Jaci Johnson
Hi there!
I’m Jaci Johnson, a senior graphic designer in Minneapolis, MN voted most likely to use too many exclamation points in an email. I like learning new things, brainstorming, and “Tetris-ing” layouts into arrangements for your eyeballs and brain to enjoy. Outside of work, I love Scotland, power tools, cream cheese wontons, Bing Crosby, and antique stores.
“JAYSEE”
EXPERIENCE
THE GOODMAN GROUP | CHASKA, MN 2013 - PRESENT
Senior Graphic Designer
• Design engaging graphics for print, digital, video, social, blog, presentations, campaigns, brand identities and events for 30+ management clients and corporate marketing
• Lead designer for the corporate website, 30+ senior living and health care websites, and several independent websites - most recently legendsonlakelorraine.org and tlckiddos.com
• Develop digital inbound marketing flows focused on key industry topics: landing pages, resource downloads, emails and CTAs
• Revitalized the UI of GiGi senior living app as well as the UI of two applicant tracking systems
• Ideation of strategy, campaigns, blog topics, kits and department process improvements
• Established standard milestone anniversary campaign kits for 25 and 50 years
• Rapidly turned around crucial COVID-19 deliverables for nationwide print and digital
• Promoted from Graphic Designer to Senior Graphic Designer in June of 2020
Graphic Designer
• Redesigned thepalmsoflargo.com, a six-community senior living campus website, which won a Silver New Product & Technology Award and a Bronze Digital Health Award
• Coordinated photo and video shoot schedules, flights, models, photographers, videographers, etc.
• Worked directly with print vendors to order, proof and approve marketing collateral
• Selected to step up and tackle Director of Digital Marketing duties during transition period
• Volunteer monthly to facilitate the daily customer service meeting at the corporate office
MN TRANSITIONS CHARTER SCHOOL | MINNEAPOLIS, MN 2012-2013
Freelance Graphic Designer
• Assisted the Marketing and Public Relations Consultant in building the brand of MTCS
• Designed marketing collateral including billboards and MetroTransit bus ad campaign
• Collaborated with program coordinators and district administration on marketing materials
• Designed school logo for Banaadir Academy in Minneapolis
SOFTWARE
Adobe InDesign
Adobe Photoshop
Adobe Illustrator
Adobe Acrobat
Adobe XD
Microsoft Office Suite
EDUCATION
BACHELOR OF ARTS
• Fine Art
• Information Technology
UNIVERSITY OF JAMESTOWN (formerly Jamestown College) Jamestown, ND
STRENGTHS
FINDER
Special Education Due Process Clerk/Office Manager
• Developed key due process checklists that became a standard for Innovative Special Education Services of Minnesota to support state charter schools
• Designed MVHS diploma, graduation program, business cards, and direct mail
• Updated and managed student files to meet due process compliance
• Provided due process guidance to other programs in MTCS district
UNIVERSITY OF JAMESTOWN | JAMESTOWN, ND 2010-2013
Assistant Graphic Designer
• Appointed lead designer for 2011, 2012, 2013 Dine & Bid, the university’s largest annual event
• Designed print and digital graphics targeting prospective and current students as well as alumni
• Worked directly with print vendors to order, proof and approve marketing collateral
• Assisted in event planning as member of the Institutional Advancement Department
INTELLIGENT DESIGN | JAMESTOWN, ND 2010
Graphic Designer/Office Assistant
• Gained foundational knowledge of and performed print production processes for digital printing
• Mentored to refine design skills utilizing Quark Xpress, Adobe Photoshop and Illustrator
• Assisted clients online and in-person with design and print requests
MILESTONE ANNIVERSARIES
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Digital
SENIOR LIVING DIGITAL ADS
APPLICANT TRACKING SYSTEM CUSTOMIZATION
Lead Generation
Pages
Pages
Social
VACATION RENTAL ADS