May2015 profitflash spreads

Page 1

educating Canadians on skin health. one face at a time. Face Map Our Nation is Dermalogica's major eventing campaign for 2015 aimed at attracting more consumers to your business through education and awareness of this unique concept.

the value of face mapping® Average retail transaction without a Face Mapping® = $89 Average retail transaction with a Face Mapping® = $289

+ 300% INCREASE! cleans

Your custom ized skin Votre fiche de health prescrip prescrip tion personn tion / alisée

ers / nettoy

PreCleanse / Pré-Nettoyan Dermal Clay Cleanser t (wipes/linget Special / Gel Cleansing tes) Essential Gel / Gel Nettoyant à l’Argile am/matin Crème Cleansing Solution Nettoyant Spécial am/matin pm/soir zones Nettoyante The Sponge Essentielle / am/matin pm/soir zones _________ Cloth / pm/soir _________ _all/toutes Carré Démaquillant UltraCalming zones ™ _________ _all/toutes Extra-Doux am/matin Gel Crème ™ Cleanser Multi-Active _all/toutes / am/matin pm/soir zones Toner / UltraCalmingNettoyant UltraCalming pm/soir _________ Tonique ™ Mist Multi-Actif Brume zones ™ UltraCalming / _________ _all/toutes UltraCalming ™ _all/toutes am/matin Skin Prep am/matin Concentré ™ Serum pm/soir pm/soir Gommage Scrub / zones de Sérum Concentrate zones Désincrustan Ultra Sensitive _________ am/matin _________ Gentle UltraCalming / Cream _all/toutes Tint Crème pm/soir _all/toutes ™ Exfoliant t Visage times Crème Hydratante PSPF30 / zones Exfoliante / weekly Super Sensitive _________ / fois par our Peaux am/matin Daily Microfoliant Délicate semaine: _all/toutes Très Sensibles Crème Shield pm/soir Daily Resurfacer ® times weekly _____ Hydratante P SPF30 zones FPS30 zones Redness _________ / fois par our Peaux / am/matin Exfoliating / Exfoliant _________ Relief semaine: _all/toutes Face Brush Base HydratantePrimer SPF20 Très Sensibles Régénérant _all/toutes Brosse _____ zones / Exfoliante Quotidien am/matin FPS30 / zones Barrier _________ am/matin Pour Visage Repair Anti-Rougeur am/matin pm/soir zones _________ _all/toutes UltraSmoothi / Réparateur s FPS20 3 pm/soir _________ _all/toutes zones Cutané ng Eye zones _________ Serum am/matin _________ _all/toutes am/matin / Sérum _all/toutes Active Moist 1 _all/toutes Ultralissant am/matin pm/soir / Hydratant Skin Resurfacing zones ® Yeux am/matin pm/soir zones _________ Skin Smoothing _________ Actif MultiVitamin Intensive Cream pm/soir zones _________ _all/toutes Cleanser _all/toutes / Crème zones 2 Antioxidant Thermafolian ®/ Nettoyant Restructuran Sheer TintMoisture Lissante _________ _all/toutes Balance am/matin TM/MC 6 t HydraMist / Hydratant Visage _ Brume times weekly t am/matin Shade am/matin pm/soir zones / Hydratante Intensif / Teinte 4 / fois par MultiVitamin pm/soir Anti-Oxydant ________ am/matin pm/soir zones _________ semaine: zones Power 8 ______zone _________ Recovery ® e am/matin pm/soir zones _________ _all/toutes Skin Hydrating 5 Masque s _________ _all/toutes MAP-15 _________ _all/toutes am/matin Masque Masque Regenerator zones 7 _all/toutes / MultiVitamin Hydratant pm/soir times weekly ® _________ _all/toutes Skin Refining zones 10 9 Power / fois par _all/toutes Sérum _________ Serum Masque Puissant Masque semaine: times weekly / / _all/toutes SkinPerfect Purifiant Multivitaminé ______ am/matin / fois par zones Primer semaine: Dynamic pm/soir _________ SPF30 12A times weekly TM/MC _____ zones / Base Overnight Skin _________ _all/toutes Perfection zones am/matin / fois par 13 _________ Skin Hydrating FPS30 _all/toutes semaine: Super Rich Repair Serum am/matin pm/soir zones _all/toutes / Sérum Booster Gentle _____ Repair 11 Power Soothing / Sérum Réparateur _________ zones / Soin Réparateur am/matin Rich™ _________ Extra Firming Booster Hydratant zones Nuit 12 Age Reversal _________ _all/toutes / Ultra-Riche _all/toutes Skin Renewal Booster / Sérum Apaisant zones Eye Complex am/matin Complexe Sérum am/matin pm/soir zones _________ _all/toutes Ultra-Rafferm Skin Defense Booster / am/matin pm/soir zones MultiVitaminAnti-Âge Pour / am/matin pm/soir zones _________ _all/toutes issant Booster TM/MCSérum d’Éclat Les Power am/matin pm/soir zones _________ Gel Raffermissan pm/soir _________ _all/toutes 14 Firm / Yeux legend zones am/matin pm/soir zones _________ _all/toutes Renewal t Multivitaminé _________ _all/toutes Lip Climate am/matin pm/soir zones _________ _all/toutes _all/toutes b = breakout / légend MultiVitamin Complex / Yeux pm/soir Control Contrôle Lip Treatment zones e: _________ _all/toutes Hand and Soin Régénérant c = comedoneactivity Soin Multivitaminé _________ Du zones am/matin Nail Treatment Lèvres / / boutons Protection Climat Lèvres _________ _all/toutes ________ d = dilated s / comédons m = milia Mains et Sport am/matin pm/soir zones _all/toutes Ongles / capillaries / grains pm/soir p = pigmentati _________ vaisseaux de milium zones am/matin dh = dehydratiodilatés / fl = fine _________ ________ C-12 Pure on am/matin Soothing Bright Serum am/matin pm/soir zones ________ dl = deeplines / ridules pm/soir Sérum ™ déshydrata n / C-12 zones Total Eye Eye Make-Up / _________ lines / s = sensitivity/ _________ tion Remover Pure Light Pur Teint zones rides Lumineux Intensive Care with SPF15 _________ ________ / Démaquillant _all/toutes Pure Night / Soin Pur Éclat Eye Repair sensibilité/ redness / Soin Total Advice _all/toutes Apaisant / Soin Pur / Soin Réparateur and Additiona rougeurs / Yeux FPS15 Yeux am/matin Éclat Nuit Conseils am/matin pm/soir zones Intensif l am/matin pm/soir zones Yeux am/matin et recomma prescription _________ Clearing _________ Clean Bar Skin / pm/soir zones _________ ________ ® ndations Skin Purifying Wash / Nettoyant pm/soir zones _________ _all/toutes Daily Clean/ Pain Nettoyant zones suppléme Wipes _________ ________ zones Clearing Sans Savon / Lingettes Purifiant _________ _all/toutes Pre-Shave Scrub / Gommage Mattifier ntaires: ________ Oil Free Purifiantes _all/toutes am/matin Soothing Guard / Protection Nettoyant Matte TM/MC/ Matifiant Purifiant Oil Control Quotidien am/matin am/matin pm/soir zones InvigoratingShave Cream/Crèm Avant Rasage am/matin pm/soir zones Overnight Lotion / Lotion e de Rasage am/matin pm/soir zones _________ Close Shave Shave Gel pm/soir _________ Contrôle am/matin _all/toutes / Gel Breakout Clearing Gel pm/soir _________ zones de Rasage Apaisante am/matin / Gel TraitantSébum Post-Shave Oil / Huile zones am/matin pm/soir zones _________ _all/toutes de Rasage Tonifiant ConcealingControl / Gel _________ _all/toutes Balm / am/matin Anti-Imperfec Nuit Daily Defense For more Baume Spot Treatment am/matin pm/soir zones _________ _all/toutes Soin Camouflant pm/soir zones _________ _all/toutes Après-Rasag TM/MC tions zones / am/matin pm/soir zones _________ _all/toutes Pour plus informatio e Sebum am/matin pm/soir zones _________ _all/toutes Clearing et Traitement d’informa n, visit dermalog am/matin pm/soir zones _________ _all/toutes Anti-Imperfec Masque pm/soir Masque _________ _all/toutes tions, pm/soir Purifiant _________ _all/toutes / zones tions ica.ca am/matin visitez Anti-Sébum _________ _all/toutes zones am/matin / notre _________ _all/toutes _all/toutes times weekly pm/soir site dermalog zones zones _________ _all/toutes / fois par _________ ica.ca semaine: _all/toutes ________ _____ zones _________ _all/toutes

ants

Our goal - to Face Map 15,000 consumers in 3 months!

date:

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Plan a Face Map Our Nation event today. Purchase your Face Map Our Nation event stock-up order and receive our FREE Campaign Kit ($600 value!)

profitflash

may 2015

fun in the sun

Total Invite

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GETPED MAPERE H

dees:

rev. 2.15

Total Atten

B3814B

GET MAPPED HERE

Total Face

Retail

Maps

:

Sales:

Treatment

Bookings:

Please event complete Activit date. y Repor Send the report t and via email return to Derma to marke logica ting@d Canad a ermalo gica.c Headquarters a or by within fax 416.36 ® one 8.7155 week post

Reveal your best skin with Face Mapping

Dermalogica’s unique zone-by-zone skin analysis.

Face Map Our Nation Campaign Kit* • Daily Microfoliant® 13 g x 10* • PreCleanse 30 ml x 10* • Face Map Our Nation • Activity Guide x 1 Poster x 1 (22x29”) • Window Decal x 1 • Retail Paper Bag x 2 (6 pk) • Face Mapping® Prescription Sheets x 1 (25 pk) • Display Sheet (2 pk) x 1 • Face Mapping® Consultation Cards x 2 (12pk) • Activity Report x 1

*While supplies last. Event kit will be placed on the same shipment as your event stock-up order. Event stock-up order cannot be combined with any other offer.

NEW! packaging update We are excited to announce new packaging to some of our top-selling products. PreCleanse 150ml bottle now features an easy-to-use, mess-free pump. Dynamic Skin™ 50ml bottle now offers a new product tube window, allowing consumers to see their usage level. Retail Value: $25

Sheer Tint Product Update In anticipation of our upcoming Sheer Tint reformulation later this year, we would like to outline our Dermalogica product return policy regarding this product: Expired products can be returned if the expiry date is between December 2014 to April 2015 and will be replaced by a product with a June or later 2016 expiry date. • We will not be exchanging any Sheer Tint products that have an expiry date listed after April 30th, 2016. • Any Sheer Tint products purchased after April 2015 will have a June or later 2016 expiry date and will not be eligible for return under any circumstance nor will they be eligible to swap out with the newly formulated Sheer Tint products launching in August 2015.

Receive our new trio-bag set FREE* with the purchase of our summer must-have products!

5 free

Spend $500

10 free Spend $800

14 free

Spend $1,000

For more information regarding the Sheer Tint product update, please speak to your Business Consultant.

corporate office: 720 king street west, suite 300, toronto, on M5V 2T3 customer service hotline: 1.866.618.1116 • info@dermalogica.ca

DermalogicaCDN

Dermalogica Canada

dermalogicacdn

*While supplies last. Must purchase summer must-have products to receive bag. Colour of bags will be sent at random selection.


Receive our new trio-bag set FREE*

NEW super sensitive shield spf30 goes pro!

with the purchase of our summer must-have products!

UltraCalming™ Super Sensitive Shield SPF30 is now available in a Professional size of 118ml. Super Sensitive Shield SPF30 is a chemical-free sunscreen that helps protect and reinforce barrier lipids, which are often compromised in sensitized skin conditions. Use after every skin treatment to provide maximum protection.

Purchase 1 x Professional Super Sensitive Shield SPF30 and receive for free: 1 x Travel-Size UltraCalming™ Barrier Repair 1 x Travel-Size UltraCalming™ Serum Concentrate

Code: W210558 Size: 118 ml Professional cost: $54.50

Size: 10ml Retail Value: $38

Barrier Repair Help fortify sensitized skin and a damaged barrier with this velvety and waterless moisturizer. UltraCalming Serum Concentrate A super-concentrated serum that helps calm, restore and defend sensitized skin. ™

*While supplies last. Offer ends May 29th, 2015.

1

5 free

Trio-Bag Set 3-pack Code: 5084 Retail Value: $25

Spend $500

Each set includes:

code

Sunglass Bag (7.5"w x 4.5"h)

A small, padded pouch for your sunny-day essentials.

2 Accessory Bag (9"w x 6"h)

Medium-sized, double-lined and ideal for gadgets or Daylight Defense products.

®

NEW AGE smart Overnight Retinol Repair New Overnight Retinol Repair is a highly effective treatment product packed with Retinol, Vitamin C and peptides. To learn more and be the first to experience our new AGE smart® product, book into the launch events, webinar or classes today - space is limited.

Coming Soon!

Launch Event Dates Toronto Training Centre Monday May 11th, 2015 9:30am (10am start) - 12pm Dermalogica à Montréal Monday May 25th, 2015 9:30am (10am start) - 12pm (French) 1pm - 3pm (English) Vancouver Training Centre Monday May 25th, 2015 9:30am (10am start) - 12pm Learn more about Overnight Retinol Repair in our new AGE smart® classes. Class Dates: Toronto Vancouver Montreal

May 13th May 12th June 17th (French) July 15th (English)

Register today for our Overnight Retinol Repair Live Online Webinar Date: Monday June 1st, 2015 Time: 9:00AM EST / 6:00AM PST and 12:00PM EST / 9:00AM PST

Time: 10am - 5pm Duration: ½ day for non-therapists and full day for therapists

To book a spot or register for our online webinar, please contact our Education Registrar, 1-866-618-1116 or email bookings@dermalogica.ca

10 free

14 free

Spend $800

item

Spend $1,000 size

professional cost

101602

PreCleanse

150ml

$26.25

110919

PreCleanse Wipes

Box of 6pk

$80.00/ $27.00 ea

102015

Multi-Active Toner

250ml

$22.50

102254

Daily Microfoliant

75g

$37.00

®

110105

Skin Hydrating Masque

75ml

$27.00

105012

Skin Hydrating Booster

30ml

$40.50

105402

Gentle Soothing Booster

30ml

$35.00

110108

Skin Defense Booster

50ml

$33.50

106403

Climate Control

9pk

$52.00 / $11.55ea

108012

After Sun Repair

100ml

$22.50

110905

Protection Sport

157ml

$21.00

W106202

Total Eye Care SPF15

15ml

$30.00

110651

Sheer Tint Light

40ml

$30.00

110652

Sheer Tint Medium

40ml

$30.00

(11.75"w x 13.75"h)

111047

Redness Relief Primer SPF20

22ml

$31.00

A large drawstring carryall, perfect for flip-flops, cover-ups and more!

110558

Super Sensitive Shield SPF30

50ml

$33.00

110559

Ultra Sensitive Tint SPF30

50ml

$28.50

111054

Pure Light

50ml

$40.50

111055

Breakout Control

30ml

$30.00

101709

Oil Free Matte

50ml

$32.50

3 Shoe Bag

*While supplies last. Must purchase summer must-have products to receive bag set. Colour of bags will be sent at random selection.

W103701

Dynamic Skin™

50ml

$43.00

110640

SkinPerfect Primer SPF30

22ml

$33.50

110104

Age Reversal Eye Complex

15ml

$53.50

109013

Exfoliating Body Scrub

150g

$24.25

May is National Skin Cancer Awareness Month Over 80,000 cases of skin cancer are diagnosed in Canada each year, more than 5,000 of which are melanoma. Educate your clients on SPF as skin cancer is the most common type of cancer. It is also one of the most preventable! Tips for clients: • Offer skin savvy workshops to educate clients on the importance of SPF. • Use a broad spectrum protection and always keep applying. • Examine your skin head-to-toe every month. Suggested tweets • Protect your skin this summer with our summer must-have products! #SPF #summerskin • Say hello to great skin all summer long! Pop by ____ to speak to our skin experts to ensure sun burns don't put a damper on your fun. #SPF


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