you through the toughest times.
LEADING BY EXAMPLE
At the heart of it all, my goal as an entrepreneur isn’t just to build a successful business — it’s to lead by example. I want other women to see that it’s possible to be both a present mother and a successful business owner, even if that looks different from the traditional image of success. It’s about being willing to redefine success on your own terms and having the courage to pursue your dreams, even when the path ahead is uncertain.
We may not be able to “have it all” at the same time, but we can create a life that’s fulfilling, meaningful, and true to who we are. By embracing the challenges, finding balance in the chaos, and staying committed to our goals, we can inspire the next generation of women to lead with confidence, resilience, and heart
About the author:
Dr. Ashley Lerman is a board-certified pediatric dentist, a mom, and a Diplomate of the American Board of Pediatric Dentistry. She completed her education at Columbia University College of Dental Medicine, one of the few U.S. dental schools that integrate dental and medical curricula. Specializing in pediatrics and special needs dentistry at Columbia University-New York Presbyterian, affiliated with Morgan Stanley Children’s Hospital, Dr. Lerman is driven by a desire to enhance oral health and access to preventive education, especially for pregnant women and children. She founded Firstgrin, an initiative that distributes oral care kits via OBGYNs, pediatricians, and other dental professionals, and offers an educational app for parents, promoting early and effective oral health habits. An active member of the American Academy of Pediatric Dentistry and the American Dental Association, Dr. Lerman is committed to ensuring lasting oral and dental health for families and their children.
REVENUE CYCLE MANAGEMENT
BILINGUAL SPANISH SPEAKING TEAMS
HYGIENE RECARE
REACTIVATION OF PATIENTS
EXECUTIVE/PERSONAL ASSISTANT
A/P AND PAYROLL SUPPORT
DIRECTOR OF FIRST IMPRESSIONS
APPOINTMENT CONFIRMATION
UNSCHEDULED TREATMENT
MARKETING
BOOKKEEPER/CONTROLLER
IT SUPPORT TEAMS
TRANSFORMING WORKPLACE CULTURE: FROM THROWING FISH TO GENUINE BELONGING
In today’s workplace, only 21% of employees feel a sense of belonging and engagement, leaving a staggering 79% who experience the sting of exclusion. These employees often feel disconnected, discouraged, humiliated, and invisible, making them more likely to join the ranks of temporary employment platforms, “quiet quitters,” or the ongoing “great resignation and retirement.” This disengagement is particularly pronounced in the dental industry, where 90% of dentists report recruiting associates and team members to be “extremely challenging.” The consequences of exclusion are extensive, affecting recruitment, employee satisfaction, turnover rates, patient care, productivity, KPIs, stock price, and the overall well-being of current employees.
THE URGENT NEED FOR CHANGE
If you face challenges like high turnover, difficulty attracting qualified candidates, candidate ghosting, or declining employee satisfaction, it’s time to address a possible root cause: the lack of a culture of belonging. To bridge the exclusion gap and transform your workplace, we must build trust, safety, and inclusivity as the foundation of our teams. This transformation isn’t a onetime fix; it’s a process that evolves at the speed of trust.
PERCEPTION SHAPES REALITY
The saying “seeing is believing” implies that our perceptions shape our reality. However, our
By Kristine Berry, MSEC, CDE
worldviews—formed by our experiences, upbringing, education, and identities—significantly influence how we perceive and judge our work cultures. Examining our workplace environments from multiple perspectives is crucial to driving meaningful change.
For example, in the post-COVID-19 era, many leaders have focused on navigating a VUCA (volatile, uncertain, complex, and ambiguous) business environment. This environment can create a sense of vulnerability and unpredictability, making organizational management more challenging. For many associates and team members, VUCA isn’t just a business term—it’s a lived reality that extends beyond the workplace. They may already be dealing with volatility, uncertainty, complexity, and ambiguity in their personal lives before they even arrive at work. As leaders, it’s essential to recognize what you observe and how your experiences may differ from those of the people working with, for, and beside you.
ASSESSING AND TRANSFORMING WORKPLACE CULTURE
To implement an enterprise-wide program that promotes a sense of belonging, the first step is to assess the existing culture, organization, and employees. This may require working with a fractional culture practitioner, A survey of global leaders has revealed a significant gap in readiness, with only 7% feeling confident in their ability to manage in a multicultural environment. This was found in a study by McKinsey Quarterly, where 76% of senior executives
SUCCESS
acknowledged the need to develop intercultural leadership capabilities within their organizations. It will also involve identifying an internal executive sponsor and team members who can collaborate on this initiative.
This group can examine the underlying assumptions, behaviors, rules, policies, and structures that shape the work environment. It can do this by reviewing current company data, KPIs, surveys, and auditing the organization’s systems, policies, processes, and even the vendors it works with to ensure that inclusivity is practiced, not just preached.
Here are some common “unwritten” norms of leadership exclusion that may exist in your workplace:
• Perfectionism: The belief that if you make a mistake, you are the mistake.
• Either/Or Thinking: Viewing situations as binary, without room for nuance.
• Sense of Urgency: Prioritizing quick wins over intentional and inclusive decision-making.
• Defensiveness: Resisting new ideas and clinging to the status quo.
• Power Hoarding/Scarcity: Leaders feeling threatened by change and holding onto power, knowledge, and feedback.
• Fear of Open Conflict: Avoiding necessary conversations to maintain a facade of politeness.
• Individualism: Valuing competition over collaboration.
• Objectivity: Believing that emotions have no place in the workplace.
CREATING A PATH TO CULTURE SHIFT
Secondarily, it’s time to envision and clarify the culture you want to create. As a framework, leaders could embody the following characteristics to transform their workplace culture:
• Appreciation: Valuing colleagues’ contributions while separating those contributions from any mistakes they may have made.
• Intentionality: Centering people and developing trust and thoughtful decision-making.
• Listening to Understand: Engaging in active listening, not just responding.
• Cross-Cultural Communication: Considering diverse communication styles to foster understanding.
• Trust: Ensuring transparency in decision-making processes and each person’s role.
• Both/And Thinking: Encouraging the development of multiple alternatives rather than binary solutions.
• Power Sharing: Localizing decision-making to those with relevant expertise.
• Sonder: Recognizing that everyone has a complex and vivid life experience.
• Psychological Safety: Prioritizing the feelings and safety of those with the least power over the comfort of those with the most power.
MOVING FORWARD TOGETHER
To move forward, we must challenge the old ways of doing things. Transformation is not easy, and it requires a collective effort. By embracing the principles of belonging and intercultural leadership, we can dismantle the harmful aspects of the status quo and build more equitable and inclusive workplaces. This is your invitation to be part of this transformation. Together, we can create workplaces where belonging is not just an ideal, but a lived reality.
Let’s imagine a future where everyone belongs—and then, let’s make it happen.
About the author:
Kristine is an inclusive leader, coach, and speaker who helps organizations foster sustainable success by leveraging the power of cultural dimensions. She has delivered dynamic webinars and spoken at national and international conferences, earning recognition for her expertise and insights. If you’d like to partner on a cultural initiative or bring a transformative event to your local professional association or team, contact her at coachkristineberry@gmail.com or online at https://www.linkedin. com/in/kristine-a-berry/
For You, About You, By You!
DeW Life Magazine is both a digital and a print publication devoted to highlighting and empowering all women in dentistry. Our goal is to inspire women to connect and move each other forward lifting one another up to heights we only dreamed possible. We are delighted to receive general submissions from you, women in dentistry. What is your story? How can you inspire us? What are some of your ‘top of mind’ questions or comments about the dental profession? Is there a topic you would like to explore that could be introduced on our website as a blog or as a feature in our print edition? We want to hear from you and share your narratives.
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