BRANDBOOK SPRING/ SUMMER 2021

Page 1

B R A N D B O O K // 2021


BRANDBOOK CONTENT

DEPECHE. THE BRAND //

PAGE 3

COLLECTION ACCESSORIES //

PAGE 6-7

CSR AND SUSTAINABILITY

PAGE 10-11

QUALITIES // PAGE 4-5 COLLECTION LEATHER WEAR //

PAGE 8-9

SALES TEAM AND SPY SYSTEM // PAGE 12-13 WHAT MAKES US QNIQUE //

PAGE 14-15

MARKETING SUPPORT //

PAGE 18-19

LET’S GET SOCIAL - MARKETING // PAGE 16-17 SOCIAL MEDIA CONTENT //

PAGE 20-21

CUSTOMER SERVICE //

PAGE 24-25

B2B WEBSHOP - OPEN 24/7 //

PAGE 22-23

CONTACT // PAGE 26-27


DEPECHE. THE BRAND

HIGH QUALITY, UNDERPLAYED LUXURY AND GENUINE DETAILS In a renovated boathouse in the old harbor area lies the domicile of DEPECHE. Since the reinvention of DEPECHE. in 2008, we have focused on doing what we do best, which is working with high quality leather, underplayed luxury and genuine details. FROM VALUES TO VISION The concept of DEPECHE. is focused entirely on fabulous products in genuine leather. Our vision of creating a fashion brand characterized by quality products and functionality within an accessible price range, has now become the value proposition of the company. Our creative vision springs from the courage to stay true to a solid feminine intuition and with an eye for the essential details. At DEPECHE. we are focused on establishing a brand with a true passion for solid craftsmanship, high quality and underplayed details.

DEPECHE. is an honest dedication to the creation of leather wear and accessories that are genuinely different. DEPECHE.

Dare to be Genuine.


QUALITIES

DEPECHE. works with a variety of different leather qualities. Our accessories designs are primarily made in cow, goat, lamb, or buff leather, as these qualities are the best and the strongest.

In the leather wear collections, DEPECHE. also works with different leather qualities to ensure the best qualities for every style and design. Our leather wear is mostly made in lamb stretch, suede or silky soft goat leather. The leather types for both accessories and leather wear have great opportunities to obtain multiple variation in expression, feel and colour. The best leather qualities are used to ensure that our products are of the highest quality, and each hide is selected by hand in order to match each product type. We work with many types of processing and finishes, which is the characteristics of our products as well as use of details giving our products the extra touch.




COLLECTIONS ACCESSORIES

DEPECHE. offers one main collection every season plus express collections to catch the latest trends during the season.

Furthermore DEPECHE. is offering a NOOS setup in the season based on the best performing styles, this to ensure our customers the highest possible earnings in season.

DEPECHE. is working with short time deliveries and offering sales in seasons as well. Our collections always have a range of styles designed with lovely classic vibes mixed with raw femininity and and always with quality in focus. In our collections you will for sure find beautiful, understated, raw, feminine, and noisy details spread across different bag lines and belts. Our accessories is easy to fit in and easy to love. That is the best way to describe the look and feel of DEPECHE.


COLLECTIONS L E AT H E R W E A R

DEPECHE. expanded in 2016 with a beautiful leather wear collection in high quality matching the rest of the

DEPECHE. products. We are very pleased to present a unique and fashionable collection containing styles with a variety of different treatments, details and colours.

Our focus is clear and we concentrate only on what we do best: creating edgy designs dedicated to high quality, understated luxury and distinct details. This reflects on many of our creative designs in each of our categories like pants, tops, shirts, skirts, dresses and more.

Through hard work and dedication we try to achieve two things: to provide you with premium quality leather wear at accessible prices and to help you express yourself through our wide and diversified leather wear collections.



CSR AND S U S TA I N A B I L I T Y

At DEPECHE. we recognize our social responsibility as a company, which means that we only work with carefully selected and few suppliers.

We know that our responsibility as a company extends beyond our products alone. Since issues like human rights and the environment are important factors for us. • We use recycled cardboard boxes • At DEPECHE. we use green energy • Our leather is of 89% slaughter animals • We meet the EU-standards • We are working for the 17 sustainable development world goals • Works only with certified suppliers




SALES TEAM AND THE SPY SYSTEM We have a full sales team and organization in Denmark to give full support. This includes customer service handling direct requests from partners and customers.

Besides that we have a strong team of different agentcies and agents distributed worldwide. Here among; Norway, Sweden, Holland, Germany, Ireland, United Kingdom, Finland, Belgium, Russia. We use an IT-platform named the SPY System, that includes order systems and every information you could wish for. The system is really user friendly and gives strong visual overviews to be used direct with the customers.


W H AT M A K E S US UNIQUE

High product quality

All products are one of a kind and handcrafted

Unique Scandinavian design

Value for money

High and personal customer service

Visible Depeche DNA

Focused on trends and fashion vibes - quick to spot it

Timeless designs that will last for many years

Focus on details and silhouettes

Our collections are produced under CSR restrictions

Marketing assist to support sales digital and off line

Strong profiles on SoMe and with great content to use



LET’S GET SOCIAL - MARKETING! #depecheeu




MARKETING SUPPORT

As a DEPECHE. partner you get access to our extensive marketing support efforts: • Social media content for every month to download • Images for every collection to repost or download for own use • Imagebank with free dowload opportunities of all product and branding images both in in lowres for web use, highresolution for printing medias, add materials, logo, online catalogues and so much more

• Promotion material for fairs • Collaboration with bloggers and celebrities with PR and branding

#depecheeu


NEW SOCIAL MEDIA CONTENT EVERY MONTH



B2B WEBSHOP – OPEN EVERY HOURS

Manage orders and get news and exclusive deals directly from WWW.DEPECHE - DENMARK.COM/B2B

– the webshop is your 24/7 portal to your Depeche. partnership: • Browse, view and order items from our complete stock • Check the latest arrivals available for ordering • Check your invoices and credit notes • Review your monthly orders, across products and product categories • Sign up for our B2B newsletter for Depeche. news and recipientexclusive offers, important information and much more Need something fast? All orders placed on b2b are shiped within 24 hours. Orders placed during the weekends will be shipped to you the following business day.


B2B SHOP OPEN 24/7


CUSTOMER SERVICE AND QC TEAM

DEPECHE. has a high regarded customer service policy and always do our best to ensure a good experience as our customer. All items received by us must be checked for possible defects

immediately upon receipt. We offer a 2 year warranty from the date of the invoice. We work closely with our quailty control team (QC team) in India, which consists of 8 trusted DEPECHE. employees.

Our QC team checks all products before shipment and ensure the high quality of the products.



CON

MAIN

Ove Jense

DK – 870

Tel. 0045 7

Mail. kundeserv

DEPECHE-DE


TA C T

OFFICE

ens AllĂŠ 33

00 Horsens

70 22 98 89

vice@depeche.eu

ENMARK.COM


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